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2-Phenylethanol Market Research Report: By Application (Fragrance, Cosmetics, Food and Beverage, Pharmaceuticals), By End Use (Personal Care, Household Products, Industrial), By Purity Level (Below 99%, 99%-99.5%, Above 99.5%), By Form (Liquid, Solid) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2032


ID: MRFR/CnM/30958-HCR | 111 Pages | Author: Chitranshi Jaiswal| November 2024

Global 2-Phenylethanol Market Overview


The 2-Phenylethanol Market Size was estimated at 0.66 (USD Billion) in 2022. The 2-Phenylethanol Industry is expected to grow from 0.7 (USD Billion) in 2023 to 1.2 (USD Billion) by 2032. The 2-Phenylethanol Market CAGR (growth rate) is expected to be around 6.18% during the forecast period (2024 - 2032).


Key 2-Phenylethanol Market Trends Highlighted


The  2-Phenylethanol market is influenced by several key drivers that contribute to its expansion. One of the primary drivers is the growing demand for fragrances and cosmetics. As industries focus on enhancing product appeal, the incorporation of natural and synthetic aromatic compounds like 2-Phenylethanol becomes essential. Additionally, the rising consumer preference for home and personal care products that utilize pleasant scents is fueling market growth. The increasing trend toward eco-friendly products also offers a pathway for the development of sustainable fragrances derived from 2-Phenylethanol. There are numerous opportunities for growth within the 2-Phenylethanol market.Emerging markets in Asia-Pacific exhibit significant potential due to rapid urbanization and increased disposable incomes, fostering demand for personal care and cosmetic products. The rising emphasis on natural ingredients creates avenues for manufacturers to explore innovative extraction methods for 2-Phenylethanol that align with sustainability goals. Furthermore, collaboration with fragrance houses to develop novel applications in food and beverages can enhance opportunities in these sectors. Recently, the market has witnessed notable trends, including an increased focus on clean-label products, where consumers seek transparency in ingredient sourcing.Companies are responding by developing formulations that highlight 2-Phenylethanol’s role in providing safe and effective solutions. The rise of e-commerce has also transformed the distribution channels, allowing consumers easier access to a variety of products featuring this compound. As sustainability continues to be a focal point in consumer choices, the adoption of green chemistry methods in the production of 2-Phenylethanol will likely gain traction, shaping the landscape of the market in the coming years. Overall, the dynamic shifts and evolving consumer preferences are likely to steer the 2-Phenylethanol market toward new horizons, offering both challenges and opportunities for stakeholders.


2-Phenylethanol Market Overview


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


2-Phenylethanol Market Drivers


Rising Demand from Fragrance Industry


One of the most significant drivers of the  2-Phenylethanol Market Industry is the increasing demand from the fragrance industry. 2-Phenylethanol is widely used as a key ingredient in perfumes, cosmetics, and various personal care products, primarily due to its pleasant floral scent reminiscent of jasmine. As consumer preferences shift towards natural and high-quality fragrance components, manufacturers are increasingly incorporating 2-Phenylethanol in their formulations to meet these expectations.The fragrance market has been on a steady rise, fueled by factors such as the growing awareness of personal grooming, the rising trend of premium and luxury products, and the expansion of the e-commerce sector, which allows consumers greater access to diverse perfume options. Additionally, the multicultural influence on cosmetics and fragrances has led to an increase in demand for unique scents that can be achieved through the use of 2-Phenylethanol.Moreover, with the ongoing development of innovative perfume formulations that leverage the properties of 2-Phenylethanol, the industry is likely to see sustained growth, propelling the overall market forward. By 2024, as the fragrance industry continues to evolve, the demand for 2-Phenylethanol is expected to grow, indicating a positive outlook for the  2-Phenylethanol Market.


Growth in Pharmaceutical Applications


Another critical driver for the  2-Phenylethanol Market Industry is the increasing use of 2-Phenylethanol in the pharmaceutical sector. It is known for its antibacterial, antifungal, and antimicrobial properties, making it an essential compound in various medical formulations. As the pharmaceutical industry continues to expand with an emphasis on developing new therapeutic drugs and treatments, the demand for quality raw materials like 2-Phenylethanol is on the rise.The growing  awareness of health, wellness, and preventive care further fuels this trend as pharmaceutical companies seek to formulate effective and safe medicaments that promote health.


Expanding Applications in Food and Beverage Industry


The expanding applications of 2-Phenylethanol in the food and beverage industry are another prominent market driver. It is utilized as a flavor enhancer due to its aromatic profile, which adds complexity to various food products. As consumer trends lean towards natural and organic flavors, the  2-Phenylethanol Market Industry is likely to see increased consumption, with food and beverage manufacturers seeking to improve product quality. Additionally, the rising trend of gourmet and artisanal food products drives the demand for unique flavor profiles, eventually supporting the market's growth.


2-Phenylethanol Market Segment Insights


2-Phenylethanol Market Application Insights


The  2-Phenylethanol Market reflects a healthy growth trajectory within the Application segment, where its overall valuation in 2023 stands at 0.7 USD Billion and is projected to rise to 1.2 USD Billion by 2032. This increase is backed by a diverse range of applications across various industries. Among the notable applications, the Fragrance category dominates with a valuation of 0.25 USD Billion in 2023, expanding significantly to 0.4 USD Billion by 2032, thus showcasing its majority holding within the market due to the rising demand for perfumes and scented products.The Cosmetics sector follows with a valuation of 0.15 USD Billion in 2023 and is estimated to grow to 0.25 USD Billion, emphasizing the amplified use of 2-Phenylethanol in products like creams and lotions where its aromatic properties are advantageous. The Food and Beverage segment, although smaller, registered a valuation of 0.1 USD Billion in 2023, expected to increase to 0.2 USD Billion, indicating a significant role in flavoring agents and food preservation while meeting consumer preferences for natural ingredients. Lastly, the Pharmaceuticals segment shows a strong presence with a valuation of 0.2 USD Billion in 2023, projected to reach 0.3 USD Billion, underscoring its importance in the formulation of various medicines, where 2-Phenylethanol serves as a key ingredient often associated with therapeutic benefits.These insights underscore the diverse applicability and growing significance of 2-Phenylethanol, driven by trends emphasizing sustainability and natural products across these industries. The interplay between these segments highlights the market's potential, where the fragrance application is a leader, while cosmetics and pharmaceuticals also contribute substantially to the overall growth, reflecting the  2-Phenylethanol Market revenue dynamics. Understanding the  2-Phenylethanol Market segmentation provides valuable insights into the data and statistics, revealing opportunities for expansion and investment across these various fields as they continue to evolve with changing consumer demands.


2-Phenylethanol Market By Application


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


2-Phenylethanol Market End Use Insights


The  2-Phenylethanol Market revenue, valued at 0.7 USD billion in 2023, showcases significant growth potential in the End Use segment, which encompasses Personal Care, Household Products, and Industrial applications. The market for Personal Care is vital, as 2-Phenylethanol serves as a key ingredient in fragrances and cosmetics, enhancing product appeal and consumer experience. Household Products also play a crucial role, with 2-Phenylethanol being an effective component in cleaning agents and air fresheners, contributing to improved product effectiveness and overall household ambiance.In Industrial applications, this compound is utilized for its solvent properties and as an intermediate in chemical synthesis, driving demand across various sectors. The growth of these segments is influenced by rising consumer awareness toward personal grooming, increased household spending, and expanding industrial activities. Additionally, the  2-Phenylethanol Market statistics reflect a shift toward sustainable and eco-friendly formulations, creating new opportunities for market participants to innovate and adapt. Challenges such as regulatory constraints and fluctuating raw material prices may impact growth, but the overall outlook remains positive as consumers continue to seek quality products in all End Use categories.


2-Phenylethanol Market Purity Level Insights


The  2-Phenylethanol Market focuses on various purity levels, contributing significantly to the overall growth and dynamics of the industry. In 2023, the market is valued at 0.7 billion USD, and the purity level segment plays a critical role in its segmentation. Different purity categories, such as Below 99%, 99%-99.5%, and Above 99.5%, form distinct market segments that cater to varying consumer needs and applications. The Above 99.5% purity level is vital for industries where high quality and consistency are crucial, such as cosmetics and pharmaceuticals. Thus, it captures a notable share of the market, driven by increasing demand for purity in end products.In contrast, the Below 99% segment caters to a broader range of applications where cost-effectiveness may be prioritized over purity, making it significant in lower-end applications. Meanwhile, the 99%-99.5% range offers a balance between quality and affordability, making it a popular choice among manufacturers looking for versatile solutions. As market growth continues, advancements in manufacturing technologies and heightened regulatory standards are expected to shape these purity segments, leading to more refined products within the  2-Phenylethanol Market and attracting diverse end-user industries.


2-Phenylethanol Market Form Insights


The  2-Phenylethanol Market is characterized by its division based on the Form segment, primarily encompassing Liquid and Solid forms. In 2023, the overall market totaled an estimated value of 0.7 USD Billion, showcasing a substantial consumer interest and usage in various industries. The market is also exhibiting a promising growth trajectory, projected for continued expansion in the coming years. The Liquid form of 2-Phenylethanol is particularly significant, offering benefits such as ease of mixing and application in fragrances, cosmetics, and food flavoring, thus dominating a considerable market share.Conversely, the Solid form provides advantages in storage and handling, appealing to sectors emphasizing stability and efficiency. As a result, both forms play critical roles in the overall  2-Phenylethanol Market industry, driven by trends in natural fragrance production along with a growing demand for organic compounds in various applications. Market growth is supported by increasing consumer preference for scented products, although challenges such as regulatory constraints and competition from synthetic alternatives persist. Ultimately, the  2-Phenylethanol Market data highlights a dynamic landscape marked by potential opportunities for innovation and expansion, with a focus on optimizing each form's unique properties.


2-Phenylethanol Market Regional Insights


The  2-Phenylethanol Market is experiencing steady growth across various regions, showing significant revenue potential. In 2023, the North America segment held a valuation of 0.2 USD Billion, projected to rise to 0.33 USD Billion by 2032, indicating a growing trend driven by the demand from the personal care and fragrance industries. Europe, with a current value of 0.25 USD Billion set to increase to 0.4 USD Billion, maintains its position as a significant region due to its established manufacturing base and innovative applications in perfumery.The APAC region, valued at 0.15 USD Billion in 2023 and expected to grow to 0.25 USD Billion, reflects rising interest in specialty chemicals, supported by rapid industrialization and increasing consumer awareness in emerging economies. South America and MEA, while smaller in comparison, currently value at 0.05 USD Billion and 0.05 USD Billion, respectively, illustrate promising growth opportunities in niche markets where 2-Phenylethanol can enhance product offerings. The regional segmentation of the  2-Phenylethanol Market highlights a majority holding in North America and Europe, emphasizing their dominant role in the  supply chain and market trends, driven by both consumption and production capacities.


2-Phenylethanol Market By Regional


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


2-Phenylethanol Market Key Players and Competitive Insights


The  2-Phenylethanol Market has seen considerable developments in recent years, characterized by intensified competition and innovation among various key players. This compound, known for its floral fragrance and widely used in perfumes, cosmetics, pharmaceuticals, and food products, is subject to evolving consumer preferences and increasing demand across various sectors. The market dynamics are influenced by factors such as production capacity, technological advancements, and strategic collaborations. As companies seek to reinforce their positions within this niche space, understanding the competitive landscape provides crucial insights into market strategies, growth drivers, and potential challenges faced by stakeholders within the industry.BASF stands out in the  2-Phenylethanol Market, emphasizing its robust production capabilities and commitment to research and development. Renowned for its technological advancements, BASF has developed efficient manufacturing processes that enable it to maintain a competitive edge. The company has established strategic partnerships and  supply chains, allowing for the effective distribution of its products around the world. Furthermore, BASF’s strong focus on sustainability and environmental responsibility resonates well with an increasingly eco-conscious consumer base, enabling the company to enhance its brand image and customer loyalty. Its extensive portfolio of chemicals, coupled with its expertise in market insights and customer engagement, positions BASF as a formidable player in the 2-Phenylethanol landscape.SABIC is another significant contender in the  2-Phenylethanol Market, where it leverages its vast resources and industry experience to deliver high-quality products. The company enjoys a strong market presence due to its well-established operational structures and substantial investment in innovation. SABIC effectively utilizes advanced technological platforms to refine its production processes of 2-Phenylethanol, ensuring consistent quality and compliance with international standards. With a commitment to research initiatives, SABIC constantly seeks out new applications and uses of 2-Phenylethanol to cater to diverse market needs. This forward-looking approach, combined with a comprehensive understanding of emerging trends, enables SABIC to maintain competitiveness and responsiveness to market fluctuations, reinforcing its position as a key player in this rapidly evolving market.


Key Companies in the 2-Phenylethanol Market Include



  • BASF

  • SABIC

  • Huntsman Corporation

  • Fangda Carbon New Material

  • Evonik Industries

  • Eastman Chemical Company

  • Procter and Gamble

  • Kraton Corporation

  • Celanese

  • Zhejiang Jianfeng Chemical

  • Shandong Jianlan Chemical

  • DSM

  • Merck Group

  • Arkema

  • Jiangshan Chemical


2-Phenylethanol Market Industry Developments


Recent developments in the  2-Phenylethanol Market highlight growing demand driven by increasing applications in cosmetics, fragrances, and food flavorings. Companies like BASF and Evonik Industries are focusing on enhancing production capabilities to meet this rising demand. SABIC has reported advancements in its sustainable production processes, aligning with  sustainability trends. Additionally, Huntsman Corporation is expanding its presence in the market through strategic investments in innovative manufacturing techniques.The valuation of companies such as Celanese and DSM has witnessed notable growth due to heightened consumer interest and market expansion. However, no significant mergers or acquisitions have been disclosed recently involving companies like Kraton Corporation, Procter and Gamble, or Jiangshan Chemical, indicating a relatively stable consolidation trend. Eastman Chemical Company has shown incremental improvements in its product offerings, contributing to overall market competitiveness. Meanwhile, Fangda Carbon New Material and Shandong Jianlan Chemical continue to strengthen their market position through competitive pricing and strategic collaborations. Overall, the market is evolving, with companies exploring new technologies while responding to consumer preferences for sustainability and quality in 2-Phenylethanol applications.


2-Phenylethanol Market Segmentation Insights


2-Phenylethanol Market Application Outlook



  • Fragrance

  • Cosmetics

  • Food and Beverage

  • Pharmaceuticals


2-Phenylethanol Market End Use Outlook



  • Personal Care

  • Household Products

  • Industrial


2-Phenylethanol Market Purity Level Outlook



  • Below 99%

  • 99%-99.5%

  • Above 99.5%


2-Phenylethanol Market Form Outlook



  • Liquid

  • Solid


2-Phenylethanol Market Regional Outlook



  • North America

  • Europe

  • South America

  • Asia Pacific

  • Middle East and Africa

Report Attribute/Metric Details
Market Size 2022 0.66 (USD Billion)
Market Size 2023 0.7 (USD Billion)
Market Size 2032 1.2 (USD Billion)
Compound Annual Growth Rate (CAGR) 6.18% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled BASF, SABIC, Huntsman Corporation, Fangda Carbon New Material, Evonik Industries, Eastman Chemical Company, Procter and Gamble, Kraton Corporation, Celanese, Zhejiang Jianfeng Chemical, Shandong Jianlan Chemical, DSM, Merck Group, Arkema, Jiangshan Chemical
Segments Covered Application, End Use, Purity Level, Form, Regional
Key Market Opportunities Growing demand in the fragrance industry, Expanding applications in the food industry, Increasing use in cosmetics production, Rise in household product formulations, and Surge in organic and natural products.
Key Market Dynamics Rising demand in cosmetics industry, Growing use in fragrance applications, Increased adoption in pharmaceuticals, Expanding production capacities, Regulatory compliance challenges
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The 2-Phenylethanol Market is expected to be valued at 1.2 USD Billion by 2032.

The expected CAGR for the 2-Phenylethanol Market from 2024 to 2032 is 6.18%.

Europe is projected to have the highest market value in 2032 for the 2-Phenylethanol Market, valued at 0.4 USD Billion.

The Fragrance application segment is expected to be valued at 0.4 USD Billion by 2032.

Major competitors in the 2-Phenylethanol Market include BASF, SABIC, Huntsman Corporation, and Evonik Industries.

North America is projected to reach a market value of 0.33 USD Billion by 2032 in the 2-Phenylethanol Market.

The Cosmetics application segment is expected to be valued at 0.25 USD Billion by 2032.

The Pharmaceuticals application segment is expected to reach a market size of 0.3 USD Billion by 2032.

The Food and Beverage application segment is expected to grow to a market size of 0.2 USD Billion by 2032.

Challenges anticipated in the 2-Phenylethanol Market include competition and fluctuating raw material prices.

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