Europe Eyewear Market Research Report by Type {Spectacles (Lenses and Frame), Sunglasses (Polarized and Non-Polarized), Contact Lenses (Clear and Color) and others)}, by Category (Prescribed Eyewear and Recreational/Non-Prescribed Eyewear), by Price Range (Classic/Mass and Premium), by (Men, Women, Unisex And Kids), by Distribution Channel {Store-Based (Supermarkets, Specialty Stores and Others), Non-Store-Based (Ecommerce and Online Retail Store)}, and By Country (UK, Germany, France, Spain, Italy, and Rest of Europe) –Market Forecast Till

Europe Eyewear Market Overview

Europe Eyewear Market Size was valued at USD 33,797.72 million in 2023.The Eyewear market industry is projected to grow from USD 35,311.86 million in 2024 to USD 50,140.18 million by 2032, exhibiting a compound annual growth rate (CAGR) of 4.48% during the forecast period (2024 - 2032). Increasing awareness of eye health and vision care and growth in the aging population, leading to higher demand for corrective, there are the key market drivers boosting the growth of the Eyewear market.  

FIGURE 1: EUROPE EYEWEAR MARKET SIZE 2019-2032 (USD MILLION)

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

• Eyewear Market Trends

Rising Adoption of Digital Eyewear Due to Increased Screen Time

The growing adoption of digital eyewear in Europe is a significant market opportunity that reflects the increasing use of digital devices such as smartphones, laptops, and tablets. As screen time continues to rise across various demographics, people are becoming more aware of the strain that prolonged exposure to digital screens can place on their eyes. This has led to an increased demand for eyewear that addresses specific visual challenges associated with digital device usage, such as digital eye strain, blue light exposure, and blurred vision. As a result, there is an expanding market for eyewear solutions designed to alleviate these issues.

One of the primary drivers for the rise in digital eyewear is the increasing prevalence of "digital eye strain," a condition caused by prolonged screen use. Symptoms include dryness, headaches, blurred vision, and neck or shoulder discomfort. Studies have shown that prolonged screen time, especially from digital devices like smartphones and laptops, can negatively affect the eyes due to blue light emitted by these devices. Blue light exposure, particularly in the evening, can interfere with sleep patterns and contribute to eye fatigue. Digital eyewear, such as blue light blocking glasses, has emerged as a popular solution. These glasses are designed to filter out harmful blue light and reduce eye strain, allowing individuals to comfortably use their devices for longer periods without the associated discomfort. As more consumers become aware of the negative impacts of digital screen time on their health, the demand for eyewear solutions to mitigate these effects is increasing.

Eyewear Market Component Segment Insights

Eyewear Type Insights.

Based on type, the Europe Eyewear market segmentation includes Spectacles (Lenses and Frame), Sunglasses (Polarized and Non-Polarized), Contact Lenses (Clear and Color) and others. The Spectacles held the majority share in 2023, contributing around ~62.62% to the market revenue. In 2023, Spectacles form a significant part of the eyewear market in Europe, addressing both functional and fashion needs. This segment includes lenses and frames, catering to a wide range of users, including those with vision impairments such as myopia, hyperopia, and presbyopia. Advancements in lens technologies, such as anti-reflective, blue light-blocking, and photochromic lenses, have driven demand among consumers who seek enhanced visual comfort and protection. Additionally, lightweight and durable lens materials, such as polycarbonate and high-index plastic, contribute to the segment's growth by improving wearability and offering advanced optical clarity. The lenses are tailored for prescription and non-prescription use, allowing flexibility in their application across demographics.

FIGURE 2: EUROPE EYEWEAR MARKET, BY TYPE, 2023 VS 2032 (USD MILLION)

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Eyewear Category Insights

Based on category, the Europe Eyewear market segmentation includes Prescribed Eyewear and Recreational/Non-Prescribed Eyewear. The Prescribed eyewear held the majority share in 2023. Prescribed eyewear encompasses products such as eyeglasses and contact lenses designed specifically to correct visual impairments, including myopia, hyperopia, astigmatism, and presbyopia. This segment has witnessed robust demand due to the rising prevalence of vision-related issues across Europe. Factors such as increased screen time, aging populations, and the early onset of vision impairments among younger demographics contribute significantly to the growth of this category. The growing awareness about eye health and regular eye check-ups further drives the market, as individuals prioritize their visual well-being.

FIGURE 3: EUROPE EYEWEAR MARKET, BY CATEGORY, 2023 VS 2032 (USD MILLION)

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Eyewear Price Range Insights

Based on price range, the Europe Eyewear market segmentation includes Classic/Mass and Premium. The Classic/Mass held the majority share in 2023. This category primarily includes functional eyewear such as prescription glasses, budget-friendly sunglasses, and basic contact lenses. These products are designed to fulfill the essential vision correction and protective needs of consumers without emphasizing high-end branding, luxury aesthetics, or advanced features. The affordability of mass eyewear is its most significant driver, making it accessible to a broader demographic, particularly those in middle-income groups or with budget constraints. Retail chains, discount stores, and online platforms are key distribution channels for this segment, ensuring maximum reach and affordability.

FIGURE 4: EUROPE EYEWEAR MARKET, BY PRICE RANGE, 2023 VS 2032 (USD MILLION)

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Eyewear End User Insights

Based on end user, the Europe Eyewear market segmentation includes men, women, unisex and kids. The Women held the majority share in 2023. The segment is characterized by a strong emphasis on aesthetics and trendiness. Eyewear for women often doubles as a fashion accessory, with brands offering diverse styles that range from elegant and sophisticated to bold and experimental. Oversized frames, cat-eye designs, and geometric shapes are particularly popular, reflecting the latest runway trends. The use of vibrant colors, unique patterns, and embellishments, such as gemstones and metallic accents, sets women’s eyewear apart from other categories. Prescription glasses, sunglasses, and blue-light glasses are all prominent in this segment, as women increasingly seek eyewear that enhances both vision and personal style.

FIGURE 5: EUROPE EYEWEAR MARKET, BY END USER, 2023 VS 2032 (USD MILLION)

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Eyewear Distribution Channel Insights

Based on distribution channel, the Europe Eyewear market segmentation includes Store-Based (Supermarkets, Specialty Stores and Others), Non-Store-Based (Ecommerce and Online Retail Store). The Store-Based held the majority share in 2023. Supermarkets and hypermarkets serve as convenient, accessible retail locations for eyewear consumers, especially those seeking affordability and quick purchases. These stores typically offer a limited but affordable range of eyewear products, such as ready-made reading glasses and basic sunglasses. Consumers visiting supermarkets often prefer buying eyewear here due to convenience, particularly when making non-prescription purchases. This segment appeals to budget-conscious shoppers and those looking for supplementary eyewear options.

FIGURE 6: EUROPE EYEWEAR MARKET, BY DISTRIBUTION CHANNEL, 2023 VS 2032 (USD MILLION)

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Eyewear Regional Insights

By Region, the study provides market insights into UK, Germany, France, Spain, Italy, and Rest of Europe. The Germany Eyewear market accounted for ~18.61% in 2023. The Germany’s eyewear market is driven by a combination of aging demographics and a culture of regular eye care check-ups, which leads to sustained demand for prescription glasses and bifocals. The country’s large aging population, which requires vision correction, is complemented by a younger demographic investing in fashion-forward sunglasses and digital eye strain solutions. German consumers are known for their preference for durable and sustainable products, prompting eyewear manufacturers to adopt eco-friendly materials such as biodegradable plastics and recycled metals.

However, the presence of major global and regional eyewear players like Fielmann AG and Rodenstock has enabled the market to offer a diverse range of products, from mass-market to luxury categories. Germany’s robust retail network, which includes standalone stores, chain retailers, and optometrist-run outlets, provides a comprehensive shopping experience. The integration of digital tools, such as online prescription renewals and frame selection platforms, has further streamlined the purchasing process.

FIGURE 7: EUROPE EYEWEAR MARKET SIZE BY REGION 2023 VS 2032 (USD Million)

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Eyewear Key Market Players & Competitive Insights

With a strong presence across different verticals and geographies, the Eyewear market is highly competitive and dominated by established, pure-play vendors. Over 10 vendors cater to this market, and they continually innovate their solutions to meet the evolving needs of businesses by adopting new technologies. These vendors have a robust geographic footprint and partner ecosystem to cater to diverse customer segments. The Eyewear market is highly competitive, with many vendors offering similar products and services.

The major players in the market include Essilor Luxottica SA, Zeiss International, Kering S.A., Fielmann AG, Prada S.p.A., Safilo Group S.p.A., De Rigo Vision S.p.A., Silhouette International Schmied AG, Marcolin SpA, and Alcon Inc. Systems Industries Corporation constantly takes on new challenges to ensure the stability of its management foundation by extending its reach into business fields. In 2023, the Eyewear market remains highly fragmented, characterized by a diverse array of players, from large multinational corporations to numerous smaller, local firms. This fragmentation is evident from the market share distribution, where the leading companies command only a small fraction of the overall market. It concentrates on broadening its product offerings to reach new audiences in the global market.

The Europe Eyewear market is consolidated, increasing competition, acquisitions, mergers, and other strategic market developments and decisions to improve operational effectiveness.

Key Companies in the Eyewear market include

• Essilor Luxottica SA


• Zeiss International


• Kering S.A.


• Fielmann AG


• Prada S.p.A.


• Safilo Group S.p.A.


• De Rigo Vision S.p.A.


• Silhouette International Schmied AG


• Marcolin SpA


• Alcon Inc.

Eyewear Industry Developments

• In October 2024, Zeiss International introduced its latest SmartLife lens technology, designed to enhance visual comfort for users of digital devices. This new lens line addresses the increasing prevalence of digital eye strain caused by prolonged screen exposure, which has become a significant concern in today's digital age. The SmartLife lenses feature advanced coatings that reduce glare and improve contrast, making them ideal for both indoor and outdoor use. This launch positions Zeiss as a leader in the eyewear market, catering to the growing demand for high-quality optical solutions that support modern lifestyles.


• In August 2023, Silhouette International introduced its inaugural sustainable eyewear collection, which incorporates eco-friendly materials and production processes. This collection is part of Silhouette's broader commitment to sustainability, aligning with growing consumer demand for environmentally responsible products. The new line features frames made from recycled materials and aims to minimize the environmental impact of eyewear production. By launching this collection, Silhouette not only enhances its product offerings but also positions itself as a leader in sustainability within the European eyewear market, appealing to environmentally conscious consumers.


• in August 2022, Alcon Inc. introduced its latest innovation in contact lens technology, the Air Optix® Night & Day® Aqua lenses, designed for extended wear. These lenses allow for up to 30 nights of continuous wear, providing exceptional comfort and breathability for users. The launch is part of Alcon's strategy to cater to the growing demand for convenient and flexible vision correction solutions in Europe, where an increasing number of consumers are opting for contact lenses over traditional eyewear. This product aims to address the needs of busy lifestyles while ensuring eye health and comfort.

Eyewear Market Segmentation

Europe Eyewear Type Outlook

• Spectacles
  
  
  
  • Lenses
  
  
  • Frame
  
  
  
  


• Sunglasses
  
  
  
  • Polarized
  
  
  • Non-Polarized
  
  
  
  


• Contact Lenses
  
  
  
  • Clear
  
  
  • Color
  
  
  • Others
  
  
  
  

Europe Eyewear Category Outlook

• Prescribed Eyewear


• Recreational/Non-Prescribed Eyewear

Europe Eyewear Price Range Outlook

• Classic/Mass


• Premium

Europe Eyewear End User Outlook

• Men


• Women


• Unisex


• Kids

Europe Eyewear Distribution Channel Outlook

• Store Based


• Non-store Based

Eyewear Regional Outlook

• Europe
  
  
  
  • UK
  
  
  • Germany
  
  
  • France
  
  
  • Italy
  
  
  • Rest of Europe