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Global Kombucha Market is Expected to Grow at a CAGR of 19.5% from 2020 to 2027

March 02, 2017 Pune, India, / Market Research Future published a half cooked research report on Global Kombucha Market which is estimated to grow more than 19.5% after 2027.


Market Overview


Kombucha is a beverage rich in nutrition which is produced by fermentation usually from the tea sources and catalyzed by microbial cultures. Kombucha tea is associated with lot of health benefits and is highly recognized as a nutritional drink. Various herbal ingredients have been introduced to add new flavours, tastes and further enhance the overall dietary profile of kombucha. In general, natural herbs and spices like basil, ginger, aloe vera, citrus and berries are used as flavouring agents in kombucha drinks. Rising popularity of kombucha drinks across various social media platforms is strong and growing perceptions towards healthy drinks will drive kombucha market by 19.5%, the growth period of this market is estimated to be till 2027 and has started since 2016.


Market Forecast


Globally the Kombucha Market is mainly driven by increasing awareness about health benefits of kombucha drink as it contains beneficial minerals, enzymes and vitamins. Rising demand for natural and healthy functional food and beverages in developed countries is influencing the market growth. Governments in developed countries are promoting kombucha as a healthy drink and are helping manufacturers with regulations which are supporting the market growth. Growing popularity of kombucha among diabetic patients is also driving the sales of kombucha.


Downstream analysis-


In many regions kombucha is considered as a healthy tonic as it contains various healthy nutrition.  Kombucha is a rich source of probiotics as large number of probiotics bacteria is produced during fermentation. These probiotics are useful in improving  digestion, inflammation and weight loss. Consumers are switching to green tea with kombucha as it contains powerful anti-oxidants such as polyphenols. Due to anti-bacterial properties of kombucha, it is used to prevent infection causing bacteria in the body. Many health conscious people consumes kombucha as it reduces  blood sugar level and also helps in  preventing  cancer causing cells in body.


Competitive analysis-


The major key players in kombucha market are



  • Kevita, Inc. (Canada)

  • Kombucha Wonder Drink (U.S.)

  • Kosmic Kombucha (U.S.)

  • Live Soda Kombucha (U.S.)

  • Makana Beverages Inc. (U.S.)

  • Nesalla Kombucha (U.S.)

  • Reed’s Inc (U.S.)

  • Kancor Ingredients Limited (India)

  • Buchi Kombucha (U.S.)

  • Gt’s Kombucha (U.S.)


Kombucha market is dominated by key manufacturers and very few new players are entering in Kombucha market due to high investment cost required.  Key players are focusing on research and development activities to expand their product portfolio.


Regional Analysis


The global kombucha drinks market is segmented into North America, Europe, Asia Pacific, along rest of the world (ROW). Among these North American region has the major market share with U.S and Canada have more number of leading kombucha manufacturers. Growing positive attitudes towards healthy drinks with additional features including herbal ingredients and effervescence is driving the kombucha drinks market growth globally. Kombucha drinks in U.S. and Canada has been significantly growing since last few years. Overall rise in demand for functional beverages is supporting the kombucha drinks market growth.


Market Segmentation-


Global kombucha market is segmented by type, broth medium, microbial culture and region


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