TABLE OF CONTENTS
1 MARKET INTRODUCTION
1.1 INTRODUCTION
1.2 SCOPE OF STUDY
1.2.1 RESEARCH OBJECTIVE
1.2.2 ASSUMPTIONS
1.2.3 LIMITATIONS
1.3 MARKET STRUCTURE
2 RESEARCH METHODOLOGY
2.1 RESEARCH TYPE
2.2 PRIMARY RESEARCH
2.3 SECONDARY RESEARCH
2.4 FORECAST MODEL
2.4.1 MARKET DATA COLLECTION, ANALYSIS & FORECAST
2.4.2 MARKET SIZE ESTIMATION
3 MARKET DYNAMICS
3.1 INTRODUCTION
3.2 MARKET DRIVERS
3.3 MARKET CHALLENGES
3.4 MARKET OPPORTUNITIES
3.5 MARKET RESTRAINTS
4 EXECUTIVE SUMMARY
5. MARKET FACTOR ANALYSIS
5.1 PORTER’S FIVE FORCES ANALYSIS
5.2 SUPPLY CHAIN ANALYSIS
6 OVER-THE-TOP CONTENT MARKET, BY SEGMENTS
6.1 INTRODUCTION
6.2 MARKET STATISTICS
6.2.1 BY COMPONENTS OF CONTENT TYPE
6.2.1.1 VoIP
6.2.1.2 TEXT AND IMAGES
6.2.1.3 VIDEOS
6.2.1.4 MUSIC STREAMING
6.2.1.5 OTHERS
6.2.2 BY SOURCE OF DEPLOYMENT TYPE
6.2.2.1 CLOUD
6.2.2.2 ON PREMISE
6.2.3 BY DEVICE/PLATFORM TYPE
6.2.3.1.DESKTOP AND LAPTOPS
6.2.3.2 GAMING CONSOLES
6.2.3.3 OTT STREAMING DEVICES
6.2.3.4 SMARTPHONES AND TABLETS
6.2.3.5 SMART TVs
6.2.4.6 OTHERS
6.2.3 BY GEOGRAPHY
6.2.3.1 NORTH AMERICA
6.2.3.2 EUROPE
6.2.3.3 ASIA-PACIFIC
6.2.3.4 REST OF THE WORLD
7 COMPETITIVE ANALYSIS
7.1 MARKET SHARE ANALYSIS
7.2 COMPANY PROFILES
7.2.1 APPLE, INC. (U.S.)
7.2.2 FACEBOOK, INC (U.S.)
7.2.3 GOOGLE (U.S.)
7.2.4 NETFLIX (U.S.)
7.2.5 NIMBUZZ (NETHERLANDS)
7.2.6 TENCENT HOLDINGS LIMITED (CHINA)
7.2.7 LIMELIGHT NETWORKS, INC. (INDIA)
7.2.8 BRIGHTCOVE, INC. (U.S.)
7.2.9 MICROSOFT CORPORATION (U.S.)
7.2.10 ROKU, INC. (U.S.)
7.2.11 OTHERS
 
LIST OF TABLES
TABLE 1 OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE
TABLE 2 OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE
TABLE 3 OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE
TABLE 4 OVER-THE-TOP CONTENT MARKET, BY REGIONS
TABLE 5 NORTH AMERICA OVER-THE-TOP CONTENT, BY CONTENT TYPE
TABLE 6 NORTH AMERICA OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE
TABLE 7 NORTH AMERICA OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE
TABLE 8 U.S. OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE
TABLE 9 U.S. OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE
TABLE 10 U.S. OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE
TABLE 11 CANADA OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE
TABLE 12 CANADA OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE
TABLE 13 CANADA OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE
TABLE 14 GERMANY OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE
TABLE 15 GERMANY OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE
TABLE 16 GERMANY OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE
TABLE 17 U.K. OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE
TABLE 18 U.K. OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE
TABLE 19 U.K OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE
TABLE 20 EUROPE OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE
TABLE 21 EUROPE OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE
TABLE 22 EUROPE OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE
TABLE 23 FRANCE OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE
TABLE 24 FRANCE OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE
TABLE 25 FRANCE OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE
TABLE 26 ASIA-PACIFIC OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE
TABLE 27 ASIA-PACIFIC OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE
TABLE 28 ASIA-PACIFIC OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE
TABLE 29 REST OF THE WORLD OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE
TABLE 30 REST OF THE WORLD OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE
TABLE 31 REST OF THE WORLD OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE
LIST OF FIGURES
FIGURE 1 RESEARCH TYPE
FIGURE 2 OVER-THE-TOP CONTENT MARKET: BY CONTENT TYPE (%)
FIGURE 3 OVER-THE-TOP CONTENT MARKET: BY DEPLOYMENT TYPE (%)
FIGURE 4 OVER-THE-TOP CONTENT MARKET: BY DEVICE/PLATFORM TYPE (%)
FIGURE 5 NORTH AMERICA OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE (%)
FIGURE 6 NORTH AMERICA OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE (%)
FIGURE 7 NORTH AMERICA OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE (%)
FIGURE 8 EUROPE OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE (%)
FIGURE 9 EUROPE OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE (%)
FIGURE 10 EUROPE OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE (%)
FIGURE 11 ASIA-PACIFIC OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE (%)
FIGURE 12 ASIA-PACIFIC OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE (%)
FIGURE 13 ASIA-PACIFIC OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE (%)
FIGURE 14 ROW OVER-THE-TOP CONTENT MARKET, BY CONTENT TYPE (%)
FIGURE 15 ROW OVER-THE-TOP CONTENT MARKET, BY DEPLOYMENT TYPE (%)
FIGURE 16 ROW OVER-THE-TOP CONTENT MARKET, BY DEVICE/PLATFORM TYPE (%)