The world of broadcasting has changed a lot because of digital technology and the rise of the internet. Switching from old-fashioned ways of delivering signals to digital methods and the growth of online video platforms have had a big impact on how broadcasting works globally. With these changes, having advanced equipment for broadcasting has become more important than ever. The global market for this equipment is growing because there's a higher demand for making and sending ultra-high definition (UHD) content, a shift from hardware-focused products to software-based and open ones, and more people wanting content through different channels, like over-the-top platforms. Also, the use of 5G for broadcasting is creating opportunities for companies in this market.
This study on the global broadcast equipment market gives detailed information about the trends and dynamics in the industry, how big the market is, the competition between companies, and opportunities for growth. The report divides the broadcast equipment market based on the type of product, its application, and the region or country. The product types include things like encoders, dish antennas, transmitters, and more. The applications of this equipment are in things like direct broadcasting satellite, terrestrial television, and radio. The regions covered in the study are North America, Europe, Asia-Pacific, South America, and the Middle-East and Africa.
Among the different types of products, encoders are the most popular, but the video servers segment is expected to grow the fastest because more broadcasters are offering content directly to consumers through online services. In terms of application, cable TV (CATV) is the biggest contributor to the market, but terrestrial television is expected to grow the fastest from 2018 to 2023. In terms of regions, North America is the leader, but Asia-Pacific is expected to grow the fastest.
The market for broadcasting equipment is really competitive with many companies offering advanced and innovative products. Some of the big players include Cisco Systems Inc., Evertz Microsystems Ltd, Belden Inc., and others. These companies are using different strategies, like improving their products, launching new ones, and forming partnerships, to stay ahead in the global broadcasting equipment market. For example, in 2019, Evertz Microsystems Ltd partnered with Ranovus Inc. to improve their video distribution infrastructure and services.
Report Attribute/Metric | Details |
---|---|
Market Size Value In 2022 | USD 6.9 Billion |
Market Size Value In 2023 | USD 7.76 Billion |
Growth Rate | 12.50% (2023-2032) |
Europe SATCOM Market Size was valued at USD 6.9 Billion in 2022. The SATCOM market industry is projected to grow from USD 7.76 Billion in 2023 to USD 19.916 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 12.50% during the forecast period (2023 - 2032). Major market drivers expected to support the growth of the Europe SATCOM market include the growing need for IoT in the aviation sector for a variety of applications, including aircraft connection, airlines, air traffic management, and MRO management.
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
SATCOM Market Trends
There are several uses for SATCOM in emergency response and catastrophe management. In disaster-affected areas, it facilitates the quick deployment of communication infrastructure, guaranteeing uninterrupted connectivity for emergency responders, relief agencies, and impacted communities. In addition, SATCOM encourages the creation of central command centers that allow data to be collected, processed, and distributed to support decision-making. It also makes coordination and communication between diverse parties easier. Furthermore, in the event of a disaster, it offers emergency telephone services in the event that terrestrial networks are downed. This enables impacted parties to place emergency calls in order to report issues, solicit aid, and seek assistance. Additionally, in order to enhance situational awareness and aid with relief operations, SATCOM makes it easier for real-time information to be shared, such as sensor data, weather updates, and satellite imaging.
The SATCOM industry presents enticing possibilities in the form of novel and innovative business ideas. As the industry continues to shift, new strategies for marketing satellite-based services are emerging, providing expansion and diversification opportunities for both established businesses and startups. New business models in the SATCOM industry offer exciting opportunities for growth and innovation. Stakeholders can leverage emerging trends like space tourism, IoT services, partnerships, and data analytics to provide value-added services that match evolving customer expectations and drive the industry's ongoing advancement. Thus, driving the SATCOM market revenue.
SATCOM Market Segment Insights:
SATCOM Component Insights
The Europe SATCOM market segmentation, based on component includes Receiver, Transmitter/Transponder, Transceiver, Antenna, and Others. The transceiver segment dominated the market mostly. Transponders, space antennas, amplifiers, and other devices, as well as electronic devices that enable communication with satellites in earth's orbit, are all included in SATCOM transceivers.
Figure 1: Europe SATCOM Market, by Component, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
SATCOM Platform Insights
The Europe SATCOM market segmentation, based on platform, includes Portable SATCOM Equipment, Land SATCOM Equipment, Maritime SATCOM Equipment, and Airborne SATCOM Equipment. The airborne SATCOM equipment category generated the most income. It is made up of satellite launch vehicles, unmanned aerial vehicles, and military and commercial aircraft. The industry is expanding because to the increasing use of linked air and space systems for both military and commercial purposes.
SATCOM End-User Insights
The Europe SATCOM market segmentation, based on end-user, includes Commercial, and Government & Defense. The government & defense category generated the most income. The navy and defense forces are progressively using SATCOM services to establish or improve connectivity throughout a variety of forces assets, including fighter planes. Furthermore, the growing market for unmanned aerial vehicles and their expanding non-military uses have stimulated the expansion of SATCOM networks.
SATCOM Application Insights
The Europe SATCOM market segmentation, based on application, includes Broadcasting, Remote Sensing, Military Applications and Navigations, Weather Monitoring, and Others. The broadcasting category generated the most income. The significant proportion and growth of this market can be ascribed to the increased use of satellite broadcast services, mostly for media applications, which includes radio and television. The main driver of the market expansion is the advantages of satellite broadcasting, which include flawless connectivity even in isolated and difficult-to-reach locations.
SATCOM Regional Insights
The Europe SATCOM market is growing rapidly over the forecast period. The increasing number of smart city and infrastructure upgrade projects in this region is the cause of the rise. The market is expanding due to an increase in space exploration activities and a rise in the demand for sophisticated SATCOM services. Additionally, several European nations as well as the European Space Agency (ESA) have contributed to the development and deployment of satellites throughout Europe. Major satellite providers with services ranging from broadband connectivity to broadcasting are based in the region. Europe's focus on cooperation, research, and technological advancement guarantees its ongoing dominance in the world market.
Figure 2: EUROPE SATCOM MARKET SHARE BY REGION 2022 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
SATCOM Key Market Players & Competitive Insights
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the SATCOM market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, SATCOM industry must offer cost-effective items.
Key Companies in the SATCOM market include
SATCOM Market Segmentation
SATCOM Component Outlook
SATCOM Platform Outlook
SATCOM End-User Outlook
SATCOM Application Outlook
SATCOM Regional Outlook
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