TABLE OF CONTENTS
1 MARKET INTRODUCTION
1.1 INTRODUCTION
1.2 SCOPE OF STUDY
1.2.1 RESEARCH OBJECTIVE
1.2.2 ASSUMPTIONS
1.2.3 LIMITATIONS
1.3 MARKET STRUCTURE
2 RESEARCH METHODOLOGY
2.1 RESEARCH TYPE
2.2 PRIMARY RESEARCH
2.3 SECONDARY RESEARCH
2.4 FORECAST MODEL
2.4.1 MARKET DATA COLLECTION, ANALYSIS & FORECAST
2.4.2 MARKET SIZE ESTIMATION
3 MARKET DYNAMICS
3.1 INTRODUCTION
3.2 MARKET DRIVERS
3.3 MARKET CHALLENGES
3.4 MARKET OPPORTUNITIES
3.5 MARKET RESTRAINTS
4 EXECUTIVE SUMMARY
5. MARKET FACTOR ANALYSIS
5.1 PORTER’S FIVE FORCES ANALYSIS
5.2 SUPPLY CHAIN ANALYSIS
6 SOCIAL MEDIA ANALYTICS MARKET, BY SEGMENTS
6.1 INTRODUCTION
6.2 MARKET STATISTICS
6.2.1 BY TYPE
6.2.1.1 SOLUTION
6.2.1.2 SERVICES
6.2.1.2.1 SUPPORT & MAINTENANCE
6.2.1.2.2 CONSULTING SERVICES
6.2.1.2.3 TRAINING & EDUCATION
6.2.2 BY DEPLOYMENT
6.2.2.1 CLOUD
6.2.2.2 ON-PREMISE
6.2.3 BY ORGANIZATION SIZE
6.2.3.1 LARGE ENTERPRISES
6.2.3.2 SMALL AND MEDIUM ENTERPRISES
6.2.4 BY APPLICATION
6.2.4.1 CUSTOMER SEGMENTATION & TARGETING
6.2.4.2 MULTICHANNEL CAMPAIGN MANAGEMENT
6.2.4.3 COMPETITOR BENCH MARKING
6.2.4.4 CUSTOMER BEHAVIORAL ANALYSIS
6.2.4.5 MARKETING MEASUREMENT
6.2.4.6 OTHERS
6.2.5 BY VERTICAL
6.2.5.1 BFSI
6.2.5.2 HEALTHCARE
6.2.5.3 EDUCATION
6.2.5.4 MEDIA & ENTERTAINMENT
6.2.5.5 IT & TELECOMMUNICATION
6.2.5.6 RETAIL
6.2.5.7 GOVERNMENT
6.2.5.8 OTHERS
6.2.6 BY REGION
6.2.6.1 NORTH AMERICA
6.2.6.2 EUROPE
6.2.6.3 ASIA-PACIFIC
6.2.6.4 REST OF THE WORLD
7 COMPETITIVE ANALYSIS
7.1 MARKET SHARE ANALYSIS
7.2 COMPANY PROFILES
7.2.1 SAS INSTITUTE (U.S.)
7.2.2 IBM CORPORATION (U.S.)
7.2.3 ORACLE CORPORATION (U.S.)
7.2.4 ADOBE SYSTEMS (U.S.)
7.2.5 SAP SE (GERMANY)
7.2.6 SALESFORCE.COM (U.S)
7.2.7 GOODDATA (U.S)
7.2.8 HOOTSUITE MEDIA (U.S)
7.2.9 TABLEAU SOFTWARE (U.S)
7.2.10 NETBASE SOLUTIONS (U.S)
7.2.11 OTHERS
LIST OF TABLES
TABLE 1 SOCIAL MEDIA ANALYTICS MARKET, BY TYPE
TABLE 2 SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT
TABLE 3 SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE
TABLE 4 SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION
TABLE 5 SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL
TABLE 6 SOCIAL MEDIA ANALYTICS MARKET, BY REGIONS
TABLE 7 NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET, BY TYPE
TABLE 8 NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT
TABLE 9 NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE
TABLE 10 NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION
TABLE 11 NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL
TABLE 12 U.S. SOCIAL MEDIA ANALYTICS MARKET, BY TYPE
TABLE 13 U.S. SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT
TABLE 14 U.S. SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE
TABLE 15 U.S. SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION
TABLE 16 U.S. SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL
TABLE 17 CANADA SOCIAL MEDIA ANALYTICS MARKET, BY TYPE
TABLE 18 CANADA SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT
TABLE 19 CANADA SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE
TABLE 20 CANADA SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION
TABLE 21 CANADA SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL
TABLE 22 GERMANY SOCIAL MEDIA ANALYTICS MARKET, BY TYPE
TABLE 23 GERMANY SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT
TABLE 24 GERMANY SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE
TABLE 25 GERMANY SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION
TABLE 26 GERMANY SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL
TABLE 27 U.K. SOCIAL MEDIA ANALYTICS MARKET, BY TYPE
TABLE 28 U.K. SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT
TABLE 29 U.K. SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE
TABLE 30 U.K. SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION
TABLE 31 U.K. SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL
TABLE 32 EUROPE SOCIAL MEDIA ANALYTICS MARKET, BY TYPE
TABLE 33 EUROPE SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT
TABLE 34 EUROPE SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE
TABLE 35 EUROPE SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION
TABLE 36 EUROPE SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL
TABLE 37 FRANCE SOCIAL MEDIA ANALYTICS MARKET, BY TYPE
TABLE 38 FRANCE SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT
TABLE 39 FRANCE SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE
TABLE 40 FRANCE SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION
TABLE 41 FRANCE SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL
TABLE 42 ASIA-PACIFIC SOCIAL MEDIA ANALYTICS MARKET, BY TYPE
TABLE 43 ASIA-PACIFIC SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT
TABLE 44 ASIA-PACIFIC SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE
TABLE 45 ASIA-PACIFIC SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION
TABLE 46 ASIA-PACIFIC SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL
TABLE 47 REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET, BY TYPE
TABLE 48 REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT
TABLE 49 REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE
TABLE 50 REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION
TABLE 51 REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL
LIST OF FIGURES
FIGURE 1 RESEARCH TYPE
FIGURE 2 SOCIAL MEDIA ANALYTICS MARKET, BY TYPE (%)
FIGURE 3 SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT (%)
FIGURE 4 SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE (%)
FIGURE 5 SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION (%)
FIGURE 6 SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL (%)
FIGURE 7 SOCIAL MEDIA ANALYTICS MARKET, BY REGIONS (%)
FIGURE 8 NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET, BY TYPE (%)
FIGURE 9 NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT (%)
FIGURE 10 NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE (%)
FIGURE 11 NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION (%)
FIGURE 12 NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET, BY VETICAL (%)
FIGURE 13 EUROPE SOCIAL MEDIA ANALYTICS MARKET, BY TYPE (%)
FIGURE 14 EUROPE SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT (%)
FIGURE 15 EUROPE SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE (%)
FIGURE 16 EUROPE SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION (%)
FIGURE 17 EUROPE SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL (%)
FIGURE 18 ASIA-PACIFIC SOCIAL MEDIA ANALYTICS MARKET, BY TYPE (%)
FIGURE 19 ASIA-PACIFIC SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT (%)
FIGURE 20 ASIA-PACIFIC SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE (%)
FIGURE 21 ASIA PACIFIC SOCIAL MEDIA ANALYTICS MARKET, BY APPLICATION (%)
FIGURE 22 ASIA-PACIFIC SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL (%)
FIGURE 23 REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET, BY TYPE (%)
FIGURE 24 REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET, BY DEPLOYMENT (%)
FIGURE 25 REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET, BY ORGANIZATION SIZE (%)
FIGURE 26 REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET, APPLICATION (%)
FIGURE 27 REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET, BY VERTICAL (%)