Increasing demand for comprehensive risk management solutions is expected to drive market expansion shortly at a CAGR of 27.10% during the forecast period 2024 to 2032

Market Research Future (MRFR) has published on the “Global Exposure Management Market”.

The Exposure Management Market is estimated to register a CAGR of 27.10% during the forecast period of 2024 to 2032.

MRFR recognizes the following companies as the key players in the global Exposure Management Market— Tenable (US), CrowdStrike (US), Palo Alto Networks (US), Forescout (US), EY (UK), VIAVI (US), Verisk (US), IBM (US), eSentire (Canada), Mandiant (US)

Exposure Management Market Highlights

The global Exposure Management Market is accounted to register a CAGR of 27.10% during the forecast period and is estimated to reach USD 20.7 billion by 2032.

The growth of the exposure management market is driven by the increasing complexity and frequency of cyber threats, which require more advanced and comprehensive exposure management solutions.

Segment Analysis

The global Exposure Management Market has been segmented based on the Component, Deployment Mode, Application, and End-user Industry.

Based on the Component, the market is segmented into Solutions and Services. The Solutions segment was attributed to holding the largest market share in 2023. The solution segment in the exposure management market is expected to achieve the largest market size due to the pressing need for comprehensive cybersecurity solutions that effectively identify, assess, and mitigate vulnerabilities. As cyber threats become more sophisticated, organizations are increasingly seeking advanced, integrated solutions that offer real-time visibility and control over their digital environments.

Based on the Deployment Mode, the Exposure Management Market has been segmented into Cloud and On-premises. The Cloud segment was expected to hold the largest market share in 2023 due to its scalability, cost-effectiveness, and flexibility. This model enables organizations to swiftly adapt to evolving security needs without the upfront costs of traditional on-premises infrastructure. The inherent capacity of the cloud for rapid deployment and easy updates ensures that exposure management solutions stay at the cutting edge of cybersecurity technology, equipped with the latest updates and threat intelligence.

Based on the Application, the Exposure Management Market has been segmented into Vulnerability Management, Threat Intelligence, Attack Surface Management, Assets Management, and Other Applications. The Attack Surface Management segment was expected to hold the largest market share in 2023 due to the increasing complexity of digital ecosystems and the proliferation of endpoints from widespread digital transformation initiatives. As organizations adopt cloud technologies, IoT devices, and mobile solutions, their attack surfaces—representing all potential points for unauthorized access or data extraction—expand significantly. This rapid expansion necessitates a comprehensive approach to identify, assess, and mitigate vulnerabilities across a growing array of assets.

Based on the End-user Industry, the Exposure Management Market has been segmented as BFSI, Healthcare, Retail and eCommerce, Government, Energy and Utilities, IT and ITeS, and Others. The Healthcare segment was expected to hold the largest market share in 2023. The healthcare sector is increasingly digitizing patient records and utilizing connected medical devices, significantly expanding its attack surface. This digital transformation, combined with the sensitive nature of health data, makes the industry a prime target for cyberattacks. Furthermore, healthcare organizations must comply with stringent regulatory requirements for data protection, such as HIPAA in the US, necessitating robust cybersecurity measures.

Regional Analysis

The global Exposure Management Market, based on region, has been divided into North America, Europe, Asia-Pacific, and Rest of the World. North America consists of the US and Canada. The Europe Exposure Management Market comprises of Germany, France, the UK, Italy, Spain, and the rest of Europe. The Exposure Management Market in Asia-Pacific has been segmented into China, India, Japan, Australia, South Korea, and the rest of Asia-Pacific. The Rest of the World Exposure Management Market comprises the Middle East, Africa, and Latin America.

The largest market share for the Exposure Management Market was maintained by the North American regional sector. North America is renowned for its highly advanced IT infrastructure, characterized by high-speed internet, extensive adoption of cloud computing, and a robust presence of cybersecurity firms, all of which facilitate the effective deployment and operation of exposure management solutions. Notably, Canadian companies dedicate 29% of their IT budgets to cloud computing, with 92% of them utilizing some form of cloud technology. Furthermore, in June 2022, the US House Appropriations Committee announced spending bills for 2023 that earmark $15.6 billion for federal cybersecurity initiatives.

Moreover, the Europe market has been persistently growing over the forecast period. Europe boasts a substantial financial services sector comprising major banks, insurance companies, and investment firms. These institutions operate under rigorous regulatory frameworks and face significant exposure to risks, driving their adoption of advanced exposure management solutions. In 2022, five EU Member States—Germany, France, Luxembourg, the Netherlands, and Ireland—accounted for approximately 71% of the financial assets and liabilities of financial corporations in the EU. The imperative to effectively manage financial risks and adhere to regulatory standards intensifies the demand for sophisticated risk management technologies across Europe.

Rapid digital transformation and economic growth in key Asian economies like China, India, and Japan have significantly increased reliance on digital technologies, thereby expanding the vulnerability to cyber threats. India's Digital India initiative has played a crucial role in this transformation, with a total budget allocation of approximately INR 14,903 crore spanning from 2021-22 to 2025-26. As of October 31, 2023, India has over 888 million broadband users. The country has established 590,020 Common Service Centres (CSCs), including 468,773 in rural areas, aimed at narrowing the digital divide on a mission-oriented basis. Furthermore, growing awareness among businesses in the region about cybersecurity risks is driven by notable cyber incidents and stricter regulatory requirements concerning data protection and privacy.

Furthermore, the rest of the world's Exposure Management Market is divided into the Middle East, Africa, and Latin America. The Middle East is experiencing significant investments in smart cities and large-scale infrastructure projects, such as NEOM in Saudi Arabia and the Dubai Smart City initiative. The UAE's Ministry of Infrastructure Development, under its 2017-2021 plan, is launching 36 projects across various sectors, including security, education, health, and services, with a total cost of USD 2.7 billion (AED 10 billion). This includes USD 920.3 million (AED 3.38 billion) allocated for the construction and maintenance of federal roads, USD 1.8 billion (AED 6.62 billion) for government building projects, and USD 212.3 million (AED 780 million) for four specific road implementation projects. These extensive projects necessitate advanced exposure management solutions to effectively mitigate risks associated with their complexity and scale.

Key Findings of the Study

• The global Exposure Management Market is expected to reach USD 20.7 billion by 2032, at a CAGR of 27.10% during the forecast period.


• The Asia-Pacific region accounted for the fastest-growing global market owing to the rapid digital transformation, significant economic growth, and increasing internet penetration.


• Based on Application, the Attack Surface Management segment was attributed to holding the largest market in 2023, with an approximate market share of 55–60%.


• Tenable (US), CrowdStrike (US), Palo Alto Networks (US), Forescout (US), EY (UK), VIAVI (US), Verisk (US), IBM (US), eSentire (Canada), and Mandiant (US) are the key market players.