The baby safety seats market size was valued at USD 5.49 billion in 2023. The baby safety seats industry is projected to grow from USD 5.80 billion in 2023 to USD 8.49 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 4.88% during the forecast period (2024 - 2032). Growing awareness among the people about road safety, the adoption of rigid laws charged by the government, and increasing concerns among parents regarding the security of their children are the key market drivers enhancing market growth.
Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review
Market CAGR for baby safety seats is driven by the upsurge in the number of initiatives undertaken by governing agents or non-profit organizations to spread awareness of child security. Organizations, such as SAFE KIDS WORLDWIDE, the National Child Passenger Safety Board, and National Highway Traffic Safety Administration (NHTSA), have extended awareness regarding child safety globally. For instance, the NHTSA Parents Central website delivers information on choosing the right car seats to control injuries from motor automobile accidents. These initiatives are anticipated to accelerate the market growth of baby safety seats over the forecast period.
Parents today are examining practical and easy products for their kids. Parental spending on high-end childcare articles, such as costly child safety seats, is driven by improved disposable income. They are willing to expend extra for developments that deliver their kids with improved security features and greater comfort. An expansion in vehicle ownership, particularly in developed economies, including the UK and the US, is anticipated to stimulate the growth of the child safety seats market.
Improvements in technology have resulted in the development of extremely relaxing and safe baby car seats, expanding sales and prevailing growth of baby safety seats globally. Nowadays, businesses focus on launching innovative baby safety seats products to save children from car accidents and other damages. For instance, in January 2020, Chicco, a favorably rated car seats manufacturer, established 'Chicco Fit4, 4 in 1 Convertible Car Seats that deliver optimal child well and can be utilized for any car seats style driving the market for baby safety seats.
Besides, European child safety rules have boosted industry growth over the past few years. For instance, as per UK regulations, all kids having a height smaller than 135 cm must be in an appropriately sized car seat. In some economies, including France and Germany, children over 150 cm must be in a car seat, driving the baby safety seats market revenue.
The baby safety seats market segmentation, based on type, includes infant seats, combination seats, booster car seats, and others. The infant seats segment dominated the market, accounting for 35% of market revenue (1.92 Billion). In developing economies, the category is more suitable for babies under 2 years of age, as utilizing forward-facing seats for this age group can result in head, neck, or spinal cord wounds in a crash or sudden termination situation. However, booster car seats are the fastest-growing category as these products can be modified as per the weight of an infant and deliver comfort in their seating position.
The baby safety seats market segmentation, based on distribution channel, includes store-based {hypermarkets & supermarkets, specialty stores, and others} and non-store based. The store-based category generated the most income (70.4%). This is due to the accessibility of a tremendous variety of developments in these distribution channels, attracting numerous customers. Consumers choose to purchase from hypermarkets and supermarkets because experts deliver precise instructions regarding installation and after-sale services. However, non-store-based is the fastest-growing category due to the growing inclination of consumers towards online investments due to busy lifestyles associated with the comfort of transactions, which will drive the online sales of the articles over the forecast period.
Figure 1: Baby Safety Seats Market, by Distribution Channel, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review
By region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The North America baby safety seats market will dominate this market, owing to strict regulatory norms concerning baby safety seats and compulsory use of baby safety seats, rapid advancements in baby safety seats, the high prevalence of accidents during traveling, and high disposable income. Further, the US baby safety seats market held the largest market share, and the Canada baby safety seats market was the fastest-growing market in the North America region.
Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: BABY SAFETY SEATS MARKET SHARE BY REGION 2022 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review
Europe baby safety seats market accounts for the second-largest market share as regulatory bodies in this region have prepared multiple stringent rules and laws about baby safety seats. Some countries in the region have created a product compulsory for children with a height of less than 150 cm. Further, the German baby safety seats market held the largest market share, and the UK baby safety seats market was the fastest-growing market in the European region.
The Asia-Pacific baby safety seats market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to growing awareness influenced by the government and media in developing economies about baby safety seats, including China and India, boosting the demand for the product. Moreover, China baby safety seats market held the largest market share, and the India baby safety seats market was the fastest-growing market in the Asia-Pacific region.
Leading market players are investing heavily in research and development to expand their product lines, which will allow the baby safety seats market to grow even more. Market participants are also undertaking multiple strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the baby safety seats industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the baby safety seats industry to benefit clients and increase the market sector. Major players in the baby safety seats market, including Artsana Group, Dorel Juvenile, UPPAbaby, Britax Child Safety Inc., RECARO Holding GmbH, Newell Brands, InfaSecure, Mothercare plc, and others, are attempting to increase market demand by financing in research and development operations.
Graco Inc delivers fluid handling systems and elements. It creates, develops, manufactures, and markets equipment that pumps, meters, mixes, dispenses, and sprays different fluids and semi-solids. The firm delivers technology and expertise for handling fluids and coatings in industrial and retail applications. It serves the construction, processing, manufacturing, and maintenance industries. It markets its products under the name of different brands, such as ASM, RentalPro, QED Environmental Systems, Airlessco, Smith, Sharpe, High-Pressure Equipment, Gema, and White Knight Fluid Handling. In April 2021, Graco unleashed an edited version of its Extend2Fit substitutable car seats, featuring a unique design with improved baby safety seats and comfort features, such as a reinforced frame, added padding, and a unique harness system.
Cybex simulates child safety products (baby safety seats, strollers, and baby carriers). The firm was established in 2005 by Martin Pos in Hong Kong as CYBEX Industrial Ltd. It has been owned by the Chinese baby safety seats factory Goodbaby International since 2014. Cybex has establishments in Hong Kong, Kulmbach, Bayreuth, and Prague and markets its products internationally. In December 2021, Cybex launched Cybex Anoris T, the first-ever full-body air baby safety seats. It is appropriate for children of 76 cm in height and adjustable for children with a maximum weight of 21 kg and 115 cm in height.
Baby Safety Seats Industry Developments
September 2022: Diono won two National Parenting Product Awards for RadianR 3QXT® FirstClassTM SafePlus, TM, acknowledged for its security and configuration features. Monterey® 5IST FixSafeTM was rewarded for its creative expandable height, width, carry straps and compact structure.
March 2022: Diono, a car seats supplier, launched its first US in-store collaboration with Walmart. With this establishment, the firm delivers a curated selection of its baby safety seat outcomes, Radian and Cambria, available to old and new consumers.
March 2021: Newell Brands, Inc., a customer goods company with a well-known brand portfolio concentrated on delivering planet-friendly and innovative products, announced the establishment of Century, a novel brand for baby products. Century has a whole line of baby gear with budget-friendly, tolerable, and stylish products, such as booster car seats, baby swings, and the first baby carrier.
January 2020: Maxi-Cosi released the Coral XP Infant Car Seats, a modular structure that permits the carrier to be easily extracted from the car seat base. It also features a weightless structure and a breathable, machine-washable cover.
| Report Attribute/Metric | Details |
| Market Size 2023 | USD 5.49 Billion |
| Market Size 2024 | USD 5.80 Billion |
| Market Size 2032 | USD 8.49 Billion |
| Compound Annual Growth Rate (CAGR) | 4.88% (2024-2032) |
| Base Year | 2022 |
| Market Forecast Period | 2024-2032 |
| Historical Data | 2018- 2022 |
| Market Forecast Units | Value (USD Billion) |
| Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | Type, Distribution Channel, and Region |
| Geographies Covered | North America, Europe, Asia Pacific, and the Rest of the World |
| Countries Covered | The US, Canada, German, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil |
| Key Companies Profiled | Newell Brands, Britax, Orbit Baby, Britax., RECARO Kids s.r.l., Artsana S.p.A., Bébé Confort, KiwiCo, Inc., Goodbaby International Holdings Ltd.., DIONO, LLC., Dorel Industries Inc., BREVI MILANO S.P.A., Joyson Safety Systems, and NINGBO ABYY CAR ACCESSORIES CO. LTD |
| Key Market Opportunities | Rising awareness among the people regarding road safety. |
| Key Market Dynamics | A growing number of children accidents under the age group of 14, Adoption of strict laws imposed by the government regarding baby safety seats |
Baby Safety Seats Market Highlights:
Frequently Asked Questions (FAQ) :
The baby safety seats market size was valued at USD 5.2 Billion in 2022.
The market for baby safety seats is projected to grow at a CAGR of 4.88% during the forecast period, 2024-2032.
North America had the largest share of the baby safety seats market
The key players in the market are Artsana S.p.A., Bébé Confort, KiwiCo, Inc., Goodbaby International Holdings Ltd.., and DIONO, LLC.
The infant seats category dominated the baby safety seats market in 2022.
The store-based had the most prominent share in the baby safety seats industry.
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