The Flavored Tea Market Expected to Accrue with a Phenomenal CAGR between 2022-2030; Asserts MRFR Unleashing the forecast up to 2030

February, 2022/MRFR Press Release/- Market Research Future has published a report on the Global Flavored Tea Market.

Overview:

Flavored tea is popular especially among health-conscious consumers due to its higher percentage of antioxidants contents that offer various health benefits. There are already various flavors available in the market, and the makers of flavored tea continuously bring novelties and variations in the taste. Furthermore, distribution channels are playing a vital role in the development of this market.

The global flavored tea market is accruing rapidly, mainly due to its popularity, especially among the health-conscious populace. Simultaneously, various health benefits offered by the flavored tea along with the availability of a range of flavors boost the market growth further. Besides, the growing FMCG sector along with the ever-increasing shift in consumer preferences, worldwide, provides impetus to the market growth. Resultantly, the Flavored tea market is growing pervasively on the global platform.

Acknowledging the accruals, the market is witnessing currently, Market Research Future (MRFR), in its recently published study report asserts foretells that the global flavored tea market will witness significant increases by registering phenomenal CAGR throughout the review period (2022-2030).

In their efforts to bring absolutely distinctive, unmistakable flavors food scientists are not leaving a single stone unturned. That fact has given rise to the phenomenon of bacon-flavored tea. Yes, a tea company - Adagio Teas has already been into making a bacon-flavored tea based on the Lapsang Souchong tea, grown in China, which sometimes also called as "smoked tea." The company has also blended this disreputably smoky, Lapsang Souchong tea with black tea, apples, caramel & caramel apple flavors, and cinnamon bark to enhance the effect.

Additional factors substantiating the market growth include attractive packaging forms, raising awareness towards keeping good health and the health benefits offered by the flavored tea. Some players strategize their packaging solutions meticulously so as to enhance the customer experience while aligning with their branding, providing top of the line product innovation.  Moreover, growing industrialization & urbanization along with the improving economic conditions worldwide commutatively act as the tailwind to the market growth. 

Global Flavored Tea Market – Segments

The report has been segmented into four key dynamics for enhanced understanding: -

By Type : Green Tea, Black Tea, and White Tea among others.

By Flavor : Herbs, Fruits, and Spices among others.

By Distribution Channel : Store-based and Non-store Based.

By Regions: North America, Asia Pacific, Europe, and the Rest-of-the-World.

Global Flavored Tea Market -

Regional Analysis      

The Asia Pacific region, heading with the presence of a number of agro-climatic zones and the favorable weather conditions required for the tea production is expected to continue with its dominance over the global flavored tea market. Moreover, factors such as the presence of major tea producing countries like China, Sri Lanka, India, and Indonesia and the increasing consumption of flavored tea are fostering the growth of the regional market.

The flavored tea market in the North American region accounts for the second-largest market, globally. The growing market in the US witnesses a large consumer base due to the high per capita income and the presence of large innovative players operating in the country. Moreover, factors such as extended production bases are driving the growth of the regional market.

The European flavored tea market has emerged as a profitable market, globally. Factors such as high disposable income, increasing health eccentric populace, and the influence of media industry provide impetus to the growth of the regional market.  Additionally, the improving economy is boosting the market growth in the region improving the quality of life of people. 

Global Flavored Tea Market – Competitive Analysis

Highly competitive, the flavored tea market appears to be fragmented owing to the presence of numerous small and large-scale players. These players incorporate strategic initiatives such as merger & alliances, partnership, and acquisition. Innovation and brand reinforcement remain the key trends for these players. They strive to develop a cost-competitive product that is meant to be for longer shelf life. The competition in the market is estimated to intensify with the expected extensions in product & service and product innovations.

Major Players:

Key players leading the global flavored tea market include Numi, Inc. (US), ITO EN (North America) Inc. (US), Twining and Company Limited. (UK), The Unilever Group (UK), Barry's Tea Ltd. (Ireland), Tata Global Beverages Ltd. (India), Celestial Seasonings, Inc. (US), Mighty Leaf Tea Company (US), R.C. Bigelow, Inc. (US), Harney & Sons Tea Corp. (US), and Weikfield Foods Pvt. Ltd (India) among others.

Industry/Innovation/Related News:

February 25, 2019 –---- Alliance Creative Group, Inc. (the US), a full-service packaging solutions company launched its strategic partner’s new tea product company named as Rebellious Beverage Company. ACG has helped design and create specific displays providing a flexible pouch concept that will be utilized for e-commerce.

The debut products of Rebellious Beverage Company include five refreshing flavored teas such as Peach, Mint with a hint of Lemongrass, Lemon, Strawberry, and Kiwi Blood Orange which are also shelf-stable with a long expiration date. The brand aims to disrupt the current beverage market with a pre-brewed, organic liquid green tea with all the health benefits and flavor of a traditional green tea and more.