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Digital Transformation Healthcare Market Share

ID: MRFR//6715-HCR | 111 Pages | Author: Aarti Dhapte| November 2024

The Digital Transformation in Healthcare Market is witnessing rapid growth as the healthcare industry embraces technological advancements to improve patient care, streamline processes, and enhance overall efficiency. In this dynamic landscape, companies are adopting various market share positioning strategies to establish themselves as key players in the digital transformation of healthcare.


One prevalent strategy is differentiation, where companies focus on offering unique and innovative digital solutions that set them apart from competitors. This involves investing in research and development to create technologies such as electronic health records (EHRs), telemedicine platforms, and AI-driven diagnostic tools. By providing comprehensive and cutting-edge digital solutions, companies aim to attract healthcare providers and institutions seeking to enhance their capabilities through advanced technology.


Cost leadership is another strategic approach adopted by companies in the digital transformation in healthcare market. Businesses strive to become the most cost-efficient providers of digital healthcare solutions by optimizing processes, leveraging cloud computing, and negotiating favorable agreements with technology suppliers. By delivering cost-effective solutions without compromising on quality and security, companies can appeal to a broader customer base, especially in a market where healthcare organizations often face budget constraints.


Market segmentation is a strategy employed to target specific customer segments with tailored digital transformation solutions. Companies analyze the diverse needs of different healthcare sectors, such as hospitals, clinics, or pharmaceutical companies, and develop specialized digital solutions for each segment. This targeted approach allows companies to address the unique challenges faced by healthcare organizations in specific domains, building stronger relationships and understanding their specific requirements.


Collaboration and partnerships represent another strategic approach in the digital transformation in healthcare sector. Recognizing the complexity of the healthcare ecosystem, companies form strategic alliances with other technology providers, healthcare institutions, or regulatory bodies. These collaborations aim to create integrated and interoperable digital solutions that enhance the overall healthcare experience. By offering comprehensive solutions through collaborative efforts, companies can cater to a broader range of healthcare applications and increase their market share.


Geographical expansion is a vital strategy for companies aiming to strengthen their position in the global digital transformation in healthcare market. This involves adapting solutions to meet regional regulatory requirements, addressing cultural nuances, and establishing partnerships with local healthcare providers. By extending their footprint, companies can tap into diverse healthcare markets and address the growing demand for digital transformation in healthcare on a global scale.


Continuous innovation is key to maintaining a strong market position in the digital transformation in healthcare sector. Proactive strategies involve staying ahead of emerging technologies, addressing evolving cybersecurity challenges, and incorporating advancements such as blockchain for secure health data management. By demonstrating a commitment to technological excellence and addressing the unique needs of the healthcare industry, companies can build trust with their customers and secure a competitive edge in the rapidly evolving digital transformation in healthcare market.

Covered Aspects:

Report Attribute/Metric Details
Base Year For Estimation 2022
Historical Data 2019- 2021
Forecast Period 2023-2030
Growth Rate 32.40% (2023-2030)

Digital Transformation in Healthcare Market Overview


Digital Transformation in Healthcare Market Size was valued at USD 165.9 billion in 2022. The digital transformation in healthcare market industry is projected to grow from USD 219.6 Billion in 2023 to USD 1183.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 32.40% during the forecast period (2024 - 2032).


Increased demand for digital products and services, as well as there is a growing demand for a monitoring system to check on the overall health of prescribers are the key market drivers enhancing the market growth.


Figure 1: Digital Transformation in Healthcare Market Size, 2023-2030 (USD Billion)


Digital Transformation in Healthcare Market Overview


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Digital Transformation in Healthcare Market Trends


Increased adoption of connected health technologies is propelling market growth.

Market CAGR for digital transformation is being driven by the rising popularity of connected health technologies, as well as the convergence of digital media, health technology, and mobile devices, are key elements driving the digital transformation in healthcare market revenue. Many digital healthcare solution providers are increasingly focusing on providing technology-enabled care solutions to improve the quality and outcomes of health and social care. Additionally, as healthcare technology advances and smart devices and smart wearables become more prevalent, the use of connected health solutions grows, providing market growth for digital transformation in the healthcare sector.


Additionally, the two reasons driving demand for improved healthcare services are a rise in per capita healthcare and government initiatives. Many government and healthcare businesses, such as hospitals, clinics, and pharmaceutical companies, are increasing their investments in IT infrastructure to better meet the needs of their customers. Countries such as Canada and the United States plan to launch digital programs to foster innovation and digitalization in the healthcare sector. This is largely intended to encourage hospitals and clinics to use improved diagnostic technologies and digital healthcare services in order to better serve patients. As a result, the demand for digital transformation in healthcare is projected to rise in the near future.For instance, in August 2021, Intel India and the Society for Innovation & Enterprise (SINE)-IIT Bombay announced their Plugin Partnership to accelerate the expansion of Industry 4.0.


Digital Transformation in Healthcare Market Segment Insights


Digital Transformation in Healthcare component Insights


The digital transformation in healthcare market is divided into three components: hardware, software, and services, with the service sector accounting for 45.4% of total revenue in 2022. The segment's expansion can be attributable to rising demand for various services such as training, staffing, installation, and maintenance, among others. The constant evolution of software solutions is increasing the demand for installation and training services. Major companies offer a diverse range of pre- and post-installation services, either as part of a package or separately, encouraging segmental growth.


Figure 2: Digital Transformation in Healthcare Market, by Component, 2022 & 2030 (USD billion)


Digital Transformation in Healthcare Market, by Component, 2022 & 2030


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Digital Transformation in Healthcare Organization Size Insights


The digital transformation in healthcare market segmentation, based on organization size, includesSMES and large enterprises. SEMs have a significant market share. As a result, a scanning electron microscope (SEM) is a piece of equipment used to inspect the topographies of objects at extremely high magnifications. When the surface is two-dimensionally scanned using an electron probe microscope, the SME image shows on the display unit's screen. The magnification of the displayed image will change if the scan width of the electron probe is modified. Because the screen size remains constant, decreasing the scan width increases magnification while increasing the scan width decreases magnification.


Digital Transformation in Healthcare Technology Insight


The digital transformation healthcare market segmentation is divided into four technology segments: artificial intelligence, cloud computing, big data analytics, and the internet of things. Over the projection period 2019-2030, the artificial intelligence segment is predicted to rise at a higher CAGR. Artificial intelligence provides numerous advantages over clinical decision-making approaches. AI implementation in healthcare can provide physicians, clinicians, and patients with more exact and accurate data, allowing them to obtain unprecedented insights into diagnoses, care processes, treatment variations, and patient outcomes. Operational Analytics deals with the large volume of data available in healthcare, such as financial, clinical, administrative, and operational data, empowering with meaningful actions to improve the industry's overall operational efficiency.


Digital Transformation in Healthcare Business Function Insight


The digital transformation in healthcare market data, based on business include function customer transformation, workforce transformation, operational transformation and product transformation. In 2022, Operation Transformation held a sizable market share. Operations transformation is the process of leveraging digital technology to improve performance or create new opportunities in an organization's business operations. It may entail automating operations, integrating new technology into current systems, or building new business models.


Digital Transformation in Healthcare Regional Insights


By Region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. North America is predicted to lead the Digital Transformation in Healthcare Market. The expanding demand for healthcare in the region, particularly in the United States, is driving the demand. It is due to the rising digitalization technologies like as IoT, virtual reality, and AI, among others. According to the National Institute on Aging, the population of people aged 65 and up in the United States is expected to roughly double over the next three decades, driving market growth in the digital transformation of the healthcare industry in this region.


Further, the major countries studiedin the market reportare The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 3: DIGITAL TRANSFORMATION IN HEALTHCARE MARKET SHARE BY REGION 2022 (%)


DIGITAL TRANSFORMATION IN HEALTHCARE MARKET SHARE BY REGION 2022


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe digital transformation in healthcare market accounts for the second-largest market share Due to various telemedicine programmes and services offered in the area are what are primarily fueling the growth. Further, the German digital transformation in healthcare market held the largest market share, and the UK digital transformation in healthcare market was the fastest growing market in the European region


The Asia-Pacific Digital Transformation in Healthcare Market is expected to grow at the fastest CAGR from 2019 to 2030. This is due to rising eHealth platform usage and growing healthcare spending in the region are likely to fuel the expansion of these services. Increasing demand for remote patient monitoring and other telehealth services due to increased government healthcare spending is predicted to drive industry expansion in Asia Pacific. Moreover, China’s digital transformation in healthcare market held the largest market share, and the Indian digital transformation in healthcare market was the fastest growing market in the Asia-Pacific region.


Digital Transformation in Healthcare Key Market Players & Competitive Insights


Leading market players are investing extensively in research and development in order to extend their product lines, which will help the digital transformation in healthcare market, grow even more. Important market developments include new product releases, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other firms. To expand and remain in a more competitive and rising market climate, digital transformation in healthcare industry must supply cost-effective things.


Producing locally to reduce operating costs is one of the primary business methods employed by manufacturers in the digital transformation of the healthcare industry to benefit customers and expand the market sector. In recent years, the digital transformation in the healthcare industry has provided some of the most significant benefits to medicine. Major players in the digital transformation of the healthcare market, including IBM Corporation (US), Microsoft Corporation (US), SAP SE (Germany), Dell EMC (US), Google LLC (US), Accenture PLC (Ireland), CA Technologies (US), Cognizant (US), and others, are investing in telehealth technology to help healthcare providers and expand their market share in a rapidly growing market.


American Well Company, sometimes known as Amwell, is a Boston-based telemedicine startup that links patients with doctors via encrypted video. Amwell distributes its platform to healthcare providers as a subscription service to connect their medical professionals online, and its own software development kits, APIs, and system interfaces allow clients to integrate telehealth into existing workflows used by doctors and patients.In April 2021, American Well has unveiled its cutting-edge Converge telehealth platform. This latest platform improves connectivity for healthcare stakeholders while also addressing the growing need for medical help.


Wipro Ltd (formerly Western India Palm Refined Oils Limited) is an Indian multinational organization that specializes in information technology, consulting, and business process outsourcing. In July 2020, Wipro Ltd announced a collaboration with IBM Corporation  to help Wipro customers start on a seamless and secure hybrid cloud journey. This collaboration enables Wipro to develop hybrid cloud products that assist businesses in managing, migrating, and transforming mission-critical workloads and applications with security across private, public, and on-premises environments.


Key Companies in the digital transformation in healthcare market include




  • IBM Corporation (US)




  • Microsoft Corporation (US)




  • Dell EMC (US)




  • Google LLC (US)




  • Accenture PLC (Ireland)




  • CA Technologies (US)




  • Cognizant (US)




  • SAP SE (Germany)




  • Adobe Systems (US)




  • Oracle Corporation (US)




  • Hewlett Packard Enterprise (US)




  • HCL Technologies (India)




  • TIBCO Software (US)




  • Marlabs (US)




  • Equinix (US)




Digital Transformation in Healthcare Industry Developments


In February 2021, HCL Technologies and Alteryx, Inc., a leader in analytic process automation, have formed a strategic relationship (APA). The alliance's goal is to help businesses all over the world achieve their analytics mechanisation and digitalization goals. HCL has also been classified as an Alteryx Elite Alliance Partner as a result of this strategic engagement.


In May 2022, In order to enable a significant business change encompassing crucial business processes, Ducati announced a partnership in which it had chosen the RISE with SAP solution. The goal of this collaboration is to create an intelligent business network that enhances the quality and timeliness of the information while extending the digitalization of processes.


In April 2022, Projection with IBM Watson was launched thanks to a partnership between IBM and the Masters tournament. It generates daily predictions for each golfer taking part in the Masters. In order to create the Players insights and Projections, the IBM Consulting team used the AutoAl capabilities in IBM Watson Studio to train Al models using Masters data spanning six years (2016-2021), including data from more than 120,000 golf shots.


Digital Transformation in Healthcare Market Segmentation


Digital Transformation in Healthcare By Component Outlook




  • Hardware




  • Software




  • Services




Digital Transformation in Healthcare By Organization Size Outlook




  • SMEs




  • Large Enterprise




Digital Transformation in Healthcare Market By Technology




  • Artificial Intelligence (AI)




  • Cloud Computing




  • Big Data & Analytics




  • Internet of Things (IoT) and Cybersecurity




Digital Transformation in Healthcare Market By Business Function




  • Customer Transformation




  • Workforce Transformation




  • Operational Transformation




  • Product Transformation




Digital Transformation in Healthcare Regional Outlook





  • North America



    • US




    • Canada






  • Europe



    • Germany




    • France




    • UK




    • Italy




    • Spain




    • Rest of Europe






  • Asia-Pacific



    • China




    • Japan




    • India




    • Australia




    • South Korea




    • Australia




    • Rest of Asia-Pacific






  • Rest of the World



    • Middle East




    • Africa




    • Latin America






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