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Aluminum Curtain Wall Market Share

ID: MRFR//6034-HCR | 110 Pages | Author: Snehal Singh| November 2024

In the highly competitive Aluminum Curtain Wall Market, companies employ various strategies to establish their market share and maintain a strong positioning. One of the primary strategies involves product differentiation. Aluminum curtain wall manufacturers focus on offering a diverse range of curtain wall systems with various design options, finishes, and performance features to meet the specific needs of different building projects. By providing options such as different profiles, colors, glass types, and thermal performance enhancements, companies can cater to the requirements of architects, developers, and building owners across various industries and applications. This strategy of product differentiation helps companies stand out in the market by offering unique solutions that address specific aesthetic, functional, and performance requirements of different projects.

investing much more money towards the size expansion by constructing several buildings to grow the business. Here residential construction in the regions of India and China pampers up the size. This helps lead the world in some of the Asia Pacific regions over time. Spending more of the sum by the corporations for various developmental activities drives up the aluminum curtain wall market size.This has raised the growth and demand of various commercial segments. However, the commercial division contributes towards growth during the market forecast period.

Pricing strategy is another critical aspect of market share positioning in the Aluminum Curtain Wall Market. Companies often adopt different pricing strategies based on factors such as product quality, brand reputation, and target market segments. Some companies may opt for a premium pricing strategy, positioning their aluminum curtain wall systems as high-quality, architecturally advanced products targeted at customers who prioritize design flexibility, durability, and energy efficiency. Conversely, other companies may choose a value-based pricing strategy, offering competitive prices to gain market share rapidly, especially in price-sensitive market segments. Additionally, promotional pricing tactics such as discounts, rebates, or volume pricing are also utilized to attract customers and increase market share.

Distribution channels play a crucial role in market share positioning for aluminum curtain wall manufacturers. Companies need to ensure their products are readily available to customers through efficient distribution channels. This involves partnering with authorized dealers, fabricators, and installers with a wide reach and strong distribution networks. Additionally, companies may also invest in their distribution infrastructure, establishing regional warehouses and logistics facilities strategically to ensure timely delivery of products to customers across different geographic regions. By optimizing their distribution channels, companies can enhance their market presence and gain a competitive edge over rivals.

Branding and marketing strategies are instrumental in establishing a strong market share positioning in the Aluminum Curtain Wall Market. Building a reputable brand image helps companies differentiate themselves from competitors and influence customer perceptions positively. Companies invest in branding initiatives that communicate their values, design expertise, and commitment to quality and customer satisfaction. This could include showcasing iconic projects featuring their curtain wall systems, obtaining certifications related to product performance and sustainability, and partnering with architects and designers to promote their products in the architectural community. Additionally, effective marketing strategies such as targeted advertising, digital marketing campaigns, and participation in industry events and trade shows help companies increase brand visibility and reach a wider audience, ultimately driving market share growth.

Innovation and product development are also crucial components of market share positioning strategies in the Aluminum Curtain Wall Market. Companies strive to differentiate themselves by continuously innovating and introducing new curtain wall system designs, materials, and technologies that offer improved performance, aesthetics, and sustainability. This could involve incorporating advanced materials such as high-performance coatings or integrating smart technologies for enhanced energy efficiency and occupant comfort. By staying ahead of the curve in terms of product innovation and technological advancements, companies can capture market share by offering cutting-edge solutions that meet the evolving needs of customers and regulatory requirements in the construction industry.

Strategic partnerships and collaborations are another avenue for market share positioning in the Aluminum Curtain Wall Market. Collaborating with architects, developers, facade consultants, and other stakeholders in the construction industry allows companies to showcase their products in real-world applications and gain credibility. Strategic partnerships with suppliers and distributors can also help companies expand their reach and access new market segments. By leveraging the strengths of partners and collaborating on joint marketing efforts, companies can strengthen their market share positioning and achieve sustainable growth in the competitive Aluminum Curtain Wall Market.

Covered Aspects:

Report Attribute/Metric Details
Base Year For Estimation 2023
Forecast Period 2024-2032
Growth Rate 7.83% (2024-2032)

Global Aluminum Curtain Wall Market Overview


Aluminum Curtain Wall Market Size was valued at USD 10.90 billion in 2023. The Aluminum Curtain Wall market industry is projected to grow from USD 11.88 billion in 2023 to USD 21.72 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 7.83% during the forecast period (2024 - 2032). The new residential building and remodeling and renovation projects owing to the rapid urbanization and better-quality control efficient infiltration, Less installation time, Low labor cost increased energy efficiency are the key market drivers enhancing the market growth.


Aluminum Curtain Wall Market Overview


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Aluminum Curtain Wall Market Trends




  • Increasing investment in expanding aluminum extrusion capacity is driving the market growth




Aluminum extrusion is used in the manufacturing of curtain walling systems. Leading Aluminum extrusion companies are investing in expanding their existing Aluminum extrusion capacities. For instance, in June 2018, HAI Extrusion Germany GmbH strategically invested around US$ 15 million to establish a 3300-ton Aluminum extrusion press in Germany. The investment was made to serve the consumers in construction better and the industrial sector with high-quality Aluminum profiles. Such activities will positively impact the aluminum curtain wall market growth over the forecast period. This factor drives the market CAGR.


Additionally, a rise in growth occurs due to a high rise in demand, increasing opportunities. An increase in security of the external business walls witnesses the market rise. Using aluminum curtain walls market removes air and water infiltration properties. It provides support to its weight forces and withstands the wind load property. The aluminum curtain wall market is experiencing exponential growth. Moreover, using a lightweight aluminum curtain is very useful for the construction of projects and for improving the sustainability of the aluminum curtain. Some key players have started using green resources to reduce the energy driving up the aluminum curtain wall industry. There is a high demand for the use during the aluminum curtain wall market forecast period. It provides certain advantages like increasing the penetration of water, raising the impermeability of the air, filtering out the natural light, and its cost-effectiveness raises the market value and eases consumers to buy more of the product. The migration of more people to urban areas and obtaining high disposable income facilities raise the aluminum curtain wall market. Thus, driving the Aluminum Curtain Wall market revenue.


Aluminum Curtain Wall Market Segment Insights


Aluminum Curtain Wall Type Insights


The Aluminum Curtain Wall market segmentation, based on type includes Stick-built, Semi-unitized, and Unitized. The unitized segment dominated the market because of the increased effective infiltration rates, controlling the quality better and giving less installation time. Lessening labor costs, rise in energy efficiency, and highly revealing trendy features are fully associated with unitized type. This helps in driving up the segment globally and regionally.


Aluminum Curtain Wall Application Insights


The Aluminum Curtain Wall market segmentation, based on Application, includes Residential, Non-residential. The non-residential segment dominated the market, which is why the high growth of multinational brands takes place. The growth of more manufacturing units has increased and has increased the growth of certain manufacturing units. This has led to the construction of more office areas and the number of manufacturing sectors.


Figure1: Aluminum Curtain Wall Market, by Application, 2022&2032(USD billion)


Global Aluminum Curtain Wall Market, by Application, 2022&2032


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Aluminum Curtain Wall Regional Insights


By Region, the study provides market insights into North America, Europe, Asia-Pacific and the Rest of the World. The North American Aluminum Curtain Wall market will dominate this market, increasing government & private investment in developing commercial and residential infrastructures in this Region.


Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure2: ALUMINUM CURTAIN WALL MARKET SHARE BY REGION 2022 (%)


ALUMINUM CURTAIN WALL MARKET SHARE BY REGION 2022


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe's Aluminum Curtain Wall market accounts for the second-largest market share. The Region is a well-established market due to a higher presence of leading manufacturers. Further, the German Aluminum Curtain Wall market had the largest market share, and the UK Aluminum Curtain Wall market was the fastest-growing market in the European Region.


The Asia-Pacific Aluminum Curtain Wall Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to the bulk availability of Aluminum, along with the favorable growth of the construction industry in the Region is projected to drive the market. Moreover, China’s Aluminum Curtain Wall market held the largest market share, and the Indian Aluminum Curtain Wall market was the fastest-growing market in the Asia-Pacific region.


Aluminum Curtain Wall Key Market Players & Competitive Insights


Leading market players are investing heavily in research and development to expand their product lines, which will help the Aluminum Curtain Wall market grow even more. Market participants are also undertaking various strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. The Aluminum Curtain Wall industry must offer cost-effective items to expand and survive in a more competitive and rising market climate.


Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the Aluminum Curtain Wall industry to benefit clients and increase the market sector. The Aluminum Curtain Wall industry has offered some of the most significant advantages in recent years. Major players in the Aluminum Curtain Wall market, includingALUMIL (Greece), Enclos Corporation (US), GUTMANN AG (Dubai), HansenGroup Ltd. (UK), Aluplex (India), Josef Gartner GmbH (Germany), Alutech Systems Ltd (UK), EFCO Corporation (US), Heroal (Germany), HUECK System GmbH & Co. KG (Germany), and Kalwall Corporation (US)., and others, are attempting to increase market demand by investing in research and development operations.


Alutech boasts a well-equipped manufacturing unit with sophisticated infrastructure loaded with technically advanced tools and machines that improve quality and quantity production. It is the first aluminum composite panel manufacturing unit in the Silicon Valley of India, Bangalore. We are a quality-based organization offering our clients the finest solutions.ALUTECH started the sale of new components & profiles for the ALT W62 and ALT W72 systems. These products were launched to enhance performance characteristics such as thermal & sound insulation, airtightness, and ease of installation of window frames in curtain wall systems.


Alutech boasts a well-equipped manufacturing unit with sophisticated infrastructure loaded with technically advanced tools and machines that improve quality and quantity production. It is the first aluminum composite panel manufacturing unit in the Silicon Valley of India, Bangalore. We are a quality-based organization offering our clients the finest solutions. ALUTECH started the sale of new components & profiles for the ALT W62 and ALT W72 systems. These products were launched to enhance performance characteristics such as thermal & sound insulation, airtightness, and ease of installation of window frames in curtain wall systems. Apogee Enterprise Inc. agreed to acquire 100% of stocks of EFCO Corporation from Pella Corporation. The acquisition cost was approximately US$ 195 million. With this acquisition, the company broadens its architectural product offerings and geographical footprints across the United States.


Key Companies in the Aluminum Curtain Wall market include



  • ALUMIL of Greece

  • Kalwall Corporation of the United States

  • Enclos Corporation of the United States

  • HUECK GmbH and Co. KG of Germany

  • Gutmann AG of Germany

  • Heroal of Germany

  • Hansen Group Ltd of the United Kingdom

  • EFCO Corporation of the United Kingdom

  • Aluplex of India


Aluminum Curtain Wall Industry Developments


April 2018: ALUTECH started the sale of new components & profiles for the ALT W62 and ALT W72 systems. These products were launched to enhance performance characteristics such as thermal & sound insulation, airtightness, and ease of installation of window frames in curtain wall systems.


May 2017: Apogee Enterprise Inc. agreed to acquire 100% of stocks of EFCO Corporation from Pella Corporation. The acquisition cost was approximately US$ 195 million. With this acquisition, the company broadens its architectural product offerings and geographical footprints across the United States.


Aluminum Curtain Wall Market Segmentation


Aluminum Curtain Wall Type Outlook



  • Stick-built

  • Semi-unitized

  • Unitized


Aluminum Curtain Wall Application Outlook



  • Residential

  • Non-residential


Aluminum Curtain Wall Regional Outlook



  • North America

    • US

    • Canada



  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific



  • Rest of the World

    • Middle East

    • Africa

    • Latin America



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