Kratom Market Research Report Information by Product Type (Powdered Kratom, Kratom Extracts, Kratom Capsules & Tablets and Kratom Tinctures), by From (Processed and Raw Leaves), by End User (Pain Management, Mood Enhancement, Energy & Focus and Relaxation & Anxiety Relief), by Distribution Channel (store-based and non-store based), and By Region (North America, Europe, Asia-Pacific, South America, Middle East and Africa) - Forecast Till 2032

Global Kratom Market Overview

Kratom Market Size was valued at USD 5.62 Billion in 2023.

The Kratom market industry is projected to grow from 2023 to USD 15.92 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 12.26% during the forecast period (2023 - 2032).

The consistent demand for Kratom is driven by the growing awareness of kratom and its potential benefits, the opioid crisis, and expansion of convenient and user-friendly applications.

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

• Kratom Market Trends

Increased consumer awareness of its potential benefits

The Kratom Market has witnessed a series of major trends in the recent few years, which reflects the progressing landscape of this herbal supplement derived from the leaves of the Mitragyna species. These trends are reshaping the industry and impacting both consumers and businesses across the globe. The most prevailing trend associated with the Kratom Market is the surge in consumer awareness. Kratom has gained popularity as an alternative remedy for pain relief, stress reduction, and mood enhancement, leading to an expanding consumer base seeking natural and holistic solutions to health concerns. However, this increasing demand has also brought various regulatory challenges. Quality control and safety concerns have also come to the forefront. Reports of contamination, adulteration, and mislabeling of kratom products have created alertness among consumers. Besides that, online retailing has also played a pivotal role in the expansion of the kratom industry across the global markets. Online marketplaces have made it easier for consumers to access a wide range of kratom products, further driving market growth. In addition, various ongoing scientific research into kratom's potential benefits and risks has gained momentum in recent years. Furthermore, the kratom market is also experiencing consolidation, as larger players have entered the market space, which is anticipated to lead the increased standardization and quality control within the industry.

Kratom Market Segment Insights

Kratom Product Type Insights

Based on the Product Type, the kratom market has been bifurcated into Powdered Kratom, Kratom Extracts, Kratom Capsules & Tablets and Kratom Tinctures. The powdered kratom segment accounted for the largest market share of 38.46% in 2023 and is likely to register a CAGR of 12.10% during the projected period. In recent years, there has been a notable increase in the interest and popularity around powdered kratom, which is obtained from the leaves of the Mitragyna speciosa tree indigenous to Southeast Asia. The plant ingredient in question possesses a rich historical background in traditional Southeast Asian medicine and has gained global recognition for its potential therapeutic properties and recreational applications. This market definition research aims to examine the prevailing trends, application situations, and disparities in the utilization of powdered kratom across emerging and developed nations. The powdered kratom industry has shown significant expansion in the last ten years, propelled by many influential factors. The demand for powdered kratom has been significantly driven by the growing public interest in alternative health and wellness products. In response to a growing interest in natural therapies for a range of health issues, including pain management and anxiety reduction, consumers are increasingly gravitating towards botanical substances such as kratom.

Figure 1: Kratom Market, by product type, 2023 & 2032 (USD Million)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Kratom Form Insights

Based on the form, the kratom market has been bifurcated into Processed and Raw Leaves. The Processed segment accounted for the largest market share of 76.55% in 2023 and is likely to register a CAGR of 12.64% during the projected period. The processed kratom industry is distinguished from the raw kratom market by virtue of its comprehensive refining procedures. The procedures encompass several techniques such as extraction methodologies with the purpose of isolating certain alkaloids, namely mitragynine and 7-hydroxymitragynine. Additionally, the encapsulation of kratom powder is also a part of these operations. The outcome is a product that is characterized by enhanced control and refinement, hence providing a consistent and quantifiable experience. This sets it apart from the frequently unexpected qualities associated with unprocessed kratom. In recent years, the processed kratom industry has witnessed significant developments that distinguish it from the unprocessed form. One notable phenomenon is the increasing fascination surrounding kratom as a substance for promoting well-being and medicinal purposes.

Figure 2: Kratom Market, by form, 2023 & 2032 (USD Million)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Kratom End Use Insights

Based on the end-use, the kratom market has been bifurcated into Pain Management, Mood Enhancement, Energy & Focus and Relaxation & Anxiety Relief. The Pain Management segment accounted for the largest market share of 38.23% in 2023 and is likely to register a CAGR of 12.80% during the projected period. The utilization of kratom for the purpose of pain treatment has garnered significant interest in recent times. Kratom, an indigenous plant originating from Southeast Asia, is renowned for its purported analgesic effects, rendering it a prominent contender within the international pain management industry. This market definition offers a complete examination of the pain treatment application of kratom, with a specific emphasis on analyzing trends, preferred product Types, and geographical disparities in the utilization of both raw and processed forms of kratom. The pain treatment industry is now seeing a notable transition towards natural alternatives, mostly motivated by apprehensions around opioid addiction and an increasing inclination towards holistic methodologies for alleviating pain. Kratom has gained prominence as a natural substitute due to the presence of its active constituents, namely mitragynine and 7-hydroxymitragynine, which engage with opioid receptors inside the human body.

Figure 3: Kratom Market, by end use, 2023 & 2032 (USD Million)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Kratom Distribution Channel Insights

Based on the distribution channel, the kratom market has been bifurcated into store-based and non-store based. The Store-Based segment accounted for the largest market share of 73.53% in 2023 and is likely to register a CAGR of 12.03% during the projected period. The Kratom industry has experienced substantial development and transformation throughout time, mostly due to heightened consumer consciousness and a notable increase in demand for botanical items that are believed to offer health advantages. Kratom, obtained from the Mitragyna speciosa botanical species, is renowned for its stimulant and analgesic attributes, and its utilization has been deeply rooted in the longstanding customs of Southeast Asia over the course of several centuries. In recent times, the popularity of Kratom has gone beyond its original geographic boundaries, with the pivotal contribution of store-based distribution channels in enhancing consumer access to Kratom products. This research presents a comprehensive examination of the store-based distribution channel within the Kratom industry. It focuses on significant trends, various product categories such as powdered, extracts, capsules/tablets, and tinctures, as well as geographical disparities in consumption.

Figure 4: Kratom Market, by distribution channel, 2023 & 2032 (USD Million)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Kratom Regional Insights

By Region, the study segments the market into North America, Europe, Asia Pacific, South America, and Middle East & Africa. The North America Kratom market accounts for the largest market share 41.28% in 2023 and is expected to exhibit a CAGR of 13.08%. The North America Kratom market is being influenced by regulatory changes. The heightened examination and divergent regulatory measures implemented by different states and local governments have resulted in an escalating emphasis on adherence to rules among Kratom suppliers and merchants. Companies that demonstrate a commitment to quality control practices, such as conducting thorough product testing and implementing accurate labeling, are more inclined to establish customer confidence and sustain a competitive advantage within the dynamic realm of regulations. The diversity of Kratom products offered in North America is a noteworthy development. Consumers are presented with a range of strains and vein colors, each of which is said to possess distinct effects. Furthermore, there is a growing trend among vendors to provide Kratom products in a variety of formats such as powders, capsules, tinctures, and extracts, to appeal to a wider range of customers with diverse tastes.

Figure 5: Kratom Market, by region, 2023 & 2032 (USD Million)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Further, the major countries and regions studied are: The U.S, Canada, Mexico, Germany, France, Bebelux, Spain, Italy, China, Thailand, India, Indonesia, Brazil, Colombia, GCC Countries, Turkey, Northern Africa, and Southern Africa.

Kratom Key Market Players & Competitive Insights

The key factors that are driving the growth of the kratom market include the growing awareness of kratom and its potential benefits among various consumer groups along with the widely prevalent opioid crisis. In addition, the expansion of convenient and user-friendly applications is positively influencing the growth of the market. The lack of regulation related to the sales and consumption of kratom products along with the safety concerns associated with kratom are hampering the growth aspects of kratom products in the global market. However, the rise of holistic health preferences and increasing research & development activities in the kratom industry is expected to create a wide range of lucrative opportunities for the players in the global market. The Kratom Market is in the initial stage of growth with kratom products getting legalized in new countries across the globe and is highly competitive with both the established players and the emerging players adopting various strategies such as product innovation, convenience packaging, and product launches. To strengthen customer relationships, most of the companies operating in the online retailing space are constantly working on ways to improve their brand image through social media posts, campaigns, and other initiatives. The growth of the market players in the Kratom Market is majorly dependent on the government regulation related to the dietary supplementary status for the kratom-based product in the upcoming years apart from the inflation and overall industry landscape development.

Key Companies in the Kratom market include

• Kraken Kratom (US)


• Happy Hippo LLC (US)


• PurKratom (US)


• Kats Botanicals (US)


• Kratom Spot (US)


• Mitragaia (US)


• Phytoextractum Plants and Extracts (US)


• Herbal RVA (US)


• The Golden Monk (US)


• Super Speciosa (US)

Kratom Industry Developments

October 2023: Kraken Kratom has innovated a new range of four nano emulsion-based kratom shots products in the market. It is claimed by the company that the use of nano-emulsification in the development of kratom products is expected to boost the bioavailability of the active compounds like alkaloids present in kratom. With the increased bioavailability the product can be used with any further addition of other synthetic additives and carbonation products.

September 2023: Kats Botanicals has launched Rogue Elephant Powder which is an enhanced kratom powder. The product is the one that has the highest level of mitragynine levels among its product offerings. The product is made available only on the company’s e-commerce site.

Kratom Market Segmentation

Kratom Product Type Outlook

• Powdered Kratom


• Kratom Extracts


• Kratom Capsules & Tablets


• Kratom Tinctures

Kratom Form Outlook

• Processed


• Raw Leaves

Kratom End Use Outlook

• Pain Management


• Mood Enhancement


• Energy & Focus


• Relaxation & Anxiety Relief

Kratom Distribution Channel Outlook

• Store-based


• Non-Store-Based

Kratom Regional Outlook

• North America
  
  
  
  • US
  
  
  • Canada
  
  
  • Mexico
  
  
  
  


• Europe
  
  
  
  • Germany
  
  
  • France
  
  
  • Benelux
  
  
  • Spain
  
  
  • Italy
  
  
  • Rest of Europe
  
  
  
  


• Asia-Pacific
  
  
  
  • China
  
  
  • Thailand
  
  
  • India
  
  
  • Indonesia
  
  
  • Rest of Asia-Pacific
  
  
  
  


• South America
  
  
  
  • Brazil
  
  
  • Colombia
  
  
  • Rest of South America
  
  
  
  


• Middle East & Africa
  
  
  
  • GCC Countries
  
  
  • Turkey
  
  
  • Northern Africa
  
  
  • Southern Africa