Germany Seafood Market Research Report By Seafood Type (Cephalopods, Shellfish, Mollusks, Level Fish, Groundfish, Salmonids, Fish, Pelagic), By Seafood Retail (Surrounding, Frozen, Chilled) and By Seafood Distribution Channel (Retail, Foodservice, Institutional)- Forecast to 2035

Germany Seafood Market Overview

Germany Seafood Market Size was estimated at 7.28 (USD Billion) in 2023. The Industry is expected to grow from 7.37(USD Billion) in 2024 to 9 (USD Billion) by 2035. The CAGR (growth rate) is expected to be around 1.839% during the forecast period (2025 - 2035).

   

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Germany Seafood Market Key Trends Highlighted

The is currently undergoing several important market trends that reflect changing consumer preferences and regulatory influences. One key market driver is the increasing awareness among consumers regarding sustainability and environmental impact, prompting a shift toward sustainably sourced seafood. German consumers are actively seeking certifications, such as those from the Marine Stewardship Council (MSC), which indicate responsible fishing practices. This growing demand for eco-friendly products encourages suppliers to adapt their offerings to include more certified seafood. Additionally, the rise in health consciousness has led to increased consumption of fish as a source of lean protein and omega-3 fatty acids.This trend is consistent with the German government's dietary guidelines, which advocate for the regular consumption of fish to improve health outcomes. In this market, there are opportunities to investigate value-added products, including innovative preservation methods that accommodate hectic lifestyles and ready-to-eat seafood meals. In addition, there is the potential to increase the production of local aquaculture as a sustainable marine source to satisfy the increasing demand and decrease dependence on imports. The pandemic has recently resulted in a significant increase in the sale of seafood online, which has led to a renewed interest in direct-to-consumer and e-commerce models. Seafood providers are increasingly utilizing digital platforms and home delivery services to expand their audience and adapt to evolving consumer preferences. Additionally, the consumer's propensity to experiment with a variety of seafood options creates opportunities for product innovation, such as the development of new ingredients and flavor combinations. In general, the is undergoing a transformation as a result of a combination of technological advancements in distribution, health trends, and sustainability.

Germany Seafood Market Drivers

Growing Awareness of the Health Benefits of Seafood

In Germany, there is an increasing consciousness regarding the health advantages associated with seafood consumption. Numerous studies have highlighted that seafood is rich in omega-3 fatty acids, which can help in reducing the risk of heart diseases, among other benefits. According to the Federal Ministry of Food and Agriculture (BMEL) data, seafood consumption in Germany is expected to rise, as approximately 20% of the population is now choosing seafood as a healthier alternative to red and processed meats.The adoption of a Mediterranean diet, which is rich in seafood, is encouraged by various health organizations, including the German Nutrition Society, leading to projected growth in the Industry. This trend underscores the need for retailers and suppliers to diversify their seafood offerings in response to consumer preferences.

Sustainability and Eco-Friendly Practices

Sustainability is becoming a critical factor in consumer purchasing decisions within the Industry. German consumers are increasingly opting for sustainably sourced seafood products, driven by heightened environmental awareness. Reports indicate that approximately 35% of Germans expressed a preference for eco-labels on seafood. Organizations such as 'Fishery Improvement Projects' (FIPs) are working towards certifying sustainable sourcing, contributing significantly to the growth of the market.The Federal Ministry for the Environment, Nature Conservation, and Nuclear Safety supports sustainable fishing practices and has detailed action plans to protect marine biodiversity, which further encourages environmentally responsible consumption among buyers. This heightened awareness and regulatory push enhance the market dynamics in Germany.

Expansion of Retail and E-commerce Channels

The evolution of retail and e-commerce platforms has played a pivotal role in enhancing accessibility to seafood products in Germany. As more consumers prefer online shopping, around 30% of seafood purchases are now made through e-commerce platforms, according to industry trends. Key players such as REWE and EDEKA are expanding their online seafood offerings, catering to this digital shift. Additionally, the pandemic has accelerated this trend, with a noticeable increase in online seafood sales, which is projected to continue beyond 2025.Therefore, the growth of e-commerce is a significant driver for expanding the Industry, as consumers seek convenience and variety in their seafood purchases.

Germany Seafood Market Segment Insights

Seafood Market Seafood Type Insights

The Germany Seafood Market Type segment of the consists of various categories, showcasing a diverse range of products that play vital roles in both culinary traditions and economic contributions to the industry. This segment encompasses Cephalopods, Shellfish, Mollusks, Level Fish, Groundfish, Salmonids, Fish, and Pelagic varieties, each offering unique attributes and consumer appeal. Cephalopods, notably valued for their flavor and versatility in dishes such as calamari and octopus salads, have gained popularity among consumers seeking exotic and gourmet meals. Shellfish, which include species such as shrimp, crab, and oysters, continue to dominate the market due to their high demand in both the domestic and export markets; they are favored for their culinary applications and perceived health benefits, contributing to a sustainable seafood trend.Mollusks are also significant within the Seafood Type segment, with products such as clams and mussels being staples in various regional cuisines across Germany. These products not only provide nutritional value but also reflect the local fishing practices that ensure sustainability. Additionally, Level Fish and Groundfish, which represent species such as cod, haddock, and flounder, remain essential components of the traditional German diet, often favored for their versatility in cooking and nutritional profiles. Salmonids, including salmon and trout, likewise enjoy widespread acceptance owing to their rich taste and health advantages, supporting their demand in both fresh and processed forms.Furthermore, distinct fish varieties, prominently found in Germany's river and coastal ecosystems, contribute significantly to regional fisheries, offering consumers locally sourced options that resonate with the growing demand for traceable and sustainable seafood. Pelagic species, which thrive in open waters, are essential for the fishing economy and are increasingly being recognized for their contribution to healthy diets. Collectively, the dynamics within the Seafood Type segment not only highlight Germany's rich maritime resource base but also reflect broader trends toward health-conscious eating, sustainability, and environmental responsibility that are shaping consumer preferences in the . The ongoing commitment to sustainable fishing practices and responsible sourcing remains a cornerstone of growth and consumer confidence within these Seafood Type categories, ultimately contributing to the overall health of the seafood market industry in Germany.

   

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Seafood Market Seafood Retail Insights

The Germany Seafood Market Retail segment within the plays a crucial role in meeting the rising consumer demand for seafood products. This segment has witnessed substantial growth, driven by a shift in consumer preferences towards healthy and protein-rich diets. The statistics indicate that the retail landscape for seafood includes various categories such as Surrounding, Frozen, and Chilled seafood, each with its unique significance. The Frozen seafood category remains one of the most prominent, as it offers convenience and extended shelf life, allowing retailers to cater to diverse consumer needs efficiently.Similarly, Chilled seafood has gained traction due to growing health awareness and a preference for fresh products among consumers, resulting in an increased market share within the retail sector. Surrounding seafood products, which often encompass various ready-to-eat options, appeal to busy consumers looking for quick meal solutions. Overall, the dynamics within the segmentation reflect not only consumer trends but also the ongoing evolution in retail strategies that emphasize freshness and convenience, setting the stage for future growth opportunities in this ever-expanding market.

Seafood Market Seafood Distribution Channel Insights

The Germany Seafood Market Distribution Channel within the plays a vital role in shaping consumer access and preferences. The market is segmented into various channels, primarily focusing on Retail, Foodservice, and Institutional segments. Retail is crucial as it caters directly to consumers in grocery stores, fresh fish markets, and supermarkets, often driving demand through convenience and variety. The Foodservice segment, including restaurants and catering services, significantly influences the market by offering seafood as a key component of diverse culinary experiences.This segment thrives on trends like sustainability and the growing preference for fresh, high-quality ingredients. Institutional channels, such as schools and hospitals, are also important, given their large-scale procurement and emphasis on health-driven menus. Overall, the Seafood Distribution Channel is characterized by evolving consumer behaviors, with increasing awareness of sustainability and health factors shaping purchasing decisions across all segments. Germany's commitment to responsible fishing practices further enhances consumer trust and interest in seafood products, thereby contributing to the overall growth and development of each segment of the market.

Key Players and Competitive Insights

The is characterized by a complex interplay of local traditions, consumer preferences, and sustainability practices, which create a vibrant competitive landscape. Within this market, various players operate, including multinational corporations and regional specialties, each striving to increase their market share while adhering to evolving regulatory standards and consumer demands. This sector is influenced by broader trends, such as the growing inclination towards healthy eating and sustainable sourcing, pushing companies to innovate their product lines and enhance their distribution strategies. Understanding the competitive dynamics within this market involves analyzing the strengths, market presence, and strategic initiatives undertaken by key participants.Seafish holds a significant presence in the , recognized for its commitment to quality and sustainability. Its strength lies in a diverse range of seafood products, including both fresh and processed offerings that cater to various consumer segments. The company strategically sources its seafood with a keen emphasis on environmental responsibility, which resonates well with the increasingly conscious German consumers. Seafish has capitalized on the trend for healthy eating by offering premium quality products and thus has established a loyal customer base. Its robust distribution network ensures efficient supply chain management and quick access to key retail points, further consolidating its position in a competitive market.Gourmet Seafood has also made substantial inroads into the , known for offering high-end seafood products that appeal to gourmet consumers. The company specializes in top-quality offerings such as wild-caught fish, shellfish, and specialty products tailored for high-end dining establishments. Gourmet Seafood's strengths lie in its reputation for excellence in product quality and the ability to forge strong relationships with suppliers and distributors. The company has been active in mergers and acquisitions, enhancing its product portfolio and expanding its market reach within Germany. Through strategic collaborations and investments in sustainable fishing practices, Gourmet Seafood not only bolsters its market presence but also aligns itself with the growing demand for ethically sourced seafood. This proactive approach helps them maintain a competitive edge in the ever-evolving seafood market landscape.

Germany Seafood Market Key Companies in the Include

• Seafish


• Gourmet Seafood


• C. F. J. H. W. Hein


• Thompson and Morgan


• Nordsee


• Rieber Foods


• Loeffler


• Schneider Group


• Eckes Granini


• Frosta


• German Sea Fishery


• Deutsche See


• Salamon

Germany Seafood Market Industry Developments

In recent months, the has seen notable developments, including innovations in sustainable fishing practices aimed at meeting the increasing consumer demand for environmentally friendly products. Companies like Deutsche See and Nordsee are actively investing in sustainable sourcing initiatives, anticipating a growth valuation driven by changing consumer preferences. In terms of mergers and acquisitions, C. F. J. H. W. Hein acquired a local seafood distributor in September 2023 to expand its reach within the market. Furthermore, Frosta announced its collaboration with German Sea Fishery in August 2023, aiming to enhance product offerings and sustainability standards. The overall valuation of the seafood industry in Germany has steadily increased, with a significant uptick in demand for processed and frozen seafood, indicating a favorable market trend. Major occurrences over the last couple of years include Schreiber Foods' entry into the market in November 2022, bolstering competition. The German Seafood Market continues to evolve with a mix of new technologies, updated regulations for sustainability, and strategic partnerships among leading companies such as Gourmet Seafood and Rieber Foods, showcasing the dynamic nature of the industry.

Germany Seafood Market Segmentation Insights

Seafood Market Seafood Type Outlook

• Cephalopods


• Shellfish


• Mollusks


• Level Fish


• Groundfish


• Salmonids


• Fish


• Pelagic

Seafood Market Seafood Retail Outlook

• Surrounding


• Frozen


• Chilled

Seafood Market Seafood Distribution Channel Outlook

• 
  

  Retail

  
  


• 
  

  Foodservice

  
  


• 
  

  Institutional

  
  

Report Scope

Report Attribute/Metric Source	Details
MARKET SIZE 2018	7.28(USD Billion)
MARKET SIZE 2024	7.37(USD Billion)
MARKET SIZE 2035	9.0(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)	1.839% (2025 - 2035)
REPORT COVERAGE	Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR	2024
MARKET FORECAST PERIOD	2025 - 2035
HISTORICAL DATA	2019 - 2024
MARKET FORECAST UNITS	USD Billion
KEY COMPANIES PROFILED	Seafish, Gourmet Seafood, C. F. J. H. W. Hein, Thompson and Morgan, Nordsee, Rieber Foods, Loeffler, Schneider Group, Eckes Granini, Frosta, German Sea Fishery, Deutsche See, Salamon
SEGMENTS COVERED	Seafood Type, Seafood Retail, Seafood Distribution Channel
KEY MARKET OPPORTUNITIES	Sustainable seafood demand growth, Online seafood delivery expansion, Ready-to-eat seafood products rise, Healthy eating trend integration, Regional seafood sourcing popularity
KEY MARKET DYNAMICS	Sustainable sourcing trends, Increasing health consciousness, Growing demand for convenience, Regulatory compliance and standards, Competition from plant-based alternatives
COUNTRIES COVERED	Germany