Europe Packed Salami Market Research Report Information by Meat Type (Pork, Chicken, Beef, and Others), by category (Standard, Ready-To-Eat), By Form (Organic, and Conventional), By Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online, and others), By Countries (Germany, UK, France, Italy, Spain, and Rest of Europe) - Forecast Till 2032

TABLE OF CONTENTS

1 EXECUTIVE SUMMARY 12

1.1 EUROPE PACKAGED SALAMI MARKET, BY MEAT TYPE 14

1.2 EUROPE PACKAGED SALAMI MARKET, BY CATEGORY 15

1.3 EUROPE PACKAGED SALAMI MARKET, BY FORM 16

1.4 EUROPE PACKAGED SALAMI MARKET, BY DISTRIBUTION CHANNEL 17

2 MARKET INTRODUCTION 18

2.1 DEFINITION 18

2.2 SCOPE OF THE STUDY 18

2.3 RESEARCH OBJECTIVE 18

2.4 MARKET STRUCTURE 19

3 RESEARCH METHODOLOGY 20

3.1 RESEARCH PROCESS 20

3.2 PRIMARY RESEARCH 21

3.3 SECONDARY RESEARCH 22

3.4 MARKET MATERIAL ESTIMATION 22

3.5 TOP DOWN & BOTTOM-UP APPROACH 23

3.6 FORECAST MODEL 24

3.7 LIST OF ASSUMPTIONS 25

4 MARKET DYNAMICS 26

4.1 INTRODUCTION 26

4.2 DRIVERS 27

4.2.1 INCREASING DEMAND FOR CONVENIENCE SNACKS 27

4.2.2 THE GROWING POPULARITY OF SALAMI AS A GOURMET FOOD ITEM 28

4.2.3 DRIVERS IMPACT ANALYSIS 28

4.3 RESTRAINT 29

4.3.1 INCREASING OBESITY LEVELS & UNHEALTHY LIFESTYLE AND STRINGENT GOVERNMENT REGULATIONS MAY IMPEDE THE MARKET EXPANSION 29

4.3.2 RESTRAINT IMPACT ANALYSIS 30

4.4 OPPORTUNITIES 30

4.4.1 PREMIUMIZATION OF SALAMI AND EXPANSION INTO EMERGING MARKETS TO OFFER HIGH GROWTH OPPORTUNITIES 30

4.5 COVID 19 IMPACT ANALYSIS 31

4.5.1 IMPACT ON OVERALL INDUSTRY 31

4.5.2 IMPACT OF COVID–19 ON EUROPE PACKAGED SALAMI MARKET 31

4.5.3 IMPACT ON PRODUCTION 31

4.5.4 IMPACT ON CONSUMER BUYING BEHAVIOUR 32

4.5.5 IMPACT ON SUPPLY CHAIN 32

4.5.6 IMPACT ON SUPPLY CHAIN 33

4.5.7 IMPACT ON SUPPLY CHAIN 33

5 MARKET FACTOR ANALYSIS 34

5.1 SUPPLY/ VALUE CHAIN ANALYSIS 34

5.1.1 RAW MATERIALS 35

5.1.2 PACKAGED SALAMI MARKET MANUFACTURING 35

5.1.3 DISTRIBUTION & SALES 36

5.1.4 END-USER 36

5.2 PORTER’S FIVE FORCES MODEL 36

5.3 THREAT OF NEW ENTRANTS 37

5.4 BARGAINING POWER OF SUPPLIERS 37

5.5 BARGAINING POWER OF BUYERS 37

5.6 THREAT OF SUBSTITUTES 37

5.7 INTENSITY OF RIVALRY 38

6 EUROPE PACKAGED SALAMI MARKET, BY MEAT TYPE 39

6.1 OVERVIEW 39

6.2 PORK 40

6.3 CHICKEN 41

6.4 BEEF 42

6.5 OTHERS 43

7 EUROPE PACKAGED SALAMI MARKET, BY CATEGORY 44

7.1 OVERVIEW 44

7.2 STANDARD 45

7.3 READY-TO-EAT 46

8 EUROPE PACKAGED SALAMI MARKET, BY FORM 47

8.1 OVERVIEW 47

8.2 ORGANIC 48

8.3 CONVENTIONAL 49

9 EUROPE PACKAGED SALAMI MARKET, BY DISTRIBUTION CHANNEL 50

9.1 OVERVIEW 50

9.2 SUPERMARKETS & HYPERMARKETS 51

9.3 SPECIALTY STORES 52

9.4 ONLINE 53

9.5 OTHERS 54

10 EUROPE PACKAGED SALAMI, BY COUNTRIES 55

10.1 OVERVIEW 55

10.1.1 EUROPE: MARKET ESTIMATES & FORECAST, BY COUNTRIES, 2018-2030 (USD MILLION) 56

10.1.2 GERMANY 57

10.1.3 UK 58

10.1.4 FRANCE 60

10.1.5 ITALY 62

10.1.6 SPAIN 64

10.1.7 REST OF EUROPE 65

11 COMPETITIVE LANDSCAPE 67

11.1 COMPETITIVE OVERVIEW 67

11.2 MAJOR GROWTH STRATEGY IN THE EUROPE PACKAGED SALAMI MARKET 67

11.3 COMPETITIVE BENCHMARKING 68

12 COMPANY PROFILES 69

12.1 TÖNNIES LEBENSMITTEL GMBH & CO. KG 69

12.1.1 COMPANY OVERVIEW 69

12.1.2 FINANCIAL OVERVIEW 69

12.1.3 PRODUCTS OFFERED 69

12.1.4 KEY DEVELOPMENTS 69

12.1.5 SWOT ANALYSIS 70

12.1.6 KEY STRATEGIES 70

12.2 THE FAMILY BUTCHERS 71

12.2.1 COMPANY OVERVIEW 71

12.2.2 FINANCIAL OVERVIEW 71

12.2.3 PRODUCTS OFFERED 71

12.2.4 KEY DEVELOPMENTS 72

12.2.5 SWOT ANALYSIS 72

12.2.6 KEY STRATEGIES 73

12.3 BELL FOOD GROUP 74

12.3.1 COMPANY OVERVIEW 74

12.3.2 FINANCIAL OVERVIEW 74

12.3.3 PRODUCTS OFFERED 75

12.3.4 KEY DEVELOPMENTS 76

12.3.5 SWOT ANALYSIS 76

12.3.6 KEY STRATEGIES 76

12.4 CAMPOFRIO 77

12.4.1 COMPANY OVERVIEW 77

12.4.2 FINANCIAL OVERVIEW 77

12.4.3 PRODUCTS OFFERED 77

12.4.4 KEY DEVELOPMENTS 77

12.5 STOCKMEYR 78

12.5.1 COMPANY OVERVIEW 78

12.5.2 FINANCIAL OVERVIEW 78

12.5.3 PRODUCTS OFFERED 78

12.5.4 KEY DEVELOPMENTS 78

12.6 CITTERIO 79

12.6.1 COMPANY OVERVIEW 79

12.6.2 FINANCIAL OVERVIEW 79

12.6.3 PRODUCTS OFFERED 79

12.6.4 KEY DEVELOPMENTS 80

12.6.5 SWOT ANALYSIS 81

12.6.6 KEY STRATEGIES 81

12.7 TANNENHOF SCHWARZWÄLDER FLEISCHWAREN GMBH & CO. KG 82

12.7.1 COMPANY OVERVIEW 82

12.7.2 FINANCIAL OVERVIEW 82

12.7.3 PRODUCTS OFFERED 82

12.7.4 KEY DEVELOPMENTS 82

12.8 SALUMIFICIO SANTORO 83

12.8.1 COMPANY OVERVIEW 83

12.8.2 FINANCIAL OVERVIEW 83

12.8.3 PRODUCTS OFFERED 83

12.8.4 KEY DEVELOPMENTS 83

12.8.5 SWOT ANALYSIS 84

12.8.6 KEY STRATEGIES 84

12.9 KIRCHTHANNER BIOHOF 85

12.9.1 COMPANY OVERVIEW 85

12.9.2 FINANCIAL OVERVIEW 85

12.9.3 PRODUCTS OFFERED 85

12.9.4 KEY DEVELOPMENTS 85

12.9.5 KEY STRATEGIES 85

12.10 FLEISCHEREI MUNSTERMANN 86

12.10.1 COMPANY OVERVIEW 86

12.10.2 FINANCIAL OVERVIEW 86

12.10.3 PRODUCTS OFFERED 86

12.10.4 KEY DEVELOPMENTS 86

LIST OF TABLES

TABLE 1 LIST OF ASSUMPTIONS 25

TABLE 2 EUROPE PACKAGED SALAMI MARKET, BY MEAT TYPE, 2018–2030 (USD MILLION) 40

TABLE 3 EUROPE PACKAGED SALAMI MARKET, BY PORK TYPE, 2018–2030 (USD MILLION) 40

TABLE 4 EUROPE PACKAGED SALAMI MARKET, BY CHICKEN TYPE, 2018–2030 (USD MILLION) 41

TABLE 5 EUROPE PACKAGED SALAMI MARKET, BY BEEF TYPE, 2018–2030 (USD MILLION) 42

TABLE 6 EUROPE PACKAGED SALAMI MARKET, BY OTHERS TYPE, 2018–2030 (USD MILLION) 43

TABLE 7 EUROPE PACKAGED SALAMI MARKET, BY CATEGORY, 2018-2030 (USD MILLION) 44

TABLE 8 EUROPE PACKAGED SALAMI MARKET, BY STANDARD, 2018-2030 (USD MILLION) 45

TABLE 9 EUROPE PACKAGED SALAMI MARKET, BY READY TO EAT, 2018-2030 (USD MILLION) 46

TABLE 10 EUROPE PACKAGED SALAMI MARKET, BY FORM, 2018-2030 (USD MILLION) 47

TABLE 11 EUROPE PACKAGED SALAMI MARKET, BY ORGANIC, 2018-2030 (USD MILLION) 48

TABLE 12 EUROPE PACKAGED SALAMI MARKET, BY CONVENTIONAL, 2018-2030 (USD MILLION) 49

TABLE 13 EUROPE PACKAGED SALAMI MARKET, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION) 51

TABLE 14 EUROPE PACKAGED SALAMI MARKET, BY SUPERMARKETS & HYPERMARKETS, 2018-2030 (USD MILLION) 51

TABLE 15 EUROPE PACKAGED SALAMI MARKET, BY SPECIALTY STORES, 2018-2030 (USD MILLION) 52

TABLE 16 EUROPE PACKAGED SALAMI MARKET, BY ONLINE, 2018-2030 (USD MILLION) 53

TABLE 17 EUROPE PACKAGED SALAMI MARKET, BY ONLINE, 2018-2030 (USD MILLION) 54

TABLE 18 EUROPE: MARKET ESTIMATES & FORECAST, BY COUNTRIES, 2018-2030 (USD MILLION) 56

TABLE 19 GERMANY: MARKET ESTIMATES & FORECAST, BY MEAT TYPE, 2018-2030 (USD MILLION) 57

TABLE 20 GERMANY: MARKET ESTIMATES & FORECAST, BY CATEGORY, 2018-2030 (USD MILLION) 57

TABLE 21 GERMANY: MARKET ESTIMATES & FORECAST, BY FORM, 2018-2030 (USD MILLION) 57

TABLE 22 GERMANY: MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION) 58

TABLE 23 UK: MARKET ESTIMATES & FORECAST, BY MEAT TYPE, 2018-2030 (USD MILLION) 58

TABLE 24 UK: MARKET ESTIMATES & FORECAST, BY CATEGORY, 2018-2030 (USD MILLION) 59

TABLE 25 UK: MARKET ESTIMATES & FORECAST, BY FORM, 2018-2030 (USD MILLION) 59

TABLE 26 UK: MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION) 59

TABLE 27 FRANCE: MARKET ESTIMATES & FORECAST, BY MEAT TYPE, 2018-2030 (USD MILLION) 60

TABLE 28 FRANCE: MARKET ESTIMATES & FORECAST, BY CATEGORY, 2018-2030 (USD MILLION) 60

TABLE 29 FRANCE: MARKET ESTIMATES & FORECAST, BY FORM, 2018-2030 (USD MILLION) 60

TABLE 30 FRANCE: MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION) 62

TABLE 31 ITALY: MARKET ESTIMATES & FORECAST, BY MEAT TYPE, 2018-2030 (USD MILLION) 62

TABLE 32 ITALY: MARKET ESTIMATES & FORECAST, BY CATEGORY, 2018-2030 (USD MILLION) 63

TABLE 33 ITALY: MARKET ESTIMATES & FORECAST, BY FORM, 2018-2030 (USD MILLION) 63

TABLE 34 ITALY: MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION) 63

TABLE 35 SPAIN: MARKET ESTIMATES & FORECAST, BY MEAT TYPE, 2018-2030 (USD MILLION) 64

TABLE 36 SPAIN: MARKET ESTIMATES & FORECAST, BY CATEGORY, 2018-2030 (USD MILLION) 64

TABLE 37 SPAIN: MARKET ESTIMATES & FORECAST, BY FORM, 2018-2030 (USD MILLION) 64

TABLE 38 SPAIN: MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION) 65

TABLE 39 REST OF EUROPE: MARKET ESTIMATES & FORECAST, BY MEAT TYPE, 2018-2030 (USD MILLION) 65

TABLE 40 REST OF EUROPE: MARKET ESTIMATES & FORECAST, BY CATEGORY, 2018-2030 (USD MILLION) 66

TABLE 41 REST OF EUROPE: MARKET ESTIMATES & FORECAST, BY FORM, 2018-2030 (USD MILLION) 66

TABLE 42 REST OF EUROPE: MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION) 66

TABLE 43 TÖNNIES LEBENSMITTEL GMBH & CO. KG: PRODUCTS OFFERED 69

TABLE 44 TÖNNIES LEBENSMITTEL GMBH & CO. KG: KEY DEVELOPMENTS 69

TABLE 45 THE FAMILY BUTCHERS: PRODUCTS OFFERED 71

TABLE 46 BELL FOOD GROUP: PRODUCTS OFFERED 75

TABLE 47 CAMPOFRIO: PRODUCTS OFFERED 77

TABLE 48 STOCKMEYR: PRODUCTS OFFERED 78

TABLE 49 CITTERIO: PRODUCTS OFFERED 79

TABLE 50 TANNENHOF SCHWARZWÄLDER FLEISCHWAREN GMBH & CO. KG: PRODUCTS OFFERED 82

TABLE 51 SALUMIFICIO SANTORO: PRODUCTS OFFERED 83

TABLE 52 KIRCHTHANNER BIOHOF: PRODUCTS OFFERED 85

TABLE 53 FLEISCHEREI MUNSTERMANN: PRODUCTS OFFERED 86

LIST OF FIGURES

FIGURE 1 MARKET SYNOPSIS 13

FIGURE 2 EUROPE PACKAGED SALAMI MARKET ANALYSIS BY MEAT TYPE (2021) 14

FIGURE 3 EUROPE PACKAGED SALAMI, BY MEAT TYPE, 2021 & 2030 (USD MILLION) 14

FIGURE 4 EUROPE PACKAGED SALAMI MARKET ANALYSIS BY CATEGORY, 2021 15

FIGURE 5 EUROPE PACKAGED SALAMI, BY CATEGORY, 2021 & 2030 (USD MILLION) 15

FIGURE 6 EUROPE PACKAGED SALAMI MARKET ANALYSIS BY FORM, 2021 16

FIGURE 7 EUROPE PACKAGED SALAMI, BY FORM, 2021 & 2030 (USD MILLION) 16

FIGURE 8 EUROPE PACKAGED SALAMI MARKET ANALYSIS BY DISTRIBUTION CHANNEL, 2021 17

FIGURE 9 EUROPE PACKAGED SALAMI, BY DISTRIBUTION CHANNEL, 2021 & 2030 (USD MILLION) 17

FIGURE 10 EUROPE PACKAGED SALAMI MARKET: MARKET STRUCTURE 19

FIGURE 11 RESEARCH PROCESS OF MRFR 20

FIGURE 12 DRO ANALYSIS OF EUROPE PACKAGED SALAMI MARKET 26

FIGURE 13 DRIVERS IMPACT ANALYSIS: PACKAGED SALAMI MARKET 28

FIGURE 14 RESTRAINT IMPACT ANALYSIS: PACKAGED SALAMI MARKET 30

FIGURE 15 SUPPLY / VALUE CHAIN: EUROPE PACKAGED SALAMI MARKET 34

FIGURE 16 PORTER'S FIVE FORCES ANALYSIS OF THE EUROPE PACKAGED SALAMI MARKET 36

FIGURE 17 EUROPE PACKAGED SALAMI MARKET, BY MEAT TYPE, 2021 & 2030 (USD MILLION) 39

FIGURE 18 EUROPE PACKAGED SALAMI MARKET, BY CATEGORY, 2021 & 2030 (USD MILLION) 44

FIGURE 19 EUROPE PACKAGED SALAMI MARKET, BY FORM, 2021 & 2030 (USD MILLION) 47

FIGURE 20 EUROPE PACKAGED SALAMI MARKET, BY DISTRIBUTION CHANNEL, 2021 & 2030 (USD MILLION) 50

FIGURE 21 EUROPE PACKAGED SALAMI MARKET, BY COUNTRIES, 2021 (% SHARE) 55

FIGURE 22 EUROPE PACKAGED SALAMI MARKET, BY COUNTRIES, 2021-2030(USD MILLION) 56

FIGURE 23 BENCHMARKING OF MAJOR COMPETITORS 68

FIGURE 24 TÖNNIES LEBENSMITTEL GMBH & CO. KG: SWOT ANALYSIS 70

FIGURE 25 THE FAMILY BUTCHERS: SWOT ANALYSIS 72

FIGURE 26 BELL FOOD GROUP: FINANCIAL OVERVIEW SNAPSHOT 74

FIGURE 27 BELL FOOD GROUP: SWOT ANALYSIS 76

FIGURE 28 CITTERIO: SWOT ANALYSIS 81

FIGURE 29 SALUMIFICIO SANTORO: SWOT ANALYSIS 84

LIST OF ABBREVIATION

Abbreviation Full Form

US United States

UK United Kingdom

ME&A Middle East & Africa

RoW Rest of the World

CAGR Compound Annual Growth Rate

1 EXECUTIVE SUMMARY

The Europe Packaged Salami Market is expected to register 5.79% CAGR during the forecast period, 2022 to 2030, and is expected to reach USD 9,566.74 million in 2030.

Europe Packaged salami Market is segmented based on Meat Type, Category, form, distribution channel and countries. The market segment of Meat Type includes Pork, Chicken, Beef and Others. Based on the market Category, the market deals in Standard and Ready-to-Eat. Based on the market form, the market deals in organic and conventional. Based on the market distribution channel, the market deals in supermarket, specialty stores, online and others. Based on Major countries considered within the market are Germany, UK, France, Spain, Italy, and Rest of Europe.

Some of the players operating in the market are TÖNnies Lebensmittel Gmbh & Co. Kg , The Family Butchers, Bell , Campofrio , Stockmeyr, and many more. The salami market in Europe is a mature and highly competitive industry, with a long history of production and consumption of various Meat Types of cured meats. The market is characterized by a large number of small and medium-sized producers, as well as a number of large multinational companies.

The demand for salami in Europe is driven by several factors, including a growing interest in traditional and specialty foods, a desire for convenient and easy-to-prepare meals, and an increasing awareness of the health benefits of fermented and cured meats.

In recent years, the salami market in Europe has seen a shift towards premium and artisanal products, as consumers are becoming more discerning and willing to pay a premium for high-quality, carefully crafted products. Countries such as Italy, Germany, Spain, and France are among the largest consumers of salami in Europe, with Italy being the largest producer of cured meats. The demand for salami in these countries is driven by their traditional and cultural food habits, as well as the increasing popularity of cured meats in cuisine. It is used as a versatile ingredient in many dishes, such as sandwiches, pizzas, and pasta.

The increasing demand for salami has also led to the development of new and innovative products, including organic and artisanal varieties, which cater to the growing health-conscious consumers.

In Italy, salami is a staple food product and is part of the traditional cuisine. The country is known for producing a variety of salami, including salami cotto, salami Milano, and salami Napoli, among others.

In Germany, salami is widely used in cold cuts and sandwiches, and the country is known for its high-quality and flavorful salami.

France is also a significant market for salami, and the country is famous for its traditional charcuterie products, including dried and fermented sausages.

Spain is another important market for salami, and the country is known for its cured sausages, including chorizo and salchichón.

In the United Kingdom, salami is becoming increasingly popular, and the country is home to a growing number of artisanal and specialty salami producers.

Overall, the demand for salami in Europe is driven by various factors such as health and wellness, convenience, and the preference for traditional and artisanal products. With the rise of e-commerce platforms, online sales of salami and other cured meats are also growing in Europe, providing a new channel for consumers to purchase these products.

However, the market is facing challenges such as changing consumer preferences, increased competition from new and emerging players, and concerns about the environmental impact of meat production.

FIGURE 1 MARKET SYNOPSIS

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

1.1 EUROPE PACKAGED SALAMI MARKET, BY MEAT TYPE

FIGURE 2 EUROPE PACKAGED SALAMI MARKET ANALYSIS BY MEAT TYPE (2021)

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

FIGURE 3 EUROPE PACKAGED SALAMI, BY MEAT TYPE, 2021 & 2030 (USD MILLION)

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

1.2 EUROPE PACKAGED SALAMI MARKET, BY CATEGORY

FIGURE 4 EUROPE PACKAGED SALAMI MARKET ANALYSIS BY CATEGORY, 2021

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

FIGURE 5 EUROPE PACKAGED SALAMI, BY CATEGORY, 2021 & 2030 (USD MILLION)

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

1.3 EUROPE PACKAGED SALAMI MARKET, BY FORM

FIGURE 6 EUROPE PACKAGED SALAMI MARKET ANALYSIS BY FORM, 2021

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

FIGURE 7 EUROPE PACKAGED SALAMI, BY FORM, 2021 & 2030 (USD MILLION)

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

1.4 EUROPE PACKAGED SALAMI MARKET, BY DISTRIBUTION CHANNEL

FIGURE 8 EUROPE PACKAGED SALAMI MARKET ANALYSIS BY DISTRIBUTION CHANNEL, 2021

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

FIGURE 9 EUROPE PACKAGED SALAMI, BY DISTRIBUTION CHANNEL, 2021 & 2030 (USD MILLION)

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

2 MARKET INTRODUCTION

2.1 DEFINITION

Packaged salami are processed meat products. Salami is a cured sausage made from fermented and/or air-dried meat. Traditionally salami was made from pork although nowadays, it is made with all manner of meats such as chicken, beef, lamb, duck, venison, even horse or donkey or a mixture of any of the meats mentioned. The process of making salami involves grinding the meat, adding spices and other ingredients, and then allowing the mixture to ferment and dry. Packed salami is typically sold in pre-sliced packages or as a whole piece, and can be stored for a long period of time. It is a popular food for snacking, sandwiches, and charcuterie boards. Salami comes in many different varieties, each with its own distinct flavor and texture, and is widely enjoyed in many cultures around the world.

2.2 SCOPE OF THE STUDY

The scope of the Europe packaged salami market study includes the market size analysis and a detailed analysis of the manufacturer’s products and strategies. The market has been segmented based on meat Meat Type, Category, form, distribution channel, and country.

2.3 RESEARCH OBJECTIVE

 To provide a comprehensive analysis of the packaged salami industry and its sub-segments in the Europe market, thereby

 providing a detailed structure of the industry

 To provide detailed insights into factors driving and restraining the growth of the Europe packaged salami market

 To estimate the market size of the Europe packaged salami market where 2020 would be the historical year, 2021 shall be the

 base year, and 2022 to 2030 will be forecast period for the study

 To provide country-wise market value analysis for various segments of the packaged salami market

 To provide strategic profiling of key companies (manufacturers and distributors) present across the region, and comprehensively analyze their competitiveness/competitive landscape in this market

 To provide a distribution chain analysis/value chain for the packaged salami market

2.4 MARKET STRUCTURE

FIGURE 10 EUROPE PACKAGED SALAMI MARKET: MARKET STRUCTURE

Source: Tridge, Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

3 RESEARCH METHODOLOGY

3.1 RESEARCH PROCESS

MRFR research is conducted BY Category experts who offer insight into industry structure, market segmentations, technology assessment, competitive landscape (CL), penetration, as well as on emerging trends. Besides primary interviews (~ 80%) and secondary research (~ 20%), their analysis is based on their years of professional expertise in respective industries. Our analysts also predict where the market will be headed in the next five to ten years, by analyzing historical trends and current market positions. Furthermore, the varying trends of segments & categories geographically presented are studied and are estimated based on primary & secondary research.

FIGURE 11 RESEARCH PROCESS OF MRFR

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

3.2 PRIMARY RESEARCH

Extensive primary research was conducted to gain a deeper insight of the market and the industry performance. In this particular report we have conducted primary surveys (interviews) with the key level executives (VP, CEO’s, Marketing Director, Business Development Manager and many more) of the major players who are active in the market. In addition to analyzing the current and historical trends, our analysts predict where the market is headed, over the next five to ten years.

3.3 SECONDARY RESEARCH

Secondary research was mainly used to collect and identify information useful for extensive, technical, market-oriented, and Ready-to-Eat study of the Packaged salami market. It was also used to obtain key information about major players, market classification and segmentation according to the industry trends, geographical markets, & developments related to the market and technology perspectives. For this study, analysts have gathered information from various credible Meat Types, such as annual reports, SEC filings, journals, white papers, corporate presentations, company web sites, international organization of chemical manufacturers, some paid databases, and many others.

3.4 MARKET MATERIAL ESTIMATION

Both, top-down and bottom-up approaches were used to estimate and validate the Material of the market and to estimate the Material of various other dependent submarkets of the overall Packaged salami market. The key players in the market were identified through secondary research and their market contributions in the respective geographies were determined through primary and secondary research. This entire procedure included the study of the annual and financial reports of top market players and extensive interviews for key insights with industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares, splits, and breakdowns were determined using secondary Meat Types and verified through primary Meat Types. All the possible parameters that affect the market have been covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. This data has been consolidated and added with detailed inputs and analysis from MRFR and has been presented in this report. The following figure shows an illustrative representation of the overall market Material estimation process employed for the purpose of this study.

3.5 TOP DOWN & BOTTOM-UP APPROACH

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

3.6 FORECAST MODEL

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

3.7 LIST OF ASSUMPTIONS

TABLE 1 LIST OF ASSUMPTIONS

Parameter Assumption & Limitations

Currency value All the forecasts are done with the revenue and volume calculated under the standard assumption that the globally accepted currency - the U.S. Dollar's value remains constant over the next five years.

Exchange rates and currency For conversion of various currencies to USD, average historical exchange rates were used according to the year specified. For all historical and current exchange rates required for calculations & currency conversions - OANDA - website was used in this research study.

Conversion

Niche market segments For niche market segments where accurate data of the respective timeline was not available, the data was calculated using trend line analysis. In some instances, where mathematical and statistical models could not be applied to arrive at the number, generalization of specific related trends to that particular market was done

Qualitative analysis The qualitative analysis done from the quantitative data arrived at is solely based on the understanding of the market and its trends by the team of experts involved in making this report.

Average Selling Prices (ASP) The ASPs, wherever applied, are calculated using all kinds of suitable statistical and mathematical methods and considering external qualitative factors affecting the prices. All the calculations interconnected between the tables are done considering the finalized ASPs.

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

4 MARKET DYNAMICS

4.1 INTRODUCTION

FIGURE 12 DRO ANALYSIS OF EUROPE PACKAGED SALAMI MARKET

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

4.2 DRIVERS

4.2.1 INCREASING DEMAND FOR CONVENIENCE SNACKS

The European market for salami and other convenience snacks has been steadily growing in recent years, driven by the increasing demand for quick, easy, and portable food options. Consumers in Europe are seeking convenient, tasty, and high-quality snacks that are suitable for various occasions, from a quick snack on-the-go to a more substantial lunch or dinner.

Salami, in particular, has been gaining popularity as a convenient snack option due to its long shelf life, high protein content, and versatile flavor profile. Consumers are looking for high-quality salami products that are made with all-natural ingredients, free of preservatives and additives, and have a delicious taste.

The rise of e-commerce and online shopping has also played a significant role in the growth of the European salami market. Online platforms have made it easier for consumers to access a wider variety of products and compare prices, which has driven competition and innovation in the market.

To meet the increasing demand for convenient snacks, many food and beverage companies are launching new salami products and expanding their distribution channels to reach new customers. They are also focusing on promoting their products as a healthy and natural snack option, and leveraging social media and influencer marketing to increase brand visibility and reach.

The increasing populations and rising incomes, coupled with the constantly changing diets are one of the main factors driving demand for meat products in the last few years. Individuals all over the world are not only interested in, but also more informed about the link between health and diet. As a result, consumers tend to receive more of their calories from proteins (including meat products) as opposed to basic carbohydrates. There is an increasing number of people who are focusing on body building and muscle strengthening, but are also interested in protein for its long list of health benefits including weight loss, satiety and healthy aging. Furthermore, global issues such as the ageing populations and rising obesity and diabetes levels have further driven consumers towards more healthier choices.

Overall, the growing demand for convenient snacks in Europe, coupled with the increasing popularity of salami, is creating significant opportunities for companies to expand their business and capture market share in this thriving industry.

4.2.2 THE GROWING POPULARITY OF SALAMI AS A GOURMET FOOD ITEM

Salami has been a staple food in Europe for centuries, but in recent years it has gained recognition as a gourmet food item, attracting the attention of foodies and gourmet enthusiasts alike. Consumers are seeking out high-quality, authentic products that are made using traditional techniques and natural ingredients. This has led to a growing demand for artisanal salami, which is often made using time-honored recipes and locally sourced ingredients. This popularity can be attributed to several factors, including:

Artisanal production methods: Many artisanal salami producers are using traditional techniques and natural ingredients, which are seen as more authentic and flavorful. This appeals to consumers who value high-quality, locally sourced food.

Unique flavor profiles: The different regions of Europe have their own unique flavor profiles when it comes to salami. From spicy Calabrese salami from Italy to the sweet and smoky Chorizo from Spain, consumers are seeking out new and exciting taste experiences.

Versatility: Salami can be used in a variety of dishes, from pizzas and sandwiches to charcuterie boards and cheese platters. This versatility makes it a popular ingredient for home chefs, who are experimenting with new recipes and flavor combinations.

Convenient packaging: The introduction of vacuum-sealed packaging has made salami easier to store and transport, making it an ideal food item for picnics, camping trips and other outdoor activities.

The growing popularity of salami as a gourmet food item is due to the combination of traditional production methods, unique flavor profiles, versatility, and convenient packaging. As consumers continue to seek out new food experiences, it is likely that the popularity of salami will only continue to grow.

4.2.3 DRIVERS IMPACT ANALYSIS

FIGURE 13 DRIVERS IMPACT ANALYSIS: PACKAGED SALAMI MARKET

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

4.3 RESTRAINT

4.3.1 INCREASING OBESITY LEVELS & UNHEALTHY LIFESTYLE AND STRINGENT GOVERNMENT REGULATIONS MAY IMPEDE THE MARKET EXPANSION

Increasing obesity levels and unhealthy lifestyle choices are potential factors that may impede the growth of the salami market in Europe. Salami is often high in salt, fat, and calories, which can contribute to weight gain and other health problems when consumed in excess. As more people become aware of the health risks associated with a diet that is high in processed meats, they may choose to reduce their consumption or switch to healthier alternatives.

Additionally, governments and health organizations in Europe are increasingly promoting healthy lifestyle choices and promoting diets that are low in saturated fat and salt. This can impact the demand for salami, as consumers may choose to reduce their consumption of processed meats in favor of healthier options.

The use of starter cultures in processed meat products, including salami, is subject to stringent government regulations in many countries, including those in the European Union. These regulations are in place to ensure the safety of the food supply and to prevent the spread of foodborne illnesses. The use of starter cultures can impact the flavor, texture, and safety of processed meat products, so it is important that they are used properly.

Regulations may include requirements for the Meat Type of starter cultures that can be used, the conditions under which they are stored and used, and the labeling of processed meat products that contain starter cultures. Companies that produce salami must comply with these regulations to ensure that their products are safe for consumption and meet legal requirements. Non-compliance with these regulations can result in penalties, fines, and product recalls, which can be costly and damaging to a company's reputation. Therefore, it is important for companies to be aware of and adhere to the regulations related to the use of starter cultures in processed meat products.

However, it's important to note that while these factors may impact the overall demand for salami, there may still be a market for high-quality, artisanal salami products that are made using traditional methods and are perceived to be healthier than mass-produced varieties.

Overall, the impact of increasing obesity levels and unhealthy lifestyle choices on the salami market in Europe will likely depend on various factors, including consumer education, government policies, and the ability of companies to respond to changing consumer demands.

4.3.2 RESTRAINT IMPACT ANALYSIS

FIGURE 14 RESTRAINT IMPACT ANALYSIS: PACKAGED SALAMI MARKET

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

4.4 OPPORTUNITIES

4.4.1 PREMIUMIZATION OF SALAMI AND EXPANSION INTO EMERGING MARKETS TO OFFER HIGH GROWTH OPPORTUNITIES

As consumers become more conscious of their food choices and are willing to pay a premium for high-quality products, the demand for premium salami products is increasing. Companies that can offer high-quality, artisanal salami products made with premium ingredients and traditional production methods are well-positioned to capture the premium market segment. These products can be sold at a premium price, which can result in higher profit margins for companies. In addition to premium ingredients, companies can differentiate their products by offering unique flavor profiles, using sustainable and environmentally-friendly production methods, or using packaging that is eye-catching and appealing to consumers. However, it's important for companies to differentiate their products effectively and communicate their value proposition to consumers. Marketing and branding strategies that emphasize the quality and uniqueness of the products can help companies stand out in a competitive market and attract premium-seeking consumers.

Expanding into emerging markets in Europe such as Eastern Europe and the Balkans presents a significant opportunity for companies in the salami market. These markets are characterized by growing populations, rising disposable incomes, and increasing demand for high-quality, convenient food products.

As these markets continue to develop, there is a growing opportunity for companies to introduce and establish their salami products and build a strong presence in the market. Companies that can successfully navigate the local regulations and cultural differences, and offer products that meet the needs and expectations of local consumers, are well-positioned to succeed in these markets.

4.5 COVID 19 IMPACT ANALYSIS

4.5.1 IMPACT ON OVERALL INDUSTRY

The COVID-19 pandemic impacted meat production, supply chain, and meat prices that caused a severe socio-economic crisis worldwide. Initially, meat and meat products' prices increased due to less production and increased demand because of panic buying. Whereas, later on, both meat production and demand were significantly decreased due to lockdown restrictions and lower purchasing power of the consumers that results in a decrease in meat prices. In early April 2020, meat packing facilities started to shut down due to the rapid spread of the COVID-19 virus among workers. Furthermore, meat producers and processors faced difficulty in harvesting and shipment of the products due to lockdown situations, decrease in labor force, restrictions in movement of animals within and across the country and change in legislation of local and international export market. These conditions adversely impacted the meat industry due to decrease in meat production, processing and distribution facilities.

4.5.2 IMPACT OF COVID–19 ON EUROPE PACKAGED SALAMI MARKET

The Covid-19 outbreak had a significant impact on the packaged salami market in Europe. The pandemic caused disruptions in the supply chain, leading to shortages of raw materials and labor, and impacting the production and distribution of salami products. Additionally, the closure of food service establishments, such as restaurants and cafes, resulted in a significant drop in demand for packaged salami as consumers shifted their focus to staples and other essential items. The decrease in consumer spending due to economic uncertainty also impacted sales of premium and specialty salami products.

However, the outbreak also created new opportunities for the packaged salami market as consumers stockpiled non-perishable food items, such as salami, in preparation for lockdowns and quarantine measures. This resulted in increased demand for packaged salami and other processed meats, and many companies saw a surge in sales as consumers sought out convenient and shelf-stable food options.

In conclusion, the impact of the Covid-19 outbreak on the Europe packaged salami market was mixed, with disruptions to the supply chain and decreases in demand for non-essential items offset by increased demand for packaged salami as a shelf-stable food option. Companies that were able to adapt quickly to changing market conditions and consumer behavior were better able to weather the impact of the pandemic.

4.5.3 IMPACT ON PRODUCTION

The COVID-19 outbreak has had a significant impact on the European packaged salami market, affecting both production and demand. On the production side, the pandemic has disrupted supply chains and created shortages of certain ingredients, leading to temporary disruptions in the production of packaged salami products. In some cases, production facilities were forced to close temporarily due to health and safety concerns, further exacerbating production disruptions.

Additionally, the pandemic has led to changes in consumer behavior, with many people stockpiling food and household items, leading to shortages and fluctuations in demand for packaged salami products. This has put pressure on manufacturers to increase production and adjust their supply chains to meet the changing demand.

However, despite these challenges, the packaged salami market has shown resilience in the face of the pandemic. The trend of consumers stockpiling and looking for convenient, shelf-stable food products has actually benefited the packaged salami market, as these products are well-suited for home consumption and long-term storage.

4.5.4 IMPACT ON CONSUMER BUYING BEHAVIOUR

The Covid-19 pandemic has had a significant impact on consumer buying behavior in the European packaged salami market. Some of the key ways in which the pandemic has affected consumer behavior are as follows:

1. Increased Demand for Convenient and Shelf-Stable Products: The pandemic has led to increased demand for convenient and shelf-stable products, such as packaged salami, as consumers look to stock up on food that can be stored for a long time without refrigeration.

2. Shift towards Online Shopping: With lockdowns and social distancing measures in place, there has been a significant shift towards online shopping for food and grocery products. This has created opportunities for companies that can effectively leverage e-commerce channels to reach consumers.

3. Growing Interest in Health and Wellness: The pandemic has heightened consumer awareness of health and wellness, leading to increased demand for products that are perceived as being healthy and nutritious. This presents an opportunity for companies to position their salami products as healthy and nutritious snacks.

4. Reduction in Out-of-Home Eating: The pandemic has resulted in a reduction in out-of-home eating and a shift towards home cooking and meal preparation. This has led to a rise in demand for versatile ingredients, such as packaged salami, that can be used in a variety of recipes.

4.5.5 IMPACT ON SUPPLY CHAIN

The Covid-19 pandemic has had a significant impact on the Europe packaged salami market, particularly in terms of the supply chain. Here are some of the key ways the outbreak has affected the market:

1. Disruptions in Raw Material Supply: The pandemic has disrupted the supply of raw materials used in the production of salami, such as meat, spices, and packaging materials. This has resulted in shortages and increased prices for these materials, which has put pressure on salami producers.

2. Supply Chain Delays: The pandemic has caused delays in the delivery of goods, as borders have been closed and transportation has been disrupted. This has resulted in longer lead times for the delivery of raw materials and finished products, leading to disruptions in the supply chain.

3. Labour Shortages: The outbreak has resulted in labour shortages in many industries, including the food and beverage sector. This has made it difficult for salami producers to maintain their normal production levels and meet the demand for their products.

4. Changing Consumer Trends: The pandemic has led to a shift in consumer behaviour, as people have become more focused on stocking up on essential items, including packaged food products like salami. This has resulted in increased demand for salami, but has also put pressure on the supply chain as companies try to keep up with the changing demand.

4.5.6 IMPACT ON SUPPLY CHAIN

Supply Chain Disruptions: The COVID-19 outbreak has disrupted global supply chains, caused shortages of raw materials and increased the cost of production for packaged salami products. This has led to an increase in the prices of these products.

Changes in Consumer Demand: The pandemic has led to changes in consumer behavior, with many people stockpiling food and household supplies. This has resulted in increased demand for packaged salami products and a corresponding increase in prices.

Decreased Competition: The pandemic has led to the temporary closure of some salami producers, reducing competition in the market and allowing remaining companies to increase their prices.

Logistics Challenges: The pandemic has also led to logistics challenges, with reduced capacity and increased costs for shipping and transportation. This has resulted in higher prices for packaged salami products in some regions.

4.5.7 IMPACT ON SUPPLY CHAIN

The COVID-19 pandemic has had a significant impact on the European packaged salami market, affecting both store-based and non-store-based sales.

Store-Based Sales: The lockdowns and restrictions imposed due to the COVID-19 pandemic have led to a significant decrease in foot traffic and sales at brick-and-mortar stores. This has had a negative impact on store-based sales of packaged salami, as consumers have been unable to visit stores to purchase these products.

Non-Store-Based Sales: On the other hand, the COVID-19 pandemic has accelerated the shift towards online shopping and e-commerce. As consumers have been staying at home and avoiding physical stores, non-store-based sales, including online sales, have increased. This has provided an opportunity for companies to sell their packaged salami products online and reach a wider audience.

In conclusion, the impact of the COVID-19 pandemic on the European packaged salami market has been mixed, with a decline in store-based sales offset by an increase in non-store-based sales. Companies that have the ability to adapt to the changing market conditions and effectively reach consumers through online channels have been better positioned to weather the impact of the pandemic.

5 MARKET FACTOR ANALYSIS

5.1 SUPPLY/ VALUE CHAIN ANALYSIS

FIGURE 15 SUPPLY / VALUE CHAIN: EUROPE PACKAGED SALAMI MARKET

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

5.1.1 RAW MATERIALS

Raw material sourcing is a critical aspect of the production of packed salami, and the choice of suppliers and sources can have a significant impact on the quality, cost, and sustainability of the final product. Companies typically source meat from local suppliers, who provide fresh and high-quality meat that meets the company's specifications and standards. In some cases, companies may also source meat from other countries, depending on factors such as availability, cost, and quality.

In addition to meat, companies also source spices and other ingredients, such as salt, sugar, and preservatives, to add flavor and enhance the shelf life of the product. These ingredients are sourced from suppliers who meet the company's quality and sustainability standards and provide ingredients that meet the company's specifications.

Sourcing high-quality raw materials is critical for companies in the packed salami market, as it helps to ensure that the final product meets consumer expectations for taste, quality, and safety. Companies that invest in sourcing high-quality raw materials are well-positioned to succeed in this market and build a strong reputation among consumers.

Meat: The primary ingredient in packed salami is meat, typically pork, beef, or a combination of both. The meat is sourced from local suppliers or from other countries, depending on availability and cost. The meat is usually ground and mixed with other ingredients to create the final product.

Spices: Spices, such as garlic, black pepper, and paprika, are used to add flavor to the salami. Companies typically source these ingredients from suppliers who meet their quality and sustainability standards.

Other Ingredients: In addition to meat and spices, other ingredients, such as salt, sugar, and preservatives, are used in the production of packed salami. These ingredients help to enhance the flavor and extend the shelf life of the product.

5.1.2 PACKAGED SALAMI MARKET MANUFACTURING

After the raw materials have been sourced, they are processed and transformed into salami through a combination of grinding, mixing, stuffing, and curing. This process typically involves specialized equipment and a controlled environment to ensure consistent quality and food safety.

• Grinding: The first step in the production of packed salami is grinding the meat, which is usually pork, beef, or a combination of both. The meat is ground to the desired consistency and texture.

• Mixing: After the meat has been ground, it is mixed with other ingredients, such as spices, salt, sugar, and preservatives, to create the final product. This mixture is typically blended in a mixer to ensure a consistent mixture and to distribute the ingredients evenly.

• Stuffing: The next step is stuffing, which involves filling the meat mixture into casings, such as natural or synthetic casings. The stuffed salami is then tied or twisted to create individual portions.

• Curing: The final step in the production process is curing, which involves storing the salami in a controlled environment for a specified period of time. The curing process helps to develop the flavor of the salami and also contributes to its preservation. The length of the curing process depends on factors such as the Meat Type of salami, the desired flavor, and the manufacturer's specifications.

• Packaging: After the salami has been cured, it is packaged in a range of materials, including vacuum-sealed plastic, aluminum foil, or paper. The packaging helps to preserve the quality and freshness of the product and also provides important information such as ingredients, nutrition, and storage instructions.

Overall, the manufacturing process for packed salami is a complex and carefully controlled process that involves a combination of specialized equipment and skilled personnel to ensure consistent quality and food safety. Companies that invest in the production of high-quality packed salami are well-positioned to succeed in this market.

5.1.3 DISTRIBUTION & SALES

Distribution & sales is a very important part of any industry. The packaged salami is then sold to wholesalers, who distribute the product to retailers. Wholesalers play a crucial role in the distribution of packaged salami by providing a large network of distribution channels and ensuring the product reaches a wide range of customers. The packaged salami is then sold to retailers, such as supermarkets, convenience stores, and specialty food stores. Retailers play a key role in making the product available to consumers and ensuring its visibility and accessibility in the market.

5.1.4 END-USER

Finally, the packaged salami is purchased by consumers, either at a physical retail store or online. Consumers use the salami in various ways, such as slicing it for sandwiches, adding it to pasta dishes, or eating it as a snack.

5.2 PORTER’S FIVE FORCES MODEL

Michael Porter’s five forces model gives a framework that models the Europe Packaged salami Market, which is influenced by five forces. The strategic business managers, trying to create an edge over competitive firms in the Europe Packaged salami Market can utilize this model to better comprehend the industry connection in which the firm operates. The components of each of the forces and the degree or impact of each component in the context of the Europe Packaged salami Market have been broken down and analyzed.

FIGURE 16 PORTER'S FIVE FORCES ANALYSIS OF THE EUROPE PACKAGED SALAMI MARKET

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

5.3 THREAT OF NEW ENTRANTS

The packed salami market is highly competitive with established players such as Bell, Tönnies Holding, The Family Butchers and many more making it difficult for new entrants to gain market share. However, the increasing demand for high-quality, specialty packed salami products creates opportunities for new entrants to enter the market. Additionally, new entrants can also differentiate themselves from existing players by offering unique flavor profiles, locally sourced ingredients, and eco-friendly packaging. The ease of entry into the packed salami market may also increase as new technologies make it easier for small companies to produce and distribute products. However, the barriers to entry, such as economies of scale, high start-up costs, and brand recognition, will remain a challenge for new entrants. Hence, the threat of new entrants in the Europe Packaged salami Market is expected to be low to moderate.

5.4 BARGAINING POWER OF SUPPLIERS

There are many suppliers of the raw materials used in the production of packed salami, reducing the bargaining power of suppliers. This competition among suppliers leads to lower prices for raw materials, which benefits the packed salami producers. Furthermore, the abundance of suppliers for ingredients such as meat, spices, and packaging materials give packed salami producers the ability to switch suppliers if necessary. This reduces the bargaining power of suppliers and gives packed salami producers more control over the cost of their production. Additionally, many producers also have their own farms and livestock to produce raw materials, reducing their dependence on external suppliers and further lowering the bargaining power of suppliers. Hence, the bargaining power of suppliers in the Europe Packaged salami is expected to be low.

5.5 BARGAINING POWER OF BUYERS

The buyers of packed salami, such as supermarkets and retail stores, have significant bargaining power due to their ability to negotiate lower prices from suppliers and their ability to choose from a variety of suppliers. The buyers also have the power to dictate the terms of delivery and quality of the packed salami products, as well as the Meat Type of packaging and labeling required. With many options for suppliers, buyers can easily switch to another supplier if they are not satisfied with the current supplier's offerings. Furthermore, the increasing popularity of private label products gives buyers even more bargaining power as they can negotiate lower prices for their own brand of packed salami. This allows them to offer competitive prices to consumers while maintaining their profit margins. Hence, the bargaining power of buyers in the Europe Packaged salami Market is expected to be high.

5.6 THREAT OF SUBSTITUTES

The packed salami market faces competition from other meat products such as ham, bacon, and sausage. However, the convenience and versatility of packed salami make it a popular choice among consumers. Despite this competition, the popularity of packed salami remains high, making the threat of substitute products medium. The threat of substitutes in the Europe Packaged salami Market is High.

5.7 INTENSITY OF RIVALRY

The packed salami market is highly competitive with numerous established players and new entrants. Competition is driven by factors such as price, quality, brand reputation, and innovation. The packed salami market is indeed highly competitive, and there are several established players who have a strong brand reputation and a loyal customer base. In addition to these factors, companies are also looking to differentiate themselves through innovation and the introduction of new products and flavors. Price is another key factor that drives competition in the packed salami market. Companies are continually looking to reduce their production costs in order to offer products at competitive prices, without sacrificing quality. This is particularly important for companies that cater to price-sensitive customers, who are looking for good quality products at affordable prices.

Packaged salami market is competitive market as there are players operating at various stages of the value chain.

6 EUROPE PACKAGED SALAMI MARKET,

BY MEAT TYPE

6.1 OVERVIEW

Based on Meat Type, the Europe Packaged salami Market is segmented into:

• Pork

• Chicken

• Beef

• Others

The pork segment accounted for the largest market share of 51.47%, with a market value of USD 2,955.40 million in 2021; it is expected to register a CAGR of 5.67%. The beef segment was the second-largest market and valued at USD 1,864.14 million in 2021; it is projected to exhibit a CAGR of 5.85%. However, the others segment is expected to register the highest CAGR of 6.17% during the forecast period.

FIGURE 17 EUROPE PACKAGED SALAMI MARKET, BY MEAT TYPE, 2021 & 2030 (USD MILLION)

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

TABLE 2 EUROPE PACKAGED SALAMI MARKET, BY MEAT TYPE, 2018–2030 (USD MILLION)

Meat Type 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Pork 4,914.11 4,520.38 2,873.83 2,955.40 3,133.87 4,872.31 5.67%

Chicken 1,094.85 1,010.52 644.73 665.25 707.87 1,130.76 6.03%

Beef 3,081.80 2,839.83 1,809.89 1,864.14 1,980.42 3,121.65 5.85%

Others 420.59 388.76 248.76 256.94 273.83 442.02 6.17%

Total 9,511.35 8,759.49 5,577.20 5,741.73 6,095.99 9,566.74 5.79%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

6.2 PORK

Pork salami is a type of cured sausage made from pork, spices, and other ingredients. It is usually smoked or air-dried for preservation. Salami can be eaten as an appetizer, sliced in sandwiches, added to salads or pasta dishes, used as a pizza topping, or served with cheese and crackers. It also makes a great addition to charcuterie boards.

Pork is the major type of meat consumed in Europe. The per capita consumption of pork was around 28.34 kg in 2021. In 2021, the European pork meat market experienced a major trend related to rising output. EU market leaders continue to expand production in Spain, Denmark, and the Netherlands. Pork salami is a popular type of salami that is made from ground pork and a blend of spices and seasonings. It is typically sold in pre-packaged form and can be eaten as a snack, as a sandwich ingredient, or as part of a larger meal. The pork salami market has been growing in recent years, driven by increasing demand for convenience foods, a growing preference for meat-based protein sources, and the popularity of salami as a snack food. Additionally, the premiumization trend, where consumers are willing to pay more for high-quality, artisanal products, has also contributed to the growth of the pork salami market.

Germany accounted for the largest market share of 48.81%, with a market value of USD 1,442.56 million in 2021; the market is expected to register a CAGR of 5.78%. Rest of Europe was the second-largest market and valued at USD 657.02 million in 2021; the market is projected to exhibit a CAGR of 5.42%. However, the market in France is expected to register the highest CAGR of 5.99% during the forecast period.

TABLE 3 EUROPE PACKAGED SALAMI MARKET, BY PORK TYPE, 2018–2030 (USD MILLION)

Countries 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

UK 216.79 198.70 125.91 129.00 136.31 205.69 5.28%

Germany 2,390.63 2,201.36 1,401.42 1,442.56 1,531.36 2,400.28 5.78%

France 762.26 703.36 448.70 462.82 492.33 784.12 5.99%

Italy 192.75 177.28 112.72 115.90 122.88 190.80 5.65%

Spain 99.36 101.60 165.64 148.11 180.05 268.21 5.11%

Rest of Europe 1,252.31 1,138.08 619.43 657.02 670.93 1,023.21 5.42%

Total 4,914.11 4,520.38 2,873.83 2,955.40 3,133.87 4,872.31 5.67%

6.3 CHICKEN

Chicken Salami is a type of cured sausage made from ground chicken and other ingredients such as spices, herbs, and seasonings. It is usually served cold in thin slices or cubes as an appetizer or snack. Chicken salami can also be used to add flavor to sandwiches, salads, pizzas, pasta dishes, and more. The chicken salami market in Europe is a growing segment within the meat industry. Chicken salami is a type of processed meat made from ground chicken meat that is seasoned and often mixed with other ingredients such as spices, herbs, and preservatives. It is a popular product due to its convenience, versatility, and relatively low cost compared to other types of meat. In recent years, there has been a growing demand for healthier, more sustainable, and more ethical food options, and this trend has also impacted the chicken salami market in Europe. Consumers are becoming more conscious of the health benefits of chicken meat compared to other meats, such as red meat, and are therefore increasingly opting for chicken salami. Additionally, the popularity of plant-based and vegetarian diets has resulted in an increase in demand for chicken salami as an alternative source of protein.

Germany accounted for the largest market share of 49.35%, with a market value of USD 328.33 million in 2021; the market is expected to register a CAGR of 6.15%. Rest of Europe was the second-largest market and valued at USD 142.01 million in 2021; the market is projected to exhibit a CAGR of 5.68%. However, the market in France is expected to register the highest CAGR of 6.37% during the forecast period.

TABLE 4 EUROPE PACKAGED SALAMI MARKET, BY CHICKEN TYPE, 2018–2030 (USD MILLION)

Countries 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

UK 49.69 45.65 28.99 29.76 31.51 48.37 5.50%

Germany 538.35 497.49 317.84 328.33 349.79 563.94 6.15%

France 175.72 162.72 104.17 107.84 115.12 188.61 6.37%

Italy 41.09 37.97 24.26 25.05 26.69 43.01 6.15%

Spain 21.38 21.95 35.93 32.25 39.37 60.57 5.53%

Rest of Europe 268.63 244.74 133.55 142.01 145.39 226.26 5.68%

Total 1,094.85 1,010.52 644.73 665.25 707.87 1,130.76 6.03%

6.4 BEEF

Beef salami is a type of cured sausage made from ground beef, pork fat, spices, and other ingredients. It is usually smoked or air-dried and can be eaten as-is or used in sandwiches, pizzas, pasta, salads, and more. Beef salami has a strong flavor that pairs well with cheese and other meats. It also adds depth to dishes like soups and stews. Demand for beef salami in Europe is driven by several factors, including changing consumer preferences, rising disposable incomes, and increasing urbanization. Consumers in Europe are increasingly looking for high-quality, convenient food products, and beef salami is a popular option due to its taste, versatility, and convenience. The product is also relatively affordable, making it accessible to a wide range of consumers.

Urbanization and rising disposable incomes are also contributing to the demand for beef salami in Europe. As urban populations grow, there is an increasing demand for convenient and easily accessible food products. Beef salami is a popular option for busy urban consumers who are looking for a quick and convenient snack or meal option. European beef salami is a type of cured meat that is made from ground beef and seasoned with various spices and flavorings. It is a staple in many European countries, particularly Italy, Germany, and France, and is often enjoyed as part of a charcuterie board or as a filling for sandwiches. European beef salami is typically made from high-quality beef, and the flavor can vary depending on the spices and ingredients used.

Germany accounted for the largest market share of 49.32%, with a market value of USD 919.42 million in 2021; the market is expected to register a CAGR of 5.97%. Rest of Europe was the second-largest market and valued at USD 405.57 million in 2021; the market is projected to exhibit a CAGR of 5.55%. However, the market in France is expected to register the highest CAGR of 6.21% during the forecast period.

TABLE 5 EUROPE PACKAGED SALAMI MARKET, BY BEEF TYPE, 2018–2030 (USD MILLION)

Countries 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

UK 135.01 123.88 78.58 80.60 85.26 129.81 5.39%

Germany 1,515.64 1,398.10 891.62 919.42 977.73 1,554.37 5.97%

France 479.99 443.81 283.70 293.22 312.56 506.02 6.21%

Italy 118.70 109.40 69.71 71.82 76.30 120.46 5.87%

Spain 62.42 63.93 104.41 93.51 113.87 171.94 5.29%

Rest of Europe 770.04 700.70 381.87 405.57 414.69 639.04 5.55%

Total 3,081.80 2,839.83 1,809.89 1,864.14 1,980.42 3,121.65 5.85%

6.5 OTHERS

It includes Mutton salami, Fish, Turkey. Turkey Salami is a type of cured sausage made from ground turkey meat, usually seasoned with garlic, salt, pepper, and other spices. It is often smoked or air-dried for preservation. Turkey salami can be eaten as an appetizer or snack on its own or used in sandwiches and salads. It also makes a great addition to pizzas and pasta dishes. European fish salami is a type of cured fish product that is popular in many countries across Europe. It is made from a blend of fish meat and spices, which are ground, mixed, and then shaped into a salami-like sausage. The mixture is then dried and cured, either naturally or with the use of preservatives, to create a flavorful and textured snack or ingredient. Fish salami is often enjoyed as a snack or appetizer, either sliced thin and served on crackers or bread, or as a topping for salads, sandwiches, and pizzas. It is also commonly used as a flavoring in soups, sauces, and other dishes. Mutton salami is made from goat or lamb. Mutton is red meat, and as such, it is high in protein and fat. Moreover, since it is deli meat, mutton salami is also high in sodium and cholesterol. Mutton salami can be made at home or purchased pre-made from a grocery store

Germany accounted for the largest market share of 45.85%, with a market value of USD 117.82 million in 2021; the market is expected to register a CAGR of 6.28%. Rest of Europe was the second-largest market and valued at USD 60.97 million in 2021; the market is projected to exhibit a CAGR of 5.78%. However, the market in France is expected to register the highest CAGR of 6.58% during the forecast period.

TABLE 6 EUROPE PACKAGED SALAMI MARKET, BY OTHERS TYPE, 2018–2030 (USD MILLION)

Countries 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

UK 18.57 17.12 10.91 11.25 11.95 18.89 5.89%

Germany 192.46 178.08 113.91 117.82 125.65 204.51 6.28%

France 68.07 63.17 40.53 42.04 44.97 74.89 6.58%

Italy 16.96 15.73 10.08 10.45 11.16 18.45 6.48%

Spain 9.52 9.79 16.04 14.42 17.62 27.35 5.66%

Rest of Europe 115.01 104.89 57.29 60.97 62.48 97.93 5.78%

Total 420.59 388.76 248.76 256.94 273.83 442.02 6.17%

7 EUROPE PACKAGED SALAMI MARKET,

BY CATEGORY

7.1 OVERVIEW

Based on Category, the Europe Packaged salami Market is segmented into:

• Standard

• Ready-to-Eat

The ready-to-eat segment accounted for a larger market share of 60.55% in 2021, with a market value of USD 3,476.56 million; it is expected to register a higher CAGR of 5.86% during the forecast period. The standard segment was valued at USD 2,265.17 million in 2021; it is projected to exhibit a CAGR of 5.70%.

FIGURE 18 EUROPE PACKAGED SALAMI MARKET, BY CATEGORY, 2021 & 2030 (USD MILLION)

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Standard 3,759.62 3,459.60 2,202.56 2,265.17 2,403.22 3,744.52 5.70%

Ready-to-Eat 5,751.73 5,299.89 3,374.64 3,476.56 3,692.77 5,822.22 5.86%

Total 9,511.35 8,759.49 5,577.20 5,741.73 6,095.99 9,566.74 5.79%

TABLE 7 EUROPE PACKAGED SALAMI MARKET, BY CATEGORY, 2018-2030 (USD MILLION)

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

7.2 STANDARD

The Europe Standard salami category refers to the quality and standards set by the European Union for the production of salami products. This includes guidelines for the use of ingredients, production methods, labeling, and health and safety regulations. The goal is to ensure that salami products produced in Europe are of high quality, safe for consumption, and meet the expectations of consumers. Products that meet these standards are allowed to carry the EU quality emblem, which gives consumers confidence in the authenticity and quality of the product. The standard category for European salami refers to the traditional, classic styles of salami that are widely recognized and produced in Europe. This category typically includes salami made with beef or pork, seasoned with a blend of spices and herbs, and dried or fermented to develop flavor and texture. Examples of standard European salami include Genoa salami, pepperoni, and chorizo. These salamis are often used as a staple in sandwiches, charcuterie boards, and pasta dishes.

Germany accounted for the largest market share of 49.20%, with a market value of USD 1,114.40 million in 2021; the market is expected to register a CAGR of 5.81%. Rest of Europe was the second-largest market and valued at USD 495.65 million in 2021; the market is projected to exhibit a CAGR of 5.47%. However, the market in France is expected to register the highest CAGR of 5.94% during the forecast period.

TABLE 8 EUROPE PACKAGED SALAMI MARKET, BY STANDARD, 2018-2030 (USD MILLION)

Countries 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

UK 164.81 151.09 95.76 98.13 103.71 156.75 5.30%

Germany 1,845.09 1,699.53 1,082.28 1,114.40 1,183.37 1,859.48 5.81%

France 583.71 538.34 343.25 353.87 376.25 596.75 5.94%

Italy 145.49 133.92 85.23 87.70 93.06 145.47 5.74%

Spain 77.25 79.06 128.99 115.43 140.43 210.55 5.19%

Rest of Europe 943.27 857.66 467.05 495.65 506.40 775.51 5.47%

Total 3,759.62 3,459.60 2,202.56 2,265.17 2,403.22 3,744.52 5.70%

7.3 READY-TO-EAT

European-style salami is a type of dry-cured sausage that is typically made from ground beef or pork and seasoned with a blend of spices and herbs. This type of salami is typically ready to eat, meaning that it does not require cooking or additional preparation before it is consumed. European-style salami is often sold in thin slices and used as a topping for sandwiches or crackers, or as a snack on its own. It is also a popular ingredient in antipasto platters and charcuterie boards. They are also commonly found in grocery stores, delis, and specialty food shops in the ready to eat market.

Germany accounted for the largest market share of 48.72%, with a market value of USD 1,693.73 million in 2021; the market is expected to register a CAGR of 5.97%. Rest of Europe was the second-largest market and valued at USD 769.93 million in 2021; the market is projected to exhibit a CAGR of 5.53%. However, the market in France is expected to register the highest CAGR of 6.26% during the forecast period.

TABLE 9 EUROPE PACKAGED SALAMI MARKET, BY READY TO EAT, 2018-2030 (USD MILLION)

Countries 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

UK 255.25 234.26 148.63 152.48 161.33 246.01 5.42%

Germany 2,792.00 2,575.50 1,642.51 1,693.73 1,801.17 2,863.62 5.97%

France 902.33 834.73 533.85 552.05 588.73 956.89 6.26%

Italy 224.01 206.45 131.54 135.52 143.98 227.25 5.87%

Spain 115.42 118.21 193.03 172.86 210.47 317.54 5.27%

Rest of Europe 1,462.72 1,330.74 725.08 769.93 787.09 1,210.93 5.53%

Total 5,751.73 5,299.89 3,374.64 3,476.56 3,692.77 5,822.22 5.86%

8 EUROPE PACKAGED SALAMI MARKET,

BY FORM

8.1 OVERVIEW

Based on Form, the Europe Packaged salami Market is segmented into:

• Organic

• Conventional

The conventional segment accounted for a larger market share of 89.69%, with a market value of USD 5,149.96 million in 2021; it is expected to register a CAGR of 5.77%. The organic segment was valued at USD 591.77 million in 2021; it is projected to exhibit a higher CAGR of 6.04% during the forecast period.

FIGURE 19 EUROPE PACKAGED SALAMI MARKET, BY FORM, 2021 & 2030 (USD MILLION)

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Organic 978.54 902.91 572.76 591.77 628.95 1,005.43 6.04%

Conventional 8,532.81 7,856.58 5,004.44 5,149.96 5,467.05 8,561.31 5.77%

Total 9,511.35 8,759.49 5,577.20 5,741.73 6,095.99 9,566.74 5.79%

TABLE 10 EUROPE PACKAGED SALAMI MARKET, BY FORM, 2018-2030 (USD MILLION)

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

8.2 ORGANIC

Organic Europe salami refers to a type of salami that is produced using organic farming methods and ingredients. This means that the animals used for the meat are raised without the use of antibiotics, hormones, and other chemicals, and the ingredients used in the preparation of the salami are also organic and free from artificial preservatives, flavors, and colors. Organic Europe salami is considered a healthier and more sustainable alternative to traditional salami and is highly valued for its unique flavor and texture.

Organic salami demand in Europe has been on the rise in recent years due to growing awareness and interest in healthier and more sustainable food options. The trend towards organic products is driven by consumers who are seeking to avoid harmful chemicals and additives commonly found in conventional meat products. As a result, organic salami has become a popular choice among consumers who are looking for a healthy and environmentally responsible option. Additionally, organic salami is often perceived as having a higher quality and better taste compared to conventional products.

There are several factors contributing to the growth of organic salami demand in Europe, including increasing health concerns, environmental sustainability, and animal welfare. Consumers are increasingly willing to pay a premium for organic products, which has created a growing market for organic salami. Retailers are also offering a wider variety of organic salami products, which has helped to increase the popularity of the product.

Germany accounted for the largest market share of 48.45%, with a market value of USD 286.70 million in 2021; the market is expected to register a CAGR of 6.11%. Rest of Europe was the second-largest market and valued at USD 141.01 million in 2021; the market is projected to exhibit a CAGR of 5.77%. However, the market in France is expected to register the highest CAGR of 6.45% during the forecast period.

TABLE 11 EUROPE PACKAGED SALAMI MARKET, BY ORGANIC, 2018-2030 (USD MILLION)

Countries 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

UK 39.38 36.25 23.08 23.75 25.21 39.39 5.74%

Germany 470.66 434.76 277.65 286.70 305.32 490.73 6.11%

France 148.45 137.58 88.14 91.31 97.56 160.80 6.45%

Italy 36.03 33.26 21.23 21.91 23.33 37.35 6.06%

Spain 17.94 18.42 30.16 27.08 33.05 50.91 5.55%

Rest of Europe 266.10 242.63 132.50 141.01 144.48 226.26 5.77%

Total 978.54 902.91 572.76 591.77 628.95 1,005.43 6.04%

8.3 CONVENTIONAL

The European conventional salami market refers to the traditional and non-organic production of salami products in Europe. This market is characterized by large-scale production and the use of artificial preservatives, flavorings, and other chemicals to enhance the taste and shelf life of salami products. The demand for conventional salami in Europe is high, with a significant portion of the population consuming it regularly as a part of their diet. Salami is a popular snack food, and it is also used as an ingredient in a variety of dishes such as sandwiches, pizzas, and pasta sauces. The demand for traditional European salami such as pepperoni, Genoa, and chorizo is particularly strong, and the market is growing in countries like Italy, Spain, and Germany. Additionally, the rise in popularity of artisanal and specialty salamis has also contributed to the growing demand for conventional salami in Europe.

The conventional salami market in Europe is highly competitive and dominated by a few large players who have established strong brand recognition and distribution networks. The market is driven by consumer demand for convenient and tasty meat products, with salami being a popular choice for snacking, sandwiches, and pizza toppings. Despite the popularity of conventional salami, there has been growing consumer concern over the use of artificial ingredients and preservatives. This has led to a shift towards organic and artisanal salami products, which are perceived to be healthier and more authentic.

Germany accounted for the largest market share of 48.96%, with a market value of USD 2,521.42 million in 2021; the market is expected to register a CAGR of 5.88%. Rest of Europe was the second-largest market and valued at USD 1,124.56 million in 2021; the market is projected to exhibit a CAGR of 5.48%. However, the market in France is expected to register the highest CAGR of 6.10% during the forecast period.

TABLE 12 EUROPE PACKAGED SALAMI MARKET, BY CONVENTIONAL, 2018-2030 (USD MILLION)

Countries 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

UK 380.68 349.09 221.32 226.86 239.84 363.37 5.33%

Germany 4,166.43 3,840.27 2,447.14 2,521.42 2,679.22 4,232.37 5.88%

France 1,337.59 1,235.49 788.95 814.60 867.42 1,392.84 6.10%

Italy 333.47 307.11 195.54 201.30 213.72 335.37 5.79%

Spain 174.73 178.85 291.86 261.21 317.85 477.18 5.21%

Rest of Europe 2,139.90 1,945.77 1,059.63 1,124.56 1,149.00 1,760.18 5.48%

Total 8,532.81 7,856.58 5,004.44 5,149.96 5,467.05 8,561.31 5.77%

9 EUROPE PACKAGED SALAMI MARKET,

BY DISTRIBUTION CHANNEL

9.1 OVERVIEW

Based on distribution channel, the Europe Packaged salami Market is segmented into:

• Supermarkets & Hypermarkets

• Specialty Stores

• Online

• Others

The supermarkets & hypermarkets segment accounted for the largest market share of 43.67%, with a market value of USD 2,507.14 million in 2021; it is expected to register a CAGR of 5.68%. The specialty stores segment was the second-largest market and valued at USD 1,613.45 million in 2021; it is projected to exhibit a CAGR of 5.85%. However, the online segment is expected to register the highest CAGR of 5.96% during the forecast period.

FIGURE 20 EUROPE PACKAGED SALAMI MARKET, BY DISTRIBUTION CHANNEL, 2021 & 2030 (USD MILLION)

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

TABLE 13 EUROPE PACKAGED SALAMI MARKET, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Supermarkets & Hypermarkets 4,164.85 3,831.79 2,438.02 2,507.14 2,659.22 4,138.22 5.68%

Specialty Stores 2,669.01 2,459.21 1,566.41 1,613.45 1,713.82 2,700.20 5.85%

Online 2,027.93 1,870.38 1,191.84 1,229.11 1,306.84 2,076.72 5.96%

Others 649.56 598.11 380.93 392.02 416.11 651.60 5.77%

Total 9,511.35 8,759.49 5,577.20 5,741.73 6,095.99 9,566.74 5.79%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

9.2 SUPERMARKETS & HYPERMARKETS

The supermarkets and hypermarkets in Europe are one of the major channels for the distribution of salami products. These retail stores offer a wide range of salami products, from local brands to international brands. The customers can choose from various options such as cured, uncured, flavored, and organic salami. The large retail chains like Carrefour, Tesco, and Aldi have a significant share in the salami market in Europe. These retail giants offer private label products which are cheaper than branded products and have become popular among cost-conscious customers. Moreover, the supermarkets and hypermarkets have started offering value-added services such as in-store deli counters and food service areas where customers can taste and buy salami products. These services have increased the popularity of salami among customers as they can sample and purchase the product without having to go to a specialized deli store.

In conclusion, the supermarkets and hypermarkets play a significant role in the distribution of salami products in Europe. The retail giants are continuously expanding their product range and offering value-added services to attract customers, making it easier for them to purchase salami products.

Germany accounted for the largest market share of 48.96%, with a market value of USD 1,227.50 million in 2021; the market is expected to register a CAGR of 5.80%. Rest of Europe was the second-largest market and valued at USD 551.42 million in 2021; the market is projected to exhibit a CAGR of 5.38%. However, the market in France is expected to register the highest CAGR of 6.05% during the forecast period.

TABLE 14 EUROPE PACKAGED SALAMI MARKET, BY SUPERMARKETS & HYPERMARKETS, 2018-2030

(USD MILLION)

Countries 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

UK 182.22 166.95 105.75 108.30 114.39 172.06 5.23%

Germany 2,032.89 1,872.35 1,192.23 1,227.50 1,303.35 2,046.52 5.80%

France 649.03 599.22 382.48 394.74 420.15 672.26 6.05%

Italy 163.54 150.49 95.74 98.48 104.47 162.84 5.71%

Spain 85.16 87.03 141.80 126.71 153.94 228.19 5.04%

Rest of Europe 1,052.01 955.75 520.04 551.42 562.92 856.35 5.38%

Total 4,164.85 3,831.79 2,438.02 2,507.14 2,659.22 4,138.22 5.68%

9.3 SPECIALTY STORES

Specialty stores in Europe form a significant segment of the salami market as they offer a wide range of high-quality salami products to consumers. These stores cater to customers looking for premium, artisanal, and authentic products, which are not commonly available in traditional grocery stores. The specialty stores offer various types of salami such as cured, cooked, dried, and semi-dried salamis, made from different meats such as pork, beef, chicken, turkey, and others.

In addition to selling salami, these stores also provide customers with information on the origin and production of the products, which helps to enhance the consumer experience. The specialty stores are known for offering a more personal touch, and many of them have knowledgeable staff who are trained to assist customers with their purchasing decisions.

The specialty stores in Europe have been experiencing a surge in popularity in recent years due to the increasing demand for high-quality and unique food products. This has resulted in a growing number of specialty stores, offering a diverse range of salami products from different regions and countries.

Germany accounted for the largest market share of 48.72%, with a market value of USD 786.14 million in 2021; the market is expected to register a CAGR of 5.96%. Rest of Europe was the second-largest market and valued at USD 356.32 million in 2021; the market is projected to exhibit a CAGR of 5.57%. However, the market in France is expected to register the highest CAGR of 6.16% during the forecast period.

TABLE 15 EUROPE PACKAGED SALAMI MARKET, BY SPECIALTY STORES, 2018-2030 (USD MILLION)

Countries 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

UK 119.13 109.37 69.42 71.24 75.40 115.31 5.45%

Germany 1,296.07 1,195.52 762.40 786.14 835.97 1,328.61 5.96%

France 419.58 387.77 247.76 255.95 272.70 439.84 6.16%

Italy 103.90 95.74 60.99 62.82 66.73 105.14 5.85%

Spain 54.00 55.33 90.38 80.98 98.64 149.34 5.32%

Rest of Europe 676.33 615.49 335.47 356.32 364.37 561.96 5.57%

Total 2,669.01 2,459.21 1,566.41 1,613.45 1,713.82 2,700.20 5.85%

9.4 ONLINE

The demand for salami in Europe has been on the rise, especially with the growing trend of online shopping. With the increase in online shopping, consumers are able to access a wide range of salami products from various brands and suppliers, making it easier for them to find the perfect product for their needs. There has been an increase in the number of e-commerce platforms and websites that specialize in the sale of salami, providing consumers with a convenient and easy way to purchase their favorite products. This has resulted in an increase in the demand for salami, as consumers can now purchase high-quality products from the comfort of their homes. In addition, the rise of social media platforms such as Instagram and Pinterest have also contributed to the increase in demand for salami. These platforms have become an effective marketing tool for salami producers, as they can showcase their products and reach a wider audience. Overall, the growth in online demand for salami in Europe can be attributed to the convenience of online shopping, the increase in e-commerce platforms, and the use of social media to reach consumers.

Germany accounted for the largest market share of 49.03%, with a market value of USD 602.62 million in 2021; the market is expected to register a CAGR of 6.05%. Rest of Europe was the second-largest market and valued at USD 270.26 million in 2021; the market is projected to exhibit a CAGR of 5.68%. However, the market in France is expected to register the highest CAGR of 6.28% during the forecast period.

TABLE 16 EUROPE PACKAGED SALAMI MARKET, BY ONLINE, 2018-2030 (USD MILLION)

Countries 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

UK 91.72 84.28 53.54 54.99 58.26 89.69 5.54%

Germany 990.94 914.85 583.92 602.62 641.38 1,026.33 6.05%

France 315.26 291.69 186.58 192.97 205.83 334.96 6.28%

Italy 78.78 72.71 46.40 47.87 50.94 81.36 6.03%

Spain 39.97 41.06 67.24 60.40 73.76 113.91 5.58%

Rest of Europe 511.27 465.80 254.16 270.26 276.68 430.46 5.68%

Total 2,027.93 1,870.38 1,191.84 1,229.11 1,306.84 2,076.72 5.96%

9.5 OTHERS

Salami products are sold to food service providers such as hotels, restaurants, and cafes. Salami is often used as a key ingredient in various dishes, sandwiches, and charcuterie boards. As a result, hotels, restaurants, and cafes often purchase salami in bulk for their menus. The food service sector is a crucial distribution channel for salami manufacturers and suppliers as it offers a large market for their products.

Germany accounted for the largest market share of 48.94%, with a market value of USD 191.88 million in 2021; the market is expected to register a CAGR of 5.87%. Rest of Europe was the second-largest market and valued at USD 87.57 million in 2021; the market is projected to exhibit a CAGR of 5.53%. However, the market in France is expected to register the highest CAGR of 6.11% during the forecast period.

TABLE 17 EUROPE PACKAGED SALAMI MARKET, BY ONLINE, 2018-2030 (USD MILLION)

Countries 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

UK 26.99 24.75 15.68 16.07 16.99 25.70 5.31%

Germany 317.19 292.32 186.25 191.88 203.84 321.64 5.87%

France 102.17 94.38 60.28 62.25 66.29 106.58 6.11%

Italy 23.28 21.44 13.65 14.05 14.91 23.37 5.78%

Spain 13.55 13.86 22.59 20.21 24.56 36.65 5.13%

Rest of Europe 166.38 151.37 82.47 87.57 89.51 137.66 5.53%

Total 649.56 598.11 380.93 392.02 416.11 651.60 5.77%

10 EUROPE PACKAGED SALAMI,

BY COUNTRIES

10.1 OVERVIEW

The Europe Packaged Salami Market has been segmented, based on Countries, into:

• UK

• Germany

• France

• Italy

• Spain

• Rest of Europe

Germany accounted for the largest market share of 48.91%, with a market value of USD 2,808.13 million in 2021; the market is expected to register a CAGR of 5.91%. Rest of Europe was the second-largest market and valued at USD 1,265.57 million in 2021; the market is projected to exhibit a CAGR of 5.51%. However, the market in France is expected to register the highest CAGR of 6.13% during the forecast period.

FIGURE 21 EUROPE PACKAGED SALAMI MARKET, BY COUNTRIES, 2021 (% SHARE)

Source: Industry Experts, Secondary Research, and MRFR Analysis

FIGURE 22 EUROPE PACKAGED SALAMI MARKET, BY COUNTRIES, 2021-2030(USD MILLION)

Source: Industry Experts, Secondary Research, and MRFR Analysis

10.1.1 EUROPE: MARKET ESTIMATES & FORECAST, BY COUNTRIES, 2018-2030 (USD MILLION)

TABLE 18 EUROPE: MARKET ESTIMATES & FORECAST, BY COUNTRIES, 2018-2030 (USD MILLION)

Country 2018 2019 2020 2021 2022 2030 CAGR

UK 420.06 385.35 244.39 250.61 265.04 402.76 5.37%

Germany 4,637.09 4,275.03 2,724.79 2,808.13 2,984.53 4,723.10 5.91%

France 1,486.04 1,373.06 877.09 905.91 964.98 1,553.64 6.13%

Italy 369.50 340.37 216.77 223.22 237.05 372.72 5.82%

Spain 192.67 197.27 322.02 288.29 350.90 528.08 5.24%

Rest of Europe 2,405.99 2,188.40 1,192.13 1,265.57 1,293.49 1,986.44 5.51%

Total 9,511.35 8,759.49 5,577.20 5,741.73 6,095.99 9,566.74 5.79%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

10.1.2 GERMANY

The pork segment accounted for the largest market share of 51.37%, with a market value of USD 1,442.56 million in 2021; it is expected to register a CAGR of 5.78%. The beef segment was the second-largest market and valued at USD 919.42 million in 2021; it is projected to exhibit a CAGR of 5.97%. However, the others segment is expected to register the highest CAGR of 6.28% during the forecast period.

TABLE 19 GERMANY: MARKET ESTIMATES & FORECAST, BY MEAT TYPE, 2018-2030 (USD MILLION)

Meat Type 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Pork 2,390.63 2,201.36 1,401.42 1,442.56 1,531.36 2,400.28 5.78%

Chicken 538.35 497.49 317.84 328.33 349.79 563.94 6.15%

Beef 1,515.64 1,398.10 891.62 919.42 977.73 1,554.37 5.97%

Others 192.46 178.08 113.91 117.82 125.65 204.51 6.28%

Total 4,637.09 4,275.03 2,724.79 2,808.13 2,984.53 4,723.10 5.91%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

TABLE 20 GERMANY: MARKET ESTIMATES & FORECAST, BY CATEGORY, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Standard 1,845.09 1,699.53 1,082.28 1,114.40 1,183.37 1,859.48 5.81%

Ready-to-Eat 2,792.00 2,575.50 1,642.51 1,693.73 1,801.17 2,863.62 5.97%

Total 4,637.09 4,275.03 2,724.79 2,808.13 2,984.53 4,723.10 5.91%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The ready-to-eat segment accounted for a larger market share of 60.32% in 2021, with a market value of USD 1,693.73 million; it is expected to register a higher CAGR of 5.97% during the forecast period. The standard segment was valued at USD 1,114.40 million in 2021; it is projected to exhibit a CAGR of 5.81%.

TABLE 21 GERMANY: MARKET ESTIMATES & FORECAST, BY FORM, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Organic 470.66 434.76 277.65 286.70 305.32 490.73 6.11%

Conventional 4,166.43 3,840.27 2,447.14 2,521.42 2,679.22 4,232.37 5.88%

Total 4,637.09 4,275.03 2,724.79 2,808.13 2,984.53 4,723.10 5.91%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The conventional segment accounted for a larger market share of 89.79%, with a market value of USD 2,521.42 million in 2021; it is expected to register a CAGR of 5.88%. The organic segment was valued at USD 286.70 million in 2021; it is projected to exhibit a higher CAGR of 6.11% during the forecast period.

TABLE 22 GERMANY: MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Supermarkets & Hypermarkets 2,032.89 1,872.35 1,192.23 1,227.50 1,303.35 2,046.52 5.80%

Specialty Stores 1,296.07 1,195.52 762.40 786.14 835.97 1,328.61 5.96%

Online 990.94 914.85 583.92 602.62 641.38 1,026.33 6.05%

Others 317.19 292.32 186.25 191.88 203.84 321.64 5.87%

Total 4,637.09 4,275.03 2,724.79 2,808.13 2,984.53 4,723.10 5.91%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The supermarkets & hypermarkets segment accounted for the largest market share of 43.71%, with a market value of USD 1,227.50 million in 2021; it is expected to register a CAGR of 5.80%. The specialty stores segment was the second-largest market and valued at USD 786.14 million in 2021; it is projected to exhibit a CAGR of 5.96%. However, the online segment is expected to register the highest CAGR of 6.05% during the forecast period.

10.1.3 UK

The pork segment accounted for the largest market share of 51.47%, with a market value of USD 129.00 million in 2021; it is expected to register a CAGR of 5.28%. The beef segment was the second-largest market and valued at USD 80.60 million in 2021; it is projected to exhibit a CAGR of 5.39%. However, the others segment is expected to register the highest CAGR of 5.89% during the forecast period.

TABLE 23 UK: MARKET ESTIMATES & FORECAST, BY MEAT TYPE, 2018-2030 (USD MILLION)

Meat Type 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Pork 216.79 198.70 125.91 129.00 136.31 205.69 5.28%

Chicken 49.69 45.65 28.99 29.76 31.51 48.37 5.50%

Beef 135.01 123.88 78.58 80.60 85.26 129.81 5.39%

Others 18.57 17.12 10.91 11.25 11.95 18.89 5.89%

Total 420.06 385.35 244.39 250.61 265.04 402.76 5.37%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

TABLE 24 UK: MARKET ESTIMATES & FORECAST, BY CATEGORY, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Standard 164.81 151.09 95.76 98.13 103.71 156.75 5.30%

Ready-to-Eat 255.25 234.26 148.63 152.48 161.33 246.01 5.42%

Total 420.06 385.35 244.39 250.61 265.04 402.76 5.37%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The ready-to-eat segment accounted for a larger market share of 60.84% in 2021, with a market value of USD 152.48 million; it is expected to register a higher CAGR of 5.42% during the forecast period. The standard segment was valued at USD 98.13 million in 2021; it is projected to exhibit a CAGR of 5.30%.

TABLE 25 UK: MARKET ESTIMATES & FORECAST, BY FORM, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Organic 39.38 36.25 23.08 23.75 25.21 39.39 5.74%

Conventional 380.68 349.09 221.32 226.86 239.84 363.37 5.33%

Total 420.06 385.35 244.39 250.61 265.04 402.76 5.37%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The conventional segment accounted for a larger market share of 90.52%, with a market value of USD 226.86 million in 2021; it is expected to register a CAGR of 5.33%. The organic segment was valued at USD 23.75 million in 2021; it is projected to exhibit a higher CAGR of 5.74% during the forecast period.

TABLE 26 UK: MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Supermarkets & Hypermarkets 182.22 166.95 105.75 108.30 114.39 172.06 5.23%

Specialty Stores 119.13 109.37 69.42 71.24 75.40 115.31 5.45%

Online 91.72 84.28 53.54 54.99 58.26 89.69 5.54%

Others 26.99 24.75 15.68 16.07 16.99 25.70 5.31%

Total 420.06 385.35 244.39 250.61 265.04 402.76 5.37%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The supermarkets & hypermarkets segment accounted for the largest market share of 43.21%, with a market value of USD 108.30 million in 2021; it is expected to register a CAGR of 5.23%. The specialty stores segment was the second-largest market and valued at USD 71.24 million in 2021; it is projected to exhibit a CAGR of 5.45%. However, the online segment is expected to register the highest CAGR of 5.54% during the forecast period.

10.1.4 FRANCE

The pork segment accounted for the largest market share of 51.09%, with a market value of USD 462.82 million in 2021; it is expected to register a CAGR of 5.99%. The beef segment was the second-largest market and valued at USD 293.22 million in 2021; it is projected to exhibit a CAGR of 6.21%. However, the others segment is expected to register the highest CAGR of 6.58% during the forecast period.

TABLE 27 FRANCE: MARKET ESTIMATES & FORECAST, BY MEAT TYPE, 2018-2030 (USD MILLION)

Meat Type 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Pork 762.26 703.36 448.70 462.82 492.33 784.12 5.99%

Chicken 175.72 162.72 104.17 107.84 115.12 188.61 6.37%

Beef 479.99 443.81 283.70 293.22 312.56 506.02 6.21%

Others 68.07 63.17 40.53 42.04 44.97 74.89 6.58%

Total 1,486.04 1,373.06 877.09 905.91 964.98 1,553.64 6.13%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

TABLE 28 FRANCE: MARKET ESTIMATES & FORECAST, BY CATEGORY, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Standard 583.71 538.34 343.25 353.87 376.25 596.75 5.94%

Ready-to-Eat 902.33 834.73 533.85 552.05 588.73 956.89 6.26%

Total 1,486.04 1,373.06 877.09 905.91 964.98 1,553.64 6.13%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The ready-to-eat segment accounted for a larger market share of 60.94% in 2021, with a market value of USD 552.05 million; it is expected to register a higher CAGR of 6.26% during the forecast period. The standard segment was valued at USD 353.87 million in 2021; it is projected to exhibit a CAGR of 5.94%.

TABLE 29 FRANCE: MARKET ESTIMATES & FORECAST, BY FORM, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Organic 148.45 137.58 88.14 91.31 97.56 160.80 6.45%

Conventional 1,337.59 1,235.49 788.95 814.60 867.42 1,392.84 6.10%

Total 1,486.04 1,373.06 877.09 905.91 964.98 1,553.64 6.13%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The conventional segment accounted for a larger market share of 89.92%, with a market value of USD 814.60 million in 2021; it is expected to register a CAGR of 6.10%. The organic segment was valued at USD 91.31 million in 2021; it is projected to exhibit a higher CAGR of 6.45% during the forecast period.

TABLE 30 FRANCE: MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Supermarkets & Hypermarkets 649.03 599.22 382.48 394.74 420.15 672.26 6.05%

Specialty Stores 419.58 387.77 247.76 255.95 272.70 439.84 6.16%

Online 315.26 291.69 186.58 192.97 205.83 334.96 6.28%

Others 102.17 94.38 60.28 62.25 66.29 106.58 6.11%

Total 1,486.04 1,373.06 877.09 905.91 964.98 1,553.64 6.13%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The supermarkets & hypermarkets segment accounted for the largest market share of 43.57%, with a market value of USD 394.74 million in 2021; it is expected to register a CAGR of 6.05%. The specialty stores segment was the second-largest market and valued at USD 255.95 million in 2021; it is projected to exhibit a CAGR of 6.16%. However, the online segment is expected to register the highest CAGR of 6.28% during the forecast period.

10.1.5 ITALY

The pork segment accounted for the largest market share of 51.92%, with a market value of USD 115.90 million in 2021; it is expected to register a CAGR of 5.65%. The beef segment was the second-largest market and valued at USD 71.82 million in 2021; it is projected to exhibit a CAGR of 5.87%. However, the others segment is expected to register the highest CAGR of 6.48% during the forecast period.

TABLE 31 ITALY: MARKET ESTIMATES & FORECAST, BY MEAT TYPE, 2018-2030 (USD MILLION)

Meat Type 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Pork 192.75 177.28 112.72 115.90 122.88 190.80 5.65%

Chicken 41.09 37.97 24.26 25.05 26.69 43.01 6.15%

Beef 118.70 109.40 69.71 71.82 76.30 120.46 5.87%

Others 16.96 15.73 10.08 10.45 11.16 18.45 6.48%

Total 369.50 340.37 216.77 223.22 237.05 372.72 5.82%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

TABLE 32 ITALY: MARKET ESTIMATES & FORECAST, BY CATEGORY, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Standard 145.49 133.92 85.23 87.70 93.06 145.47 5.74%

Ready-to-Eat 224.01 206.45 131.54 135.52 143.98 227.25 5.87%

Total 369.50 340.37 216.77 223.22 237.05 372.72 5.82%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The ready-to-eat segment accounted for a larger market share of 60.71% in 2021, with a market value of USD 135.52 million; it is expected to register a higher CAGR of 5.87% during the forecast period. The standard segment was valued at USD 87.70 million in 2021; it is projected to exhibit a CAGR of 5.74%.

TABLE 33 ITALY: MARKET ESTIMATES & FORECAST, BY FORM, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Organic 36.03 33.26 21.23 21.91 23.33 37.35 6.06%

Conventional 333.47 307.11 195.54 201.30 213.72 335.37 5.79%

Total 369.50 340.37 216.77 223.22 237.05 372.72 5.82%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The conventional segment accounted for a larger market share of 90.18%, with a market value of USD 201.30 million in 2021; it is expected to register a CAGR of 5.79%. The organic segment was valued at USD 21.91 million in 2021; it is projected to exhibit a higher CAGR of 6.06% during the forecast period.

TABLE 34 ITALY: MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Supermarkets & Hypermarkets 163.54 150.49 95.74 98.48 104.47 162.84 5.71%

Specialty Stores 103.90 95.74 60.99 62.82 66.73 105.14 5.85%

Online 78.78 72.71 46.40 47.87 50.94 81.36 6.03%

Others 23.28 21.44 13.65 14.05 14.91 23.37 5.78%

Total 369.50 340.37 216.77 223.22 237.05 372.72 5.82%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The supermarkets & hypermarkets segment accounted for the largest market share of 44.12%, with a market value of USD 98.48 million in 2021; it is expected to register a CAGR of 5.71%. The specialty stores segment was the second-largest market and valued at USD 62.82 million in 2021; it is projected to exhibit a CAGR of 5.85%. However, the online segment is expected to register the highest CAGR of 6.03% during the forecast period.

10.1.6 SPAIN

The pork segment accounted for the largest market share of 51.37%, with a market value of USD 148.11 million in 2021; it is expected to register a CAGR of 5.11%. The beef segment was the second-largest market and valued at USD 93.51 million in 2021; it is projected to exhibit a CAGR of 5.29%. However, the others segment is expected to register the highest CAGR of 5.66% during the forecast period.

TABLE 35 SPAIN: MARKET ESTIMATES & FORECAST, BY MEAT TYPE, 2018-2030 (USD MILLION)

Meat Type 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Pork 99.36 101.60 165.64 148.11 180.05 268.21 5.11%

Chicken 21.38 21.95 35.93 32.25 39.37 60.57 5.53%

Beef 62.42 63.93 104.41 93.51 113.87 171.94 5.29%

Others 9.52 9.79 16.04 14.42 17.62 27.35 5.66%

Total 192.67 197.27 322.02 288.29 350.90 528.08 5.24%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

TABLE 36 SPAIN: MARKET ESTIMATES & FORECAST, BY CATEGORY, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Standard 77.25 79.06 128.99 115.43 140.43 210.55 5.19%

Ready-to-Eat 115.42 118.21 193.03 172.86 210.47 317.54 5.27%

Total 192.67 197.27 322.02 288.29 350.90 528.08 5.24%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The ready-to-eat segment accounted for a larger market share of 59.96% in 2021, with a market value of USD 172.86 million; it is expected to register a higher CAGR of 5.27% during the forecast period. The standard segment was valued at USD 115.43 million in 2021; it is projected to exhibit a CAGR of 5.19%.

TABLE 37 SPAIN: MARKET ESTIMATES & FORECAST, BY FORM, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Organic 17.94 18.42 30.16 27.08 33.05 50.91 5.55%

Conventional 174.73 178.85 291.86 261.21 317.85 477.18 5.21%

Total 192.67 197.27 322.02 288.29 350.90 528.08 5.24%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The conventional segment accounted for a larger market share of 90.61%, with a market value of USD 261.21 million in 2021; it is expected to register a CAGR of 5.21%. The organic segment was valued at USD 27.08 million in 2021; it is projected to exhibit a higher CAGR of 5.55% during the forecast period.

TABLE 38 SPAIN: MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Supermarkets & Hypermarkets 85.16 87.03 141.80 126.71 153.94 228.19 5.04%

Specialty Stores 54.00 55.33 90.38 80.98 98.64 149.34 5.32%

Online 39.97 41.06 67.24 60.40 73.76 113.91 5.58%

Others 13.55 13.86 22.59 20.21 24.56 36.65 5.13%

Total 192.67 197.27 322.02 288.29 350.90 528.08 5.24%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The supermarkets & hypermarkets segment accounted for the largest market share of 43.95%, with a market value of USD 126.71 million in 2021; it is expected to register a CAGR of 5.04%. The specialty stores segment was the second-largest market and valued at USD 80.98 million in 2021; it is projected to exhibit a CAGR of 5.32%. However, the online segment is expected to register the highest CAGR of 5.58% during the forecast period.

10.1.7 REST OF EUROPE

The pork segment accounted for the largest market share of 51.91%, with a market value of USD 657.02 million in 2021; it is expected to register a CAGR of 5.42%. The beef segment was the second-largest market and valued at USD 405.57 million in 2021; it is projected to exhibit a CAGR of 5.55%. However, the others segment is expected to register the highest CAGR of 5.78% during the forecast period.

TABLE 39 REST OF EUROPE: MARKET ESTIMATES & FORECAST, BY MEAT TYPE, 2018-2030 (USD MILLION)

Meat Type 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Pork 1,252.31 1,138.08 619.43 657.02 670.93 1,023.21 5.42%

Chicken 268.63 244.74 133.55 142.01 145.39 226.26 5.68%

Beef 770.04 700.70 381.87 405.57 414.69 639.04 5.55%

Others 115.01 104.89 57.29 60.97 62.48 97.93 5.78%

Total 2,405.99 2,188.40 1,192.13 1,265.57 1,293.49 1,986.44 5.51%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

TABLE 40 REST OF EUROPE: MARKET ESTIMATES & FORECAST, BY CATEGORY, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Standard 943.27 857.66 467.05 495.65 506.40 775.51 5.47%

Ready-to-Eat 1,462.72 1,330.74 725.08 769.93 787.09 1,210.93 5.53%

Total 2,405.99 2,188.40 1,192.13 1,265.57 1,293.49 1,986.44 5.51%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The ready-to-eat segment accounted for a larger market share of 60.84% in 2021, with a market value of USD 769.93 million; it is expected to register a higher CAGR of 5.53% during the forecast period. The standard segment was valued at USD 495.65 million in 2021; it is projected to exhibit a CAGR of 5.47%.

TABLE 41 REST OF EUROPE: MARKET ESTIMATES & FORECAST, BY FORM, 2018-2030 (USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Organic 266.10 242.63 132.50 141.01 144.48 226.26 5.77%

Conventional 2,139.90 1,945.77 1,059.63 1,124.56 1,149.00 1,760.18 5.48%

Total 2,405.99 2,188.40 1,192.13 1,265.57 1,293.49 1,986.44 5.51%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The conventional segment accounted for a larger market share of 88.86%, with a market value of USD 1,124.56 million in 2021; it is expected to register a CAGR of 5.48%. The organic segment was valued at USD 141.01 million in 2021; it is projected to exhibit a higher CAGR of 5.77% during the forecast period.

TABLE 42 REST OF EUROPE: MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2018-2030

(USD MILLION)

Category 2018 2019 2020 2021 2022 2030 CAGR

(2022-2030)

Supermarkets & Hypermarkets 1,052.01 955.75 520.04 551.42 562.92 856.35 5.38%

Specialty Stores 676.33 615.49 335.47 356.32 364.37 561.96 5.57%

Online 511.27 465.80 254.16 270.26 276.68 430.46 5.68%

Others 166.38 151.37 82.47 87.57 89.51 137.66 5.53%

Total 2,405.99 2,188.40 1,192.13 1,265.57 1,293.49 1,986.44 5.51%

Source: Tridge,Assica, Ministry of Agriculture, Food and Environment Spain, ITC Trade, Annual Reports, Research Journals, White Papers, MRFR Analysis

The supermarkets & hypermarkets segment accounted for the largest market share of 43.57%, with a market value of USD 551.42 million in 2021; it is expected to register a CAGR of 5.38%. The specialty stores segment was the second-largest market and valued at USD 356.32 million in 2021; it is projected to exhibit a CAGR of 5.57%. However, the online segment is expected to register the highest CAGR of 5.68% during the forecast period.

11 COMPETITIVE LANDSCAPE

11.1 COMPETITIVE OVERVIEW

The market for Packaged salami is highly competitive, and there is high price competition in the market. The market is comprised of global and local players. Most developing countries have local players that provide Packaged salami at a lower price. However, the market is majorly dominated by global companies. Few companies are expected to penetrate the market in the near future, and they are expected to account for a substantial share of the Packaged salami market. A few of the key players operating in the TÖNnies Lebensmittel Gmbh & Co. Kg , The Family Butchers, Bell , Campofrio , Stockmeyr , and many more. These companies have a strong brand reputation and offer a wide range of salami products. Companies in the market offer a wide range of salami sold through various channels, including e-commerce websites, company-operated websites, retailers and their websites, and distributors. Market participants compete based on several parameters, such as product performance, quality, technical competence, price, and corporate reputation. New product launches, licensing agreements, distribution network expansion, technological investments, and mergers & acquisitions are some of the key strategies adopted by the companies to strengthen their market position and gain a larger market share.

These players are leveraging advanced production techniques, innovative product offerings, and strategic partnerships to remain ahead of the competition.

The market is expected to witness the entry of new players in the coming years, further intensifying the competition. Moreover, the growing demand for specialty salami products is also expected to attract new players to the market, further adding to the existing competition.

11.2 MAJOR GROWTH STRATEGY IN THE EUROPE PACKAGED SALAMI MARKET

The Europe Packaged Salami Market is fragmented, with many players providing different specification at various stages of the value chain. Numerous companies are actively operating across different countries to cater to the specific demands of the customers. Business expansion through opening of new offices and production sites is the commonly adopted strategies by companies to expand their geographic reach. Due to the high profitability of the market, these major players focus on the acquisition of small countries players for a higher penetration into the countries markets. The growth of market vendors is dependent on market conditions, government support, and industry development. Thus, vendors should focus on countries expansion and products improvement. It has also been predicted that improvement of the global economic scenario, combined with efforts to enhance infrastructure, can fuel market growth, making it an ideal time to launch new products and increase the market presence.

 Expansion through acquisitions: Many players in the Europe packaged salami market are expanding their presence through strategic acquisitions. This allows them to tap into new markets and expand their product offerings.

 Focus on product innovation: Players in the market are investing in research and development to create new and innovative salami products that cater to changing consumer preferences. This includes the development of healthy and organic products, as well as gluten-free and low-fat options.

 Branding and marketing: Strong branding and effective marketing strategies are key growth drivers in the Europe packaged salami market. Companies are leveraging digital marketing, social media, and influencer marketing to reach their target audience and increase brand awareness.

 Investment in production facilities: To remain competitive, companies are investing in modern production facilities to increase efficiency and improve the quality of their products. This includes investments in advanced technology and automation, which enables the production of high-quality products at lower costs.

 Partnership and collaborations: Companies in the Europe packaged salami market are forming partnerships and collaborations with suppliers, distributors, and retailers to increase their market reach and expand their distribution networks.

 Focus on sustainability: Sustainability is becoming increasingly important to consumers, and companies in the Europe packaged salami market are focusing on sustainable practices to remain competitive. This includes reducing waste, reducing emissions, and using environmentally friendly packaging materials.

11.3 COMPETITIVE BENCHMARKING

FIGURE 23 BENCHMARKING OF MAJOR COMPETITORS

Meat Type: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12 COMPANY PROFILES

12.1 TÖNNIES LEBENSMITTEL GMBH & CO. KG

12.1.1 COMPANY OVERVIEW

Company Headquarters: Germany

Founded: 1971

Workforce: ~15,200

Annual Revenue (2021): USD 7.02 Billion

Company Working: TÖNnies Lebensmittel Gmbh & Co. Kg is a family company that is active at several levels of the food industry. The international company operates in eight divisions of Meat Pork, Meat Beef, Convenience, Sausages, Ingredients, Logistics, and International and Central Services. The core business of the company concerns the slaughter, butchering, processing and refining of pigs, sows, and cattle. The company's current food products help to maintain natural cycles, protect the climate and natural resources, and to develop social cohesion. In addition to Germany, Tönnies has production facilities in Denmark, Poland, Great Britain and France. More than 20 million pigs are slaughtered at Tönnies every year, around three quarters of which are in Germany.

The Tönnies plant in north-western Germany processed over seven million pigs annually, including 60,000 per week from Belgium and the Netherlands, and up to 50% of cull sows slaughtered in Ireland are sent to this factory for processing into products such as frankfurters and salami.

12.1.2 FINANCIAL OVERVIEW

There have been no financial by the company in the public domain

12.1.3 PRODUCTS OFFERED

TABLE 43 TÖNNIES LEBENSMITTEL GMBH & CO. KG: PRODUCTS OFFERED

Category Product

Salami Salami products

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.1.4 KEY DEVELOPMENTS

TABLE 44 TÖNNIES LEBENSMITTEL GMBH & CO. KG: KEY DEVELOPMENTS

Date Approach Development

May 2019 Acquisition The Tönnies Group has taken over the British slaughtering and cutting company C&K Meats. The company continues to strengthen its position in British market

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.1.5 SWOT ANALYSIS

FIGURE 24 TÖNNIES LEBENSMITTEL GMBH & CO. KG: SWOT ANALYSIS

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.1.6 KEY STRATEGIES

Quality Assurance: Tönnies Lebensmittel GmbH & Co. KG emphasizes on maintaining the highest standards of food safety and quality assurance. The company has established a comprehensive quality management system that covers all aspects of the production process, from sourcing raw materials to delivering the finished product to customers.

Innovation and Product Development: Tönnies Lebensmittel GmbH & Co. KG invests heavily in research and development to create new and innovative products that cater to changing consumer preferences. The company has a team of experienced food technologists and product developers who work on creating new products that are both healthy and convenient.

Strategic Partnerships: Tönnies Lebensmittel GmbH & Co. KG has established strategic partnerships with leading companies in the food industry to expand its product portfolio and reach new markets. The company has also partnered with local farmers to source high-quality raw materials and ensure sustainable farming practices.

Sustainability: Tönnies Lebensmittel GmbH & Co. KG is committed to sustainable business practices, and it has implemented various initiatives to reduce its carbon footprint and conserve natural resources. The company has set ambitious targets to reduce its greenhouse gas emissions, water usage, and waste generation.

12.2 THE FAMILY BUTCHERS

12.2.1 COMPANY OVERVIEW

Company Headquarters: Germany

Founded: 2019

Workforce: ~2,400

Company Working: The Family Butchers Holding is a food company that provides farming, meat, ham, pork, salami, and sausage-based products. Kemper and Reinert are two subsidiary companies of the family butchers holding. The Family Butchers offers national and international trade, industry and consumers enjoyable meat and ham products created for special consumption situations.

12.2.2 FINANCIAL OVERVIEW

There have been no financial by the company in the public domain

12.2.3 PRODUCTS OFFERED

TABLE 45 THE FAMILY BUTCHERS: PRODUCTS OFFERED

Category Product

Salami Products • Reinert Chambelle Salami

• Verschiedene Varianten Salamis

• Verschiedene Varianten Salamis und Käse

• Ringsalami

• Salami Romantica

• Salami L'Aroma

• Salami Salamour

• Salami Capresa

• Salami Olivia

• Salami ruffian

• Salami Germanica

• Salami Trikanti

• Salami Sausage Board

• Salami Luftika

• Pure beef salami

• Salami papsala

• Pepper coated salami

• Salami Peppsala

• Salami Parmesali

• Salami Zwisali

• Salami Feurika

• Kemper grandfather salami

• Bear salami

• Reinert Chambelle chicken salami

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.2.4 KEY DEVELOPMENTS

There has been no recent development by the company in the Europe Packaged salami market.

12.2.5 SWOT ANALYSIS

FIGURE 25 THE FAMILY BUTCHERS: SWOT ANALYSIS

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.2.6 KEY STRATEGIES

Quality Products and Services: The Family Butchers Holding should continue to focus on providing high-quality meat products and excellent customer service to maintain customer satisfaction and loyalty.

Diversification of Products: The company should consider diversifying its product range to meet the changing demands and preferences of consumers. For instance, it could introduce healthier and organic meat products, vegetarian options, or ready-to-eat meals.

Brand Awareness and Marketing: The Family Butchers Holding should invest in brand awareness campaigns and marketing initiatives to increase its visibility and attract new customers. It could leverage social media platforms, local advertising, and partnerships with other businesses to promote its brand.

Efficient Supply Chain Management: The company should aim to streamline its supply chain by optimizing logistics, reducing waste, and enhancing procurement processes to ensure consistent and timely supply of fresh meat products.

Technology Integration: The Family Butchers Holding should leverage technology to improve its operations, including inventory management, order processing, and customer service. It could adopt online ordering platforms and implement an e-commerce system to make it easier for customers to order and receive their products.

12.3 BELL FOOD GROUP

12.3.1 COMPANY OVERVIEW

Company Headquarters: Switzerland

Founded: 1869

Workforce: ~ 12,500

Company Working: Bell Food Group AG is a holding company, which engages in the production of meat and convenience products. It operates through the following business segments: Bell Switzerland, Bell International, and Convenience. The Bell Switzerland segment markets a broad range of fresh meat, poultry, seafood, and charcuterie. The Bell International segment focuses on poultry and charcuterie products. The Convenience segment offers ultra-fresh, fresh, and non-fresh perishable convenience products. The company was founded by Samuel Bell in 1869 and is headquartered in Basel, Switzerland.

12.3.2 FINANCIAL OVERVIEW

FIGURE 26 BELL FOOD GROUP: FINANCIAL OVERVIEW SNAPSHOT

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.3.3 PRODUCTS OFFERED

TABLE 46 BELL FOOD GROUP: PRODUCTS OFFERED

Category Product

SALAMI • MUSLI SALAMI

• SALAMI WITH RED PEPPER

• SALAMI WITH DRIED TOMATOES

• SALAMI WITH GARLIC

• SALAMI WITH CHEESE

• SALAMI SALSA

• SALAMI WITH COLORED PEPPER

• SALAMI WITH GREEN PEPPER

• SALAMI WITH PEPPER

• MEXICAN SALAMI

• PROVENÇAL SALAMI

• SALAMI WITH ONION

• SALAMI WITH NIGELLA

• SALAMI WHITE

• SALAMI BROWN

• SALAMI PEPPERONI

• SALAMI BOOMERANG PREMIUM

• SALAMI BOOMERANG STANDARD

• SIMPLE BOOMERANG SALAMI

• SALAMI TEXAS

• SPANISH SALAMI WITH OLIVES

• BERLIN SALAMI

• FRENCH SALAMI WITH HAZELNUTS

• AUVERGNE SALAMI

• SALAMI ROSETTE DE LYON

• THE ORIGINAL HUNGARIAN SALAMI

• SALAMI MILANO

• SALAMI SPIANATA PICCANTE

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.3.4 KEY DEVELOPMENTS

There have been no recent developments by the company in the Europe Packaged salami Market

12.3.5 SWOT ANALYSIS

FIGURE 27 BELL FOOD GROUP: SWOT ANALYSIS

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.3.6 KEY STRATEGIES

The company continues to view acquisitions as a major part of its growth strategy. These acquisitions are intended to augment growth, expand its business with new technologies and products, and enhance its geographical reach. In March 2021, the company’s subsidiary, Hilcona AG acquired ARYZTA Switzerland's sandwich production business. With this move, Hilcona is expected to further expand its market position in the growth area of sandwiches. Apart from this, Hilcona will add ARYZTA’s sandwich production business to its production capacity for ultra-fresh sandwiches. The new manufactory for fresh products will likewise extend Hilcona AG's market leadership in this growth segment. The transaction is expected to enable the company in increasing demand for a varied range of craft sandwiches, freshly prepared on daily basis.

12.4 CAMPOFRIO

12.4.1 COMPANY OVERVIEW

Company Headquarters: Spain

Founded: 2009

Workforce: ~ 1,000

Company Working: Campofrio Food Group is a subsidiary company of Sigma Alimentos (Sigma), which produces meat, dairy, and other refrigerated and frozen products that are sold through brands well-positioned throughout the markets where it participates. Sigma operates 66 plants and 171 distribution centers, serving more than 500,000 retailers in 17 countries in North, Central and South America, Western Europe and the Caribbean. Sigma currently employs more than 40,000 people. As one of the largest and leading European companies in the processed meats sector, Campofrio Food Group is, in many ways, the industry standard because of its in-depth knowledge of its customers and consumers which allows the company to generate growth opportunities in all markets. The company works in all sales channels and market segments, providing both traditional charcuterie and more modern, convenient foods: dry sausage, dry ham, poultry, cooked ham, hot dogs, pizzas, pâtés, meal components, sandwich spreads, ready meals and fresh and semi-fresh meats. One of Campofrio Food Group pillars is the company's brand portfolio, one of the strongest in the industry with most of its brands being leaders in their respective local markets.

12.4.2 FINANCIAL OVERVIEW

The company does not disclose financial in public domain

12.4.3 PRODUCTS OFFERED

TABLE 47 CAMPOFRIO: PRODUCTS OFFERED

Category Product

SALAMI CUT SALAMI

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.4.4 KEY DEVELOPMENTS

There have been no recent developments by the company in the Europe Packaged salami Market

12.5 STOCKMEYR

12.5.1 COMPANY OVERVIEW

Company Headquarters: Spain

Founded: 1913

Workforce: ~ 500

Company Working: All meat processing activities of heristo aktiengesellschaft are combined in the stockmeyer group. A differentiated brand portfolio and the constant adaptation of the products and the range to changing consumption habits and modern consumer trends are the outstanding success factors of the division. It includes the Westfälische Fleischwarenfabrik Stockmeyer GmbH (Sassenberg-Füchtorf) and the Polish manufacturer Balcerzak (Slawa, Poland). The range is primarily presented in self-service packs. Since 2001, the stockmeyer group has been developing the potential for meat and sausage products in Eastern European countries via Balcerzak . Balcerzak is already selling its range of classic sausage products and Polish specialties in Poland, the Czech Republic, Slovakia and Germany.

12.5.2 FINANCIAL OVERVIEW

There have been no financial by the company in the public domain

12.5.3 PRODUCTS OFFERED

TABLE 48 STOCKMEYR: PRODUCTS OFFERED

Category Product

Salami Smoked Stockmeyer specialties also have a slight smoky taste. Stockmeyer salami has a strong red colour and is easy to slice.

• Pork meat

• Beef

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.5.4 KEY DEVELOPMENTS

There have been no recent developments by the company in the Europe Packaged salami Market

12.6 CITTERIO

12.6.1 COMPANY OVERVIEW

Company Headquarters: Italy

Founded: 1878

Workforce: ~500

Company Working: Citterio is a producer of high-quality Italian charcuterie with high-quality selected meat with great care. Citterio is committed to perfectly balanced fusion of traditions and technology, guaranteeing quality and genuine flavors in all of its Italian meat products, including prosciutto, salami and cooked hams. Citterio, a family-run cured meats producer with 140 years of experience, offers a wide array of whole and packaged products - as fresh and tasty as when they’re just sliced. Due to the use of advanced technologies and tools, the company is always looking for the highest energy efficiency in its production sites. Its production facilities guarantee respect for the territories of origin, at the base of the taste and genuineness of its products.

12.6.2 FINANCIAL OVERVIEW

The company does not disclose financial in public domain

12.6.3 PRODUCTS OFFERED

TABLE 49 CITTERIO: PRODUCTS OFFERED

Category Product

SALAMI • SALAME DI MILANO "BINDONE"

• CORALLINA CORTA

• SALAME DI MILANO "CRESPONE"

• SALAME NAPOLI

• SALAME GENTILE

• VENTRICINA DOLCE

• SALAME DI MILANO "GIGANTE"

• TOSCANO

• SCHIACCIATINO

• SALAME DEL CONTADINO

• SALAME DI MILANO "CASTELLO"

• SALAME UNGHERESE

• CAMPAGNOLO – METÀ

SMALL SALAMI • CITTERINO

• MINI SALAME STRAFINO

• SALAME STRAFINO

• SALAMETTO NAPOLI

• BOCCONCINI 4 PEZZI

• CACCIATORE D.O.P.

• BOCCONCINI GRAPPOLO

• SALAME GENTILE

• BOCCONCINI FILZA 5 PEZZI

• SALSICCIA NAPOLI PICCANTE

• UNGHERESE

• MILANO "BINDONE"

• MINI SALAME MILANO

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.6.4 KEY DEVELOPMENTS

There have been no recent developments by the company in the Europe Packaged salami Market

12.6.5 SWOT ANALYSIS

FIGURE 28 CITTERIO: SWOT ANALYSIS

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.6.6 KEY STRATEGIES

Premium Quality: Citterio is committed to using only the finest ingredients, traditional recipes, and artisanal production methods to create high-quality cured meat products. The company sources its meat from carefully selected suppliers and ensures that every step of the production process meets strict quality standards.

Innovation: Citterio invests in research and development to create innovative products that meet the changing needs and tastes of its customers. The company also uses advanced technology and production techniques to improve efficiency and reduce waste.

Branding: Citterio has established a strong brand image by emphasizing the company's commitment to quality, tradition, and innovation. The company's logo and packaging design reflect its heritage and commitment to excellence.

Marketing: Citterio uses various marketing channels to promote its products, including social media, advertising, and sponsorships. The company also participates in industry events and trade shows to showcase its products and build relationships with customers and partners.

12.7 TANNENHOF SCHWARZWÄLDER FLEISCHWAREN GMBH & CO. KG

12.7.1 COMPANY OVERVIEW

Company Headquarters: Germany

Founded: 1975

Workforce: ~1,200

Company Working: TANNENHOF Schwarzwälder Fleischwaren GmbH & Co. KG is a family-run, medium-sized manufacturer of Black Forest ham and sausage specialties for the European trade. Competence, reliability and quality awareness characterize us. The company employees 130 people in its production facility in Niedereschach. The company's specialties are also offered in its two butcher shops in Niedereschach and Villingen-Schwenningen. The company is certified according to DIN ISO 9001, IFS (Higher Level) and the new EU regulation for organic farming (DE-ÖKO-003).

12.7.2 FINANCIAL OVERVIEW

There have been no financial by the company in the public domain.

12.7.3 PRODUCTS OFFERED

TABLE 50 TANNENHOF SCHWARZWÄLDER FLEISCHWAREN GMBH & CO. KG: PRODUCTS OFFERED

Category Product

SALAMI • Cherry water salami

• Black Forest smoked salami

• Black Forest garlic sausage in a ring

• Black Forest mountain air rods

• Black Forest Chimney Rods

• Smoked salami cold cuts

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.7.4 KEY DEVELOPMENTS

There have been no recent developments by the company in the Europe Packaged salami Market.

12.8 SALUMIFICIO SANTORO

12.8.1 COMPANY OVERVIEW

Company Headquarters: Italy

Founded: 2000

Workforce: ~1,000

Company Working: Salumificio Santoro is a company that produces traditional cured meats in the heart of the Itria Valley, in the center of Puglia, in the splendid Cisternino. This area has always been devoted, by tradition and an ideal climate, to the production of high-quality cured meats. It is the area where the trulli stand but it is also the one where the fragno woods are preserved: an oak present only in this area of the region, whose acorns have been feed for pigs raised in freedom for centuries. The flavor of cured meats in the seasoning phase takes shape thanks to the air, which blows from the Adriatic or Ionian depending on the winds. The company is part of the producers who give life to the Association of "Capocollo di Martina Franca, Slow Food Presidium", which protects this characteristic salami of the gastronomic culture of the area, the undisputed king of Apulian pork butchery, to which is added the production of other cured meats all linked to local traditions and worked exclusively by hand.

12.8.2 FINANCIAL OVERVIEW

The company does not disclose financial in public domain

12.8.3 PRODUCTS OFFERED

TABLE 51 SALUMIFICIO SANTORO: PRODUCTS OFFERED

Category Product

SALAMI • Homemade salami

• Salamis – 300 g

• Spicy Staffa Salami

• Salami in sweet bracket

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.8.4 KEY DEVELOPMENTS

There have been no recent developments by the company in the Europe Packaged salami Market

12.8.5 SWOT ANALYSIS

FIGURE 29 SALUMIFICIO SANTORO: SWOT ANALYSIS

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.8.6 KEY STRATEGIES

Quality Assurance: The Salumificio Santoro emphasizes quality assurance, which is a key strategy in attracting and retaining customers. The company uses the best ingredients and methods to produce high-quality cured meats that meet customer needs and preferences.

Innovation: To remain competitive, the Salumificio Santoro adopts innovative strategies that ensure their products are unique and attractive to customers. This involves investing in research and development to identify new recipes, flavors, and packaging designs.

Customer Service: Salumificio Santoro focuses on delivering excellent customer service by establishing and maintaining positive relationships with customers. The company listens to customer feedback and reviews, ensuring that it meets their expectations, and providing timely responses to inquiries and complaints.

Diversification: The company diversifies its products to cater to different market segments. It offers a wide range of cured meat products with different flavors and packaging options, which allows the company to appeal to a broader customer base.

Sustainability: Salumificio Santoro implements sustainable practices to reduce its environmental footprint, which is an increasingly important factor in attracting customers. The company sources raw materials from sustainable suppliers and uses eco-friendly production processes.

12.9 KIRCHTHANNER BIOHOF

12.9.1 COMPANY OVERVIEW

Company Headquarters: Germany

Founded: 1803

Workforce: ~ 250

Company Working: Kirchthanner Biohof is a producer of high-quality Italian charcuterie with high-quality selected meat with great care. In 2020 the company started planning a pig pasture and plant a meadow orchard, which later provided the sows with shade and many insects and microorganisms with a habitat. For all spontaneous organic meat connoisseurs from the region, the company have set up a mini farm shop in Kirchthann. The Kirchthanner Biohof is a friendly family business. Their philosophy is "nature-reason-responsibility".

12.9.2 FINANCIAL OVERVIEW

There have been no financial by the company in the public domain.

12.9.3 PRODUCTS OFFERED

TABLE 52 KIRCHTHANNER BIOHOF: PRODUCTS OFFERED

Category Product

SALAMI ORGANIC COOKING SALAMI

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.9.4 KEY DEVELOPMENTS

There have been no recent developments by the company in the Europe Packaged salami Market.

12.9.5 KEY STRATEGIES

Organic farming: Kirchthanner Biohof focuses on organic farming, which means that they don't use any synthetic chemicals or fertilizers in their production process. This strategy enables them to produce healthy and nutritious food while protecting the environment and preserving the soil's fertility.

Local market focus: The Biohof is dedicated to serving the local community by providing fresh and healthy produce. They achieve this by selling directly to consumers, farmers markets, and local shops, which reduces the time between harvesting and consumption, thereby ensuring that their customers get the freshest and tastiest food.

12.10 FLEISCHEREI MUNSTERMANN

12.10.1 COMPANY OVERVIEW

Company Headquarters: Germany

Founded: 1926

Workforce: ~200

Company Working: Fleischerei Munstermann is a family-run business that has been creating homemade delicacies using traditional family recipes for over 75 years. The company sources fresh meat from the Heide region and processes it at its butcher shop, using only the highest quality, carefully selected ingredients. The company's products are known for their purity, naturalness, and incomparable taste, which is the result of their commitment to tradition and the care and devotion they put into making their unique specialties.

12.10.2 FINANCIAL OVERVIEW

There have been no financial by the company in the public domain.

12.10.3 PRODUCTS OFFERED

TABLE 53 FLEISCHEREI MUNSTERMANN: PRODUCTS OFFERED

Category Product

SALAMI • Heidschnucken salami 150g

• Venison salami 150g

• Wild boar salami in pieces 150g

Source: Company Websites, Annual Reports, Secondary Research, Press Releases, Paid Database, Expert Interviews, White Papers, Journals, Case Studies, and MRFR Analysis

12.10.4 KEY DEVELOPMENTS

There have been no recent developments by the company in the Europe Packaged salami Market