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The market for automotive touch screen control systems is driven by a host of factors in the markets that together form dynamics. The increasing customer needs of technologically advanced and easy-to-use infotainment systems in vehicles further serve as one of the major demand drivers for this market. With the advent of new technologies, consumers’ demands led to developing advanced features for vehicles that include touch screen control systems as one component in fulfilling these needs.
Government regulation and safety standards also play a vital role to determine the automotive touch screen control systems market. With safety issues on the rise, regulatory boards place several regulations regarding in-car entertainment systems such that they should not interfere with driver attention or pose threats to road security.
In this market, manufacturers are required to maneuver through these regulations and come up with touch screen solutions that achieve a balance between innovation factors as well as safety compliance. The overall performance of the global automotive industry significantly affects touch control systems market. Economic factors like GDP growth, consumer purchasing power, and disposable income levels affect the demand for new vehicles which leads to higher integration of touch screen technologies into cars.
During such periods of economic slowdown, the focus shifts from premium features to basic vehicle functionality which in turn affects the advanced touch screen control systems market. The market dynamics are also influenced by technological developments and innovations. Continuous advancement in technological sophistication is a critical driver of the automotive touch screen control systems market, which encompasses innovative responsive and intuitive touch interfaces; improved connectivity features; integration with AI.
However, manufacturers that stay at the vanguard of such a technological movement are more likely to meet consumer needs and ensure competitive advantage in this market. The automotive touch screen control systems market is closely related to the overall consumer electronics industry. With the advances in smartphones and tablets, users get used to smooth touch interactions. This familiarity applies to their requirements for the touch screen systems in-car.
The inclusion of capabilities such as smartphone mirroring, app connectivity, and voice recognition also puts automotive touch screen systems in line with the cues picked from the consumer electronics industry. Market competition is another significant driving factor for the automotive touch screen control systems market.
Due to the large number of companies competing for market share, manufacturers are consistently looking for ways in which they can distinguish their products through innovation strategies and pricing models as well as customer orientation. The competitive environment makes the atmosphere for innovation, thus pushing companies to create better and more feature-rich touch screen control systems to attract customers.
The market is also influenced by global trends and changes in society. The trend towards sustainability and environmental awareness is associated with the growing popularity of electric vehicles. Following the revolution of automotive industry towards electrification, touch screen control systems rise as a major component in these futuristic vehicles presenting market makers new opportunities and challenges.
Covered Aspects:
| Report Attribute/Metric | Details |
|---|---|
| Growth Rate | 6.80% (2023-2032) |
Automotive Touch Screen Control Systems Market Highlights:
Automotive Touch Screen Control Systems Market Overview
Automotive Touch Screen Control Systems Market Size was valued at USD 9.8 Billion in 2022. The Automotive Touch Screen Control Systems market is projected to grow from USD 10.5 Billion in 2023 to USD 17.7 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 6.80% during the forecast period (2023 - 2032). Increasing demand for aftermarket entertainment systems, expanding use of electronics in cars, and rising motorization in developing nations, are the key market drivers enhancing the market growth.
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Automotive Touch Screen Control Systems Market Trends
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Expansion of logistics industry, coupled with increased in cold chain transportation is driving the market growth
The rising use of electronics in cars is fueling the market expansion for automotive touchscreen control systems. Advanced electronics and software are used in the display systems in automobiles, and as technological advancements have spread, so has the use of electronic parts and systems in general. Strict regulatory standards and mandates, an emphasis on fuel efficiency, a need for improved safety features, a rise in the need for connectivity systems, an uptake of hybrid powertrains, and the electrification of components are just a few of the elements driving this trend.
The popularity of large-screen display systems is having an impact on the market growth for automobile touchscreen control systems. These systems are linked to high automobile sales costs. Digital displays are being widely used in vehicle instrument clusters and entertainment systems as a result of rising competitiveness in the global automotive market, improvements in display technology, and increased acceptance of automotive electronics. The size of display systems has increased as a result of some manufacturers integrating the HVAC system display and infotainment display system into a single unit, and in-vehicle display systems are progressively evolving into full touch screen systems.
The 2019 EQC by Mercedes-Benz, which has two 10.25-inch displays in the center of the dashboard, is one example of a car with a huge touch screen control system that is being introduced by automotive original equipment manufacturers (OEMs). These changes are anticipated to fuel the demand for vehicle touch screen control systems. Thus, driving the Automotive Touch Screen Control Systems market revenue.
Automotive Touch Screen Control Systems Market Segment Insights
Automotive Touch Screen Control Systems Vehicle Type Insights
The Automotive Touch Screen Control Systems Market segmentation, based on Vehicle Type, includes passenger cars, light commercial vehicle, and heavy commercial vehicle. In 2022, the market for automotive touch screen control systems was dominated by passenger cars. In the worldwide automobile sector, passenger cars are now leading the use of built-in electronics. High-definition in-vehicle display technologies are increasingly commonplace, and curved display screens are starting to appear on the market to be employed in center stack or center console displays.
Automotive Touch Screen Control Systems Application Insights
The Automotive Touch Screen Control Systems Market segmentation, based on Application, includes resistive and capacitive. In 2022, the global market for automotive touch screen control systems was dominated by the capacitive segment. This can be attributable to the fact that the newest capacitive touch panels use glass sensor technology and have a completely customizable front cover. Sales of car touch screen control systems are boosted by the ability to customize the touch panel front cover, which acts as the front face of the entire infotainment device.
Automotive Touch Screen Control Systems Screen Size Insights
The Automotive Touch Screen Control Systems Market segmentation, based on Screen Size, includes below 9", 9" to 15", and above 15". In 2022, the 9" to 15" segment dominated the market worldwide. These screen sizes combine telecommunication and informatics technologies and make them available on single-touchscreen displays that range in size from 5'' to 10''. The operating systems of an automobile are compatible with these display screens.
Figure 1: Automotive Touch Screen Control Systems Market, by Screen Size, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Automotive Touch Screen Control Systems Regional Insights
By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America Automotive Touch Screen Control Systems Market dominated the global market in 2022. The expanding size of the on-road vehicle fleet can be attributable to the rising demand for automotive touch screen control systems throughout the course of the forecast period. These systems are a critical differentiator for modern vehicle interiors since they are the most important interface for the interaction between the driver and the vehicle. Due to changing consumer preferences and the advent of new technology, the industry is expanding. Further, the U.S. Automotive Touch Screen Control Systems market held the largest market share, and the Canada Automotive Touch Screen Control Systems market was the fastest growing market in the North America region.
Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: AUTOMOTIVE TOUCH SCREEN CONTROL SYSTEMS MARKET SHARE BY REGION 2022 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe Automotive Touch Screen Control Systems market accounted for the second-largest market share in 2022. The region is home to some of the most reputable premium and OEM automakers. Additional production initiatives by businesses like Volkswagen, BWM, Audi, and J&LR among others will contribute to the expansion of the regional market. Additionally, the European automotive industry is renowned for offering the most cutting-edge and ground-breaking features globally, which has benefited the target market. Further, the German Automotive Touch Screen Control Systems market held the largest market share, and the U.K Automotive Touch Screen Control Systems market was the fastest growing market in the European region
The Asia Pacific Automotive Touch Screen Control Systems market is expected to register fastest growth from 2023 to 2032. This is explained by the population growth and the quickly expanding automotive fleet. Moreover, China’s Automotive Touch Screen Control Systems market held the largest market share, and the Indian Automotive Touch Screen Control Systems market was the fastest growing market in the Asia-Pacific region.
Automotive Touch Screen Control Systems Key Market Players & Competitive Insights
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Automotive Touch Screen Control Systems market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Automotive Touch Screen Control Systems industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Automotive Touch Screen Control Systems industry to benefit clients and increase the market sector. In recent years, the Automotive Touch Screen Control Systems industry has offered some of the most significant advantages to medicine. Major players in the Automotive Touch Screen Control Systems market, including Continental AG, Dawar Technologies, Infineon Technologies AG, Kyocera Corp., Lascar electronics Ltd., LEONHARD KURZ Stiftung and Co. KG, Methode Electronics Inc., Microchip Technology Inc., Orient Display, Robert Bosch GmbH, Samsung Electronics Co. Ltd., Semtech Corp., STAFL Systems LLC, STMicroelectronics NV, Synaptics Inc., Texas Instruments Inc., TouchNetix Ltd., US Micro Products Inc., and Fujitsu Ltd., are attempting to increase market demand by investing in research and development operations.
Hyundai Mobis Co Ltd (Mobis) produces and sells components and modules for the after-sales care of automobiles. Chassis modules, safety products, external lighting products, brakes, steering parts, plastic parts, steel wheels and decks, and ADAS (advanced driver assistance systems) are only a few of the products offered by the company. By giving its clients original equipment spare parts, it also offers aftermarket services. Through a network of sales offices in China, the US, Canada, Germany, Russia, the UAE, and Australia, Mobis offers these products for sale. Additionally, the business has facilities for production and research in Asia Pacific, Europe, and the Americas. Gangnam-gu in Seoul, South Korea, serves as the home office for Mobis.
The automobile firm Continental AG (Continental) produces and sells brake systems, powertrain and chassis systems, vehicle electronics, instruments, infotainment solutions, tires, and technical elastomers. Additionally, the business sells tires and offers tire replacement services for a variety of customers, including those who own passenger cars, trucks, buses, and vehicles used on construction sites, as well as specialty vehicles, bicycles, and motorcycles.
Key Companies in the Automotive Touch Screen Control Systems market include
- Continental AG
- Dawar Technologies
- Infineon Technologies AG
- Kyocera Corp.
- Lascar electronics Ltd.
- LEONHARD KURZ Stiftung and Co. KG
- Methode Electronics Inc.
- Microchip Technology Inc.
- Orient Display
- Robert Bosch GmbH
- Samsung Electronics Co. Ltd.
- Semtech Corp.
- STAFL Systems LLC
- STMicroelectronics NV
- Synaptics Inc.
- Texas Instruments Inc.
- TouchNetix Ltd.
- US Micro Products Inc.
- Fujitsu Ltd.
Automotive Touch Screen Control Systems Industry Developments
January 2023Â At CES 2023, Continental will display its curved ultrawide display. On a 7,680 by 660 pixel active area, more than 3,000 LEDs are used to illuminate the 47.5-inch TFT display.
April 2021 The touchscreen controller maXTouch® MXT2912TD-UW from Microchip Technology Inc. This is the first single-chip solution in the industry that is automotive-qualified, supports liquid-crystal display (LCD) and organic light emitting diode (OLED) display technologies, and supports display sizes up to 45 inches.
Automotive Touch Screen Control Systems Market Segmentation
Automotive Touch Screen Control Systems Vehicle Type Outlook
- Passenger Cars
- Light Commercial Vehicle
- Heavy Commercial Vehicle
Automotive Touch Screen Control Systems: Application Outlook
- Resistive
- Capacitive
Automotive Touch Screen Control Systems Screen Size Outlook
- Below 9"
- 9" to 15"
- Above 15"
Automotive Touch Screen Control Systems Regional Outlook
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North America
- US
- Canada
-
Europe
- Germany
- France
- UK
- Italy
- Spain
- Rest of Europe
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Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
- Australia
- Rest of Asia-Pacific
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Rest of the World
-
Middle East
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Africa
-
Latin America
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