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    Functional Beverages Market Size

    ID: MRFR/F-B & N/1331-CR
    110 Pages
    Sakshi Gupta
    February 2021

    Global Functional Beverages Market Research Report By Product Type (Energy Drinks, Sports Drinks, Nutraceutical Drinks, Functional Water, Tea-based Beverages), By Target Audience (Athletes, Health-conscious Consumers, Fitness Enthusiasts, Busy Professionals, Elderly), By Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retail, Health and Wellness Stores, Specialty...

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    Functional Beverages Size

    Functional Beverages Market Growth Projections and Opportunities

    The Functional Beverages Market is influenced by a myriad of market factors that contribute to its dynamics and growth. One of the key drivers is the increasing consumer awareness of health and wellness. As individuals become more health-conscious, there is a growing demand for beverages that offer functional benefits beyond mere hydration. Consumers are seeking beverages that provide nutritional value, promote well-being, and address specific health concerns, such as immunity, energy, and mental clarity.

    Changing lifestyle patterns also play a pivotal role in shaping the Functional Beverages Market. Busy and on-the-go lifestyles have led consumers to look for convenient and accessible options that not only quench their thirst but also offer additional functional benefits. Functional beverages, ranging from vitamin-infused waters to energy drinks, cater to this need for on-the-go nutrition, providing a quick and easy way for consumers to incorporate health-boosting ingredients into their daily routines.

    The trend towards natural and organic products is a significant factor influencing the Functional Beverages Market. Consumers are increasingly seeking beverages made from natural ingredients, free from artificial additives and preservatives. Brands that prioritize clean labels and transparent sourcing of ingredients are gaining favor among health-conscious consumers who are mindful of the impact of their beverage choices on overall well-being.

    Innovation and product development are crucial factors in the dynamic landscape of functional beverages. Companies are continually introducing new formulations, incorporating novel ingredients, and experimenting with flavors to stay ahead in the market. Functional beverages that offer a unique and compelling value proposition, such as adaptogenic herbs, botanical extracts, or novel superfoods, are likely to capture the attention of consumers looking for innovative and effective solutions to meet their health and wellness goals.

    Market factors in the Functional Beverages segment are also influenced by regulatory considerations. Health claims and labeling regulations play a critical role in shaping how companies can communicate the functional benefits of their products to consumers. Adherence to these regulations is not only necessary for compliance but also for building trust among consumers who seek reliable information about the health benefits of the beverages they consume.

    The influence of social and cultural trends is evident in the Functional Beverages Market. As consumers become more conscious of sustainability and environmental impact, there is a growing demand for beverages packaged in eco-friendly materials. Brands that align with these values and adopt sustainable practices in their production and packaging processes are likely to resonate with environmentally conscious consumers.

    Economic factors also impact the Functional Beverages Market. Economic prosperity often leads to increased consumer spending on premium and health-focused products. On the other hand, economic downturns may result in a shift towards more budget-friendly options. Understanding and adapting to these economic fluctuations are essential for businesses in the functional beverage sector to navigate changing consumer behaviors and preferences.

    The role of digital and social media cannot be overlooked in shaping market dynamics. Social media platforms provide a powerful channel for brand communication and consumer engagement. Influencers and wellness advocates play a significant role in shaping consumer perceptions and preferences, contributing to the popularity of certain functional beverage brands and products.

    Global health crises, such as the COVID-19 pandemic, have further highlighted the importance of functional beverages with immune-boosting properties. Consumers are increasingly seeking beverages fortified with vitamins, minerals, and antioxidants to support their overall health and well-being. The pandemic has accelerated the trend towards functional beverages that offer not only hydration but also immune system support.

    Functional Beverages Market Size Graph

    Market Summary

    As per Market Research Future Analysis, the Global Functional Beverages Market was valued at 151.6 USD Billion in 2023 and is projected to grow to 250 USD Billion by 2035, reflecting a CAGR of 4.26% from 2025 to 2035. The market is driven by rising health consciousness among consumers, innovative product development, and increasing demand for natural and organic ingredients. Key demographics include athletes, health-conscious consumers, and busy professionals seeking convenient, health-oriented beverage options.

    Key Market Trends & Highlights

    The market is witnessing significant trends driven by consumer preferences for health and wellness.

    • Energy Drinks are expected to reach 42.0 USD Billion by 2024, appealing to health-conscious consumers. Sports Drinks are forecasted to be valued at 30.0 USD Billion in 2024, catering to athletes and active individuals. The demand for Nutraceutical Drinks is growing, projected at 25.0 USD Billion in 2024, focusing on health-boosting attributes.

    Market Size & Forecast

    2023 Market Size USD 151.6 Billion
    2024 Market Size USD 158.06 Billion
    2035 Market Size USD 250 Billion
    CAGR (2025-2035) 4.26%
    Largest Regional Market Share in 2024 North America.

    Major Players

    <p>Key companies include Kraft Heinz, Danone, Amway, Nestle, PepsiCo, Coca-Cola, GSK, Red Bull, and Monster Beverage.</p>

    Market Trends

    Consumers' increased emphasis on health and fitness is fueling a demand boom in the global functional beverage market. The rising incidence of lifestyle-related illnesses has prompted consumers to look for items that improve their general health, which is driving this change. There is a discernible trend toward beverages that provide certain functional advantages, such as increased energy, better digestion, and immunological support, as consumers grow more health-conscious. As customers grow more cautious about chemical additives and preservatives, natural and organic foods are also gaining popularity.

    By introducing novel tastes and compositions that appeal to a wide range of consumers, opportunities in this industry can be further investigated. 

    Functional and plant-based solutions are becoming more popular, which is indicative of a larger movement toward sustainable consumption. To appeal to consumers who care about the environment, manufacturers are also concentrating on eco-friendly packaging. Personalization of functional beverages has been increasingly popular in recent years, with companies designing customized goods to satisfy consumers' specific health requirements. In order to appeal to particular groups, such as athletes and the elderly, drinks enriched with vitamins, minerals, and probiotics have become more popular.

    Busy customers who value convenience in their beverage selections but still emphasize health may find the ease of ready-to-drink options appealing.

    has beenWith the support of various government health initiatives promoting healthier lifestyles, the Global Functional Beverages Market is well-positioned for continued growth as consumers increasingly prioritize wellness.

    <p>The growing consumer inclination towards health and wellness is reshaping the landscape of the functional beverages market, as individuals increasingly seek products that offer specific health benefits beyond basic nutrition.</p>

    U.S. Department of Agriculture (USDA)

    Functional Beverages Market Market Drivers

    Health Consciousness

    The rising awareness of health and wellness among consumers is a pivotal driver in the Global Functional Beverages Market Industry. As individuals increasingly prioritize their health, they seek beverages that offer functional benefits, such as enhanced immunity, improved digestion, and increased energy levels. This trend is reflected in the projected market value of 158.1 USD Billion in 2024, indicating a robust demand for products that cater to health-oriented lifestyles. Consumers are gravitating towards beverages fortified with vitamins, minerals, and probiotics, which are perceived as beneficial for overall well-being. This shift towards health-centric consumption patterns is likely to sustain growth in the industry.

    Market Segment Insights

    Functional Beverages Market Product Type Insights

    <p>The Global Functional Beverages Market, particularly the Product Type segment, is characterized by a diverse range of offerings that cater to different consumer preferences and health goals. By 2024, the overall market was valued of 158.06 USD Billion, reflecting a growing demand for beverages that provide functional benefits beyond basic hydration.</p>

    <p>Among the prominent categories, Energy Drinks are forecasted to reach a value of 42.0 USD Billion in 2024, and this segment is significant as it appeals to health-conscious consumers seeking to boost their physical and mental performance.Sports Drinks follow closely, with an expected valuation of 30.0 USD Billion in the same year, serving athletes and active individuals who require replenishment of fluids and electrolytes during physical activities; their role in enhancing performance showcases their crucial position in the market.</p>

    <p>Nutraceutical Drinks, valued at 25.0 USD Billion in 2024, have gained popularity for their health-boosting attributes, such as improving digestive health and enhancing immunity, thus appealing to a growing population focused on wellness. Functional Water, projected to be worth 40.06 USD Billion by 2024, is emerging as a significant category, delivering additional nutrients and infusions that attract health-conscious consumers who prioritize hydration and functional benefits.</p>

    Functional Beverages Market Target Audience Insights

    <p>The Global Functional Beverages Market is poised for substantial growth, with a high valued 158.06 billion USD by 2024. The market segmentation is keenly focused on various target audiences, reflecting diverse health and lifestyle needs. Athletes significantly contribute to the market, driven by the demand for performance-enhancing beverages. Health-conscious consumers are also a major demographic, increasingly opting for products that promote wellness and hydration. Fitness enthusiasts tend to prioritize functional drinks that aid recovery and energy replenishment post-exercise.</p>

    <p>Busy professionals often seek convenient beverage options that align with their fast-paced lifestyles while providing essential nutrients. Lastly, the elderly population values functional beverages for their potential health benefits, particularly in areas such as digestion and immunity. With growing awareness around health and wellness trends, the Global Functional Beverages Market is well-poised to meet the evolving demands of these diverse consumer groups. Key market statistics showcase the increasing alignment of product offerings with consumer preferences, underscoring the importance of identifying and catering to the specific needs of each audience segment to capitalize on emerging opportunities.</p>

    Functional Beverages Market Distribution Channel Insights

    <p>The Distribution Channel for the Global Functional Beverages Market plays a crucial role in shaping consumer access and purchasing behavior. With the market valued at 158.06 billion USD in 2024, effective distribution is essential to meet the rising demand in various retail environments. Supermarkets and Hypermarkets dominate as key players, providing a wide array of functional beverages appealing to health-conscious consumers. Convenience Stores are also significant, catering to on-the-go shoppers who prioritize accessibility. The rise of Online Retail has transformed purchasing habits, allowing consumers to access an extensive range of products easily, often benefiting from discounts and delivery options.</p>

    <p>Health and Wellness Stores focus on specialized functional beverages that align with consumer dietary needs, catering to a niche yet growing segment. Specialty Stores offer curated selections that highlight local or organic options, appealing to the premium market segment. As the trends towards health and wellness continue to grow globally, these distribution channels are positioned to leverage the increasing consumer interest in functional beverages, shaping the overall market dynamics and contributing significantly to the Global Functional Beverages Market revenue.</p>

    Functional Beverages Market Ingredient Type Insights

    <p>The Global Functional Beverages Market is a growing industry, valued 158.06 USD Billion in 2024 and reaching 250.0 USD Billion by 2035, showcasing substantial growth potential. The segment of Ingredient Type plays a critical role in shaping market dynamics, reflecting consumer preferences for health-oriented solutions. Among various components, Vitamins are crucial for bolstering immune health and enhancing metabolic functions, while Herbal Extracts are increasingly popular for their natural healing properties.</p>

    <p>Amino Acids contribute to muscle recovery and performance, which is vital for fitness enthusiasts.Probiotics have garnered attention for their significant benefits to gut health and overall well-being, making them a preferred choice among health-conscious consumers. Electrolytes remain essential for hydration, particularly relevant in sports and wellness drinks. The diverse applications and benefits associated with these ingredients contribute to their continual demand, driving market growth and addressing evolving consumer health needs in today's global landscape.</p>

    <p>Furthermore, the Global Functional Beverages Market data indicate a shift towards natural and functional ingredients, aligning with trends favoring clean-label products and holistic health.This increasing interest provides abundant opportunities for innovation and development within the industry.</p>

    Get more detailed insights about Functional Beverages Market Research Report - Forecast to 2035

    Regional Insights

    The Global Functional Beverages Market showcases diverse Regional segmentation that plays a pivotal role in shaping the industry's dynamics. In 2024, North America leads the market with a significant valuation of 61.0 USD Billion, anticipated to rise to 95.0 USD Billion by 2035, highlighting its majority holding and consumer interest in wellness and health products. Europe follows with a valuation of 43.0 USD Billion in 2024, increasing to 70.0 USD Billion by 2035, driven by a surge in demand for low-calorie and fortified beverages.

    The Asia-Pacific (APAC) region, valued at 38.0 USD Billion in 2024, is poised to grow to 62.0 USD Billion by 2035, indicating its rising health consciousness among consumers and demand for herbal drinks.South America and the Middle East and Africa (MEA) show smaller market sizes, with South America at 10.0 USD Billion and MEA at 6.06 USD Billion in 2024, but both regions are experiencing growth opportunities due to increasing urbanization and shifting consumer preferences towards functional beverages.

    The Global Functional Beverages Market segmentation reveals various trends, including a focus on plant-based ingredients and convenience, influencing market growth across each region.

    Functional Beverages Market Region

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Key Players and Competitive Insights

    The Global Functional Beverages Market has seen remarkable growth and diversification in recent years, driven by changing consumer preferences towards health and wellness. This market comprises a wide array of products that provide not just hydration but also additional health benefits, such as energy, immune support, and digestive health. Companies within this space are competing vigorously to capture market share by innovating and expanding their product offerings. With a growing focus on clean labels and natural ingredients, brands are striving to differentiate themselves in a saturated marketplace.

    The competitive landscape consists of established players as well as new entrants who are introducing niche products tailored to specific health needs, thereby amplifying competition.

    Kraft Heinz has established a solid foothold within the Global Functional Beverages Market by leveraging its extensive portfolio and marketing capabilities. The company focuses on delivering high-quality products that meet consumer demands for health and wellness. Kraft Heinz benefits from its established distribution networks, which allow for wide market penetration and brand visibility. Its strengths lie in brand recognition, innovative product formulations, and effective marketing strategies that resonate with health-conscious consumers. The company continuously stays abreast of consumer trends, adapting its product offerings to include functional beverages that cater to varying dietary preferences, thereby maintaining its competitive edge.

    Danone operates as a significant player in the Global Functional Beverages Market, offering a range of health-focused products that cater to diverse consumer needs. Known for its probiotic drinks and dairy-based beverages, Danone has effectively positioned itself as a leader in the functional realm by emphasizing the importance of gut health and overall well-being. The company’s market presence is bolstered by strategic mergers and acquisitions that have expanded its product line and reach. Danone’s strengths include a commitment to sustainability, innovation in formulations, and extensive research and development efforts that continuously improve its offerings.

    Key products from Danone in this space focus on functional benefits backed by scientific research, making them highly regarded among health-conscious consumers globally.

    Key Companies in the Functional Beverages Market market include

    Industry Developments

    The Global Functional Beverages Market is witnessing significant developments as companies adapt to shifting consumer preferences toward health-oriented products. Major players like PepsiCo and Coca-Cola are expanding their product lines to include functional beverages rich in vitamins, minerals, and plant-based ingredients. In August 2023, Kraft Heinz announced a strategic partnership with health-focused brands to innovate in the beverage category, targeting the rising demand for functional drinks. During the past two years, in March 2022, Nestle invested in plant-based beverages promoting wellness and sustainability, indicating a consumer shift towards clean-label products.

    Mergers and acquisitions also reflect the market's dynamic nature, as in June 2023, GSK acquired a niche herbal beverage company to enhance its portfolio. Companies such as Amway are focusing on direct selling strategies to promote their functional beverages, while Danone’s emphasis on probiotic drinks showcases the growing interest in gut health. Furthermore, market valuations for brands like Red Bull and Monster Beverage are positively impacted due to increased consumer interest in energy-enhancing functional drinks, highlighting a pivotal moment for the industry as it adapts to health-centric market demands.

    Future Outlook

    Functional Beverages Market Future Outlook

    <p>The Global Functional Beverages Market is projected to grow at a 4.26% CAGR from 2024 to 2035, driven by health consciousness, innovation, and demand for convenience.</p>

    New opportunities lie in:

    • <p>Develop plant-based functional beverages targeting health-conscious consumers. Leverage e-commerce platforms for direct-to-consumer sales strategies. Invest in R&amp;D for personalized nutrition solutions in functional drinks.</p>

    <p>By 2035, the market is expected to exhibit robust growth, reflecting evolving consumer preferences and innovation.</p>

    Market Segmentation

    Outlook

    • North America
    • Europe
    • South America
    • Asia Pacific
    • Middle East and Africa

    Report Scope

    Report Scope:

    Report Attribute/Metric Source:Details
    MARKET SIZE 2023151.6(USD Billion)
    MARKET SIZE 2024158.06(USD Billion)
    MARKET SIZE 2035250.0(USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR)4.26% (2025 - 2035)
    REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR2024
    MARKET FORECAST PERIOD2025 - 2035
    HISTORICAL DATA2019 - 2024
    MARKET FORECAST UNITSUSD Billion
    KEY COMPANIES PROFILEDKraft Heinz, Danone, Amway, Nestle, PepsiCo, CocaCola, GSK, Schwarzkopf, HerbaLife, Red Bull, Reed's, Monster Beverage, Hain Celestial, Dr Pepper Snapple Group
    SEGMENTS COVEREDProduct Type, Target Audience, Distribution Channel, Ingredient Type, Regional
    KEY MARKET OPPORTUNITIESHealth-conscious consumer trends, Growing demand for plant-based drinks, Innovative delivery formats, Personalized nutrition solutions, Expansion in emerging markets
    KEY MARKET DYNAMICSHealth consciousness rise, Innovative product development, Growing convenience demand, Increasing functional ingredient popularity, Expanding distribution channels
    COUNTRIES COVEREDNorth America, Europe, APAC, South America, MEA

    Market Highlights

    Author

    Sakshi Gupta
    Research Analyst Level II

    She holds an experience of about 6+ years in market research and business consulting, working under the spectrum of information communication technology, telecommunications and semiconductor domains. aarti conceptualizes and implements a scalable business strategy and provides strategic leadership to the clients. her expertise lies in market estimation, competitive intelligence, pipeline analysis, customer assessment, etc.

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    FAQs

    What is the expected market size for the Global Functional Beverages Market in 2024?

    The Global Functional Beverages Market is expected to be valued at 158.06 USD Billion in 2024.

    Which region is projected to have the largest market share in 2024?

    North America is projected to have the largest market share, valued at 61.0 USD Billion in 2024.

    What is the expected market size for Energy Drinks by 2035?

    The market size for Energy Drinks is expected to reach 68.0 USD Billion by 2035.

    What is the CAGR for the Global Functional Beverages Market from 2025 to 2035?

    The CAGR for the Global Functional Beverages Market is expected to be 4.26% from 2025 to 2035.

    What will be the value of Sports Drinks in the market by 2035?

    The value of Sports Drinks in the market is expected to be 48.0 USD Billion by 2035.

    How much is the Functional Water segment expected to be valued in 2035?

    The Functional Water segment is projected to be valued at 58.0 USD Billion in 2035.

    Who are some of the major players in the Global Functional Beverages Market?

    Major players include Kraft Heinz, Danone, Amway, Nestle, PepsiCo, and CocaCola among others.

    What is the projected market size for Nutraceutical Drinks in 2024?

    Nutraceutical Drinks are projected to be valued at 25.0 USD Billion in 2024.

    What is the expected value of the European market for Functional Beverages in 2035?

    The European market for Functional Beverages is expected to reach 70.0 USD Billion by 2035.

    What challenges could impact the Global Functional Beverages Market growth?

    Challenges may include increasing competition and changing consumer preferences affecting market dynamics.

    1. Table of Contents
    2. EXECUTIVE SUMMARY
    3. Market Overview
    4. Key Findings
    5. Market Segmentation
    6. Competitive Landscape
    7. Challenges and Opportunities
    8. Future Outlook
    9. MARKET INTRODUCTION
    10. Definition
    11. Scope of the study
    12. Research Objective
    13. Assumption
    14. Limitations
    15. RESEARCH METHODOLOGY
    16. Overview
    17. Data Mining
    18. Secondary Research
    19. Primary Research
    20. Primary Interviews and Information Gathering Process
    21. Breakdown of Primary Respondents
    22. Forecasting Model
    23. Market Size Estimation
    24. Bottom-Up Approach
    25. Top-Down Approach
    26. Data Triangulation
    27. Validation
    28. MARKET DYNAMICS
    29. Overview
    30. Drivers
    31. Restraints
    32. Opportunities
    33. MARKET FACTOR ANALYSIS
    34. Value chain Analysis
    35. Porter's Five Forces Analysis
    36. Bargaining Power of Suppliers
    37. Bargaining Power of Buyers
    38. Threat of New Entrants
    39. Threat of Substitutes
    40. Intensity of Rivalry
    41. COVID-19 Impact Analysis
    42. Market Impact Analysis
    43. Regional Impact
    44. Opportunity and Threat Analysis
    45. Functional Beverages Market, BY Product Type (USD Billion)
    46. Energy Drinks
    47. Sports Drinks
    48. Nutraceutical Drinks
    49. Functional Water
    50. Tea-based Beverages
    51. Functional Beverages Market, BY Target Audience (USD Billion)
    52. Athletes
    53. Health-conscious Consumers
    54. Fitness Enthusiasts
    55. Busy Professionals
    56. Elderly
    57. Functional Beverages Market, BY Distribution Channel (USD Billion)
    58. Supermarkets and Hypermarkets
    59. Convenience Stores
    60. Online Retail
    61. Health and Wellness Stores
    62. Specialty Stores
    63. Functional Beverages Market, BY Ingredient Type (USD Billion)
    64. Vitamins
    65. Herbal Extracts
    66. Amino Acids
    67. Probiotics
    68. Electrolytes
    69. Functional Beverages Market, BY Regional (USD Billion)
    70. North America
    71. US
    72. Canada
    73. Europe
    74. Germany
    75. UK
    76. France
    77. Russia
    78. Italy
    79. Spain
    80. Rest of Europe
    81. APAC
    82. China
    83. India
    84. Japan
    85. South Korea
    86. Malaysia
    87. Thailand
    88. Indonesia
    89. Rest of APAC
    90. South America
    91. Brazil
    92. Mexico
    93. Argentina
    94. Rest of South America
    95. MEA
    96. GCC Countries
    97. South Africa
    98. Rest of MEA
    99. Competitive Landscape
    100. Overview
    101. Competitive Analysis
    102. Market share Analysis
    103. Major Growth Strategy in the Functional Beverages Market
    104. Competitive Benchmarking
    105. Leading Players in Terms of Number of Developments in the Functional Beverages Market
    106. Key developments and growth strategies
    107. New Product Launch/Service Deployment
    108. Merger & Acquisitions
    109. Joint Ventures
    110. Major Players Financial Matrix
    111. Sales and Operating Income
    112. Major Players R&D Expenditure. 2023
    113. Company Profiles
    114. Kraft Heinz
    115. Financial Overview
    116. Products Offered
    117. Key Developments
    118. SWOT Analysis
    119. Key Strategies
    120. Danone
    121. Financial Overview
    122. Products Offered
    123. Key Developments
    124. SWOT Analysis
    125. Key Strategies
    126. Amway
    127. Financial Overview
    128. Products Offered
    129. Key Developments
    130. SWOT Analysis
    131. Key Strategies
    132. Nestle
    133. Financial Overview
    134. Products Offered
    135. Key Developments
    136. SWOT Analysis
    137. Key Strategies
    138. PepsiCo
    139. Financial Overview
    140. Products Offered
    141. Key Developments
    142. SWOT Analysis
    143. Key Strategies
    144. CocaCola
    145. Financial Overview
    146. Products Offered
    147. Key Developments
    148. SWOT Analysis
    149. Key Strategies
    150. GSK
    151. Financial Overview
    152. Products Offered
    153. Key Developments
    154. SWOT Analysis
    155. Key Strategies
    156. Schwarzkopf
    157. Financial Overview
    158. Products Offered
    159. Key Developments
    160. SWOT Analysis
    161. Key Strategies
    162. HerbaLife
    163. Financial Overview
    164. Products Offered
    165. Key Developments
    166. SWOT Analysis
    167. Key Strategies
    168. Red Bull
    169. Financial Overview
    170. Products Offered
    171. Key Developments
    172. SWOT Analysis
    173. Key Strategies
    174. Reed's
    175. Financial Overview
    176. Products Offered
    177. Key Developments
    178. SWOT Analysis
    179. Key Strategies
    180. Monster Beverage
    181. Financial Overview
    182. Products Offered
    183. Key Developments
    184. SWOT Analysis
    185. Key Strategies
    186. Hain Celestial
    187. Financial Overview
    188. Products Offered
    189. Key Developments
    190. SWOT Analysis
    191. Key Strategies
    192. Dr Pepper Snapple Group
    193. Financial Overview
    194. Products Offered
    195. Key Developments
    196. SWOT Analysis
    197. Key Strategies
    198. Appendix
    199. References
    200. Related Reports

    Functional Beverages Market Segmentation

    Functional Beverages Market By Product Type (USD Billion, 2019-2035)

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    Functional Beverages Market By Target Audience (USD Billion, 2019-2035)

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    Functional Beverages Market By Distribution Channel (USD Billion, 2019-2035)

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    Functional Beverages Market By Ingredient Type (USD Billion, 2019-2035)

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    Functional Beverages Market By Regional (USD Billion, 2019-2035)

    North America

    Europe

    South America

    Asia Pacific

    Middle East and Africa

    Functional Beverages Market Regional Outlook (USD Billion, 2019-2035)

    North America Outlook (USD Billion, 2019-2035)

    North America Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    North America Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    North America Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    North America Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    North America Functional Beverages Market by Regional Type

    US

    Canada

    US Outlook (USD Billion, 2019-2035)

    US Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    US Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    US Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    US Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    CANADA Outlook (USD Billion, 2019-2035)

    CANADA Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    CANADA Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    CANADA Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    CANADA Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    Europe Outlook (USD Billion, 2019-2035)

    Europe Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    Europe Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    Europe Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    Europe Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    Europe Functional Beverages Market by Regional Type

    Germany

    UK

    France

    Russia

    Italy

    Spain

    Rest of Europe

    GERMANY Outlook (USD Billion, 2019-2035)

    GERMANY Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    GERMANY Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    GERMANY Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    GERMANY Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    UK Outlook (USD Billion, 2019-2035)

    UK Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    UK Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    UK Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    UK Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    FRANCE Outlook (USD Billion, 2019-2035)

    FRANCE Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    FRANCE Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    FRANCE Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    FRANCE Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    RUSSIA Outlook (USD Billion, 2019-2035)

    RUSSIA Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    RUSSIA Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    RUSSIA Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    RUSSIA Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    ITALY Outlook (USD Billion, 2019-2035)

    ITALY Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    ITALY Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    ITALY Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    ITALY Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    SPAIN Outlook (USD Billion, 2019-2035)

    SPAIN Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    SPAIN Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    SPAIN Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    SPAIN Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    REST OF EUROPE Outlook (USD Billion, 2019-2035)

    REST OF EUROPE Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    REST OF EUROPE Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    REST OF EUROPE Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    REST OF EUROPE Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    APAC Outlook (USD Billion, 2019-2035)

    APAC Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    APAC Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    APAC Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    APAC Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    APAC Functional Beverages Market by Regional Type

    China

    India

    Japan

    South Korea

    Malaysia

    Thailand

    Indonesia

    Rest of APAC

    CHINA Outlook (USD Billion, 2019-2035)

    CHINA Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    CHINA Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    CHINA Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    CHINA Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    INDIA Outlook (USD Billion, 2019-2035)

    INDIA Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    INDIA Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    INDIA Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    INDIA Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    JAPAN Outlook (USD Billion, 2019-2035)

    JAPAN Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    JAPAN Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    JAPAN Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    JAPAN Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    SOUTH KOREA Outlook (USD Billion, 2019-2035)

    SOUTH KOREA Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    SOUTH KOREA Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    SOUTH KOREA Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    SOUTH KOREA Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    MALAYSIA Outlook (USD Billion, 2019-2035)

    MALAYSIA Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    MALAYSIA Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    MALAYSIA Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    MALAYSIA Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    THAILAND Outlook (USD Billion, 2019-2035)

    THAILAND Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    THAILAND Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    THAILAND Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    THAILAND Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    INDONESIA Outlook (USD Billion, 2019-2035)

    INDONESIA Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    INDONESIA Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    INDONESIA Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    INDONESIA Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    REST OF APAC Outlook (USD Billion, 2019-2035)

    REST OF APAC Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    REST OF APAC Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    REST OF APAC Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    REST OF APAC Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    South America Outlook (USD Billion, 2019-2035)

    South America Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    South America Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    South America Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    South America Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    South America Functional Beverages Market by Regional Type

    Brazil

    Mexico

    Argentina

    Rest of South America

    BRAZIL Outlook (USD Billion, 2019-2035)

    BRAZIL Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    BRAZIL Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    BRAZIL Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    BRAZIL Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    MEXICO Outlook (USD Billion, 2019-2035)

    MEXICO Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    MEXICO Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    MEXICO Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    MEXICO Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    ARGENTINA Outlook (USD Billion, 2019-2035)

    ARGENTINA Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    ARGENTINA Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    ARGENTINA Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    ARGENTINA Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    REST OF SOUTH AMERICA Outlook (USD Billion, 2019-2035)

    REST OF SOUTH AMERICA Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    REST OF SOUTH AMERICA Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    REST OF SOUTH AMERICA Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    REST OF SOUTH AMERICA Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    MEA Outlook (USD Billion, 2019-2035)

    MEA Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    MEA Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    MEA Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    MEA Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    MEA Functional Beverages Market by Regional Type

    GCC Countries

    South Africa

    Rest of MEA

    GCC COUNTRIES Outlook (USD Billion, 2019-2035)

    GCC COUNTRIES Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    GCC COUNTRIES Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    GCC COUNTRIES Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    GCC COUNTRIES Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    SOUTH AFRICA Outlook (USD Billion, 2019-2035)

    SOUTH AFRICA Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    SOUTH AFRICA Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    SOUTH AFRICA Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    SOUTH AFRICA Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    REST OF MEA Outlook (USD Billion, 2019-2035)

    REST OF MEA Functional Beverages Market by Product Type

    Energy Drinks

    Sports Drinks

    Nutraceutical Drinks

    Functional Water

    Tea-based Beverages

    REST OF MEA Functional Beverages Market by Target Audience Type

    Athletes

    Health-conscious Consumers

    Fitness Enthusiasts

    Busy Professionals

    Elderly

    REST OF MEA Functional Beverages Market by Distribution Channel Type

    Supermarkets and Hypermarkets

    Convenience Stores

    Online Retail

    Health and Wellness Stores

    Specialty Stores

    REST OF MEA Functional Beverages Market by Ingredient Type

    Vitamins

    Herbal Extracts

    Amino Acids

    Probiotics

    Electrolytes

    Infographic

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    Customer Strories

    “I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.”

    Victoria Milne

    Founder
    Case Study
    Chemicals and Materials