In the paint pigment market, which constitutes a vital sector of the coatings and pigments industry, the market share positioning strategies are implemented with the purpose of building a strong position considering that a competitive environment. The keystone plan is illustrated by the fact that we will promote the high level of effectiveness and wide range of applications of paint pigments used in various realms. Companies in this subcategory of industry bring into player the special characteristics of paint pigments like their color fastness, durability in accordance with the standard and UV resistance, which in turn is most essential in the formulation of best quality paints and coatings.
Technological progress and innovation contribute in a significant way in staking out a niche position in the Paint Pigments market. Companies spend substantial sums on research & development to strengthen the level of performance of these paint pigments, and expand the color range, and enhance their ecological sustainability. Jan Abjans may also involve developing of new colorants as it is related to the development of advanced pigments and improvement of pigment dispersion which is relevant to the environmentally friendly pigments with less environmental effects. Companies that never stand behind and are always in the technological wavefront not only meet the growing requirements of the customers but also are considered leaders that offer the latest solutions and hence showing a tendency to increase their sales.
Establishing strategic linkups and partnerships with important key players in respective markets for instance paint companies, architectural firms, and automotive companies will form another useful strategy. The formation of partnerships enables companies to share their resources, to access combined knowledge, and to jointly tackle the underlying issues and complexities encountered on the path of offering paint pigment solutions. The collaborations, in essence, not only contribute to the development of industry standards but also greet the appearances of market forefronts to influence and foresee the market in the future. Companies achieve it through concerted efforts, which hence increase stratification in the market and make them gain the edge over other companies in the market with elevated market share.
Sustainability strategies and eco-friendly practices are not only a necessary element for market share-building in the Paint Pigments market but also an important component for earning a reputation as a sustainable and environmentally friendly company. Businesses that select the suppliers based on their green sourcing, production, and waste recovery methods, and follow the same principles themselves engage environmentally conscious consumers and businesses. This tactic coincides with a growing demand for sustainability globally and allows companies to appear as responsible leaders at the helm of their industries when it comes to growing and expanding market share and other aspects, as well.
Marketing of paint pigments and communication about it of their benefits may be one of the most important factors determining manufacturers' share in the market. The companies which are in the race of many firms, making people realize why their product stands out in terms of color choices, longevity, and small environmental imprint can separate themselves from their competitors. Establish a strong brand identity through its reliability, versatility, understandability, and by building consumers trust and loyalty, thus generating a market share growth.
Paint Pigments Market Highlights:
Paint Pigments Market Overview
Paint Pigments Market Size was valued at USD 28.44 Billion in 2022. The Paint Pigments industry is projected to grow from USD 28.62 Billion in 2023 to USD 43.2 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 5.3 % during the forecast period (2023 - 2032).
Infrastructure spending is likely to boost paint pigments market during the forecast period. Globally, the paint & coating market is boosting the overall market which in turn has created a platform for paint pigment manufacturers to cover the market.
In February 2023, Brilliant Group, Inc. signed a partnership agreement with Terra Firma of DKSH to allow Terra Firma to sell their world-famous fluorescent and phosphorescent pigments.
Regional Analysis
Geographically, Asia-Pacific is expected to be the fastest growing as well as the largest market for paint pigment where China’s contribution to the overall market has created several opportunities to the local as well as global players. North America and Europe would stand second and third rank in terms of value and volume.
Paint Pigments Market Size by Region, 2015 (USD Million)
Study Objectives of Paint Pigments Market:
- To provide detailed analysis of the market structure along with forecast for the next 6 years of the various segments and sub-segments of the paint pigments market
- To provide insights about factors affecting the market growth
- To analyze the Paint Pigments market based on various factors- price analysis, supply chain analysis, porters five force analysis etc.
- To provide historical and forecast revenue of the market segments and sub-segments with respect to four main geographies and their countries- North America, Europe, Asia-Pacific, and Rest of World.
- To provide country level analysis of the market with respect to the current market size and future prospective
- To provide country level analysis of the market for segments by forms, mixture, applications and regions
- To provide overview of key players and their strategic profiling in the market, comprehensively analyzing their core competencies, and drawing a competitive landscape for the market
- To track and analyze competitive developments such as joint ventures, strategic alliances, mergers and acquisitions, new product developments, and research and developments in the global market
Market Segmentation
Key Players for Paint Pigments Market:
Some of the key players in this market are BASF SE, Dow Chemical Company, Huntsman Corporation, Nippon Kayaku Company, Cabot Corporation, Clariant, Sensient Technologies, Synthesia, Shanghai Road Dyestuffs & Chemicals, Evonik Degussa, Ei Dupont De Nemours, Dic Corporation and others.
Recent News
February 2023- Brilliant Group, Inc. signed a partnership agreement with Terra Firma of DKSH to allow Terra Firma to sell their world-famous fluorescent and phosphorescent pigments.
February 2023- Heritage Color Companies (a subsidiary of Vivify Specialty Ingredients) acquired Reitech Corporation, which manufactures and supplies water-based pigment dispersions.
After BASF Coatings invested in further expanding its automotive refinish coatings production capacity in Jiangmen City, Guangdong Province, South China, it can produce up to around 30 thousand metric tonnes per year since completing the expansion at its site this July 2022.
DIC Corporation opened its new plant Optima for liquid ink manufacturing at Saykha in Bharuch district, Gujarat, in March 2022. The factory covers an area of 92,500 square meters, and the initial capacity is more than 10 thousand tons per year (TF toluene-free) / KF/NTNK (ketone-free), liquid ink for two shifts during phase one.
In April, Kronos Worldwide Inc. announced that it has partnered with Brazil's leading distributor Additiva, under a strategic partnership where they will distribute titanium dioxide pigments throughout Brazil.
Cathay Industries completed the acquisition of Venator’s Iron Oxide Pigment Operations as a global environmentally friendly manufacturer specializing in comprehensive inorganic pigment solutions in November 2022.
Two pigments were introduced by Sudarshan Chemical Industries Limited under their organic pigments portfolio that can be used as plastics and coating applications this December 2022.
DIC Corporation has announced its second-phase agreement with Debut Biotechnology, Inc., on natural red pigments for nutrition food cosmetic applications in July 2022.
Target Audience
- Manufactures of end-use industry
- Raw material Suppliers
- Aftermarket suppliers
- Research Institute / Education Institute
- Potential Investors
- Key executive (CEO and COO) and strategy growth manager
Additional Information
- Regulatory Landscape
- Pricing Analysis
- Macroeconomic Indicators
Geographic Analysis
- Geographical analysis across 20 countries
Company Information
- Profiling of 10 key market players
- In-depth analysis including SWOT analysis, and strategy information of related to report title
- Competitive landscape including emerging trends adopted by major companies
The report for Global Paint Pigments Market of Market Research Future comprises of extensive primary research along with the detailed analysis of qualitative as well as quantitative aspects by various industry experts, key opinion leaders to gain the deeper insight of the market and industry performance. The report gives the clear picture of current market scenario which includes historical and projected market size in terms of value and volume, technological advancement, macro economical and governing factors in the market. The report provides details information and strategies of the top key players in the industry. The report also gives a broad study of the different market segments and regions.
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