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    CBD Market

    ID: MRFR/HC/6618-CR
    200 Pages
    Rahul Gotadki
    July 2025

    Cannabidiol (CBD) Market Research Report By Application (Food Beverages, Health Products, Cosmetics, Pharmaceuticals, Pet Care), By Extract Type (Full Spectrum, Broad Spectrum, Isolate), By Distribution Channel (Online, Retail Stores, Pharmacies), By Form (Oils, Capsules, Edibles, Topicals) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2035

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    Cannabidiol (CBD) Market Research Report - Global Forecast till 2035 Infographic
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    CBD Market Summary

    The global cannabidiol market is projected to grow from 10.5 USD billion in 2024 to 30 USD billion by 2035.

    Key Market Trends & Highlights

    Cannabidiol Key Trends and Highlights

    • The market is expected to experience a compound annual growth rate of 10.03 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 30 USD billion, indicating robust growth potential.
    • In 2024, the market is valued at 10.5 USD billion, reflecting a strong foundation for future expansion.
    • Growing adoption of cannabidiol products due to increasing consumer awareness is a major market driver.

    Market Size & Forecast

    2024 Market Size 10.5 (USD Billion)
    2035 Market Size 30 (USD Billion)
    CAGR (2025-2035) 10.03%

    Major Players

    CBDistillery, Tilray, Pure Spectrum, Charlotte's Web, Aurora Cannabis, Charlotte's Web Holdings, Green Roads, CV Sciences, Joy Organics, Medterra, Hemp Bombs, Cronos Group, Canopy Growth, Elixinol, GW Pharmaceuticals

    CBD Market Trends

    The Cannabidiol Market is experiencing notable trends driven by changing consumer attitudes towards health and wellness. Increasing awareness about the therapeutic benefits of cannabidiol continues to inform consumer purchasing behavior.

    A significant driver for this market is the rising demand for natural and organic products, as consumers are shifting towards plant-based alternatives due to health consciousness and the preference for products perceived as less harmful. The legal landscape surrounding cannabis products is also evolving, with many countries moving towards legalization and regulation, which opens up new markets for cannabidiol across the globe.CBD is being added to a wide range of products, including dietary supplements, cosmetics, and food and drinks, which is creating new business opportunities.

    As more people become interested in holistic health solutions, brands are starting to use the benefits of cannabidiol in skincare and wellness products.

    E-commerce platforms are also becoming very important because they make it easier for people all over the world to get CBD products, which helps the market grow. In recent years, there have been a lot of research and development projects looking into the different ways that cannabidiol can be used in medicine. This trend shows that the medical community is becoming more accepting of CBD, and ongoing research is proving that it works for a number of health problems.

    The evolving regulatory landscape and increasing consumer awareness surrounding the therapeutic potential of cannabidiol are likely to drive substantial growth in the global market.

    U.S. Food and Drug Administration (FDA)

    CBD Market Drivers

    Regulatory Developments

    Regulatory frameworks surrounding cannabidiol are evolving, which appears to positively impact the Global Cannabidiol Market Industry. Governments worldwide are increasingly recognizing the therapeutic potential of CBD, leading to more favorable regulations. For example, in several countries, the legalization of hemp-derived CBD products has opened new avenues for market expansion. This regulatory clarity not only enhances consumer confidence but also encourages investment in research and development. As a result, the market is expected to grow significantly, with projections indicating a rise to 30 USD Billion by 2035.

    Market Growth Projections

    Rising Consumer Awareness

    The Global Cannabidiol Market Industry experiences a notable increase in consumer awareness regarding the potential health benefits of cannabidiol. As more individuals seek natural alternatives for wellness, the demand for CBD products rises. This trend is particularly evident in regions where educational campaigns about CBD's therapeutic properties are prevalent. For instance, the market is projected to reach 10.5 USD Billion in 2024, driven by consumers' growing interest in health and wellness. This awareness is likely to foster a more informed consumer base, which may further propel market growth.

    Diverse Product Applications

    The versatility of cannabidiol in various sectors contributes to the expansion of the Global Cannabidiol Market Industry. CBD is utilized in a wide range of products, including cosmetics, food and beverages, and pharmaceuticals. This diversity allows for a broader consumer base and increases market penetration. For instance, the incorporation of CBD into beauty products has gained traction, appealing to consumers seeking natural skincare solutions. Such applications are likely to drive market growth, with an anticipated compound annual growth rate of 10.03% from 2025 to 2035, reflecting the increasing acceptance of CBD across different industries.

    Growing E-commerce Platforms

    The rise of e-commerce platforms significantly influences the Global Cannabidiol Market Industry by providing consumers with easier access to CBD products. Online retail channels allow for a wider distribution of cannabidiol products, reaching consumers who may not have local access to physical stores. This trend is particularly relevant in regions where traditional retail channels are limited. The convenience of online shopping, combined with the increasing availability of CBD products, is likely to enhance market growth. As a result, the industry may witness a substantial increase in sales, contributing to the projected market value of 10.5 USD Billion in 2024.

    Increased Investment in Research

    Investment in research and development within the Global Cannabidiol Market Industry appears to be on the rise, as stakeholders seek to explore the full potential of cannabidiol. This investment is crucial for advancing scientific understanding and developing innovative products. Various organizations and institutions are conducting studies to investigate the efficacy of CBD in treating various health conditions. Such research initiatives not only enhance product credibility but also attract consumers seeking evidence-based solutions. The growing focus on R&D is likely to support the market's expansion, with projections indicating a market value of 30 USD Billion by 2035.

    Market Segment Insights

    Cannabidiol Market Application Insights

    The Cannabidiol Market is experiencing substantial growth within its Application segment, projected to witness significant valuations in the forthcoming years. By 2024, the total valuation of the Cannabidiol Market within this segment will reach approximately 10.48 USD Billion, reflecting an increased focus on various applications such as Food Beverages, Health Products, Cosmetics, Pharmaceuticals, and Pet Care.

    Among these applications, Health Products and Pharmaceuticals are noteworthy, as they hold majority shares of the market due to the increasing consumer trend toward herbal and organic wellness solutions, representing valuations of 3.0 USD billion and 3.5 USD Billion, respectively, in 2024.Furthermore, the Food Beverages segment is anticipated to play a crucial role, with a projected value of 2.5 USD Billion in 2024, driven by the rising demand for functional foods and beverages infused with Cannabidiol as consumers become more health-conscious.

    The Cosmetics industry is also carving its niche, with an estimated value of 1.2 USD Billion in 2024, reflecting the growing preference for natural beauty products, which can benefit from the anti-inflammatory properties of Cannabidiol.

    Not to be overlooked, the Pet Care segment, though smaller at 0.78 USD Billion, is gaining traction as pet owners increasingly seek Cannabidiol-infused products to enhance the wellness of their pets, highlighting an emerging trend in the market.By 2035, the overall value of the Application segment in the Cannabidiol Market is expected to escalate to 30.0 USD billion, showcasing a robust growth trajectory influenced by factors such as evolving consumer preferences, increasing legalization of Cannabidiol products, and growing awareness regarding the therapeutic benefits of Cannabidiol across various demographics.

    The projected compound annual growth rate for the entire market from 2025 to 2035 is expected to be around 10.03 percent, reflecting not only the robust growth potential across all segments but also the increasing acceptance and integration of Cannabidiol into everyday products, especially in the realms of health and wellness.As industries continue to innovate and adapt to consumer demands, the Cannabidiol Market segmentation not only depicts the varied applications but also underscores the importance of Cannabidiol as a versatile ingredient poised to influence multiple sectors profoundly.

    Cannabidiol Market Extract Type Insights

    The Cannabidiol Market is projected to reach a valuation of 10.48 USD billion by 2024 and is expected to expand significantly over the coming years. The market segmentation surrounding Extract Type plays a pivotal role in this growth, with categories such as Full Spectrum, Broad Spectrum, and Isolate contributing to varying consumer preferences and product formulations.

    Full Spectrum extracts contain a wide range of cannabinoids, which are believed to enhance the therapeutic effects through the entourage effect, appealing to a segment of users seeking holistic benefits.Broad Spectrum extracts offer a similar range but exclude THC, thus attracting those who prefer non-psychoactive options. Isolate, consisting of pure Cannabidiol, appeals to users desiring targeted dosing and those sensitive to other cannabinoids.

    The emergence of diverse product offerings is fueled by rising consumer awareness of the health benefits associated with Cannabidiol, alongside regulatory shifts facilitating wider market access. The Cannabidiol Market data indicates a growing interest in wellness products, leading to increased demand across various sectors, thereby driving market growth.

    Cannabidiol Market Distribution Channel Insights

    The Cannabidiol Market, particularly through its Distribution Channel segment, is showing robust potential for growth as it progresses into the coming years. In 2024, the market is set to be valued at 10.48 USD billion, reflecting the increasing demand for cannabidiol products across various platforms.

    Within this segment, the distribution of cannabidiol products via Online channels is gaining traction, significantly influenced by the convenience and accessibility offered to consumers. Retail Stores also represent a vital channel, providing direct consumer engagement and showcasing products, which enhances brand visibility and trust.Pharmacies have emerged as essential players, emphasizing the importance of health and wellness in the availability of cannabidiol products. The segment benefits from rising trends in wellness and natural remedies, while the ongoing education regarding cannabidiol continues to drive market growth.

    Challenges include regulatory hurdles and varying legal guidelines across regions, but the opportunities for expansion remain significant as consumer preferences shift towards more holistic health solutions. As the Cannabidiol Market evolves, the Distribution Channel segment is poised to reflect the changing landscape of consumer engagement and access to these growing products.

    Cannabidiol Market Form Insights

    The Cannabidiol Market is rapidly evolving, particularly in the Form segment, which includes varied product types such as Oils, Capsules, Edibles, and Topicals. By 2024, the market is expected to be valued at 10.48 USD billion, reflecting a growing consumer demand for cannabidiol-based products.

    Oils are notably significant in this segment, favored for their versatility and ease of use, contributing a substantial share to the market. Capsules provide a discreet method of consumption, appealing to health-conscious consumers seeking measured dosages.Edibles, meanwhile, have gained immense popularity, particularly among younger demographics, for their enjoyable way of integrating cannabidiol into daily routines. Topicals are also noteworthy due to their targeted application for localized relief, resonating with users looking for non-invasive solutions.

    The Cannabidiol Market segmentation indicates a robust growth trend driven by increasing awareness of health benefits, changes in regulatory landscapes, and a growing inclination towards natural wellness products. These factors collectively enhance market growth opportunities within the Cannabidiol Market, shaping future offerings and innovations.

    Get more detailed insights about Cannabidiol (CBD) Market Research Report - Global Forecast till 2035

    Regional Insights

    The Cannabidiol Market is witnessing significant growth across various regions, driven by increasing consumer awareness and changing regulatory landscapes. In 2024, North America leads the market, valued at 4.5 USD billion and anticipated to reach 12.75 USD billion by 2035. This dominance is attributed to a well-established framework for cannabis products and a growing acceptance of cannabidiol for medicinal purposes.

    Europe follows closely, with a current valuation of 3.0 USD billion, projected to grow to 9.0 USD billion by 2035, as European countries adopt regulatory measures favoring CBD products.In South America, the market is valued at 1.2 USD Billion in 2024, with expectations of growing to 3.0 USD billion by 2035, driven by increasing health-conscious consumers. Asia Pacific is experiencing a rapid uptick in market interest, currently valued at 1.78 USD billion and projected to expand to 4.5 USD Billion, as countries gradually relax regulations on cannabis.

    The Middle East and Africa represent the smallest segment, valued at 0.5 USD Billion in 2024 and reaching 0.75 USD billion by 2035, reflecting the region's cautious approach towards cannabis legalization.Overall, the Cannabidiol Market segmentation indicates robust growth potential, particularly in regions with favorable regulations and growing consumer acceptance, presenting a myriad of opportunities and challenges for market participants.

    Cannabidiol Market Regional Insights

    Source: Primary Research, Secondary Research, Market Research Future Database, and Analyst Review

    Key Players and Competitive Insights

    The competitive landscape of the Cannabidiol Market is characterized by a dynamic interplay of innovation, regulatory changes, and shifting consumer preferences. The market is experiencing significant growth spurred by an increasing awareness and acceptance of the therapeutic benefits of cannabidiol. Companies are actively investing in research and development to enhance product offerings, focusing on quality, formulations, and delivery methods to cater to diverse consumer needs.

    This segment also sees the involvement of various players ranging from start-ups to established firms, all vying for market share. The competitive environment is further influenced by marketing strategies, distribution channels, and branding, which help distinguish products in a crowded marketplace. Furthermore, regulatory frameworks across different regions continuously shape the strategies of companies, requiring them to remain agile and compliant while still striving for competitive advantages.

    CBDistillery has emerged as a prominent player within the Cannabidiol Market, recognized for its comprehensive range of high-quality CBD products, including oils, capsules, and gummies.

    The brand emphasizes transparency and education by providing third-party lab results, which bolster consumer confidence and trust. One of the key strengths of CBDistillery lies in its ability to offer a diverse array of formulations to meet various consumer demands, catering to both wellness and therapeutic purposes.

    Its strong online presence and direct-to-consumer sales model allow for effective engagement with customers, further establishing their brand loyalty. Additionally, CBDistillery has positioned itself as a thought leader by actively participating in advocacy efforts for the regulation and accessibility of CBD products, which amplifies its reputation in the market.

    Tilray represents a significant force in the Cannabidiol Market through its portfolio of medical and recreational cannabis products, including a range of CBD oils and capsules that cater to health-conscious consumers. The company has established a robust global footprint, with strategic investments in various markets that amplify its reach.

    A notable strength of Tilray is its strong commitment to research and development, leading to the creation of innovative products that meet evolving consumer needs. The company's recent mergers and acquisitions have further bolstered its market presence, providing enhanced resources and capabilities.

    This consolidation allows Tilray to leverage economies of scale while expanding its product line and distribution networks globally. The diverse offering, combined with a strong focus on quality assurance and compliance, positions Tilray as a competitive entity in the Cannabidiol Market, making significant strides in enhancing product accessibility and consumer awareness.

    Key Companies in the CBD Market market include

    Industry Developments

    • Q2 2024: Medical Marijuana, Inc. Launches Pharma Subsidiary 'HM Pharma' in Brazil to Expand Access to CBD Products Medical Marijuana, Inc. announced the launch of its new pharma subsidiary, HM Pharma, in Brazil, aiming to expand the availability of CBD products in Brazilian pharmacies and strengthen its international footprint.[3]
    • Q2 2024: Charlotte’s Web Appoints New CEO to Drive Growth in CBD Market Charlotte’s Web Holdings, a leading CBD company, appointed a new Chief Executive Officer in April 2024 to accelerate product innovation and expand its market presence in North America.
    • Q2 2024: Canopy Growth Announces Strategic Partnership with Altria for CBD Beverage Launch Canopy Growth entered a strategic partnership with Altria to co-develop and launch a new line of CBD-infused beverages in the U.S., targeting the growing wellness segment.
    • Q2 2024: Elixinol Opens New Manufacturing Facility in Colorado to Meet Rising CBD Demand Elixinol, a global CBD brand, inaugurated a new manufacturing facility in Colorado in May 2024 to increase production capacity and support its expanding product portfolio.
    • Q3 2024: CV Sciences Secures $20 Million Funding Round to Expand CBD Product Line CV Sciences completed a $20 million funding round in July 2024, with proceeds earmarked for research, development, and marketing of new CBD-based wellness products.
    • Q3 2024: Green Roads Launches CBD-Infused Skincare Line Green Roads, a prominent U.S. CBD company, launched a new line of CBD-infused skincare products in August 2024, expanding its offerings in the personal care segment.
    • Q3 2024: FDA Grants Approval for GW Pharmaceuticals’ New CBD-Based Epilepsy Drug GW Pharmaceuticals received FDA approval for its latest CBD-based drug targeting rare forms of epilepsy, marking a significant regulatory milestone for the company in September 2024.
    • Q4 2024: Aurora Cannabis Acquires Reliva to Strengthen U.S. CBD Market Position Aurora Cannabis completed the acquisition of Reliva, a leading U.S. CBD brand, in October 2024 to enhance its distribution network and product portfolio in the American market.
    • Q4 2024: CBDistillery Wins Major Retail Contract with Walgreens CBDistillery secured a nationwide retail contract with Walgreens in November 2024, enabling its CBD products to be sold in over 5,000 stores across the U.S.
    • Q1 2025: Endoca Announces European Expansion with New Distribution Center in Germany Endoca, a European CBD manufacturer, opened a new distribution center in Germany in January 2025 to support its growing customer base and streamline logistics across the continent.
    • Q1 2025: HempFusion Launches CBD Gummies in Partnership with Kroger HempFusion partnered with Kroger to launch a new line of CBD gummies in February 2025, expanding its retail footprint in the U.S. grocery sector.
    • Q2 2025: Tilray Brands Announces IPO of CBD Wellness Subsidiary Tilray Brands revealed plans for an initial public offering of its CBD wellness subsidiary in June 2025, aiming to raise capital for further product development and market expansion.

    Future Outlook

    CBD Market Future Outlook

    The Global Cannabidiol Market is projected to grow at a 10.03% CAGR from 2024 to 2035, driven by increasing consumer demand, regulatory advancements, and expanding applications in wellness and pharmaceuticals.

    New opportunities lie in:

    • Develop innovative CBD-infused products targeting the beauty and personal care sector.
    • Explore strategic partnerships with health professionals to enhance product credibility.
    • Invest in sustainable cultivation practices to meet growing consumer demand for eco-friendly products.

    By 2035, the Cannabidiol Market is expected to achieve substantial growth, solidifying its position as a key player in the global health and wellness industry.

    Market Segmentation

    Cannabidiol Market Form Outlook

    • Oils
    • Capsules
    • Edibles
    • Topicals

    Cannabidiol Market Regional Outlook

    • North America
    • Europe
    • South America
    • Asia Pacific
    • Middle East and Africa

    Cannabidiol Market Application Outlook

    • Food Beverages
    • Health Products
    • Cosmetics
    • Pharmaceuticals
    • Pet Care

    Cannabidiol Market Extract Type Outlook

    • Full Spectrum
    • Broad Spectrum
    • Isolate

    Cannabidiol Market Distribution Channel Outlook

    • Online
    • Retail Stores
    • Pharmacies

    Report Scope

    Report Attribute/Metric

    Details

    Market Size 2023

    9.53 (USD Billion)

    Market Size 2024

    10.48 (USD Billion)

    Market Size 2035

    30.0 (USD Billion)

    Compound Annual Growth Rate (CAGR)

    10.03% (2025 - 2035)

    Report Coverage

    Revenue Forecast, Competitive Landscape, Growth Factors, and Trends

    Base Year

    2024

    Market Forecast Period

    2025 - 2035

    Historical Data

    2019 - 2024

    Market Forecast Units

    USD Billion

    Key Companies Profiled

    CBDistillery, Tilray, Pure Spectrum, Charlotte's Web, Aurora Cannabis, Charlotte's Web Holdings, Green Roads, CV Sciences, Joy Organics, Medterra, Hemp Bombs, Cronos Group, Canopy Growth, Elixinol, GW Pharmaceuticals

    Segments Covered

    Application, Extract Type, Distribution Channel, Form, Regional

    Key Market Opportunities

    Rising demand for wellness products, Expanding e-commerce distribution channels, Increasing applications in pharmaceuticals, Growing acceptance in food and beverages, Innovations in product formulations

    Key Market Dynamics

    Regulatory environment, increasing health awareness, product innovation, rising disposable incomes, growing consumer acceptance

    Countries Covered

    North America, Europe, APAC, South America, MEA

    Market Highlights

    Author
    Rahul Gotadki
    Assistant Manager

    He holds an experience of about 7+ years in Market Research and Business Consulting, working under the spectrum of Life Sciences and Healthcare domains. Rahul conceptualizes and implements a scalable business strategy and provides strategic leadership to the clients. His expertise lies in market estimation, competitive intelligence, pipeline analysis, customer assessment, etc. In addition to the above, his other responsibility includes strategic tracking of high growth markets & advising clients on the potential areas of focus they could direct their business initiatives

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    FAQs

    What is the expected market size of the Cannabidiol Market in 2024?

    The Cannabidiol Market is expected to be valued at 10.48 USD billion in 2024.

    What will be the estimated value of the Cannabidiol Market by 2035?

    By 2035, the Cannabidiol Market is projected to reach 30.0 USD billion.

    What is the expected compound annual growth rate (CAGR) for the Cannabidiol Market from 2025 to 2035?

    The expected CAGR for the Cannabidiol Market from 2025 to 2035 is 10.03%.

    Which region is expected to dominate the Cannabidiol Market in 2024?

    North America is expected to dominate the Cannabidiol Market with a value of 4.5 USD Billion in 2024.

    What is the projected market size for the Food Beverages application in 2035?

    The Food Beverages application segment is projected to be valued at 7.0 USD billion by 2035.

    What will be the market size of the Health Products segment in 2024?

    The Health Products segment of the Cannabidiol Market is valued at 3.0 USD Billion in 2024.

    What is the anticipated value of the Cosmetics segment in 2035?

    The Cosmetics segment is anticipated to reach 4.0 USD billion by 2035.

    Which major players are leading the Cannabidiol Market?

    Key players in the Cannabidiol Market include CBDistillery, Tilray, Pure Spectrum, and Charlotte's Web.

    What is the expected market size for the Pharmaceuticals application in 2024?

    The Pharmaceuticals application is expected to have a market size of 3.5 USD Billion in 2024.

    What market size is expected for the Asia Pacific region by 2035?

    The Asia Pacific region is expected to reach a market size of 4.5 USD billion by 2035.

    Cannabidiol (CBD) Market Research Report - Global Forecast till 2035 Infographic
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