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US Automotive Smart Tire Market Research Report By Technology (Pneumatic Tires, Non-pneumatic Tires), By Vehicle Type (Passenger Cars, Commercial Vehicles, Electric Vehicles) and By Sales Channel (OEM, OES, IAM) - Forecast to 2035


ID: MRFR/AM/14167-HCR | 100 Pages | Author: Snehal Singh| December 2023

US Automotive Smart Tire Market Overview:


As per MRFR analysis, the US Automotive Smart Tire Market Size was estimated at 10.98 (USD Billion) in 2023. The US Automotive Smart Tire Market Industry is expected to grow from 11.84 (USD Billion) in 2024 to 33.41 (USD Billion) by 2035. The US Automotive Smart Tire Market CAGR (growth rate) is expected to be around 9.891% during the forecast period (2025 - 2035).


Key US Automotive Smart Tire Market Trends Highlighted


The US Automotive Smart Tire Market is experiencing significant growth, driven by the increasing emphasis on vehicle safety, enhanced performance, and the demand for improved fuel efficiency. The implementation of advanced sensor technologies within smart tires allows real-time monitoring of tire pressure, temperature, and wear, leading to better maintenance and longevity. This shift towards connected vehicles is motivated by consumer awareness of the safety benefits associated with properly maintained tires, which is particularly relevant given the rising number of road accidents related to tire failure.


Given the current emphasis on sustainability in the US automotive sector, opportunities lie in the integration of smart tires that offer reduced rolling resistance, contributing to lower fuel consumption and emissions.As federal regulations increasingly prioritize environmental standards, smart tire manufacturers can explore innovations aimed at meeting these benchmarks while appealing to eco-conscious consumers. Furthermore, partnerships between tire manufacturers and automotive companies are pivotal as they can foster the development of smart tire technologies that align with the growing trend toward electric and autonomous vehicles.


Recent trends indicate a surge in consumer preferences for mobility solutions that emphasize technology and connectivity, propelling the smart tire market forward. Automotive manufacturers in the US recognize these trends and are proactively incorporating advanced tire technologies into their new models.With the National Highway Traffic Safety Administration (NHTSA) actively promoting safety and performance standards, the US market is set to benefit from the ongoing evolution of smart tire products that meet and exceed regulatory expectations.


US Automotive Smart Tire Market size

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


US Automotive Smart Tire Market Drivers


Rising Demand for Advanced Vehicle Safety Features


The US Automotive Smart Tire Market Industry is experiencing an increased demand for advanced safety features in vehicles. This is primarily driven by evolving consumer preferences towards enhanced vehicle performance and safety, resulting in a growing trend of integrating smart technologies in tires. According to the National Highway Traffic Safety Administration, an estimated 38,000 people die in motor vehicle crashes annually in the United States.


Such alarming statistics emphasize the importance of innovative safety technologies like smart tires that can monitor tire pressure, temperature, and wear in real-time. Major automotive manufacturers such as Ford and General Motors have already begun incorporating smart tire technologies into their new models, which further supports the industry's growth prospects. This increasing focus on vehicle safety will drive the US Automotive Smart Tire Market, expected to be a critical factor in its growth trajectory.


Technological Advancements in Tire Manufacturing


Technological advancements in tire manufacturing processes are significantly driving the US Automotive Smart Tire Market Industry. Innovations in materials and sensors are enabling the production of smart tires that are not only more durable but also capable of providing real-time performance data to drivers.


The American Society of Mechanical Engineers reports that the application of advanced materials has reduced tire weight by up to 15%, promoting better fuel efficiency and decreasing carbon emissions.Companies like Michelin and Goodyear are at the forefront of these technological advancements, introducing smart tire innovations that contribute to enhanced performance and consumer satisfaction. Such developments are essential for attracting environmentally conscious consumers and an increasing number of electric vehicle owners in the US, bolstering the growth potential of the market.


Government Regulations and Standards on Vehicle Safety


Government regulations and standards regarding vehicle safety are serving as significant drivers for the US Automotive Smart Tire Market Industry. Initiatives taken by regulatory bodies, such as the National Highway Traffic Safety Administration and the Environmental Protection Agency, are leading to stringent regulations on vehicle safety, prompting manufacturers to adopt smart tire technologies.


For instance, the requirement for tire pressure monitoring systems in passenger vehicles under the TREAD Act is a clear signal that the need for tire safety technologies is paramount.This legal framework encourages manufacturers to innovate and invest in smart tire solutions, ensuring compliance with safety standards while enhancing market growth. As a result, the US Automotive Smart Tire Market is likely to thrive due to this regulatory push, creating substantial opportunities for manufacturers.


US Automotive Smart Tire Market Segment Insights:


Automotive Smart Tire Market Technology Insights


The US Automotive Smart Tire Market, particularly within the Technology segment, is undergoing significant transformation driven by innovation and advancements in tire technology. The market is segmented primarily into Pneumatic Tires and Non-pneumatic Tires, each catering to distinct consumer needs and preferences. Pneumatic Tires, which are widely recognized for their air-filled designs, continue to dominate the market due to their superior performance characteristics such as improved traction, ride comfort, and reduced rolling resistance.


They account for a majority share of the market as they are traditionally utilized across various vehicle types, ranging from passenger cars to heavy-duty trucks. This segment benefits from ongoing innovations like smart sensors integrated into tire structures, which monitor tire pressure and performance metrics in real time, thereby enhancing safety and longevity.On the other hand, Non-pneumatic Tires are gaining traction due to their enhanced durability and maintenance-free nature.


These tires are designed with innovative materials and structures that eliminate the need for inflation, making them an appealing choice for electric vehicles and urban mobility applications where sustainability and efficiency are prioritized. The rise in electric vehicle adoption also significantly bolsters interest in Non-pneumatic Tires, as manufacturers are increasingly looking for lightweight and eco-friendly alternatives that align with green initiatives.


Overall, the Technology segment, through its divisions of Pneumatic and Non-pneumatic Tires, illustrates the dynamic evolution within the US Automotive Smart Tire Market, focusing on enhanced performance, safety features, and environmental sustainability. The shift towards smart, connected tire technologies not only paves the way for better vehicle performance but also resonates with the growing consumer demand for advanced safety and efficiency in transportation solutions.


US Automotive Smart Tire Market segment

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Automotive Smart Tire Market Vehicle Type Insights


The US Automotive Smart Tire Market has observed significant interest in its Vehicle Type segment, which encompasses Passenger Cars, Commercial Vehicles, and Electric Vehicles. Passenger cars represent a dominant portion of the market, driven by the increasing consumer demand for advanced safety features and improved driving performance. Commercial vehicles are experiencing substantial growth due to the rising adoption of smart technologies aimed at enhancing fleet management and optimizing operational efficiency.


Electric vehicles are gaining traction, spurred by the growing emphasis on sustainability and emissions reduction, which aligns with national objectives to promote cleaner transportation solutions.As innovation intensifies, integrating smart tire technologies in these vehicle types not only enhances performance but also aids in predictive maintenance and fuel efficiency. The ongoing advancements in sensor technologies, coupled with the increasing focus on automotive connectivity, further fuel the market's expansion. Moreover, government initiatives promoting electric vehicles contribute significantly to the growth potential of the US Automotive Smart Tire Market, ensuring that each vehicle type plays a vital role in shaping the industry's future.


Automotive Smart Tire Market Sales Channel Insights


The Sales Channel segment within the US Automotive Smart Tire Market plays a crucial role in determining the distribution dynamics of smart tire technology. The segmentation primarily includes Original Equipment Manufacturers (OEM), Original Equipment Suppliers (OES), and Independent Aftermarket (IAM). Each channel serves a unique purpose, with OEMs being vital in providing intelligent tires directly integrated into new vehicle models, thereby ensuring safety and efficiency from the outset. OES contributes by delivering replacements to service providers, while IAM focuses on aftermarket solutions for existing vehicles, catering to a growing demand for retrofitting smart tire systems.


The increasing emphasis on vehicle safety and performance, along with rising awareness regarding tire maintenance, drives the significance of these channels. The rise in electric vehicles and advancements in tire monitoring technologies further bolster the importance of these sales channels in enhancing customer experience and promoting market growth. As vehicle manufacturers and suppliers adapt to the evolving landscape, the influence of each channel is expected to shift, with OEMs likely commanding a major share due to their integration capabilities and partnerships with automotive manufacturers.


US Automotive Smart Tire Market Key Players and Competitive Insights:


The US Automotive Smart Tire Market is witnessing a significant transformation driven by innovations in tire technology aimed at enhancing vehicle performance, safety, and fuel efficiency. As advancements in smart technology such as sensors, connectivity, and data analytics are integrated into tire designs, the market is gaining traction among both consumers and manufacturers.


The competitive landscape is characterized by established tire manufacturers striving to leverage smart tire technology to meet the evolving demands of automobile manufacturers and end-users. This focus on smart features is spurring collaboration between tech firms and traditional tire companies, further intensifying competition. The growth of electric vehicles and a rising emphasis on sustainability are also reshaping the market dynamics, as manufacturers explore eco-friendly alternatives and smarter tire solutions.


Dunlop has carved out a commendable position in the US Automotive Smart Tire Market, showcasing its extensive experience in the tire industry along with a solid reputation for quality and innovation. The brand emphasizes performance-driven products that cater to a diverse range of vehicles, from high-performance sports cars to everyday sedans. Dunlop's strengths lie in its emphasis on technologically advanced solutions, offering tires equipped with features such as enhanced grip, better fuel efficiency, and improved durability.


Additionally, the company has prioritized research and development, which enables it to continuously upgrade its product line to meet the needs of a tech-savvy consumer base in the US market. The brand’s rich heritage in motorsports and experience in manufacturing high-tech tire products further amplify its standing in the competitive landscape.Toyo Tire is another significant player in the US Automotive Smart Tire Market, recognized for its commitment to quality and advanced tire technology.


The company specializes in offering high-performance tires that integrate smart technology for enhanced user experience. Key products include ultra-high-performance tires and specialized tire solutions designed for various vehicle types, including SUVs and light trucks. Toyo Tire maintains a strong presence in the US through strategic partnerships and distribution channels, allowing for broader market reach and accessibility. The company’s strengths lie in its innovative design capabilities and a dedicated focus on developing eco-friendly tire options. Recent mergers and acquisitions have bolstered Toyo’s market position by expanding its product portfolio and enhancing technical capabilities. This growth trajectory highlights Toyo Tire's dedication to leveraging smart tire technology and responding to the changing dynamics of the US automotive market.


Key Companies in the US Automotive Smart Tire Market Include:



  • Dunlop

  • Toyo Tire

  • Pirelli

  • Kumho Tire

  • Nokian Tyres

  • Goodyear Tire and Rubber Company

  • Bridgestone

  • Sumitomo Rubber Industries

  • Michelin

  • Hankook Tire

  • Continental AG

  • Cooper Tire and Rubber Company

  • Yokohama Rubber Company

  • Hankook Tire Worldwide


US Automotive Smart Tire Market Industry Developments


In recent developments within the US Automotive Smart Tire Market, companies like Goodyear Tire and Rubber Company and Michelin have been focusing on increasing the integration of intelligent tire technologies that utilize sensors to monitor tire performance and safety. Such innovations are anticipated to drive market growth significantly as consumers demand greater safety and efficiency features in vehicles. Additionally, the market has seen a rising interest in sustainable tire manufacturing practices, with manufacturers like Bridgestone committing to environmentally friendly materials.


In terms of mergers and acquisitions, in August 2023, Toyo Tire announced its acquisition of a minority stake in Kumho Tire, aiming to enhance technological collaboration in smart tire solutions. Furthermore, the overall market valuation for smart tires in the US has been on an upward trajectory, reflecting a demand increase fueled by advancements in vehicle technology and a growing focus on performance metrics. The trend towards automating vehicle functionalities is expected to sustain momentum in the smart tire sector, with major players like Continental AG and Yokohama Rubber Company also making notable investments in Research and Development activities to meet future market demands.


US Automotive Smart Tire Market Segmentation Insights



  • Automotive Smart Tire Market Technology Outlook

    • Pneumatic Tires

    • Non-pneumatic Tires



  • Automotive Smart Tire Market Vehicle Type Outlook

    • Passenger Cars

    • Commercial Vehicles

    • Electric Vehicles



  • Automotive Smart Tire Market Sales Channel Outlook

    • OEM

    • OES

    • IAM



Report Attribute/Metric Source: Details
MARKET SIZE 2018 10.98(USD Billion)
MARKET SIZE 2024 11.84(USD Billion)
MARKET SIZE 2035 33.41(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR) 9.891% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
MARKET FORECAST PERIOD 2025 - 2035
HISTORICAL DATA 2019 - 2024
MARKET FORECAST UNITS USD Billion
KEY COMPANIES PROFILED Dunlop, Toyo Tire, Pirelli, Kumho Tire, Nokian Tyres, Goodyear Tire and Rubber Company, Bridgestone, Sumitomo Rubber Industries, Michelin, Hankook Tire, Continental AG, Cooper Tire and Rubber Company, Yokohama Rubber Company, Hankook Tire Worldwide
SEGMENTS COVERED Technology, Vehicle Type, Sales Channel
KEY MARKET OPPORTUNITIES Rising demand for connected vehicles, Technological advancements in tire sensors, Increasing focus on safety features, Growing electric vehicle adoption, Integration with autonomous driving systems
KEY MARKET DYNAMICS Technological advancements, Rising safety concerns, Growing demand for efficiency, Increased consumer awareness, Regulatory frameworks and standards
COUNTRIES COVERED US


Frequently Asked Questions (FAQ) :

The US Automotive Smart Tire Market is expected to be valued at 11.84 USD Billion in 2024.

By 2035, the market is projected to grow to 33.41 USD Billion.

The expected CAGR for the market from 2025 to 2035 is 9.891 percent.

In 2024, the Pneumatic Tires segment is valued at 6.51 USD Billion, making it higher than the Non-pneumatic Tires segment valued at 5.33 USD Billion.

By 2035, the Pneumatic Tires market is expected to reach a valuation of 18.25 USD Billion.

The Non-pneumatic Tires segment is expected to have a market value of 15.16 USD Billion by 2035.

Major players in the market include Dunlop, Toyo Tire, Pirelli, Goodyear, Michelin, and Bridgestone among others.

Key trends include advancements in tire technology, increasing demand for smart features, and heightened focus on safety and performance.

Challenges include high development costs, regulatory hurdles, and competition from traditional tire manufacturers.

The current global economic climate could impact supply chains and material costs, potentially influencing market growth.

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