Baking Soda Market

Exponential growth of baked goods and innovation, clean-label trends and the health-consciousness of consumers are driving the market growth

Market CAGR for Baking Soda is being driven by the exponential growth of baked goods and innovation, clean-label trends and the health-consciousness of consumers. Sodium bicarbonate acts as a leavening agent that makes various baked goods like cake, biscuits, bread, waffles, and so on the rise, and as a result, it gives the cakes, biscuits, bread, waffles, and whatever more airy and spongy textures. In the food sector, sodium carbonate is employed as baking soda or baking powder.

As per the Great UK Bakery report by Delifrance, one-fourth of UK residents increased their consumption of bakery products in the previous year. Canada was the third largest market of HW baked goods in the world in 2021, with a sales revenue of US$2.6 billion. In 2021, Canada was the second biggest goods exporter, after Germany, which exported US$3.8 billion. As inferred from the report by Cargill India, the demand for baked products has likely risen tremendously over the recent six to eight months of pandemics, resulting in impermanence in the supply of baked products from the end-user.

Consumers are now taking in nutrient-rich food that will help their bodies fight illnesses, ensuring they maintain good health. There has been a shift in the consumer's purchase choices that would prefer brands that produce plant-based products that are free from chemicals. As per the IBEF, which is regarded as the largest plant-based category, it is the plant-based milk category with a US$ 2.6 billion market value. The plant-based milk itself, in total, brings 36% of the global plant-based food market capacity. The total market turnover of the plant-based milk category is expected to amount to US$ 59-244 million (Rs. 459-1,889 crore). Plant-based company investment witnessed an increase in distinct investor numbers, with over 250 individuals coming in, which was equivalent to a 17 percent growth. The baking soda plant-based products are predicted to rise during the period of analysis.

Major actors and research institutions are running R&D projects to develop ingredients that extend the shelf life of bakery products without chemical additives.

As a result, it is anticipated that throughout the projection period, demand for the Baking Soda Market will increase due to the Exponential Growth of Baked Goods and Innovation, Clean-label Trends, and the Health-consciousness of Consumers. Thus, driving the Baking Soda Market revenue.

The Global Baking Soda Market Industry is projected to experience substantial growth, with estimates indicating a market value of 8.99 USD Billion by 2035. This growth trajectory reflects the increasing applications of baking soda across diverse sectors, including food, personal care, and pharmaceuticals. The anticipated CAGR of 6.07% from 2025 to 2035 underscores the market's potential for expansion. Factors such as rising consumer awareness, the shift towards natural products, and the growing demand for eco-friendly alternatives contribute to this positive outlook. As industries continue to innovate and adapt, the baking soda market is likely to evolve, presenting new opportunities for stakeholders.

The Global Baking Soda Market Industry experiences a notable surge in demand from the food sector, primarily due to its application as a leavening agent in baked goods. In 2024, the market is projected to reach 4.7 USD Billion, driven by the increasing consumer preference for baked products. The versatility of baking soda in enhancing texture and flavor in various food items further solidifies its position. Additionally, the growing trend towards home baking, fueled by culinary shows and social media, contributes to this demand. As consumers seek quality and convenience, the food industry's reliance on baking soda is likely to expand, reinforcing its market presence.

The Global Baking Soda Market Industry is experiencing growth in pharmaceutical applications, particularly in antacids and electrolyte replenishment solutions. Baking soda's role in neutralizing stomach acid and its use in various medical formulations highlight its importance in healthcare. The increasing prevalence of gastrointestinal disorders and the demand for effective treatments contribute to this trend. As the healthcare sector continues to evolve, the incorporation of baking soda in innovative pharmaceutical products is likely to expand, potentially increasing its market share. This growth reflects the broader trend of utilizing natural compounds in medicine, aligning with consumer preferences for holistic health solutions.

The Global Baking Soda Market Industry is witnessing an expansion in applications within the personal care sector. Baking soda is increasingly utilized in products such as toothpaste, deodorants, and skincare formulations due to its natural properties and effectiveness. The shift towards organic and natural personal care products aligns with consumer preferences for safer alternatives. This trend is expected to bolster the market, as consumers become more aware of the ingredients in their personal care items. The growth in this segment indicates a diversification of baking soda's applications, potentially leading to increased market value and consumer engagement in the coming years.

The Global Baking Soda Market Industry benefits from the rising emphasis on environmental sustainability. As industries seek eco-friendly alternatives, baking soda emerges as a viable option due to its non-toxic and biodegradable nature. This shift is particularly evident in cleaning products, where baking soda serves as a natural abrasive and deodorizer. The increasing regulatory pressure on harmful chemicals further propels the demand for baking soda in various applications. Companies are likely to invest in sustainable practices, enhancing their product offerings with baking soda, which could lead to a more substantial market presence and growth opportunities in the future.

The Global Baking Soda Market Industry is influenced by technological advancements in production processes. Innovations in manufacturing techniques enhance the efficiency and cost-effectiveness of baking soda production. These advancements may lead to improved product quality and reduced environmental impact, aligning with sustainability goals. As production becomes more streamlined, companies can meet the growing demand across various sectors, including food, personal care, and pharmaceuticals. The anticipated compound annual growth rate (CAGR) of 6.07% from 2025 to 2035 suggests that these technological improvements will play a crucial role in shaping the market landscape, fostering competitive advantages for manufacturers.

Leading market players are investing heavily in research and development to expand their product lines, which will help the Baking Soda market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the Baking Soda industry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Baking Soda industry to benefit clients and increase the market sector. In recent years, the Baking Soda industry has offered some of the most significant advantages to the food and beverage sector.

Major players in the Baking Soda Market, including Solvay S.A., CHD, ANSAC, Inner Mongolia Yuanxing Energy Co., Ltd, Tata Group, AGC, Tosoh, Shandong Haihua Group Co., Ltd., Hunan Yuhua Chemical Group Co., Ltd., Qingdao Soda Ash Industrial Co., Ltd are attempting to increase market demand by investing in research and development operations.

Solvay SA acts as a chemical manufacturing firm. It produces and distributes specialty polymers, some basic chemicals, and various types of chemical materials. It caters to customers from aerospace and automotive, natural resources and the environment, electrical & electronics, agrochemical, food, consumer goods, construction, healthcare, industrial users, and others. To expand its specialty chemical range, the company uses chemicals developed with environmentally friendly materials that can enhance the quality and performance of its products. It innovates, and customers collaborate with many mid-end markets across the world. The Company has several research facilities & industrial sites in Europe, North America, Latin America, and Asia. Solvay's business headquarters is in Brussels, Belgium.

Tosoh is a basic, specialty, petrochemical, and fine chemical maker for the industry; it is also a manufacturer and vendor of specialty materials for high technologies and niche markets. The company's product portfolio is comprised of olefins, polyethylene, functional polymers, cement, caustic soda, inorganic and organic fine chemicals, measuring and diagnostic products, functional materials, and urethane materials. It also provides services including the delivery of products and logistics, insurance business, repair of equipment, and as well as purchase and sale of goods. The company provides its services to major markets like chemical, petrochemical, construction, automotive, consumer electronics, information technology, bioscience, and environmental. It conducts business in the US, Europe, Asia, and China. Tosoh is a multinational company based in Minato-ku, Tokyo, Japan.