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Eco Friendly Labels Market Research Report: By Material (Paper, Biodegradable Plastic, Recycled Fabric, Wood, Metal), By Label Type (Removable, Semi-Removable, Permanent, Pressure-Sensitive), By Printing Technology (Flexography, Digital Printing, Offset Printing, Gravure Printing, Screen Printing), By End-Use Industry (Food & Beverage, Cosmetics & Personal Care, Pharmaceuticals, Manufacturing, Retail & Logistics) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2032


ID: MRFR/PNT/25765-HCR | 111 Pages | Author: Snehal Singh| October 2024

Global Eco Friendly Labels Market Overview


The Eco Friendly Labels Market Size was estimated at 20.9 (USD Billion) in 2022. The Eco Friendly Labels Industry is expected to grow from 23.34 (USD Billion) in 2023 to 63.12 (USD Billion) by 2032. The Eco Friendly Labels Market CAGR (growth rate) is expected to be around 11.69% during the forecast period (2024 - 2032).


Key Eco Friendly Labels Market Trends Highlighted


The eco-label market is fueled by an increasing consumer interest in eco-friendly and sustainable products. Buyers are becoming more concerned with the effect of their purchases on the environment and, therefore, choose to buy products that have eco-labels intended to convince the consumers of the sustainability of the product. The factors driving the growth of this market are the increasing demand for sustainable packaging formats, rising awareness among consumers about the environmental aspects and related strict government policies enhancing the use of green products. The demand for eco-friendly products has created opportunities in the growth of online trade where businesses are able to reach consumers who demand eco-friendly goods. Another interesting phenomenon in the market is the adoption of special technologies like blockchain, in the case of eco-friendly labels, for making the label protected and easily visible. Furthermore, the rise of these trends, such as compostable and biodegradable labels, is motivated by the popularity of greener packaging alternatives.


Eco Friendly Labels Market Overview


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Eco Friendly Labels Market Drivers


Rising Environmental Awareness


Consumers are becoming increasingly aware of the environmental impact of their purchases, and this is driving demand for eco-friendly products. Eco-friendly labels provide consumers with a way to identify products that are produced in a sustainable way, and this is helping to drive growth in the Eco Friendly Labels Market Industry. Some of the key factors contributing to the rising environmental awareness include Increased media coverage of environmental issues, Growing awareness of the impact of climate change, Government regulations and initiatives aimed at reducing environmental pollution, Educational campaigns by environmental organizations, Social media campaigns and online communities focused on environmentalism.


Increasing Demand for Sustainable Packaging


The demand for sustainable packaging is growing as consumers become more aware of the environmental impact of traditional packaging materials. Eco-friendly labels can help consumers identify products that are packaged in a sustainable way, and this is contributing to the growth of the Eco Friendly Labels Market Industry. Some of the key factors driving the increasing demand for sustainable packaging include Growing consumer demand for environmentally friendly products, Government regulations and initiatives aimed at reducing packaging waste, Technological advancements in sustainable packaging materials Increased investment in sustainable packaging by businesses.


Government Regulations and Incentives


Many governments have enacted regulations that require businesses to use packaging and labels that are environmentally friendly. In addition, many governments also offer incentives to businesses that operate in an environmentally friendly manner. This factor is expected to play a major role in driving the growth of the eco-friendly labels market industry by creating a favorable ecosystem where such markets can grow.


Eco Friendly Labels Market Segment Insights


Eco Friendly Labels Market Material Insights 


The Material segment of the Eco Friendly Labels Market is forecasted to demonstrate considerable growth in the upcoming years on the back of rising consumer awareness of environmental sustainability and increasing demand for eco-friendly materials. Paper, biodegradable plastic, recycled fabric, wood, and metal are the key material types used in the Eco Friendly Labels Market. Paper is the most common material used in eco-friendly labels, as it is low-cost, biodegradable and recyclable. Biodegradable plastic is also a popular option, as it has similar properties to paper and is more durable and resistant to moisture.Recycled fabric is becoming more widespread due to its relative superiority to virgin materials. Wood and metal are typically used due to their strength and aesthetic features. Paper material led the Eco Friendly Labels Market in 2023 and is forecasted to remain dominant during the forecast period. The Biodegradable Plastic is expected to exhibit the highest CAGR during this period supported by increasing demand for sustainability of packaging. Recycled Fabric is expected to grow strongly as well due to high eco-friendliness and solid material properties.The Eco Friendly Labels Market is highly fragmented, with numerous players competing at the regional level. The key players are focusing on innovation and product development to better cater to clients’ changing preferences. In addition, there is a considerable rise in acquisitions and partnerships. The company stakeholders are particularly attracted by the acquisition opportunities as they provide a possibility to extend geographic reach and increase competitive advantages. Overall, the Material segment of the Eco Friendly Labels Market is expected to demonstrate considerable growth on the back of rising consumer demand for sustainability and the adoption of eco-friendly products.


  Eco Friendly Labels Market Material


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Eco Friendly Labels Market Label Type Insights 


The Label Type segment is a crucial aspect of the Eco Friendly Labels Market. It is segmented into Removable, Semi-Removable, Permanent, and Pressure-Sensitive labels. Removable labels dominate the market, with a revenue of 4.831 billion USD in 2023 and a projected reach of 9.949 billion USD by 2032. Semi-Removable labels are anticipated to grow at a CAGR of 12.2%, owing to increasing demand from the food and beverage industry. Permanent labels hold a significant market share and are widely used in various industries due to their durability and resistance to harsh conditions.Pressure-Sensitive labels are gaining traction due to their ease of application and cost-effectiveness, with a projected CAGR of 11.3%. These insights provide valuable information for stakeholders to develop effective strategies and cater to specific market requirements.


Eco Friendly Labels Market Printing Technology Insights 


The Printing Technology segment of the Eco Friendly Labels Market is projected to grow significantly in the coming years, driven by increasing demand for sustainable packaging solutions. In 2023, the segment was valued at USD 34.56 billion and is expected to reach USD 98.72 billion by 2032, exhibiting a CAGR of 12.4%. Flexography, digital printing, offset printing, gravure printing, and screen printing are the key printing technologies used in the production of eco-friendly labels. Flexography is a widely adopted printing technology for flexible packaging applications due to its high-speed and cost-effective nature.Digital printing is gaining traction as it offers customization and short-run capabilities. Offset printing continues to be a preferred choice for high-quality label production, while gravure printing is suitable for long-run applications. Screen printing is commonly used for specialized applications such as printing on metal or glass surfaces. The choice of printing technology depends on various factors, including the substrate, design complexity, and production volume.


Eco Friendly Labels Market End-Use Industry Insights 


The end-use industry segment of the Eco Friendly Labels Market plays a crucial role in shaping market dynamics and growth prospects. Among these industries, Food Beverage, Cosmetics Personal Care, Pharmaceuticals, Manufacturing, and Retail Logistics stand out as key market drivers. The Food Beverage industry, with its focus on sustainability and consumer demand for eco-friendly packaging, is expected to contribute significantly to market growth. The Cosmetics Personal Care industry is driven by rising consumer awareness of the environmental impact of beauty products, leading to a surge in demand for eco-friendly labels.The Pharmaceuticals industry prioritizes patient safety and environmental consciousness, making eco-friendly labels a vital aspect of its operations. Manufacturing industries are increasingly adopting eco-friendly practices to reduce their carbon footprint and meet regulatory requirements, driving market growth. Lastly, the Retail Logistics industry is responding to consumer demand for sustainable packaging and supply chain transparency, further fueling market expansion.


Eco Friendly Labels Market Regional Insights


The Eco Friendly Labels Market is segmented into North America, Europe, APAC, South America, and MEA. North America is expected to hold the largest market share in 2023, owing to the presence of a large number of eco-conscious consumers and stringent environmental regulations. Europe is expected to be the second-largest market, followed by APAC. The APAC region is expected to witness the highest growth rate over the forecast period due to the increasing awareness of environmental issues and the growing middle class. South America and MEA are expected to account for a smaller share of the market, but they are expected to grow at a steady pace.


  Eco Friendly Labels Market Regional


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Eco Friendly Labels Market Key Players And Competitive Insights


Major players in Eco Friendly Labels Market are continuously striving to develop innovative and sustainable packaging solutions to meet the evolving needs of consumers and regulatory bodies. Leading Eco Friendly Labels Market players are investing in research and development to create labels that are not only eco-friendly but also cost-effective and efficient. The Eco Friendly Labels Market industry is witnessing collaborations and partnerships between key players to enhance their product offerings and expand their market reach. Merger and acquisition activities are also prevalent as companies seek to consolidate their position in the market and gain access to new technologies and capabilities. The competitive landscape is expected to remain dynamic, with new entrants and innovative solutions emerging to cater to the growing demand for eco-friendly packaging solutions.Smurfit Kappa is a leading Eco Friendly Labels Market player known for its commitment to sustainable packaging solutions. The company offers a wide range of eco-friendly labels, including compostable, biodegradable, and recyclable options made from renewable resources. Smurfit Kappa's labels are designed to meet the specific needs of various industries, such as food and beverage, healthcare, and personal care. The company has a strong presence and a reputation for delivering high-quality, sustainable packaging solutions.Avery Dennison is another prominent competitor in the Eco Friendly Labels Market. The company focuses on providing innovative and sustainable labeling solutions to its customers. Avery Dennison's eco-friendly labels are made from recycled materials and are designed to reduce waste and environmental impact. The company offers a range of labeling solutions, including pressure-sensitive labels, RFID labels, and specialty labels, to meet the diverse needs of its customers. Avery Dennison has a presence and a strong customer base, making it a formidable competitor in the Eco Friendly Labels Market.


Key Companies in the Eco Friendly Labels Market Include



  • Fair Trade Certified

  • NonGMO Project

  • Certified Humane

  • Sustainable Forestry Initiative

  • Environmental Paper Network

  • Wildlife Friendly Enterprise Network

  • Marine Stewardship Council

  • Forest Stewardship Council

  • Fair Labor Association

  • Whole Foods Quality Standards

  • The Carbon Trust

  • Green America Certified Organic

  • Sustainable Agriculture Network

  • SCS Services

  • Rainforest Alliance


Eco Friendly Labels Market Industry Developments


The Eco Friendly Labels Market is projected to grow from USD 23.34 billion in 2023 to USD 63.12 billion by 2032, exhibiting a CAGR of 11.69% during the forecast period. Increasing consumer awareness regarding environmental sustainability and the growing demand for eco-friendly products are the key factors driving the market growth.Recent news developments include the launch of new eco-friendly labels by various companies. For instance, in 2023, Avery Dennison introduced a new line of eco-friendly labels made from recycled materials. Additionally, governments worldwide are implementing regulations to promote the use of eco-friendly labels, which is further fueling market growth.


Eco Friendly Labels Market Segmentation Insights 


Eco Friendly Labels Market Material Outlook



  • Paper

  • Biodegradable Plastic

  • Recycled Fabric

  • Wood

  • Metal


Eco Friendly Labels Market Label Type Outlook



  • Removable

  • Semi-Removable

  • Permanent

  • Pressure-Sensitive


Eco Friendly Labels Market Printing Technology Outlook



  • Flexography

  • Digital Printing

  • Offset Printing

  • Gravure Printing

  • Screen Printing


Eco Friendly Labels Market End-Use Industry Outlook



  • Food Beverage

  • Cosmetics Personal Care

  • Pharmaceuticals

  • Manufacturing

  • Retail Logistics


Eco Friendly Labels Market Regional Outlook



  • North America

  • Europe

  • South America

  • Asia Pacific

  • Middle East and Africa

Report Attribute/Metric Details
Market Size 2022 20.9 (USD Billion)
Market Size 2023 23.34 (USD Billion)
Market Size 2032 63.12 (USD Billion)
Compound Annual Growth Rate (CAGR) 11.69% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled Fair Trade Certified, NonGMO Project, Certified Humane, Sustainable Forestry Initiative, Environmental Paper Network, Wildlife Friendly Enterprise Network, Marine Stewardship Council, Forest Stewardship Council, Fair Labor Association, Whole Foods Quality Standards, The Carbon Trust, Green America Certified Organic, Sustainable Agriculture Network, SCS Services, Rainforest Alliance
Segments Covered Material, Label Type, Printing Technology, End-Use Industry, Regional
Key Market Opportunities Growing consumer awareness of government regulations increasing demand for sustainable products, emerging ecommerce platforms, and technological advancements
Key Market Dynamics Growing consumer awareness of government regulations increasing disposable income, adoption of sustainable practices and technological advancements in eco-friendly labelling
Countries Covered North America, Europe, APAC, South America, MEA
 

Frequently Asked Questions (FAQ) :

The Eco-Friendly Labels Market was valued at USD 23.34 Billion in 2023 and is expected to reach USD 63.12 Billion by 2032, exhibiting a CAGR of 11.69% during the forecast period (2024-2032).

North America is expected to dominate the market with a market share of 38.5% in 2023, owing to the increasing consumer awareness about environmental sustainability.

Eco-Friendly Labels find applications in various industries, including food beverages, personal care cosmetics, pharmaceuticals, and consumer electronics.

The prominent players in the market include Avery Dennison Corporation, CCL Industries Inc., Constantia Flexibles Group GmbH, Huhtamaki Oyj, and UPM-Kymmene Corporation.

The growing demand for sustainable packaging, increasing environmental regulations, and rising consumer preference for eco-friendly products are driving the market growth.

Challenges include the high cost of production, lack of standardization, and competition from traditional labels.

Trends include the use of biodegradable and compostable materials, digital printing technologies, and the integration of smart labels.

The Eco-Friendly Labels Market is projected to grow at a CAGR of 11.69% from 2024 to 2032.

The food beverages segment is anticipated to register the highest growth rate during the forecast period.

The Asia-Pacific region accounted for a 27.5% market share in 2023 and is poised for significant growth in the coming years.

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