There are several trends in the baking powders and mixes market that reflect the dynamic landscape of consumer preferences, culinary innovation and growing convenience baking. One notable trend is the rise in popularity of gluten-free and allergen-free baking mixes. As more consumers follow a gluten-free diet and seek allergen-free options, manufacturers are introducing baking powders and mixes that meet these nutritional needs. This trend is in line with a broader movement towards wholesome and versatile foods that offer people with food sensitivities or allergies the opportunity to enjoy homemade baked goods. Health conscious options are driving the market and consumers are looking for baking mixes that meet their wellness goals. Manufacturers are responding by introducing healthier formulations that include natural and organic ingredients, reduce sugar content and avoid artificial additives. The demand for baking mixes that provide nutritional value without compromising taste reflects a growing awareness of the impact of nutrition on overall health. Convenience remains a key factor in the baking powder and mix market. Fast-paced lifestyles and the desire for easy-to-prepare baked goods are increasing the demand for low-strength baking mixes. Manufacturers are responding by offering prepackaged mixes with simplified instructions that allow consumers to easily make homemade treats. This trend is for timeless people who value comfort without sacrificing the joy of baking. Plant-based and vegan baking mixes are becoming more popular as consumers adopt a plant-based diet. Manufacturers are developing baking mixes that eliminate animal products while maintaining flavor and texture. This trend includes a growing number of flexiarians, vegetarians and vegans, reflecting a wider shift towards plant-based diets and sustainable food choices. The search for unique and exotic flavors is influencing the market for baking powder and mixes. Consumers are looking for new taste experiences in their baked goods, resulting in baked goods with different flavor profiles. From matcha-infused pastries to lavender-scented baking powders, this trend reflects culinary curiosity and a desire for adventurous flavor combinations in homemade treats.
Report Attribute/Metric | Details |
---|---|
Market Opportunities | The increasing popularity of vegetarianism and veganism among consumers |
Market Dynamics | Increased use of confections and bakery goods worldwide |
The Baking Powder and Mixes market industry is projected to grow USD Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 6.90% during the forecast period (2024 - 2032). Increasing consumer demand for both organic baking ingredients and convenience foods are the key market drivers accelerating market expansion.
Source Primary Research, Secondary Research, MRFR Database and Analyst Review
Increase in the use of baked goods is driving the market growth.
Market CAGR for baking powder and mixes is being driven by the increase in the use of baked goods. It is well known that baking powder is a particular kind of powder that is made expressly to be used in the making of baked goods like biscuits, breads, and cookies, among others. Usually, weak acid and carbonate or bicarbonate are combined to create it.
Additionally, convenience food is becoming more and more popular, which is responsible for the rising demand for baked goods and confections. Consumers are currently choosing foods that save time in terms of procurement, preparation, and cleanup due to their busy lifestyles, extended work hours, and lack of free time. To meet the boosting demand for fresh and frozen baked goods as well as a variety of bakery supplies, a number of neighborhood bakeries, cafes, and supermarkets have sprung up in emerging nations like the US and the UK in recent years. The home bakery has been increasingly popular in low-income nations like India in recent years, indicating a greater utilization of bakery products.
Consumers' current purchasing habits are primarily shaped by growing worries about animal welfare, sustainability, and climate change, all of which have an impact on the market for baking ingredients. A growing number of people are choosing plant-based, natural food products with a lower carbon footprint over animal-based foods due to the negative effects these goods have on the environment. Vegan cakes, muffins, and pastries prepared with plant-based baking ingredients such fibers, dairy-free milk substitutes, natural colors, and tastes are in more demand as a result. Product appeal among consumers has increased due to the flavor, texture, ease of availability, extended shelf life, convenience, and health benefits of frozen bakery foods. Manufacturers of frozen baked goods now have the chance to grow their businesses due to the rising demand for their products.
For instance, In July 2020, Bakels Sweden opened a brand-new baking center. The installation of the newest Baking Center within the Bakels Group has been completed by Bakels Sweden. The Baking Center has a laboratory for product development and testing, along with three fully functional test bakeries. Thus, result in driving the Baking Powder and Mixes market revenue.
Baking Powder and Mixes Product Type Insights
The Baking Powder and Mixes market segmentation, based on Product Type includes Cookie and Biscuit Mixes, Cake, Pastry and Muffin Mixes, Bread Mixes and Others. The market for baking powder and mixes is dominated by the category of cake, pastry, and muffin mixes. It contains pre-made cake, pastry, and muffin mixes, which simplify baking delectable delicacies at home.
Baking Powder and Mixes Category Insights
The Baking Powder and Mixes market segmentation, based on Category, includes Conventional, Gluten-Free. There is a greater market demand for the conventional category in the baking and mixes market. Those who like traditional baking alternatives are more likely to prefer conventional mixtures. Since of its greater appeal, the Conventional sector dominates since it offers well-known flavors and recipes that many people enjoy.
Figure 1: Baking Powder and Mixes Market, by Category, 2022&2032(USD Billion)
Source Primary Research, Secondary Research, MRFR Database and Analyst Review
Baking Powder and Mixes Application Insights
The Baking Powder and Mixes market segmentation, based on Application includes Bread, Cookies and Biscuits, Cakes and Pastries, Rolls and Pies, Others. The category for bread, cookies, and biscuits has the biggest market share. People of all ages love the vast variety of popular baked items included in this segment, such as bread, cookies, and biscuits. These products always have a strong demand, which helps them have a bigger market share.
Baking Powder and Mixes Regional Insights
By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North American Baking Powder and Mixes market area will dominate this market, because prepared and packaged goods are in higher demand. Furthermore, in the next years, it is expected that the top businesses' developments will further fuel the expansion of the baking powder and mixes market in the region.
Further, the major countries studied in the market report are The US, German, France, the UK, Canada, Italy, Spain, India, Australia, South Korea, China, Japan, and Brazil.
Figure 2: BAKING POWDER AND MIXES MARKET SHARE BY REGION 2022 (USD Billion)
Source Primary Research, Secondary Research, MRFR Database and Analyst Review
Europe Baking Powder and Mixes market has the second-largest portion of the market. There is a notable increase in demand for packaged and processed food in certain regions, which is anticipated to facilitate the market growth for baking powder. Further, the German Baking Powder and Mixes market maintained the most market share, and the UK Baking Powder and Mixes market was the European market with the quickest rate of growth.
The Asia-Pacific Baking Powder and Mixes Market is anticipated to expand between 2023 and 2032 at the quickest CAGR. This is because of the growth of the food service sector. Moreover, China’s Baking Powder and Mixes market maintained the most market share, and the Indian Baking Powder and Mixes market was the Asia-Pacific region's fastest-growing market.
Leading market players are heavily investing in R&D to expand their product lines, which will spur market expansion for baking powder and mixes. Additionally, market players are engaging in a range of calculated initiatives to increase their worldwide presence, with important market developments involving the introduction of new products, contracts, M&A transactions, increased investment, and cooperation with other enterprises. To grow and endure in an increasingly cutthroat and dynamic market, Baking Powder and Mixes industry must provide reasonably priced goods.
One of the main business strategies employed by manufacturers is to manufacture locally in order to reduce operating expenses in the Baking Powder and Mixes industry to help customers and expand the market segment. In recent years, the Baking Powder and Mixes industry has provided medicine with some of its biggest benefits. Major players in the Baking Powder and Mixes market, including AAK.com, Lesaffre, Cargill, Incorporated., ADM, DSM, British Bakels, Corbion, Muntons plc., DAWN FOODS LIMITED, Blue Bird Foods (India) Private Limited, Amrut International, and others, are making investments in R&D activities in an effort to raise market demand.
Cargill, Incorporated was founded in Wilmington, Delaware, and has its headquarters in Minnetonka, Minnesota. In terms of income, it is the biggest privately held firm in the US, having been founded in 1865. Among Cargill's principal activities include the buying, selling, and trading of grains and other agricultural products, including palm oil; energy, steel, and transportation trading; cattle farming and feed production; and the production of food ingredients, including starch and glucose syrup, vegetable oils, and fats, for use in ultra-processed foods and industrial applications. Additionally, Cargill has a sizable financial services division that oversees the company's financial risk management in the commodities markets. In 2019, ADM, Bunge, Cargill, LDC, COFCO Int., and Glencore Agri, the six biggest agricultural commodities merchants, pledged to keep an eye on their soy supply chains in Brazil's Cerrado.
ADM, is a worldwide food processing and commodities trading company based in Chicago, Illinois. The company processes cereal grains and oilseeds into products utilized in the food, beverage, nutraceutical, industrial, and animal feed sectors at more than 270 plants and 420 crop procurement sites. In the 2023 Fortune 500 list of the biggest American firms, ADM came in at number 35. The business also offers transportation and storage for agricultural products. ADM Trucking, Inc. and the American River Transportation Company are ADM subsidiaries. In March 2023, ADM declared that it would be expanding its North American baking mix production capacity. The decision was made in response to the growing need for bread mixes in the region.
Baking Powder and Mixes Industry Developments
For Instance, July 2022 King Arthur Baking Company introduced new goods aimed at facilitating baking and enabling everyone to bake. As a result of in-depth market research and internal insights from the previous year, the items include four new pancake mixes, Organic Masa Harina, and a gluten-free Confetti Cake mix. The baking sector has seen a boom in new consumers and strong demand for quality baking ingredient.
For Instance, April 2023 Associated British Foods launched a new range of plant-based bread mixes. The new line aims to satisfy customers who are searching for vegetarian options by using a combination of wheat and plant-based proteins in production.
For Instance, February 2023 Cargill released a brand-new range of gluten-free bread mixes for general use. The new line makes wonderful baked items and is designed to be simple to use. Starches and gluten-free flour are combined to make it.
Baking Powder and Mixes Product Type Outlook
Baking Powder and Mixes Category Outlook
Baking Powder and Mixes Application Outlook
Baking Powder and Mixes Regional Outlook
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