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The size and growth of the tomato seeds market are influenced by several key market factors that reflect the dynamics of the agricultural industry, technological advancements, consumer preferences, and global market trends.
One significant factor driving the market size of tomato seeds is the increasing demand for tomatoes as a staple food and as a key ingredient in various cuisines worldwide. Tomatoes are versatile and widely used in salads, sauces, soups, and other culinary applications, making them a staple in diets across the globe. As the global population continues to grow and dietary patterns evolve, there is a rising demand for tomatoes, driving the need for high-quality seeds that can produce disease-resistant, high-yielding tomato plants.
Moreover, the growing trend towards healthier eating habits and the increasing awareness of the nutritional benefits of tomatoes are driving the demand for specific types of tomato varieties. Consumers are increasingly seeking tomatoes that are rich in vitamins, antioxidants, and other beneficial nutrients. This trend is fueling the development and commercialization of specialty tomato varieties with enhanced nutritional profiles, such as heirloom tomatoes, cherry tomatoes, and high-lycopene tomatoes. As a result, there is a growing demand for tomato seeds that can produce these specialty varieties, driving market growth.
Furthermore, advancements in seed breeding and biotechnology are driving innovation in the tomato seeds market, enabling the development of new and improved tomato varieties with desirable traits such as disease resistance, high yield potential, and improved shelf life. Plant breeders are leveraging advanced breeding techniques, such as marker-assisted selection and genetic engineering, to accelerate the development of superior tomato varieties that meet the evolving needs of growers, processors, and consumers. These technological advancements are expanding the range of options available to tomato growers and driving market growth by providing solutions to key challenges such as disease pressure, climate variability, and market demands.
Additionally, climate change and environmental concerns are shaping the market for tomato seeds, driving the demand for tomato varieties that are adapted to changing climatic conditions and sustainable farming practices. Climate variability, including extreme weather events, droughts, and temperature fluctuations, can impact tomato production by affecting yields, quality, and susceptibility to pests and diseases. As a result, there is a growing need for tomato seeds that are bred for resilience and adaptability to withstand environmental stressors and minimize the environmental impact of tomato cultivation. Sustainable farming practices, such as integrated pest management, organic production methods, and water-efficient irrigation techniques, are also driving the demand for tomato seeds that support environmentally friendly agriculture.
Moreover, globalization and the expansion of international trade are influencing the tomato seeds market by creating opportunities for seed companies to access new markets and expand their customer base. The increasing demand for tomatoes in emerging markets, coupled with growing urbanization and changing dietary habits, is driving the need for high-quality tomato seeds that can produce marketable tomatoes with desirable attributes such as flavor, color, and shelf life. As a result, seed companies are investing in research and development to develop tomato varieties that are well-suited to the specific growing conditions and market preferences of different regions around the world.
Furthermore, regulatory factors, such as intellectual property rights, plant breeder's rights, and phytosanitary regulations, also influence the tomato seeds market by governing the protection, distribution, and trade of tomato seeds. Intellectual property rights, including patents and plant variety protection, incentivize investment in seed research and development by granting breeders exclusive rights to commercialize new tomato varieties. Plant breeder's rights provide legal protection for plant breeders' intellectual property and enable them to recoup their investment through royalties and licensing fees. Phytosanitary regulations govern the movement of tomato seeds across borders to prevent the spread of pests and diseases, ensuring the biosecurity of tomato production systems.
Tomato Seeds Market Highlights:
Global Tomato Seeds Market Overview
Tomato Seeds Market Size was valued at USD 1356.2 billion in 2023. Tomato Seeds Market industry is anticipated to grow from USD 1449.51 billion in 2024 to USD 2649.96 billion by 2032, exhibiting a CAGR of 7.83% during the forecast period (2024-2032).
Major corporations throughout the world are participating in the research and development of new tomato seed types, as well as performing various breeding projects for new tomato seed varieties. As a result, market growth is likely to accelerate throughout the forecast period. Tomatoes can help to lower blood pressure, strengthen the immune system, and promote the appearance of the skin. Tomatoes are high in potassium, which helps to keep blood pressure in check by relaxing blood vessel walls. The market's major participants are concentrating their efforts on new product launches and research and technology in genomic emasculation methods in order to make hybrid tomato farming more lucrative and to ensure that farmers have access to hybrid tomato seed at lower prices. These initiatives are expected to aid enterprises in expanding their foothold in the global tomato seeds industry.
Farmers' increased tomato production is aided by strong growth for tomatoes from the food processing sector, which is likely to boost demand for tomato seeds even more. The growing area under tomato cultivation is expected to have a beneficial impact on market growth in the next years. In addition, the tomato crop is adaptable to a variety of cropping regimes, including monoculture and intercropping. Intercropping provides the advantage of lowering disease and pest incidence. Smallholders can benefit the most from mixed cropping's advantages, which can promote tomato crop cultivation, which is expected to drive global market consumption for tomato seeds.
Tomato Seeds Market Segmentation
The global tomato seeds market has been segmented based on category, by variety, by plant type, and region.
By category, the global tomato seeds market has been classified as organic and conventional.
By variety, the global tomato seeds market has been classified as heirloom and hybrid.
The global tomato seeds market has also been segregated on the basis of plant type, such as determinate, and indeterminate.
The global tomato seeds market has been studied with regard to four key regions—North America, Europe, Asia-Pacific, and the rest of the world.
The North American tomato seeds market has further been segmented into the US, Canada, and Mexico. The European tomato seeds market has been classified as the UK, Germany, France, Italy, Spain, and the rest of Europe. The tomato seeds market in Asia-Pacific has been divided into China, India, Japan, Australia and New Zealand, and the rest of Asia-Pacific. The tomato seeds market in the rest of the world has been segmented into South America, the Middle East, and Africa.
Key Players
- Vilmorin & Cie SA (France)
- Syngenta Crop Protection AG (Switzerland)
- Rijk Zwaan Zaadteelt en Zaadhandel B.V. (Netherlands)
- East-West Seeds (Thailand)
- VoloAgri Group, Inc. (US)
- Takii & Company, Limited. (Japan)
- Namdhari Seeds Pvt. Ltd (India)
- Asia Seed Co., Ltd. (South Korea)
- Gansu Dunhuang Seed Co., Ltd. (China)
- Liaoning Dongya Agricultural Development Co., Ltd., (China)
- Mahindra Agri Solutions Ltd. (India)
- Bejo Zaden BV (Netherlands)
- BASF SE (Germany)
- Advanta Seeds Pty Ltd (Australia)
- Sakata Seed Corporation (Japan)
Regional Market Summary
Global Tomato Seeds Market Share (%), by Region, 2018 
Form: Secondary Forms and MRFR Analysis
North America is anticipated to garner the largest market share in the tomato seeds market during the forecast period. The region’s dominance can be attributed to various factors such as the presence of several numbers of market players, increasing inclination of consumers towards processed food, and the development of new varieties of tomato seeds. There are increasing trends towards the production of greenhouse tomatoes in countries such as the US, Canada, and France.
Europe is also expected to gain a significant share in the global tomato seeds market due to the rising demand for tomato-based processed food among European consumers. However, Asia-Pacific is projected to grow with the highest CAGR owing to the expanding cultivation of tomato in the region, especially in China and India. The adoption of hybrid varieties with better disease and drought resistance traits is further fueling the market growth of tomato seeds.
Recent Development
Oct 2021 Totam Seeds, a Dutch breeding company, has unveiled a wide range of premium-grade tomatoes, all of which boast exceptional quality, distinct flavor, and high yields. Many diverse tomato varieties are available, such as Santa/mini plum, cocktail, round cherry, medium and large tomatoes on the vine, and more. Each one has been designed to fulfill the unique needs of both producers and consumers. Totam Seeds selected those cultivars down to a top 50 based on value, resistance, and output in partnership with external growers. After another 24 months of testing, a definitive list of important kinds is now available.
Global Tomato Seeds Market, by Category
- Organic
- Conventional
Global Tomato Seeds Market, by Variety
- Heirloom
- Hybrid
Global Tomato Seeds Market, by Plant Type
- Determinate
- Indeterminate
Global Tomato Seeds Market, by Region
- North America
- US
- Canada
- Mexico
- Europe
- Germany
- France
- Italy
- Spain
- UK
- Rest of Europe
- Asia-Pacific
- Japan
- China
- India
- Australia and New Zealand
- Rest of Asia-Pacific
- Rest of the World (RoW)
- South America
- Middle East
- Africa
Intended Audience
- Tomato seeds producers/processors
- Food & beverage manufacturers
- Raw material suppliers and distributors
- Traders, exporters, and importers
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