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US Commerce Cloud Market Research Report: By Deployment Model (Public Cloud, Private Cloud, Hybrid Cloud), By Commerce Type (Business to Consumer, Business to Business, Consumer to Consumer), By End User (Retail Businesses, Wholesale Businesses, E-commerce Platforms, Government) and By Service Type (Software as a Service, Platform as a Service, Infrastructure as a Service) - Forecast to 2035


ID: MRFR/ICT/13906-HCR | 100 Pages | Author: Garvit Vyas| December 2023

US Commerce Cloud Market Overview


As per MRFR analysis, the US Commerce Cloud Market Size was estimated at 3.08 (USD Billion) in 2023. The US Commerce Cloud Market Industry is expected to grow from 3.5(USD Billion) in 2024 to 9 (USD Billion) by 2035. The US Commerce Cloud Market CAGR (growth rate) is expected to be around 8.965% during the forecast period (2025 - 2035).


Key US Commerce Cloud Market Trends Highlighted


The US Commerce Cloud Market is experiencing significant transformation driven by various market trends. One of the key market drivers is the increasing demand for digital commerce solutions, fueled by the shift in consumer behavior towards online shopping. A growing number of US businesses are recognizing the need for robust e-commerce platforms to enhance customer experience and streamline operations. The rising integration of artificial intelligence and machine learning in commerce cloud solutions also plays a crucial role, providing businesses with analytics and insights that allow for more personalized marketing strategies. Opportunities in the US Commerce Cloud Market are expanding, particularly in sectors such as retail, consumer goods, and manufacturing.Companies are looking to leverage cloud solutions for greater scalability and flexibility, allowing them to adapt quickly to changing market conditions. The ongoing digital transformation among small and medium-sized enterprises (SMEs) presents a significant chance for cloud vendors to capture a broader audience.

Additionally, as cybersecurity continues to be a major concern, there is an opportunity to develop secure cloud solutions that build consumer trust. In recent times, there has been a noticeable trend towards omni-channel retailing in the US, where businesses seek to provide a seamless shopping experience across various platforms, including physical stores and online channels.The pandemic accelerated this trend, pushing many businesses to invest in capabilities that allow for better inventory management and customer engagement through different touchpoints. Moreover, sustainability practices are taking root in the commerce sector, with companies aiming to reduce their carbon footprint through cloud solutions that support eco-friendly operations. Overall, the convergence of technology and consumer expectations is reshaping the landscape of the US Commerce Cloud Market.


US Commerce Cloud Market size

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


US Commerce Cloud Market Drivers


Increasing Demand for Digital Transformation


The push for digital transformation in businesses across the United States is a significant driver for the US Commerce Cloud Market Industry. According to a report from the United States Digital Service, over 65% of organizations in the US are prioritizing digital strategies to improve customer experiences and operational efficiencies. This urgency is fueled by the necessity for integration of advanced technologies, such as artificial intelligence and machine learning, into commerce platforms.Major corporations like Amazon and Walmart have set benchmarks by heavily investing in advanced cloud technologies, demonstrating the importance of cloud-based solutions for enhancing customer engagement and website performance. This trend is accelerating growth in the US Commerce Cloud Market as organizations seek to modernize their infrastructure, responding to evolving consumer expectations for seamless online experiences.


Growing E-commerce Activities


The rapid expansion of e-commerce in the United States significantly boosts the US Commerce Cloud Market Industry. The U.S. Census Bureau reported that e-commerce sales surged by 32.4% from 2019 to 2020, indicating a shift in consumer behavior towards online shopping. With major retailers such as Target and Best Buy successfully leveraging cloud platforms to optimize their online sales operations, businesses are increasingly recognizing the need for scalable and robust cloud solutions to manage their e-commerce activities effectively.As a result, the drive towards enhanced e-commerce capabilities is expected to contribute directly to the market growth.


Enhanced Security Features


With the increase in cyber threats, enhanced security features in cloud solutions are becoming a vital necessity for businesses in the US. According to Cybersecurity Ventures, cybercrimes are projected to cost the world $10.5 trillion annually by 2025, emphasizing the need for increased cloud security measures. Companies like Microsoft and Google are investing significantly in cybersecurity enhancements within their commerce cloud offerings, ensuring compliance with strict data protection regulations such as the California Consumer Privacy Act (CCPA).This emphasis on security not only attracts more organizations to adopt cloud services but also fosters confidence in consumers when dealing with online transactions, thus paving the way for expansion in the US Commerce Cloud Market.


US Commerce Cloud Market Segment Insights


Commerce Cloud Market Deployment Model Insights


The Deployment Model segment of the US Commerce Cloud Market is pivotal in shaping the overall dynamics of the industry. This segment is characterized by three principal categories: Public Cloud, Private Cloud, and Hybrid Cloud. The Public Cloud has gained immense traction due to its scalability and cost-effectiveness, ensuring businesses can quickly deploy solutions without the burden of maintaining physical infrastructure. Its dominance stems from the growing demand for flexible, on-demand computing resources, which small and medium-sized enterprises leverage extensively to maintain competitiveness in a fast-paced market environment. In contrast, the Private Cloud appeals to organizations with heightened security concerns and compliance needs, offering tailored solutions that provide enhanced control over data privacy and management. This aspect has become increasingly vital for industries such as healthcare and finance, where data integrity and regulatory adherence are paramount. Moreover, Hybrid Cloud models, which combine elements of both Public and Private Clouds, are emerging as a significant trend within the US Commerce Cloud Market. These models enable companies to balance the benefits of cost savings with the necessity of security, allowing businesses to retain sensitive information in a Private Cloud while utilizing the scalability of Public Cloud resources for less sensitive operations.

The Hybrid Cloud's adaptability fosters an environment of innovation, where businesses can seamlessly transition between models based on changing needs and workloads. As organizations continue to digitalize and invest in e-commerce solutions, the significance of effective deployment models becomes even more pronounced. The US Commerce Cloud Market is responding to emerging trends such as improved data analysis, machine learning, and artificial intelligence, all of which are supported by these deployment models. These insights highlight the critical role of the Deployment Model segment in the overall evolution of cloud technologies and the direct impact these models have on enhancing operational capabilities and business agility in the US market. Moreover, the ongoing push toward digital transformation, combined with the increasing need for personalized customer experiences, positions this segment as a key driver for future growth within the US Commerce Cloud Market.


US Commerce Cloud Market segment

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Commerce Cloud Market Commerce Type Insights


The Commerce Type segment of the US Commerce Cloud Market encompasses key interactions that define the digital economy. In particular, Business to Consumer (B2C) transactions significantly drive online shopping trends as consumers increasingly favor the convenience of e-commerce platforms. This segment thrives on the growing demand for personalized shopping experiences and rapid delivery options, making it a critical focus for businesses aiming to enhance customer engagement. On the other hand, the Business to Business (B2B) segment is vital as companies leverage cloud solutions to streamline procurement processes and improve operational efficiencies, contributing to overall productivity in the US economy.Lastly, the Consumer to Consumer (C2C) segment thrives on platforms that enable peer-to-peer transactions, tapping into the sharing economy and maximizing unused resources among individuals. The shift towards digital solutions across all these types illustrates the evolving landscape of commerce, driven by technological advancements and changing consumer behaviors that reflect the broader trends in the US Commerce Cloud Market. This market landscape emphasizes adaptation and innovation as businesses seek to capture and retain diverse audiences while facing unique challenges in each of these commercial interactions.


Commerce Cloud Market End User Insights


The End User segment of the US Commerce Cloud Market showcases diverse applications across various industries, reflecting the adaptability and growth potential of cloud services in the retail landscape. Retail businesses leverage commerce cloud solutions to enhance customer experience and streamline operations, facilitating personalized shopping journeys through data-driven insights. E-commerce platforms play a pivotal role as they enable rapid online transactions and integrate multiple payment gateways, catering to the evolving preferences of the digital consumer.Wholesale businesses utilize Commerce Cloud technologies to optimize supply chain management and improve inventory visibility, ensuring timely delivery and competitive pricing. Additionally, government entities are increasingly adopting these solutions to manage public services more effectively, aiming to improve transparency and efficiency in citizen engagement. The increasing reliance on cloud-based services is driven by the demand for scalability, cost-efficiency, and enhanced security measures, which underscore the significance of each user group within this market.Collectively, these segments contribute to shaping the landscape of the US Commerce Cloud Market, enabling businesses to innovate and respond effectively to market demands.


Commerce Cloud Market Service Type Insights


The Service Type segment of the US Commerce Cloud Market showcases a diverse landscape, dominated by various delivery models that cater to different business needs. Software as a Service (SaaS) plays a critical role, offering flexible subscription-based access to applications that enhance operational efficiency and scalability for organizations. It has seen widespread adoption due to its ease of integration and lower upfront costs, making it an essential component for businesses looking to streamline their operations in the digital age. Platform as a Service (PaaS) stands as a vital segment, as it provides a robust framework for developing, running, and managing applications without the complexity of building and maintaining the underlying infrastructure.This allows businesses, particularly startups, to focus on innovation and development speed. Infrastructure as a Service (IaaS) enables greater control over IT resources, presenting a compelling solution for organizations needing to manage extensive data and workloads with increased reliability and security. Collectively, these segments form the backbone of the US Commerce Cloud Market, driving market growth with their unique offerings that meet diverse customer requirements and adapt to technological advances. The increasing demand for cloud-based solutions highlights the importance of the Service Type segment in shaping the future of commerce in the United States.


US Commerce Cloud Market Key Players and Competitive Insights


The US Commerce Cloud Market is characterized by a dynamic and rapidly evolving landscape, where businesses strive to leverage technology to enhance their digital commerce capabilities. The competitive insights within this market reveal a surge in demand for cloud-based solutions that can facilitate seamless customer experiences, robust data integration, and scalable e-commerce solutions. This market has seen significant growth fueled by advancements in artificial intelligence, machine learning, and data analytics, allowing companies to optimize their operations and better cater to consumer preferences. As organizations increasingly look to adopt strategies that maximize their online presence, the necessity for adaptable and resilient commerce platforms has never been more critical. The competitive environment continues to expand, driven by both established players and innovative newcomers, each aiming to capture market share through unique value propositions and tailored services. SAP has solidified its presence in the US Commerce Cloud Market through its comprehensive suite of solutions designed for various business needs.

The company offers robust functionalities that enable organizations to streamline their supply chain, manage operations efficiently, and enhance customer engagement. One of SAP's key strengths lies in its ability to provide an integrated platform that connects different business processes, facilitating real-time data visibility and informed decision-making. The scalability of SAP's solutions is also a notable advantage, allowing businesses of all sizes to leverage its capabilities. As consumer expectations continue to evolve, SAP's commitment to innovation and continuous improvement ensures that its services remain relevant, helping businesses adapt to changes in the market and capitalize on emerging opportunities. Zyro, operating within the US Commerce Cloud Market, is recognized for its user-friendly website building tools and e-commerce solutions aimed at small to medium-sized businesses. The company prides itself on providing intuitive platforms that allow businesses to quickly establish an online presence without requiring extensive technical expertise. Zyro's key products include website builders and templates that integrate e-commerce functionalities, enabling users to manage inventories and sales directly from their sites.

The company's market presence has grown due to its focus on affordability and ease of use, attracting a diverse customer base looking for straightforward solutions to digital retail challenges. Zyro's strategic investments in enhancing its offerings and efforts towards mergers and acquisitions to expand its capabilities have further strengthened its position in the US market, enabling it to deliver innovative solutions tailored to meet the unique demands of American consumers and businesses.


Key Companies in the US Commerce Cloud Market Include



  • SAP

  • Zyro

  • Oracle

  • Squarespace

  • IBM

  • Magento

  • Microsoft

  • WooCommerce

  • Wix

  • Shopify

  • BigCommerce

  • Salesforce

  • Adobe

  • Lightspeed

  • Amazon


US Commerce Cloud Market Industry Developments


Recent developments in the US Commerce Cloud Market highlight significant growth and transformation among key players. SAP launched enhancements in its Commerce Cloud services in September 2023, focusing on improving user experience and integration capabilities. Meanwhile, Oracle announced the addition of AI-driven features to its Commerce Cloud, aiming to streamline business operations and personalize customer interactions. In October 2023, Shopify unveiled new tools for merchants to optimize their online selling experience, demonstrating a trend towards more user-centered platforms. Additionally, BigCommerce announced a partnership with Amazon to enhance product listings for their joint users, further solidifying the integration between different commerce platforms.In terms of mergers and acquisitions, in November 2023, Salesforce acquired a small e-commerce solutions firm to boost its Commerce Cloud capabilities, while Adobe expanded its market presence with the acquisition of a data analytics company that will bolster its Commerce offerings. These strategic moves reflect the ongoing trend of consolidation in the market, driven by the need for comprehensive and innovative commerce solutions. The overall market valuation for the US Commerce Cloud Market continues to expand, driven by increased reliance on digital platforms and evolving consumer preferences, indicating robust future growth potential within this sector.


US Commerce Cloud Market Segmentation Insights


Commerce Cloud Market Deployment Model Outlook



  • Public Cloud

  • Private Cloud

  • Hybrid Cloud


Commerce Cloud Market Commerce Type Outlook



  • Business to Consumer

  • Business to Business

  • Consumer to Consumer


Commerce Cloud Market End User Outlook



  • Retail Businesses

  • Wholesale Businesses

  • E-commerce Platforms

  • Government


Commerce Cloud Market Service Type Outlook



  • Software as a Service

  • Platform as a Service

  • Infrastructure as a Service

Report Attribute/Metric Source: Details
MARKET SIZE 2018 3.08(USD Billion)
MARKET SIZE 2024 3.5(USD Billion)
MARKET SIZE 2035 9.0(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR) 8.965% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
MARKET FORECAST PERIOD 2025 - 2035
HISTORICAL DATA 2019 - 2024
MARKET FORECAST UNITS USD Billion
KEY COMPANIES PROFILED SAP, Zyro, Oracle, Squarespace, IBM, Magento, Microsoft, WooCommerce, Wix, Shopify, BigCommerce, Salesforce, Adobe, Lightspeed, Amazon
SEGMENTS COVERED Deployment Model, Commerce Type, End User, Service Type
KEY MARKET OPPORTUNITIES Personalization and AI-driven solutions, Seamless omnichannel experiences, Enhanced data analytics capabilities, Subscription and loyalty models, Integration with emerging technologies
KEY MARKET DYNAMICS increased online shopping, integration of AI, demand for omnichannel solutions, focus on customer experience, data security regulations
COUNTRIES COVERED US


Frequently Asked Questions (FAQ) :

The US Commerce Cloud Market is expected to be valued at 3.5 USD Billion in 2024.

By 2035, the US Commerce Cloud Market is projected to reach 9.0 USD Billion.

The expected CAGR for the US Commerce Cloud Market from 2025 to 2035 is 8.965%.

The Public Cloud deployment model is anticipated to hold the largest market share, valued at 1.5 USD Billion in 2024.

The Private Cloud segment is expected to be valued at 2.5 USD Billion by 2035.

Major players in the market include SAP, Oracle, IBM, Microsoft, and Shopify.

The Hybrid Cloud segment is expected to be valued at 2.7 USD Billion by 2035.

Some emerging trends include increased demand for personalized customer experiences and integration of AI technologies.

The Public Cloud segment is projected to reach 3.8 USD Billion by 2035.

Key growth drivers include the rising shift towards digital commerce and increasing adoption of cloud solutions by businesses.

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