Automotive Wiper System Market Analysis

Automotive Wiper System Market Overview:

Automotive Wiper System Market Size was valued at USD 4.27 Billion in 2023. The automotive wiper system market industry is projected to grow from USD 4.45 Billion in 2024 to USD 5.99 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 3.77% during the forecast period (2024–2032). The market has expanded due to rising car demand and increased public awareness of automobile safety features. The rise in traffic congestion and accidents worldwide is also a significant market driver for the growth of the automotive wiper system market.

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Automotive Wiper System Market Trends

Development of various wiper technologies is anticipated to fuel market growth

It is a basic requirement for all vehicles operating on public roads to have a windscreen wiper. With technology increasing, numerous players are developing new technology to minimize the drivers' input. For instance, many automakers are now equipping their cars with automatic wipers or wipers that can detect rain. As a result, many premium automakers have created a new type of wiper technology that inserts the water nozzle within the wiper blades. This helps the windscreen to be cleaned more effectively while also removing the eyesight impairment caused by the water spray from traditional nozzles on the bonnet. According to figures from the China Automobile Dealers Association, China's luxury car sales in the first 11 months of 2021 exceeded 2 million units, up more than 5% year over year. Amid downward pressure on China's general car market, luxury brands also experienced growth for the third year. Autonomous wipers were formerly only seen in luxury vehicles, but now they are a common feature in many popular and economical vehicles. These rain-sensing wipers are driven by a motor in conjunction with a light sensor. Therefore, several automakers worldwide include automatic wipers in their mid to top-tier vehicle variations to gain an advantage. For instance, Ford introduced the small Hatchback Focus in the UK in March 2022. The mid and top Titanium grades of the vehicle have rain-sensing wipers. Therefore, the demand for automatic wipers and other technology is expected to rise along with the demand for luxury and passenger cars in many nations.

Due to increased sales of SUVs, hatchbacks, and cross-overs, wiper adoption is expanding globally. Despite supply chain issues and an increase in inflation, the International Energy Agency (IA) estimates that global SUV sales will increase by around 3% between 2021 and 2022. Around 46% of all new automobiles sold globally in 2022 were SUVs, with notable growth observed in the U.S., India, and Europe. Additionally, an increasing number of SUVs were electric, accounting for nearly 16% of total SUV sales in 2022, which was higher than the average market share for EVs. Therefore, the expansion of the automotive wiper system market is being driven by growth in the sales of both passenger and commercial cars. Over half of all electric car sales worldwide in 2022 were electric SUVs. In 2022, more than 400 electric vehicle models were available on the market, with over 55% of those being SUVs, up from around 40% four years earlier. Thus, an increase in SUV demand is anticipated to fuel the expansion of the automotive wiper system market over the coming years.

Increased attention to vehicle safety is driving up demand for rain-sensing wiper systems. By detecting rain or snow and automatically turning on the wipers, rain-sensing wipers eliminate the need for human intervention. Vehicle safety is increased by the rain-sensing wiper technology, which reduces driver distraction. There is considerable demand for rain-detecting wiper systems in Europe and North America. Light-duty commercial vehicles with rear wiper systems are becoming more popular, increasing the market value for automobile wiper systems. Globally, governments are enacting strict laws governing automobile safety. Consequently, it is anticipated that this will increase demand for automotive wiper systems over the coming several years. Thus, driving the automotive wiper system market revenue.

Automotive Wiper System Market Segment Insights:

Automotive Wiper System Arm Type Insights

The Automotive Wiper System Market segmentation, based on arm type, includes Synchronized Radial Arm and Pantograph Arm. The synchronized radial arm segment dominated the market because more vehicles are adopting it. One motor and one or more blades are installed on a shared shaft in the synchronized radial arm system. One of the key features of this kind of mechanism is that it offers better control over the vehicle than a conventional windscreen wiper system because it can be quickly stopped or slowed down thanks to its quick coupling and dismounting feature, improving comfort for drivers as well as safety in inclement weather.

Automotive Wiper System Vehicle Type Insights

The Automotive Wiper System Market segmentation, based on vehicle type, includes Passenger Car and Commercial Vehicle. The passenger car category generated the most income. Over the projection period, increased consumer demand for passenger automobiles in growing regions is anticipated to promote industry growth. Additionally, the higher living level in these areas increases the need for cars.

Automotive Wiper System Motor Type Insights

The Automotive Wiper System Market segmentation, based on motor type, includes Stepper, Brush and Brushless Motors. The brushless motors category generated the most income. DC brushless motor applications have been growing significantly in recent years. It is currently used in relatively new electric motor applications for automobiles. The growth of brushless motors is mostly driven by the increasing number of automobiles requiring more motors.

Automotive Wiper System Propulsion Insights

The Automotive Wiper System Market segmentation, based on propulsion, includes ICE and Electric Vehicle. The electric vehicle category generated the most income because of its greater adoption due to consumers' growing environmental awareness and the execution of numerous government initiatives.

Automotive Wiper System Sales Channel Insights

The Automotive Wiper System Market segmentation, based on sales channel, includes OEM and Aftermarket. The aftermarket category generated the most income. The rise in global car ownership is attributed to the requirement for continuing maintenance and repair for several vehicle components, including shock absorbers, the main body, spark plugs, gears, wipers, and tires, among others. The markets in Asia, North America, and Europe have the most potential for growth for aftermarket suppliers.

Figure 1: Automotive Wiper System Market, by Sales Channel, 2022 & 2032 (USD Billion)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Automotive Wiper System Regional Insights

By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The Asia-Pacific automotive wiper system market area will dominate this market. People have been driven to purchase new vehicles as a result of rising urbanization, industrialization, and disposable money.  The highest car manufacturing and sales rates are seen in emerging nations like China, India, and Japan. Developing smart wiper systems for vehicles is a top priority for automotive manufacturing businesses. Additionally, the government is making efforts to advance the automobile sector. The market for automobile wipers is expanding due to all these causes.

Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 2: Automotive Wiper System Market Share By Region 2022 (USD Billion)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe automotive wiper system market accounts for the second-largest market share because of the presence of top automakers and strict safety regulations. The usage of top-notch wiper systems that adhere to safety regulations is prioritized in the European market. German engineering prowess and the automobile sector are becoming increasingly well-known worldwide. German cars are renowned for their ingenuity, safety, dependability, and design, winning appreciation on all seven continents. Further, the German automotive wiper system market held the largest market share, and the UK automotive wiper system market was the fastest growing market in the European region

The North America Automotive wiper system Market is expected to grow at the fastest CAGR from 2023 to 2032. A higher standard of life and more disposable cash have affected the region's demand for car wipers. These factors are expected to drive the market for automobile wiper systems in the upcoming years. In addition, the business will benefit from the nation's expanding population in the coming years. Moreover, US automotive wiper system market held the largest market share, and the Canada automotive wiper system market was the fastest growing market in the region.

Automotive Wiper System Key Market Players & Competitive Insights

Leading market players are investing heavily in research and development in order to expand their product lines, which will help the automotive wiper system market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, automotive wiper system industry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global automotive wiper system industry to benefit clients and increase the market sector. In recent years, the automotive wiper system industry has offered some of the most significant advantages to market. Major players in the automotive wiper system market attempting to increase market demand by investing in research and development operations include Valeo S.A., Robert Bosch GmbH, DOGA Automotive, WAI , Magneti Marelli, DENSO Corporation, Pilot Automotive, Am Automotive, B. Hepworth & Company Limited, and Mitsuba Corp.

Supplier and collaborator to automakers, Valeo SA (Valeo). It creates, manufactures, and sells CO2 emission reduction modules, integrated systems, and components as well as supplies and distributes spare parts to independent aftermarket operators and OEMs. The company creates and manufactures interface systems for drivers, vehicles, and the environment, as well as systems, modules, and components for managing the thermal energy of powertrains, visibility systems, and powertrain solutions. Valeo provides services to original equipment manufacturers and automakers everywhere in the world.

Denso Corp is manufacturer and supplier of cutting-edge automotive systems, technology, and components. The business supplies a variety of original equipment manufacturing (OEM) vehicle components, along with its subsidiaries and affiliates. Powertrain systems, electrification systems, thermal systems, electronic systems, information and safety systems, small motors, industrial systems like robots, automatic recognition systems, bar code readers, and home and commercial air conditioning equipment are just a few of its main products. Denso provides these goods to significant automakers all over the world.

Key Companies in the automotive wiper system market include

• Valeo S.A.


• Robert Bosch GmbH


• DOGA Automotive


• WAI


• Magneti Marelli


• DENSO Corporation


• Pilot Automotive


• Am Automotive


• Hepworth & Company Limited


• Mitsuba Corp.

Automotive Wiper System Industry Developments

May 2022: TruPower is a new line of wipers from Schaeffler. The wiper blades are available in Premium Plus and Ultra Premium models with and without frames and have distinguishing features. The blades were designed to provide excellent wiping performance and enhanced visibility in any condition. The Schaeffler TruPower Label Wipers' upgraded rubber includes a graphite coating for better and quieter wiping.

February 2022: The Bosch ENVISION and FOCUS wiper blades are two new wipers from Bosch. The two blades can survive the challenging nighttime driving conditions, helping travelers arrive at their destinations without incident. Additionally, the wipers contain a SafeCheck indicator that encourages safer nighttime and inclement weather driving by alerting users when it's time to check the performance of their wiper blades.

February 2024: Tesla has revolutionized the automotive industry; for all its accolades, the company has fallen short on the automatic wiper system. Even the most hardcore Tesla fan can only cringe as the wiper blade squeals across a dry windshield or squint as the wipers can't keep up with the rain, sleet, or snow. However, it appears the company is set to roll out a critical update targeting the performance of its auto wipers.

Tesla's unique approach to automating wiper function is at the heart of the issue. Unlike traditional vehicles with rain sensors, Tesla's system leverages the vehicle's cameras and a computer vision neural network. This technology adjusts the wiper speed based on the detected precipitation intensity. However, for many users, the reality has been a system that is either overly sensitive, activating in clear conditions, or under-responsive during actual rainfall or snowfall.

This is not Tesla's first attempt to address the auto wipers' performance issues. In June 2023, Tesla announced a pivotal upgrade to its auto wiper system, Autowiper v4, signaling a leap forward from its 'Deep Rain' initiative. This new development, underscored by Elon Musk's assurance that "wipers will be super good," marked a shift towards a more sophisticated and responsive system. The technology would leverage a surround video technique, integrating data from all onboard cameras.  

Tesla's journey with the auto wiper system highlights the broader challenges and responsibilities of pioneering new technologies in the automotive sector. As the company pushes the boundaries of what's possible, particularly with its ambitious Full Self-Driving capabilities, addressing seemingly minor features like auto wipers is crucial.  

Tesla's refinement of the auto wiper system (again) demonstrates the company's responsiveness to customer feedback but also its dedication to improving vehicle safety and convenience under varying weather conditions. The outcome of these updates could serve as a benchmark for integrating AI and camera-based systems in automotive applications, potentially influencing future developments across the industry.

Automotive Wiper System Market Segmentation:

Automotive Wiper System Arm Type Outlook (USD Billion, 2018-2032)

• Synchronized Radial Arm


• Pantograph Arm

Automotive Wiper System Vehicle Type Outlook (USD Billion, 2018-2032)

• Passenger Car


• Commercial Vehicle

Automotive Wiper System Motor Type Outlook (USD Billion, 2018-2032)

• Stepper


• Brush


• Brushless DC Motors

Automotive Wiper System Propulsion Outlook (USD Billion, 2018-2032)

• ICE


• Electric Vehicle

Automotive Wiper System Sales Channel Outlook (USD Billion, 2018-2032)

• OEM


• Aftermarket

Automotive Wiper System Regional Outlook (USD Billion, 2018-2032)

North America

• US


• Canada

Europe

• Germany


• France


• UK


• Italy


• Spain


• Rest of Europe

Asia-Pacific

• China


• Japan


• India


• Australia


• South Korea


• Australia


• Rest of Asia-Pacific

Rest of the World

• Middle East


• Africa


• Latin America