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Medication Management Market Size

ID: MRFR//5721-HCR | 90 Pages | Author: Rahul Gotadki| November 2024





Market Factors of the Medication Management Market



Aging Population
: One of the key factors driving the medication management market is the aging population. As people live longer, they are more likely to suffer from chronic illnesses that require ongoing medication. This increases the demand for medication management solutions to ensure that elderly patients take their prescribed medicines on time and in the right doses. The need for accurate tracking of medications in aging populations is pushing healthcare providers to adopt modern medication management systems.













Rising Prevalence of Chronic Diseases: Another major factor influencing the market is the rising prevalence of chronic diseases such as diabetes, cardiovascular diseases, and respiratory conditions. These conditions often require long-term medication, and patients must follow strict medication schedules. The need to manage these diseases effectively drives the demand for medication management systems that help ensure adherence and prevent complications from missed or incorrect doses.




Technological Advancements: The medication management market is heavily influenced by rapid technological advancements. Innovations such as artificial intelligence (AI), machine learning, and cloud computing are transforming how medications are managed. These technologies help automate processes, reduce errors, and provide personalized care for patients. The continuous evolution of technology enables healthcare providers to improve efficiency and accuracy in medication administration.




Government Regulations and Initiatives: Governments around the world are implementing stricter regulations to improve patient safety and reduce medication errors. Regulatory frameworks often require healthcare providers to adopt systems that ensure safe and accurate medication dispensing and tracking. Additionally, many governments are supporting the adoption of digital health solutions through funding and policies, which encourages the use of medication management systems in hospitals and clinics.


Increasing Healthcare Costs: Rising healthcare costs are another important factor influencing the medication management market. Hospitals and other healthcare providers are looking for ways to reduce costs while maintaining high-quality care. Medication management systems help lower healthcare costs by minimizing medication errors, reducing hospital readmissions, and optimizing drug usage. The cost-efficiency of these systems makes them attractive to healthcare organizations looking to control expenses.


Awareness of Medication Errors: There is a growing awareness of the dangers posed by medication errors, which can lead to serious health complications or even death. This awareness is driving the adoption of medication management systems that help prevent errors by automating dosage calculations, alerting healthcare providers to potential drug interactions, and ensuring patients follow their prescribed regimens. The push to reduce human error in medication administration is a significant factor in the market’s growth.


Shortage of Healthcare Professionals: The global shortage of healthcare professionals, especially in nursing and pharmacy fields, is another factor contributing to the demand for medication management systems. With fewer staff available to manage medications manually, healthcare providers are increasingly turning to automated systems that can handle repetitive tasks, such as dispensing medications or sending reminders to patients. This helps to alleviate the workload of healthcare professionals and ensures that patients receive timely care.


Patient-Centered Care Focus: The shift toward patient-centered care is a factor driving the adoption of medication management solutions. Patients today are more informed and involved in managing their health, which includes managing their medications. The rise of mobile apps, wearable devices, and other tools that allow patients to track their medications, set reminders, and receive personalized health advice is helping fuel market growth. Patient-centered tools are particularly useful for improving adherence to prescribed treatments.


Growth in Home Healthcare: The increasing trend of home healthcare is influencing the medication management market. More patients are receiving care at home, either due to chronic illnesses, post-surgical recovery, or the desire to age in place. Home healthcare requires effective medication management systems that allow patients and caregivers to monitor and manage medications without frequent visits to healthcare facilities. This shift is contributing to the growing demand for user-friendly, home-based medication management tools.


Pharmaceutical Industry Growth: The growth of the pharmaceutical industry is another market factor. As more medications are developed to treat a wider range of conditions, the need for systems that can manage these drugs effectively also grows. The increasing complexity of medication regimens, especially for patients with multiple chronic conditions, is driving the adoption of medication management systems that can handle diverse and sophisticated treatment plans.




Rising Healthcare Awareness: As healthcare awareness rises, patients and healthcare providers are becoming more conscious of the importance of proper medication management. This growing awareness is encouraging the adoption of tools and systems that help ensure patients follow their medication regimens. More informed patients are more likely to seek out solutions that help them manage their health, and healthcare providers are responding by offering better medication management services.




Data Security and Privacy Concerns: With the increasing use of digital systems in medication management, data security and privacy have become important factors. Healthcare providers must ensure that patient data is protected from breaches and unauthorized access. Concerns about the safety of electronic health records (EHRs) and medication data may influence how quickly and widely these systems are adopted. Companies in the medication management market must address these concerns by providing secure and compliant systems.




Competition in the Market: The medication management market is highly competitive, with numerous companies offering different solutions. The level of competition influences market dynamics as companies invest in research and development to stay ahead by offering more advanced, cost-effective, and user-friendly systems. The competitive landscape drives innovation and pushes companies to improve their offerings, further boosting market growth.







Covered Aspects:

Report Attribute/Metric Details
Growth Rate 11.52%

Global Medication Management Market Overview


The Medication Management Market Size was valued at USD 3.23 Billion in 2023. The global medication management industry is projected to grow from USD 3.64 Billion in 2024 to USD 8.65 Billion by 2032, exhibiting a CAGR of 10.10% during the forecast period (2024 - 2032).


Medication management is a strategy which ensures that the patient understands the purpose of the medications and takes it in the correct manner at the correct time. 


It also focuses on improving the use of medications for the patient's condition. Interventions may include medication reconciliation, medication therapy management, patient/family education on medications and medication set-up simulations for the patient.


In February 2024, IBM Watson Health announced a groundbreaking partnership with the Mayo Clinic to develop and implement artificial intelligence (AI) tools for personalized treatment recommendations. This collaboration aimed to leverage Watson's vast medical knowledge base and advanced analytics capabilities alongside Mayo Clinic's deep clinical expertise. The project focused on creating AI-powered tools that could analyze patient data, identify optimal treatment protocols based on individual needs and medical history, and support clinical decision-making for physicians. 


This significant partnership has the potential to revolutionize medical management by offering more precise and data-driven treatment plans for patients, potentially leading to improved healthcare outcomes.


 


In May 2024, Verily Life Sciences, a subsidiary of Alphabet Inc. (parent company of Google), launched Project Baseline. This ambitious initiative aimed to create a comprehensive longitudinal health data study involving thousands of participants. Project Baseline aimed to gather a wide range of health data through wearable devices, genetic testing, blood sampling, and surveys. This data would then be analyzed using advanced algorithms to identify potential health risks, track disease development, and ultimately pave the way for personalized medicine. 


The launch of Project Baseline marked a significant step towards a future where medical management is tailored to an individual's unique biology and health history.


Medication Management Market Trends


Rising geriatric population is one of the key factors driving the medication management market.  Older adults tend to have significant comorbidities which in result increase the medication use and escalate the risk of poor outcomes. According to a 2018 study published in the Clinical Epidemiology, in high income countries, polypharmacy affects between 40% and 50% of older adults. Polypharmacy increases the risk of adverse drug-related events in older adults because a higher number of drugs are associated with a higher risk of harmful drug–drug interactions.


Various other factors such as rising healthcare IT funds, and need for reducing healthcare costs.


However, high software implementation and service maintenance costs can hamper the market growth over the forecast period.


Medication Management Market Segment Insights


The Global medication management market is segmented based on systems, services, mode of delivery, end user and region.


Medication Management Systems Insights


The global market for medication management, by systems is segmented into computerized physician order entry systems, clinical decision support systems, administration software, inventory management systems, automated dispensing systems and assurance systems. The administration software is further classified as electronic medication administration records (eMAR) software and bar code medication administration (BCMA) software. The automated dispensing systems segment is further classified as centralized automated dispensing systems and decentralized automated dispensing systems (ADS). The centralized automated dispensing system includes robots/robotic automated dispensing systems and carousels. The decentralized automated dispensing system (ADS) includes pharmacy-based decentralized automated dispensing systems, ward-based decentralized automated dispensing systems and automated unit-dose decentralized automated dispensing systems.


Medication Management Services Insights


The market by services segment is divided into point-of-care verification services and adverse drug effects (ADE) surveillance services.


Medication Management Mode of Delivery Insights


The market by mode of delivery segment is divided into web-based solutions, on-premise solutions and cloud-based solutions.


Medication Management End User Insights


Based on end user, the market is segmented into hospitals, pharmacies and others.


Medication Management Regional Insights


In the current scope of the study, the above-mentioned segments are covered into the four global regions, namely the Americas, Europe, Asia-Pacific and the Middle East & African region.


The Medication management Market in the Americas has further been segmented into North America and South America, with the North American market divided into the US and Canada.


The European market of Medication management has been segmented into Western Europe and Eastern Europe. Western Europe has been classified as Germany, France, the UK, Italy, Spain, and the rest of Western Europe. The Asia-Pacific market of Medication management has been segmented into Japan, China, India, South Korea, Australia, and the rest of Asia-Pacific. The market of Medication management in the Middle East & Africa has been segmented into the Middle East and Africa.


Regional Market Summary


The Americas dominated the global market for medication management owing to increasing polypharmacy, presence of major market players and developed economies like US and Canada within the region. In 2017, BD launched its latest advancement in comprehensive medication management, BD HealthSight platform for enterprise medication management. The BD HealthSight platform connects systems and processes to help hospitals to drive a safer, more efficient medication management process.


In 2017, it was estimated that Europe stood second in the global Medication Management market. This can be attributed to the presence of developed economies like UK, Germany, France, and others within the region boost the market growth.


Asia Pacific was projected to be the fastest growing region in 2017. Factors such as growing healthcare sector, increasing penetration of the market players within the region, and increasing government’s support for foreign investments drives the regional markets of the Asia Pacific region. According to a report published by the Indian Brand Equity Foundation in 2017, the Indian healthcare sector was estimated to grow at a CAGR of 22.87% and reach USD 280 billion in 2020.


On the other hand, the Middle East and Africa held least share in the global market of medication management due to the presence of poor economies and low per capita income, especially within the African region.


Medication Management Market Top Key Players


Some of the key players in the global medication management market are 



  • Allscripts Healthcare

  • Electric Company

  • McKesson Corporation

  • Medical Information Technology, Inc.

  • Omnicell, Inc.

  • Optum Inc.

  • QuadraMed Affinity Corporation

  • Siemens Ltd.


Research Methodology


Market Research Future research is conducted by industry experts who offer insights into industry structure, market segmentation, assessment, Competitive Landscape (CL), penetration, as well as on emerging trends. Besides primary interviews (~ 80%) and secondary research (~ 20%), their analysis is based on their years of professional expertise in respective industries. Our analysts also predict where the market will be headed in the next five to ten years, by analysing historical trends and current market positions. Furthermore, the varying trends of segments and categories geographically presented are studied and are estimated based on the primary and secondary research.



  • Primary Research


Extensive primary research was conducted to gain a deeper insight of the market and the industry performance. In this particular report we have conducted primary surveys (interviews) with key level executives (VPs, CEOs, Marketing Directors, Business Development Managers, and many more) of major players who are active in the market. In addition to analyzing the current and historical trends, our analysts predict where the market is headed, over the next five to ten years.



  • Secondary Research


Secondary research was mainly used to collect and identify information useful for extensive, technical, market-oriented, and commercial study of the Medication Management. It was also used to obtain key information about major players, market classification, and segmentation according to industry trends, geographical markets, and developments related to the market and perspectives. For this study, analysts have gathered information from various credible sources, such as annual reports, SEC filings, journals, white papers, corporate presentations, company web sites, international organization of chemical manufacturers, some paid databases, and many others.


Industry News


November 2023: Omnicell, Inc. announces that it has acquired Relaymed, Inc., a provider of medication management software and services. The acquisition will expand Omnicell's product offerings and provide customers with a more comprehensive suite of medication management solutions.Aetion, Inc. announces that it has partnered with CVS Health to develop a new platform for medication management and analytics. The partnership will combine Aetion's expertise in real-world data analytics with CVS Health's expertise in pharmacy services to develop a new platform that can be used to improve medication management and patient outcomes.Script Relief, Inc. announces that it has received FDA approval for its new software, Script Relief Medication Manager, for use in medication management. Script Relief Medication Manager is a software platform that can be used to help patients manage their medications, track their adherence, and avoid adverse drug events.


Intended Audience



  • Pharmaceutical Companies

  • Government and Private Laboratories

  • Research and Development (R&D) companies

  • Medical Research Laboratories

  • Market Research and Consulting Service Providers

  • Healthcare IT Firms


Medication Management Market Segmentation


Medication Management Systems Outlook



  • Computerized Physician Order Entry Systems

  • Clinical Decision Support Systems

  • Administration Software


    • Electronic Medication Administration Records (eMAR) Software

    • Bar Code Medication Administration (BCMA) Software


  • Inventory Management Systems

  • Automated Dispensing Systems


    • Centralized Automated Dispensing Systems


      • Robots/Robotic Automated Dispensing Systems

      • Carousels


    • Decentralized Automated Dispensing Systems (ADS)

    • Pharmacy-Based Decentralized Automated Dispensing Systems

    • Ward-Based Decentralized Automated Dispensing Systems

    • Automated Unit-Dose Decentralized Automated Dispensing Systems


  • Assurance Systems


Medication Management Services Outlook



  • Point-Of-Care Verification Services

  • Adverse Drug Effects (ADE) Surveillance Services


Medication Management Mode of Delivery Outlook



  • Web-Based Solutions

  • On-Premise Solutions

  • Cloud-Based Solutions


Medication Management End User Outlook



  • Hospitals

  • Pharmacies

  • Others

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