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1, 3-Propanediol Market Share

ID: MRFR//4267-CR | 128 Pages | Author: Priya Nagrale| February 2024

In the dynamic landscape of the 1,3-Propanediol (PDO) market, companies employ various strategies to position themselves favorably and secure a significant market share. One key approach is product differentiation, wherein companies strive to distinguish their PDO offerings from competitors through unique features or superior quality. This could involve innovative production processes, environmentally friendly sourcing of raw materials, or the development of specialized grades tailored to meet specific industry needs. By emphasizing these differentiators, companies aim to attract a customer base that values distinct attributes, thereby carving out a niche within the broader PDO market.

A gradual shift in the preference of consumers for bio-based products is being witnessed all over the world. So, this rising awareness of consumers has urged the companies to innovate, customize, and market sustainable products. Also, the strict rules and regulations implemented by the government about the usage of bio-based products are another factor responsible for the growth of this market. The depletion of conventional sources or replacing the traditional methods of using petrochemical sources is one more factor that enhances the growth of this industry. PDO is biochemical which is anticipated to have high demand as it makes use of corn sugar and crude glycerine which makes it more tenable.


Another critical strategy involves pricing considerations. Companies often strategically set their prices to gain a competitive edge. Some may adopt a cost leadership approach, aiming to offer the most competitive prices in the market by optimizing production efficiency and minimizing operational costs. On the other hand, premium pricing strategies may be employed by companies focusing on high-quality, specialty PDO products. Balancing price competitiveness with perceived value is crucial, as it directly influences customer preferences and market share acquisition.

Market segmentation plays a vital role in positioning strategies for 1,3-Propanediol. Understanding the diverse needs of different industries and tailoring PDO solutions to meet those specific requirements enables companies to penetrate various market segments effectively. For instance, PDO finds applications in sectors such as textiles, cosmetics, and pharmaceuticals. By aligning their products with the unique demands of each segment, companies can capture a more extensive customer base and solidify their presence in specific industries.

Strategic partnerships and collaborations are also instrumental in market share positioning within the 1,3-Propanediol sector. Companies often seek alliances with key players in related industries to expand their reach and enhance their product offerings. This may involve collaborations with manufacturers, distributors, or research institutions. Such partnerships can open new avenues for market penetration, leveraging the strengths and networks of both entities involved.

Environmental sustainability is increasingly becoming a crucial factor in market share positioning within the 1,3-Propanediol market. As awareness of eco-friendly practices grows, companies that prioritize sustainable sourcing of raw materials, energy-efficient production processes, and reduced environmental impact gain a competitive advantage. Consumers and businesses alike are increasingly inclined to choose products with a lower carbon footprint, making sustainability a key driver for market share growth.

Technological innovation is yet another pivotal aspect of market share positioning. Companies that invest in research and development to enhance production methods, improve product quality, or create novel applications for PDO gain a significant edge. Whether it's the development of bio-based PDO or the introduction of advanced production techniques, staying at the forefront of technological advancements enables companies to meet evolving market demands and secure a prominent position in the competitive landscape.

The market share positioning strategies within the 1,3-Propanediol market are multifaceted, encompassing product differentiation, pricing strategies, market segmentation, strategic partnerships, environmental sustainability, and technological innovation. As companies navigate these elements strategically, they can carve out a distinctive space for themselves in the market, ensuring sustainable growth and a competitive edge in an ever-evolving industry.

Global 1,3 Propanediol Market Overview


1,3 Propanediol Market Size was valued at USD 478.87 Million in 2023. The 1,3 Propanediol industry is projected to grow from USD 532.64 Million in 2024 to USD 1247.57 Million by 2032, exhibiting a compound annual growth rate (CAGR) of 11.23% during the forecast period (2024 - 2032).  The 1,3 Propanediol Market exhibits dynamic growth driven by its diverse applications across multiple industries. With a growing emphasis on sustainable practices, 1,3 Propanediol has emerged as a pivotal player, offering an eco-friendly alternative to conventional petrochemical-derived glycols. The market dynamics are shaped by an increasing awareness of environmental issues, coupled with stringent regulations favoring the adoption of sustainable chemicals. One of the primary contributors to the market's momentum is the rising demand for bio-based products. As industries seek greener alternatives, 1,3 Propanediol stands out for its renewable sourcing and reduced environmental impact. This has led to its widespread utilization in sectors such as cosmetics, pharmaceuticals, and polymers, where the compound's unique properties make it an attractive choice. Moreover, ongoing research and development endeavors are focused on optimizing production processes and exploring new applications, further fueling the market's evolution.


1,3 Propanediol Market


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


1,3 Propanediol Market Trends




  • INCREASING DEMAND FOR SUSTAINABLE ALTERNATIVES




The surging demand for sustainable alternatives stands out as a pivotal driver propelling the growth of the 1,3 Propanediol market. This demand is intricately linked to a global paradigm shift towards environmentally conscious practices and heightened awareness of the ecological impact of industrial processes. As the world grapples with climate change and environmental degradation, industries are under increasing pressure to adopt greener alternatives that reduce their carbon footprint. In this context, 1,3 Propanediol emerges as a key player due to its renewable sourcing and eco-friendly attributes.


One of the primary factors contributing to the sustainability of 1,3 Propanediol is its derivation from renewable feedstocks, such as corn sugar or bio-based glycerol. Traditional glycols, derived from petrochemical sources, have long been associated with environmental concerns, including the depletion of fossil fuel resources and the release of greenhouse gases during production. In contrast, 1,3 Propanediol offers a greener solution by tapping into renewable resources, aligning with the global agenda to reduce dependence on finite fossil fuels. This aspect not only addresses environmental concerns but also caters to the growing consumer preference for products with a lower environmental impact, driving the adoption of 1,3 Propanediol across industries.


The cosmetics and personal care industry, in particular, has witnessed a significant surge in the demand for sustainable ingredients. Consumers are increasingly scrutinizing product labels and seeking formulations that are not only effective but also ethically sourced and environmentally friendly. 1,3 Propanediol fits seamlessly into this narrative, as it serves as a sustainable alternative in cosmetic formulations, offering advantages such as improved skin compatibility, moisturizing properties, and a reduced environmental footprint. The market's response to these eco-friendly formulations has been enthusiastic, with cosmetic manufacturers incorporating 1,3 Propanediol into a range of products, from skin creams to shampoos, thereby contributing to the compound's rising prominence. 


Moreover, regulatory frameworks around the world are progressively endorsing and encouraging the adoption of sustainable practices in industries. Governments and international organizations are implementing policies that incentivize or mandate the use of environmentally friendly alternatives. In this context, 1,3 Propanediol becomes a strategic choice for companies looking to comply with evolving regulations while maintaining operational efficiency. The compound's compliance with stringent environmental standards positions it as a preferred option, fostering its integration into diverse industrial processes.


The multifaceted benefits of 1,3 Propanediol extend beyond its environmental profile. It is recognized for its biodegradability, further contributing to its appeal in a world where concerns about plastic waste and pollution are paramount. As industries seek alternatives to conventional plastics, biodegradable polymers incorporating 1,3 Propanediol are gaining traction. This is particularly significant in the packaging sector, where the adverse environmental impact of single-use plastics has fuelled a growing demand for sustainable packaging solutions. The versatility of 1,3 Propanediol allows it to play a crucial role in enhancing the properties of biodegradable polymers, making it an attractive option for environmentally responsible packaging applications.

DuPont unveiled plans to increase its bio-PDO production capacity by 50% in the US by 2023. This is aimed at meeting PDO’s growing demand in North America.


1,3 Propanediol Market Segment Insights


1,3 Propanediol by product Insights


The 1,3 Propanediol Market segmentation, based on the product, the global 1, 3 Propanediol market has been bifurcated into Conventional, Bio-based. In 2022, the Conventional segment drove the 1,3 Propanediol Market by holding a substantial market share. It is projected to register a CAGR of 10.41% during the projected timeframe. Whereas, the Bio-based segment accounts for the second largest market share. It is one of the primary contributors to the market's momentum is the rising demand for bio-based products. As industries seek greener alternatives, 1,3 Propanediol stands out for its renewable sourcing and reduced environmental impact. This has led to its widespread utilization in sectors such as cosmetics, pharmaceuticals, and polymers, where the compound's unique properties make it an attractive choice. Moreover, ongoing research and development endeavors are focused on optimizing production processes and exploring new applications, further fueling the market's evolution.


1,3 Propanediol By Application Insights


Based on the Application, the 1,3 Propanediol Market has been classified into Polytrimethylene Terephthalate (PTT), Polyurethane (PU), and Others. In 2022, the Polytrimethylene Terephthalate (PTT) segment drove the 1,3 Propanediol Market by holding a substantial market share during the assessment period. This segment accounted for the largest share of the market in 2022 and is expected to remain dominant during the forecast period. This category is a vital application area within the 1,3 Propanediol Market. The increasing adoption of 1,3 propanediol in the production of polytrimethylene terephthalate (PTT) has emerged as a significant opportunity within the global market. PTT is a polymer known for its versatile applications, particularly in the textile and carpet industries. As consumers and industries alike place a greater emphasis on sustainability and environmentally friendly practices, the demand for bio-based alternatives to traditional petrochemical-based polymers has witnessed a notable uptick.


1,3 Propanediol By End User Insights


Based on the Application, the 1,3 Propanediol Market has been divided into Textile and Apparel, Automotive, Cosmetics and Personal Care, Food and Beverage, and Others. In 2022, the Textile and Apparel segment drove the 1,3 Propanediol Market by holding a substantial market share during the assessment period. This segment accounted for the largest share of the market in 2022 and is expected to remain dominant during the forecast period. 1,3 propanediol serves as a key component in the synthesis of PTT, providing a sustainable and eco-friendly alternative to conventional polymers. PTT exhibits several advantageous properties, including high resilience, durability, and resistance to wrinkles and abrasions, making it an ideal choice for textile applications. Moreover, PTT fibres are known for their exceptional dyeability, enabling the production of vibrant and colour-fast textiles. This has led to an increased preference for PTT-based materials in the fashion and home furnishing industries, where both performance and sustainability are paramount considerations.


1,3 Propanediol Regional Insights


Based on Region, the 1,3 Propanediol market is segmented into North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America. The Asia-Pacific 1,3 Propanediol market held the maximum market share and is also expected to account for the significant revenue share during the forecast period. Asia-Pacific stands as a prominent and rapidly expanding market for 1,3 PROPANEDIOL. The region's booming industrialization, especially in countries like China and India, drives substantial demand for 1,3 PROPANEDIOL in textile industry to meet growing fashion industry needs. Moreover, the pharmaceutical sector of US witnesses the integration of 1,3 Propanediol into drug formulations, leveraging its biocompatibility and safety profile. As the pharmaceutical industry increasingly prioritizes the development of sustainable and bio-based excipients, 1,3 Propanediol emerges as an appealing choice due to its renewable sourcing and environmentally friendly attributes pollution. 


1,3 Propanediol Key Market Players & Competitive Insights


The global 1,3-propanediol market is characterized by a competitive landscape shaped by several key players vying for market share. These players are engaged in various strategies such as product innovation, partnerships, and acquisitions to gain a competitive edge in the market. Some of the prominent companies operating in the global 1,3-propanediol market include Haihang Industries Co., Ltd., Primient Covation LLC, Metabolic Explorer, Zhangjiagang Glory Biomaterial Co., Ltd., Zouping Mingxing Chemical Co., Ltd., Merck KGaA, Tokyo Chemical Industry Co., Ltd. (TCI), Otto Chemie Pvt Ltd., Parchem Fine & Specialty Chemicals, Suzhou Springchem International Co., Ltd., and Primient Covation LLC.


The top 5 key players in the market are Merck KGaA, Haihang Industries Co., Ltd., Zhangjiagang Glory Biomaterial Co., Ltd., Metabolic Explorer, and Primient Covation LLC. These companies are constantly striving to enhance their product offerings and improve their market presence through various initiatives. Product innovation is a key focus area for these players, as they aim to develop advanced 1,3-propanediol products that align with the growing sustainability trends and environmental regulations. The global 1,3-propanediol market is geographically diverse, with significant opportunities across various regions. Market players are focusing on expanding their regional presence through investments in production facilities, distribution networks, and sales and marketing activities. This strategic approach enables companies to strengthen their market position, cater to local demand, and effectively compete with regional players


HAIHANG INDUSTRY: Haihang Industries Co., Ltd. is a chemical manufacturing company and is recognized as a chemical exporter, supply chain solution provider, and more. Haihang Industries Co., Ltd. is a wholly owned subsidiary of Haihang Group and has a quality management system certification of ISO 9001:2005. Haihang Industries Co., Ltd. has its products distributed across North America, Asia-Pacific, South America, Europe, and South Africa in the Middle East & Africa region.  The company shelves its products at competitive prices to sustain itself in the global market space. The company has its major businesses across the following domains: Catalysts & Chemical Auxiliary Agents, Additives, cosmetic raw materials, daily chemicals, organic intermediates, pigments & dyes, basic organic chemicals, flavors & fragrances, inorganic chemicals, chemical pesticides, health & medical, food & beverages, admixtures and more.


METABOLIC EXPLORER: Metabolic Explorer is a biotechnology company founded in 1999, with its headquarters located in Clermont-Ferrand, France. The company specializes in the development and production of bio-based chemicals and ingredients through the utilization of its unique metabolic engineering and fermentation technologies. Metabolic Explorer is renowned for its commitment to sustainability and green chemistry, offering a range of innovative, eco-friendly solutions to meet various industrial and consumer demands. Over the years, the company has achieved significant milestones, including the successful commercialization of PDO (1,3-Propanediol) and PDO/BO (Butanediol) products, which are used in applications such as cosmetics, plastics, and textiles. Metabolic Explorer is actively involved in research and development to expand its product portfolio and address emerging market needs.  

Recent Development

In March 2021, METabolic Explorer bought Ajinomoto Animal Nutrition Europe, the cleantech biochemical company that develops and commercializes competitive and sustainable fermentation technologies, replacing petrochemistry in the production of functional components that can be used for sale.


In February 2023, Huntsman International LLC announced that it would be introducing three new products at the European Coatings Show. Among the new products scheduled for release at the show are a novel mono-polyether amine called JEFFAMINE M-3085 and a novel polyurethane system for intumescent coating called POLYRESYST IC6005.


Key Companies in the 1,3 Propanediol Market includes.



  • Haihang Industries Co., Ltd.

  • Primient Covation LLC

  • Metabolic Explorer

  • Zhangjiagang Glory Biomaterial Co., Ltd.

  • Zouping Mingxing Chemical Co., Ltd.

  • Merck KGaA

  • Tokyo Chemical Industry Co., Ltd. (TCI)

  • Otto Chemie Pvt Ltd.

  • Parchem Fine & Specialty Chemicals

  • Suzhou Springchem International Co., Ltd.

  • Others


1,3 Propanediol Market Segmentation


1,3 Propanediol Product Outlook



  • Technical Grade

  • Custom Formulations


1,3 Propanediol Application Outlook



  • Gas Treating

  • Fabric Treatment

  • Water Treatment

  • Coatings

  • Pharmaceuticals

  • Others


1,3 Propanediol Regional Outlook



  • North America

    • US

    • Canada



  • Europe

    • Germany

    • UK

    • France

    • Spain

    • Italy

    • Russia

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • South Korea

    • Rest of Asia-Pacific



  • Latin America

    • Brazil

    • Mexico

    • Argentina

    • Rest of Latin America



  • Middle East & Africa

    • GCC Countries

    • South Africa

    • Rest of Middle East & Africa



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