1 Executive Summary
2 Market Introduction
2.1 Definition 18
2.2 Scope of the Study 18
2.3 Market Structure 18
2.4 Key Takeaways 19
2.5 Macro Factor Indicators Analysis 19
3 Research Methodology
3.1 Research Process 21
3.2 Primary Research 21
3.3 Secondary Research 23
3.4 List of Assumptions 24
3.5 Market Size Estimation 24
3.6 Forecast Model 25
4 Market Dynamics
4.1 Introduction 27
4.2 Drivers 27
4.2.1 Growing demand for advanced, automated, and efficient accounting solutions 27
4.2.2 Increasing Adoption of Cloud-based Accounting Software 28
4.2.3 Drivers Impact Analysis 29
4.3 Restraints 29
4.3.1 Additional Cost associated with Accounting Software 29
4.3.2 Concerns regarding Data Security 30
4.3.3 Restraints Impact Analysis 31
4.4 Opportunity 31
4.4.1 Integration of Artificial Intelligence with Accounting 31
4.4.2 Mobile/App-Based Accounting Software 31
5 Market Factor Analysis
5.1 Supply Chain Analysis 33
6 Global Accounting Software Market, by Industry
6.1 Overview 35
6.1.1 BFSI 35
6.1.2 IT & Telecommunication 35
6.1.3 Manufacturing 35
6.1.4 Retail & E-commerce 36
6.1.5 Healthcare 36
6.1.6 Others 36
7 Global Accounting Software Market, by Deployment
7.1 Overview 39
7.1.1 On-premise 39
7.1.2 Cloud-based 39
8 Global Accounting Software Market, by Organization Size
8.1 Overview 41
8.1.1 SME 41
8.1.2 Large 41
9 Global Accounting Software Market, by Region
9.1 Overview 44
9.1.1 North America 45
9.1.1.1 US 46
9.1.1.2 Canada 46
9.1.1.3 Mexico 47
9.1.2 Europe 48
9.1.2.1 Germany 49
9.1.2.2 UK 50
9.1.2.3 France 50
9.1.2.4 Spain 51
9.1.2.5 Rest of Europe 51
9.1.3 Asia-Pacific 52
9.1.3.1 China 53
9.1.3.2 Singapore 54
9.1.3.3 India 54
9.1.3.4 Indonesia 55
9.1.3.5 Malaysia 55
9.1.3.6 Bangladesh 56
9.1.3.7 Rest of Asia-Pacific 56
9.1.4 South America 57
9.1.4.1 Brazil 58
9.1.4.2 Rest of South America 58
9.1.5 Middle East 59
9.1.5.1 Saudi Arabia 60
9.1.5.2 UAE 61
9.1.5.3 Qatar 61
9.1.5.4 Kuwait 62
9.1.5.5 Oman 62
9.1.5.6 Rest of Middle East 63
9.1.6 Africa 64
9.1.6.1 South Africa 65
9.1.6.2 Nigeria 66
9.1.6.3 Ghana 66
9.1.6.4 Kenya 67
9.1.6.5 Uganda 67
9.1.6.6 Rest of Africa 67
10 Competitive Landscape
10.1 Competitive Scenario 69
10.2 Market Share Analysis 69
10.3 Key Strategies, 2020–2019 70
10.4 Key Developments 70
11 Company Profile
11.1 Intuit Inc. 73
11.1.1 Company Overview 73
11.1.2 Price Analysis 73
11.1.3 Financial Overview 73
11.1.4 Products/Services Offered 74
11.1.5 Key Developments 75
11.1.6 SWOT Analysis 75
11.1.7 Key Strategies 75
11.2 Sage 76
11.2.1 Company Overview 76
11.2.2 Pricing Analysis 76
11.2.3 Financial Overview 76
11.2.4 Products/Services Offered 77
11.2.5 Key Developments 77
11.2.6 SWOT Analysis 78
11.2.7 Key Strategies 78
11.3 SAP 79
11.3.1 Company Overview 79
11.3.2 Financial Overview 79
11.3.3 Key Developments 80
11.3.4 SWOT Analysis 81
11.3.5 Key Strategies 81
11.4 Oracle 82
11.4.1 Company Overview 82
11.4.2 Financial Overview 82
11.4.3 Products/Services Offered 83
11.4.4 Key Developments 83
11.4.5 SWOT Analysis 84
11.4.6 Key Strategies 84
11.5 Microsoft 85
11.5.1 Company Overview 85
11.5.2 Price Analysis 85
11.5.3 Financial Overview 85
11.5.4 Products/Services Offered 86
11.5.5 Key Development 86
11.5.6 SWOT Analysis 87
11.5.7 Key Strategies 87
11.6 Xero Limited. 88
11.6.1 Company Overview 88
11.6.2 Price Analysis 88
11.6.3 Financial Overview 88
11.6.4 Products/Services Offered 90
11.6.5 Key Developments 91
11.6.6 SWOT Analysis 92
11.6.7 Key Strategies 92
11.7 Kingdee International Software Group (HK) Ltd. 93
11.7.1 Company Overview 93
11.7.2 Financial Overview 93
11.7.3 Products/Services Offered 94
11.7.4 Key Developments 95
11.7.5 SWOT Analysis 95
11.8 Priority Software 96
11.8.1 Company Overview 96
11.8.2 Price Analysis 96
11.8.3 Financial Overview 96
11.8.4 Products/Services Offered 97
11.8.5 Key Developments 97
11.8.6 SWOT Analysis 97
11.9 FreshBooks 98
11.9.1 Company Overview 98
11.9.2 Price Analysis 98
11.9.3 Financial Overview 98
11.9.4 Products/Services Offered 99
11.9.5 Key Developments 100
11.9.6 SWOT Analysis 101
11.10 Assist Cornerstone 102
11.10.1 Company Overview 102
11.10.2 Financial Overview 102
11.10.3 Products/Services Offered 102
11.10.4 Key Developments 103
11.10.5 SWOT Analysis 103
11.11 Epicor 104
11.11.1 Company Overview 104
11.11.2 Products/Services Offered 104
11.11.3 SWOT Analysis 104
11.12 Unit4 105
11.12.1 Company Overview 105
11.12.2 Financial Overview 105
11.12.3 Products/Services Offered 105
11.12.4 SWOT Analysis 105
11.13 Red Wing Software, Inc. 106
11.13.1 Company Overview 106
11.13.2 Financial Overview 106
11.13.3 Products/Services Offered 106
11.13.4 Key Developments 108
11.13.5 SWOT Analysis 108
11.14 Tally Solutions Private Limited 109
11.14.1 Company Overview 109
11.14.2 Financial Overview 109
11.14.3 Products/Services Offered 109
11.14.4 Key Developments 110
11.14.5 SWOT Analysis 110
11.15 yonyou (Hong Kong) Co., Ltd 111
11.15.1 Company Overview 111
11.15.2 Financial Overview 111
11.15.3 Products/Services Offered 111
11.15.4 Key Developments 112
11.15.5 SWOT Analysis 112
11.16 Infor 113
11.16.1 Company Overview 113
11.16.2 Financial Overview 113
11.16.3 Products/Services Offered 114
11.16.4 Key Developments 114
11.16.5 SWOT Analysis 114
11.17 Workday 115
11.17.1 Company Overview 115
11.17.2 Financial Overview 115
11.17.3 Products/Services Offered 116
11.17.4 Key Development 116
11.17.5 SWOT Analysis 117
12 List of Tables
TABLE 1 MARKET SYNOPSIS 16
TABLE 2 MACRO FACTOR INDICATORS ANALYSIS 19
TABLE 3 LIST OF ASSUMPTIONS 24
TABLE 4 GLOBAL ACCOUNTING SOFTWARE MARKET, BY INDUSTRY, 2020–2027 (USD MILLION) 37
TABLE 5 GLOBAL ACCOUNTING SOFTWARE MARKET, BY DEPLOYMENT, 2020–2014 (USD MILLION) 39
TABLE 6 GLOBAL ACCOUNTING SOFTWARE MARKET, BY ORGANIZATION SIZE, 2020–2027 (USD MILLION) 42
TABLE 7 GLOBAL ACCOUNTING SOFTWARE MARKET, BY REGION, 2020–2027 (USD MILLION) 44
TABLE 8 GLOBAL ACCOUNTING SOFTWARE MARKET, BY REGION, 2020–2027 (’000 SUBSCRIBERS) 45
TABLE 9 NORTH AMERICA: ACCOUNTING SOFTWARE MARKET, BY COUNTRY, 2020–2027 (USD MILLION) 45
TABLE 10 NORTH AMERICA: ACCOUNTING SOFTWARE MARKET, BY COUNTRY, 2020–2027 (’000 SUBSCRIBERS) 45
TABLE 11 US: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 46
TABLE 12 CANADA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 47
TABLE 13 MEXICO: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 47
TABLE 14 EUROPE: ACCOUNTING SOFTWARE MARKET, BY COUNTRY, 2020–2027 (USD MILLION) 48
TABLE 15 EUROPE: ACCOUNTING SOFTWARE MARKET, BY COUNTRY, 2020–2027 (’000 SUBSCRIBERS) 49
TABLE 16 GERMANY: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 49
TABLE 17 UK: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 50
TABLE 18 FRANCE: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 50
TABLE 19 SPAIN: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 51
TABLE 20 REST OF EUROPE: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 51
TABLE 21 ASIA-PACIFIC: ACCOUNTING SOFTWARE MARKET, BY COUNTRY2020–2027 (USD MILLION) 52
TABLE 22 ASIA-PACIFIC: ACCOUNTING SOFTWARE MARKET, BY COUNTRY, 2020–2027 (’000 SUBSCRIBERS) 53
TABLE 23 CHINA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 53
TABLE 24 SINGAPORE: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 54
TABLE 25 INDIA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 54
TABLE 26 INDONESIA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 55
TABLE 27 MALAYSIA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 55
TABLE 28 BANGLADESH: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 56
TABLE 29 REST OF ASIA-PACIFIC: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 56
TABLE 30 SOUTH AMERICA: ACCOUNTING SOFTWARE MARKET, BY COUNTRY2020–2027 (USD MILLION) 57
TABLE 31 SOUTH AMERICA: ACCOUNTING SOFTWARE MARKET, BY COUNTRY, 2020–2027 (’000 SUBSCRIBERS) 57
TABLE 32 BRAZIL: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 58
TABLE 33 REST OF SOUTH AMERICA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 58
TABLE 34 MIDDLE EAST: ACCOUNTING SOFTWARE MARKET, BY COUNTRY2020–2027 (USD MILLION) 59
TABLE 35 MIDDLE EAST: ACCOUNTING SOFTWARE MARKET, BY COUNTRY, 2020–2027 (’000 SUBSCRIBERS) 59
TABLE 36 SAUDI ARABIA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 60
TABLE 37 UAE: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 61
TABLE 38 QATAR: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 61
TABLE 39 KUWAIT: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 62
TABLE 40 OMAN: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 62
TABLE 41 REST OF MIDDLE EAST: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 63
TABLE 42 AFRICA: ACCOUNTING SOFTWARE MARKET, BY COUNTRY2020–2027 (USD MILLION) 64
TABLE 43 AFRICA: ACCOUNTING SOFTWARE MARKET, BY COUNTRY, 2020–2027 (’000 SUBSCRIBERS) 65
TABLE 44 SOUTH AFRICA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 65
TABLE 45 NIGERIA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 66
TABLE 46 GHANA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 66
TABLE 47 KENYA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 67
TABLE 48 UGANDA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 67
TABLE 49 REST OF AFRICA: ACCOUNTING SOFTWARE MARKET, 2020–2027 (USD MILLION AND ’000) 67
TABLE 50 PRODUCT DEVELOPMENTS: KEY DEVELOPMENT ANALYSIS, 2015–2027 70
TABLE 51 ACQUISITIONS: KEY DEVELOPMENT ANALYSIS, 2020–2019 71
TABLE 52 INTUIT INC.: PRICE ANALYSIS 73
TABLE 53 INTUIT INC.: PRODUCTS/SERVICES OFFERED 74
TABLE 54 INTUIT INC.: KEY DEVELOPMENT 75
TABLE 55 SAGE: PRICE ANALYSIS 76
TABLE 56 SAGE: PRODUCTS/SERVICES OFFERED 77
TABLE 57 SAGE: KEY DEVELOPMENT 77
TABLE 58 SAP: PRODUCTS/SERVICES OFFERED 80
TABLE 59 SAP: KEY DEVELOPMENT 80
TABLE 60 ORACLE: PRODUCTS/SERVICES OFFERED 83
TABLE 61 ORACLE: KEY DEVELOPMENTS 83
TABLE 62 MICROSOFT: PRICE ANALYSIS 85
TABLE 63 MICROSOFT: PRODUCTS/SERVICES OFFERED 86
TABLE 64 MICROSOFT: KEY DEVELOPMENT 86
TABLE 65 XERO LIMITED: PRICE ANALYSIS 88
TABLE 66 XERO LIMITED: PRODUCTS/SERVICES OFFERED 90
TABLE 67 XERO LIMITED: KEY DEVELOPMENTS 91
TABLE 68 KINGDEE INTERNATIONAL SOFTWARE GROUP (HK) LTD.: PRODUCTS/SERVICES OFFERED 94
TABLE 69 KINGDEE INTERNATIONAL SOFTWARE GROUP (HK) LTD.: KEY DEVELOPMENTS 95
TABLE 70 PRIORITY SOFTWARE: PRICE ANALYSIS 96
TABLE 71 PRIORITY SOFTWARE: PRODUCTS/SERVICES OFFERED 97
TABLE 72 FRESHBOOKS: PRICE ANALYSIS 98
TABLE 73 FRESHBOOKS: PRODUCTS/SERVICES OFFERED 99
TABLE 74 FRESHBOOKS: KEY DEVELOPMENTS 100
TABLE 75 ASSIST CORNERSTONE: PRODUCTS/SERVICES OFFERED 102
TABLE 76 EPICOR: PRODUCTS/SERVICES OFFERED 104
TABLE 77 UNIT4: PRODUCTS/SERVICES OFFERED 105
TABLE 78 RED WING SOFTWARE, INC.: PRODUCTS/SERVICES OFFERED 106
TABLE 79 RED WING SOFTWARE, INC.: KEY DEVELOPMENTS 108
TABLE 80 TALLY SOLUTIONS PRIVATE LIMITED: PRODUCTS/SERVICES OFFERED 109
TABLE 81 TALLY SOLUTIONS PRIVATE LIMITED: KEY DEVELOPMENTS 110
TABLE 82 YONYOU (HONG KONG) CO., LTD.: PRODUCTS/SERVICES OFFERED 111
TABLE 83 INFOR: PRODUCTS/SERVICES OFFERED 114
TABLE 84 WORKDAY: PRODUCTS/SERVICES OFFERED 116
TABLE 85 WORKDAY: KEY DEVELOPMENT 116
13 List of Figures
FIGURE 1 GLOBAL ACCOUNTING SOFTWARE: MARKET STRUCTURE 18
FIGURE 2 KEY TAKEAWAYS FROM ACCOUNTING SOFTWARE MARKET 19
FIGURE 3 RESEARCH PROCESS OF MRFR 21
FIGURE 4 TOP-DOWN & BOTTOM-UP APPROACHES 25
FIGURE 5 DRIVERS, RESTRAINTS, AND OPPORTUNITY OF GLOBAL ACCOUNTING SOFTWARE MARKET 27
FIGURE 6 DRIVERS IMPACT ANALYSIS 29
FIGURE 7 TOP FIVE MOST FREQUENTLY TARGETED INDUSTRIES — PERCENTAGE (%) OF SECURITY INCIDENTS IN 2020 30
FIGURE 8 TOP FIVE FREQUENTLY TARGETED INDUSTRIES — PERCENTAGE (%) OF ATTACK IN 2020 30
FIGURE 9 RESTRAINTS IMPACT ANALYSIS 31
FIGURE 10 SUPPLY CHAIN: GLOBAL ACCOUNTING SOFTWARE MARKET 33
FIGURE 11 GLOBAL ACCOUNTING SOFTWARE MARKET SHARE, BY INDUSTRY, 2027 (%) 36
FIGURE 12 GLOBAL ACCOUNTING SOFTWARE MARKET SHARE, BY DEPLOYMENT, 2027 (%) 39
FIGURE 13 GLOBAL ACCOUNTING SOFTWARE MARKET SHARE, BY ORGANIZATION SIZE, 2027 (%) 41
FIGURE 14 GLOBAL ACCOUNTING SOFTWARE MARKET SHARE, BY REGION, 2027 (% SHARE) 44
FIGURE 15 NORTH AMERICA: ACCOUNTING SOFTWARE MARKET SHARE, BY COUNTRY, 2027 (% SHARE) 46
FIGURE 16 EUROPE: ACCOUNTING SOFTWARE MARKET SHARE, BY COUNTRY, 2027 (% SHARE) 48
FIGURE 17 ASIA-PACIFIC: ACCOUNTING SOFTWARE MARKET SHARE, BY COUNTRY, 2027 (% SHARE) 52
FIGURE 18 SOUTH AMERICA: ACCOUNTING SOFTWARE MARKET SHARE, BY COUNTRY, 2027 (% SHARE) 57
FIGURE 19 MIDDLE EAST: ACCOUNTING SOFTWARE MARKET SHARE, BY COUNTRY, 2027 (% SHARE) 60
FIGURE 20 AFRICA: ACCOUNTING SOFTWARE MARKET SHARE, BY COUNTRY, 2027 (% SHARE) 64
FIGURE 21 GLOBAL ACCOUNTING SOFTWARE MARKET SHARE, BY KEY PLAYERS, 2027 (%) 69
FIGURE 22 INTUIT INC.: TOTAL REVENUE AND GROSS PROFIT, 2020–2027 (USD MILLION) 73
FIGURE 23 INTUIT INC.: SEGMENTAL REVENUE, 2020 (%) 74
FIGURE 24 INTUIT INC.: SWOT ANALYSIS 75
FIGURE 25 SAGE: TOTAL REVENUE AND GROSS PROFIT, 2020–2027 (USD MILLION) 76
FIGURE 26 SAGE: REGIONAL REVENUE, 2027 (%) 77
FIGURE 27 SAGE: SWOT ANALYSIS 78
FIGURE 28 SAP: TOTAL REVENUE AND GROSS PROFIT, 2015–2020 (USD MILLION) 79
FIGURE 29 SAP: SWOT ANALYSIS 81
FIGURE 30 ORACLE: TOTAL REVENUE AND GROSS PROFIT, 2020–2027 (USD MILLION) 82
FIGURE 31 ORACLE: SEGMENTAL REVENUE, 2027 (%) 82
FIGURE 32 ORACLE: REGIONAL REVENUE, 2027 (%) 83
FIGURE 33 ORACLE: SWOT ANALYSIS 84
FIGURE 34 MICROSOFT: TOTAL REVENUE AND GROSS PROFIT, 2020–2027 (USD MILLION) 85
FIGURE 35 MICROSOFT: SWOT ANALYSIS 87
FIGURE 36 XERO LIMITED: TOTAL REVENUE AND GROSS PROFIT, 2020–2027 (USD MILLION) 88
FIGURE 37 XERO LIMITED: REGIONAL REVENUE, 2027 (%) 89
FIGURE 38 XERO LIMITED: SWOT ANALYSIS 92
FIGURE 39 KINGDEE INTERNATIONAL SOFTWARE GROUP (HK) LTD.: TOTAL REVENUE AND GROSS PROFIT, 2015–2020 (USD MILLION) 93
FIGURE 40 KINGDEE INTERNATIONAL SOFTWARE GROUP (HK) LTD.: SEGMENTAL REVENUE, 2027 (%) 94
FIGURE 41 KINGDEE INTERNATIONAL SOFTWARE GROUP (HK) LTD.: SWOT ANALYSIS 95
FIGURE 42 PRIORITY SOFTWARE.: SWOT ANALYSIS 97
FIGURE 43 FRESHBOOKS: SWOT ANALYSIS 101
FIGURE 44 ASSIST CORNERSTONE: SWOT ANALYSIS 103
FIGURE 45 EPICOR: SWOT ANALYSIS 104
FIGURE 46 UNIT4: SWOT ANALYSIS 105
FIGURE 47 RED WING SOFTWARE, INC.: SWOT ANALYSIS 108
FIGURE 48 TALLY SOLUTIONS PRIVATE LIMITED: SWOT ANALYSIS 110
FIGURE 49 YONYOU (HONG KONG) CO., LTD.: SWOT ANALYSIS 112
FIGURE 50 INFOR: TOTAL REVENUE AND GROSS PROFIT, 2020–2027 (USD MILLION) 113
FIGURE 51 INFOR: REGIONAL REVENUE, 2027 (%) 114
FIGURE 52 INFOR: SWOT ANALYSIS 114
FIGURE 53 WORKDAY: TOTAL REVENUE, 2020–2027 (USD MILLION) 115
FIGURE 54 WORKDAY: SWOT ANALYSIS 117
