US Take Out Fried Chicken Market Research Report: By Type Outlook (Wings, Breast, Thighs, Drumsticks, Nuggets, Others) and By Age Group Outlook (Below 20, 20-40, Above 40) - Forecast to 2035

US Take Out Fried Chicken Market Research Report: By Type Outlook (Wings, Breast, Thighs, Drumsticks, Nuggets, Others) and By Age Group Outlook (Below 20, 20-40, Above 40) - Forecast to 2035.

US Take Out Fried Chicken Market Overview:

As per MRFR analysis, the US Take Out Fried Chicken Market Size was estimated at 1.52 (USD Billion) in 2023. The US Take Out Fried Chicken Market Industry is expected to grow from 1.75(USD Billion) in 2024 to 3.2 (USD Billion) by 2035. The US Take Out Fried Chicken Market CAGR (growth rate) is expected to be around 5.64% during the forecast period (2025 - 2035).

Key US Take Out Fried Chicken Market Trends Highlighted

The US Take Out Fried Chicken Market is currently witnessing a notable shift in consumer behavior towards convenience and quality. With the busy lifestyles of many Americans, an increasing number of consumers are opting for take-out services over traditional dine-in options. This trend is driven largely by time constraints and the growing preference for home dining experiences, especially in urban areas where fast-paced living is prevalent. Key market drivers for this trend include the rise of digital ordering platforms that enable consumers to easily access their favorite fried chicken meals. The convenience of mobile apps and websites has made it easier for customers to place orders, thus enhancing their overall experience.Opportunities exist for businesses to capitalize on health-conscious trends as consumers increasingly seek out fried chicken that is perceived as healthier, such as options that are grilled or made with organic ingredients. Additionally, incorporating sustainable sourcing practices and transparency in ingredient labeling can attract a demographic that is more aware and concerned about food origins. The rise in food delivery services has also opened new avenues for restaurants to reach customers without a physical storefront, allowing them to expand their footprint. Recent trends indicate that consumers are also focused on flavor innovations and unique offerings, such as regional variations of fried chicken or fusion cuisines that incorporate diverse flavors.This desire for variety attracts customers looking for more than the standard fried chicken options. As food preferences in the US continue to evolve, emphasis on unique ingredients, innovative recipes, and personalization will shape the future of the Take Out Fried Chicken Market.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

US Take Out Fried Chicken Market Drivers

Growing Demand for Convenience Foods

The increasing pace of life in the United States is driving consumers towards convenience foods, with Take Out Fried Chicken being a prominent choice. According to the United States Department of Agriculture, approximately 50% of American families resort to take-out meals 2-3 times a week due to their busy schedules. This trend indicates a shift in dining preferences where convenience is prioritized. The National Restaurant Association supports this notion, reporting that more than 73% of adults would like to have access to ready-to-eat meals from restaurants on a regular basis.With rising dual-income households and more individuals working longer hours, the demand for convenient meal options like Take Out Fried Chicken is expected to surge in the US Take Out Fried Chicken Market Industry. This cultural shift towards convenience is anticipated to drive significant market growth, as consumers are increasingly seeking quick, satisfying meal options that do not compromise on taste.

Health-Conscious Innovations

As health awareness among consumers continues to grow, many establishments in the US Take Out Fried Chicken Market Industry are evolving their offerings to include healthier alternatives. A report by the Centers for Disease Control and Prevention indicates that nearly 40% of American adults are classified as obese, leading to heightened concern about dietary habits. In response, many fried chicken chains are introducing grilled options, lower-calorie preparations, and organic ingredients to appeal to health-conscious customers.Chains such as Chick-fil-A and KFC have prominently featured healthier menu items, contributing to a broader acceptance of these new offerings among consumers. The Growth in health-conscious initiatives in the Take Out Fried Chicken segment is expected to expand the customer base, driving both market penetration and revenue growth in the sector.

Influence of Food Delivery Services

The rise of food delivery services has heralded a new era for the Take Out Fried Chicken Market in the US. Companies like Uber Eats and DoorDash have become integral to consumers' dining preferences, facilitating the accessibility of fried chicken from various restaurants. According to the Food Service Industry Association, the food delivery market itself has experienced an average annual growth rate of 8.9% since 2018, indicating a strong consumer appetite for home delivery options.With the integration of mobile technology and delivery apps, customers are now able to order their favorite fried chicken with just a few clicks, ultimately boosting sales for local restaurants and national chains alike. This trend in growing reliance on delivery services is expected to generate significant revenue in the US Take Out Fried Chicken Market Industry, as more consumers opt for the convenience and variety offered by these platforms.

US Take Out Fried Chicken Market Segment Insights:

Take Out Fried Chicken Market Type Outlook Insights

The US Take Out Fried Chicken Market segmentation by Type Outlook reveals diverse opportunities and consumer preferences, driving significant growth within the industry. With a rich tradition of fried chicken consumption in the United States, segments like Wings, Breast, Thighs, Drumsticks, Nuggets, and Others contribute to dynamic consumer choices. Wings, for example, offer a versatile appeal with their rich flavors and various sauces, making them a popular choice for gatherings and sports events. The Breast segment is notable for health-conscious consumers seeking lean protein options, capitalizing on the growing trend of healthier eating habits.Thighs are valued for their juiciness and flavor, meeting the demand for a richer taste experience among many consumers who appreciate more succulent meat. Drumsticks hold a nostalgic value for families and can be an economical option for budget-conscious individuals looking to feed larger groups. Nuggets, often favored for their convenience and familiarity among children, have become a staple in take-out menus and are central to family dining experiences. Other varieties, including specialty offerings or regional flavors, highlight the melting pot of culinary tastes across the nation, appealing to diverse demographics.The interplay of these segments is influenced significantly by changing consumer preferences and dietary trends, as well as the increasing popularity of take-out dining formats. The growth in mobile ordering and delivery services further enhances market dynamics by allowing consumers easy access to various fried chicken options. With innovations in recipes and preparation methods, suppliers in the US Take Out Fried Chicken Market continue to capitalize on consumer demand, adjusting their offerings based on market feedback and lifestyle changes, thereby solidifying their positions in a competitive landscape.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Take Out Fried Chicken Market Age Group Outlook Insights

The Age Group Outlook for the US Take Out Fried Chicken Market reveals distinct preferences and consumption habits among different demographics. Individuals below 20 are increasingly drawn to convenience and quick-service options, often influenced by social media trends and online food delivery services. This age group tends to favor bold, innovative flavors and unique food presentations. The 20 to 40 age category represents a significant portion of market engagement, as this group is not only looking for convenience but also values quality and sustainability.Many in this demographic are increasingly health-conscious, seeking alternatives that meet their dietary preferences while still enjoying flavorful fried chicken options. Conversely, those above 40 often prioritize traditional flavors and value familiarity in their meal choices, gravitating toward established brands they trust. This age group also emphasizes portion sizes and meal value, impacting buying decisions. The unique characteristics and preferences of these age groups create opportunities for targeted marketing strategies within the US Take Out Fried Chicken Market, reflecting broader consumer trends that focus on convenience, health, and brand loyalty.

US Take Out Fried Chicken Market Key Players and Competitive Insights:

The competitive landscape of the US Take Out Fried Chicken Market is characterized by a diverse array of establishments catering to the growing demand for convenient and appetizing meal options. This sector has witnessed an increasing trend towards takeout services, driven by the fast-paced lifestyles of consumers and the escalating desire for quick, satisfying meals. Players in this market are continuously adapting their strategies to capture consumer preferences, which are increasingly leaning towards flavorful offerings, diverse menu selections, and quality ingredients. The competition is intense, with both established and emerging players vying for market share, leveraging innovation and marketing strategies to distinguish themselves. Understanding this competitive environment is crucial for any entity looking to penetrate or expand within the market, as firms strive to enhance their brand visibility and operational efficiency while catering to the dynamic needs of consumers.The Chicken Shack has strategically positioned itself as a prominent player within the US Take Out Fried Chicken Market. With an emphasis on quality and flavor, the brand has cultivated a loyal customer base by offering an array of fried chicken options that cater to various tastes. The Chicken Shack's strengths lie in its commitment to using high-quality ingredients and crafting recipes that resonate with local preferences. Furthermore, the brand's focus on excellent customer service and a welcoming atmosphere reinforces its appeal to takeout customers. The Chicken Shack is also adept at identifying trends in consumer behavior, allowing it to innovate its menu and expand its market presence effectively. This adaptability, paired with a strong marketing strategy that emphasizes the unique aspects of their offerings, has allowed The Chicken Shack to thrive in a competitive marketplace.Mary Brown's Chicken is another significant entity in the US Take Out Fried Chicken Market, recognized for its unique offerings and strong market presence. The company specializes in providing high-quality fried chicken, crispy fries, and an assortment of sides that have become favorites among consumers. Mary Brown's Chicken is known for its flavorful signature dishes, which provide differentiation in a saturated market. The brand's strength lies in its focused approach, ensuring that each product meets the desired standards of taste and quality. Furthermore, the company has engaged in various strategic mergers and acquisitions to enhance its operational capabilities and expand its reach within the US. These initiatives have bolstered Mary Brown's presence and allowed it to tap into new consumer segments. By maintaining a strong emphasis on customer satisfaction and adapting its offerings to meet changing tastes, Mary Brown's Chicken continues to strengthen its position in the competitive landscape of the US Take Out Fried Chicken Market.

Key Companies in the US Take Out Fried Chicken Market Include:

The Chicken Shack

Mary Brown's Chicken

KFC

Raising Cane's

Church's Chicken

El Pollo Loco

Raisin' Cane's Chicken Fingers

Popeyes Louisiana Kitchen

Family Chicken

Fried Chicken and More

Bojangles

Zaxby's

Wingstop

US Take Out Fried Chicken Market Industry Developments

The US Take Out Fried Chicken Market is experiencing significant developments with several notable trends and events. KFC has continued to expand its presence with a focus on drive-thru convenience, embracing the increased consumer demand for quick service. Raising Cane's has reported a substantial growth trajectory, attributable to its specialized offerings, witnessing an increase in market valuation over the past year. Church's Chicken is enhancing its menu to attract a broader customer base. Additionally, as of October 2023, Bojangles announced plans for expansion into new territories, reflecting positive growth in the segment. A major merger occurred in July 2023 with Wingstop acquiring a minority stake in the popular family-owned chain, Family Chicken, which is expected to strengthen its market position. El Pollo Loco is also actively engaging in community outreach initiatives to boost brand loyalty. Overall, the market has seen a consistent uptick in consumer interest, further propelled by increased digital ordering and delivery options. The US fried chicken sector continues to thrive amid evolving consumer preferences, leading to more innovative product offerings and strategic expansions among prominent players.

US Take Out Fried Chicken Market Segmentation Insights

Take Out Fried Chicken Market Type Outlook Outlook

Wings

Breast

Thighs

Drumsticks

Nuggets

Others

Take Out Fried Chicken Market Age Group Outlook Outlook

Below 20

20-40

Above 40

Report Scope:

Report Attribute/Metric Source:	Details
MARKET SIZE 2018	1.52(USD Billion)
MARKET SIZE 2024	1.75(USD Billion)
MARKET SIZE 2035	3.2(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)	5.64% (2025 - 2035)
REPORT COVERAGE	Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR	2024
MARKET FORECAST PERIOD	2025 - 2035
HISTORICAL DATA	2019 - 2024
MARKET FORECAST UNITS	USD Billion
KEY COMPANIES PROFILED	The Chicken Shack, Mary Brown's Chicken, KFC, Raising Cane's, Church's Chicken, El Pollo Loco, Raisin' Cane's Chicken Fingers, Popeyes Louisiana Kitchen, Family Chicken, Fried Chicken and More, Bojangles, Zaxby's, Wingstop
SEGMENTS COVERED	Type Outlook, Age Group Outlook
KEY MARKET OPPORTUNITIES	Healthier fried chicken options, Online delivery expansion, Unique flavor profiles, Family meal deals, Sustainable sourcing practices
KEY MARKET DYNAMICS	increasing demand for convenience, health-conscious consumer preferences, competitive pricing strategies, region-specific flavor preferences, rise of online ordering platforms
COUNTRIES COVERED	US