US Corporate Wellness Market

The US Corporate Wellness market segmentation, based on Service, includes Health Risk Assessment, Fitness, Smoking Cessation, Health Screening, Nutrition and Weight Management, Stress Management, and Others. The Health Risk Assessment sector is the most extensive within the Corporate Wellness market in the United States. This can be ascribed to the growing focus on preventive healthcare, wherein employers acknowledge the criticality of promptly identifying potential risks. Health risk assessments offer an all-encompassing perspective, enabling organizations to take preventative measures against health issues, minimize healthcare expenditures, and improve the general welfare of their employees.

The US Corporate Wellness market segmentation, based on End-use, includes Small Scale Organizations, Medium Scale Organizations, and Large Scale Organizations. The US Corporate Wellness market is predominately comprised of large-scale organizations. The reason for their dominance is their substantial investment in programs that promote employee well-being. Prominent organizations, which frequently employ a diverse workforce, place a high value on all-encompassing wellness programs in an effort to enhance the health, engagement, and productivity of their personnel; doing so promotes sustained expansion in this sector.

The US Corporate Wellness market segmentation, based on Category, includes Fitness and nutrition Consultants, Psychological Therapists, and Organizations/Employers. The Organizations/Employers sector holds the largest share of the Corporate Wellness market in the United States. The increasing recognition among employers of the correlation between employee well-being and productivity is the reason for this dominance. Sectoral expansion is being propelled by organizations' investments in comprehensive wellness programs that incorporate fitness and nutrition consultants as well as psychological therapists in order to foster healthier and more engaged employees.

The US Corporate Wellness market segmentation, based on the Delivery Model, includes Onsite and Offsite. The Onsite delivery model dominates the Corporate Wellness market in the United States. This is motivated by the ease of use it provides for staff members, which removes obstacles to engagement. By seamlessly integrating into the workplace, onsite programs encourage consistent participation and cultivate a culture that prioritizes health and well-being; thus, they significantly contribute to the expansion of this sector.

Figure 1: US Corporate Wellness Market, by Delivery Model, 2023 & 2032 (USD Billion)