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Asset Tracking Software Market Research Report Information, By Component (Software, and Service), By Deployment (Cloud, and On-Premise), By Organization size (SMEs, and Large Enterprises), By Vertical (BFSI, Retail, Government, Automotive, and Manufacturing), And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) –Market Forecast Till 2032.


ID: MRFR/ICT/3028-HCR | 100 Pages | Author: Aarti Dhapte| December 2024

Asset Tracking Software Market Overview


The Asset Tracking Software Market is projected to grow from USD 20.32 billion in 2024 to USD 45.82 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 10.70% during the forecast period (2024 - 2032). Additionally, the market size for Asset Tracking Software was valued at USD 17.48 billion in 2023. 


Growing transportation and logistics industries and increased adoption of IoT-based technologies to drive functionalities are the key market drivers enhancing the market growth.


Figure 1: Asset Tracking Software Market Size, 2024 - 2032 (USD Billion)

Asset Tracking Software Market Overview

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Asset Tracking Software Market Trends


Growing digitization across manufacturing industries is driving the market growth


Market CAGR for asset tracking software is being driven by the rise in adoption of advanced technologies. In the present market climate of fast digitalization in manufacturing facilities and office spaces, asset management and tracking solutions are becoming increasingly important to achieving improved operational efficiencies. Recent developments in IoT technology have made it possible for a number of end users, including those in the manufacturing, food and beverage, transportation and logistics, and other industries, to purchase affordable and effective asset monitoring hardware. Modern IoT technology that consumes little electricity and infrastructure, as opposed to conventional traditional asset tracking systems, is what drives asset tracking system sales.


Third-party logistics providers can compete on the technology front with asset tracking as an add-on service, assuring significant product differentiation. Solutions for mobile asset tracking are becoming more popular among third-party logistics companies. The demand from third-party logistics suppliers is anticipated to rise further as they play a crucial role in the omnichannel and e-commerce retail supply chain, especially given the rapid growth of the omnichannel retail industry and the e-commerce sector in North America, particularly in the United States.


Asset tracking and management are extremely challenging for businesses that move various pieces of machinery, supplies, and materials between locations or over long distances. Asset losses, theft, and destruction cost businesses all around the world trillions of dollars. Transmitting telemetric data using IoT sensors to monitor assets for their health and state is an effective technique to prevent such tragedies and protect irreplaceable items during transport and storage. Vendors of asset tracking solutions use IoT sensors and digital visibility software to address this problem.


For a tracking system with plenty of features, the cost varies per asset each month and has high starting expenses with restricted capabilities. A robust asset tracking system may cost between $50 and $150 per asset each month. A company asset monitoring system will have a predefined price. The price fluctuates depending on various factors, including as the features supported, the quantity of assets tracked, the amount of vendor support offered, and the licencing and maintenance fees paid to the vendor, which are included in the overall cost. As a result, in cases where there are many assets, the total cost of asset tracking would rise, which will impede the development of the market under consideration. Thus, driving the Asset Tracking Software Market revenue.


Asset tracking software UK can help businesses of all sizes to manage their assets more effectively. By tracking the location and condition of assets in real time, businesses can reduce costs, improve efficiency, and prevent theft.


Asset Tracking Software Market Segment Insights


Asset tracking software Deployment Insights


The Asset Tracking Software Market segmentation, based on deployment includes cloud, and on-premise. The cloud segment dominated the market. The provision of resources that are dynamically scalable and frequently virtualized as a service through the Internet is known as cloud computing. It uses resource pooling, akin to a utility (like the energy grid), through an access network (usually the Internet), to achieve coherence and scale economies. A form of software called cloud-based asset tracking enables users to follow the whereabouts and motions of assets or objects over a cloud-based network.


Asset tracking software Component Insights


The Asset Tracking Software Market segmentation, based on component, includes software, and service. The software category generated the most income. A strong market view is being provided by the incorporation of artificial intelligence (AI), predictive maintenance, augmented reality (AR), the Internet of things (IoT), digital twins, and telematics in asset tracking. Additionally, the growing necessity for cloud-based solutions in big businesses to do away with the requirement for installing extra hardware and storing the data in numerous data centers is promoting market expansion.


Asset tracking software Organization Size Insights


The Asset Tracking Software Market segmentation, based on organization size, includes SMEs, and large enterprises. The large enterprises category generated the most income. Software used to track and control the movement of physical assets inside an organization is known as asset-tracking software. The software assists in constantly tracking the location of the assets, which might range from computers to cars. This can be especially helpful for businesses with a lot of physical assets because it enables them to keep track of everything and avoid theft or loss.


Asset tracking software Vertical Insights


The Asset Tracking Software Market segmentation, based on vertical, includes BFSI, Retail, Government, Automotive, and Manufacturing. The demand for asset-tracking software should increase ly. One of the prime reasons expediting the expansion of market is the rising demand for asset-tracking software from the BFSI sector. Organizations in the BFSI sector can increase operational efficiency and security by using asset-tracking software to keep track of both their physical and digital assets. The BFSI sector's organizations’ increasing use of cloud-based solutions is another factor fueling the expansion of this market.


Figure 1: Asset Tracking Software Market, by Vertical, 2022 & 2032 (USD Billion)

Asset Tracking Software Market, by Vertical, 2022 & 2032

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Asset tracking software Regional Insights


By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North American Asset Tracking Software Market area will dominate this market, owing to the increased adoption of advanced technologies across countries. In addition, the growing food & beverage sectors will also boost market growth in this region.


Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2: ASSET TRACKING SOFTWARE MARKET SHARE BY REGION 2022 (USD Billion)

ASSET TRACKING SOFTWARE MARKET SHARE BY REGION 2022

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe Asset Tracking Software Market accounts for the second-largest market share due to the growing demands from industries for improved business and rising technological advances. Further, the German Asset Tracking Software Market held the largest market share, and the UK Asset Tracking Software Market was the fastest growing market in the European region


The Asia-Pacific Asset Tracking Software Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to expanding use of AI and IoT technologies by SMEs. Moreover, China’s Asset Tracking Software Market held the largest market share, and the Indian Asset Tracking Software Market was the fastest growing market in the Asia-Pacific region.


Asset tracking software Key Market Players & Competitive Insights


Leading market players are investing largely in research and development in order to grow their product/service lines, which will aid the Asset Tracking Software Market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches & developments, contractual agreements among companies with complementary service lines, mergers & acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, asset tracking software industry must offer cost-effective items.


Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the asset tracking software industry to benefit clients and increase the market sector. In recent years, the asset tracking software industry has offered some of the most significant advantages to medicine. Major players in the Asset Tracking Software Market, including Zebra Technologies Corporation, Honeywell International Inc., Datalogic S.P.A., Trimble Inc., Ubisense Group Plc., Mojix Inc., Stanley Black and Decker Inc., Impinj Inc., and others are attempting to increase market demand by investing in research and development operations.


Trimble Inc. (Trimble) offers professionals and field mobility workers can enhance or revolutionize their work processes with the use of technological solutions The business provides data gathering systems, fleet tracking systems, surveying equipment, agricultural and construction equipment, and satellite navigation systems. It benefits the markets for transportation and utilities as well as agriculture, civil engineering, architecture, surveying and mapping, GIS, building construction, and natural resources. The business markets its goods through a variety of channels, including joint ventures, authorized representatives, dealers, and distributors. In April 2023, In order to increase service reliability and operational performance for electric utilities around the world, Trimble recently announced the release of its newest enterprise asset management system. Trimble Unity AMS, which is based on Trimble's industry-leading Cityworks enterprise asset management platform, gives utilities the ability to manage every stage of the asset lifecycle, from planning and permitting to operations, maintenance, and replacement.


Zebra Technologies Corp (Zebra Technologies), is a technology-based company that sells information solutions, barcode printers, and equipment for mobile computing. Mobile computers, barcode scanners, RFID readers, and specialized printers for personal identification and barcode labeling are all part of the company's product line. It benefits manufacturers, merchants, the government, healthcare facilities, warehouses and distribution centers, e-commerce fulfillment centers, energy and utility providers, transportation agencies, and logistics firms. In addition, Zebra Technologies provides managed, professional, managed services, cloud-based subscriptions, maintenance, technical support, and repair. It offers a range of services, such as analytics, vision solutions, zebra positioning and tracking technologies, inventory management, product security, and e-commerce fulfillment solutions. In September 2022, The MotionWorks Enterprise data may be connected with the ServiceNow Hardware Asset Management (HAM) system, according to a press release from Zebra Technologies Corporation. The connection will make it possible for a wider range of manufacturers, merchants, healthcare organizations, and transportation and logistics service providers to track and trace their physical assets and transform that data into useful business insights.


Key Companies in the Asset Tracking Software Market include




  • Zebra Technologies Corporation,




  • Honeywell International Inc.,




  • Datalogic S.P.A.,




  • Trimble Inc.,




  • Ubisense Group Plc.,




  • Mojix Inc.,




  • Stanley Black and Decker Inc.,




  • Impinj Inc.




Asset tracking software Industry Developments


December 2022: The AS500 extended standby asset tracker and the AK300 LTE vehicle tracker have both been introduced by ATrack Technology Inc. The IP69K standard for waterproof and dustproof housing design is met by the AS500 extended standby asset tracker. It can run continuously for up to 10 years when combined with high-efficiency power-saving technology. It gives the sector the ability to successfully manage high-value assets without the need for a power source every single minute of every day, seven days a week, thanks to cloud-based management.


Asset Tracking Software Market Segmentation


Asset Tracking Software Component Outlook (USD Billion, 2018-2032)




  • Software




  • Service




Asset Tracking Software, Deployment Outlook (USD Billion, 2018-2032)




  • Cloud




  • On-Premise




Asset Tracking Software Organization Size Outlook (USD Billion, 2018-2032)




  • SMEs




  • Large enterprises




Asset Tracking Software Vertical Outlook (USD Billion, 2018-2032)




  • BFSI




  • Retail




  • Government




  • Automotive




  • Manufacturing




Asset tracking software Regional Outlook




  • North America






  • US




  • Canada






  • Europe






  • Germany




  • France




  • UK




  • Italy




  • Spain




  • Rest of Europe






  • Asia-Pacific




    • China




    • Japan




    • India




    • Australia




    • South Korea




    • Australia




    • Rest of Asia-Pacific






  • Rest of the World




    • Middle East




    • Africa




    • Latin America





Report Attribute/Metric Details
Market Size 2023 USD 17.48 Billion
Market Size 2024 USD 20.32 Billion
Market Size 2032 USD 45.82 Billion
Compound Annual Growth Rate (CAGR) 10.70% (2024-2032)
Base Year 2023
Market Forecast Period 2024-2032
Historical Data 2018- 2022
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered Component, Deployment, Organization size, Vertical, and Region
Geographies Covered North America, Europe, Asia Pacific, and the Rest of the World
Countries Covered The US, Canada, German, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
Key Companies Profiled Datalogic S.P.A., Trimble Inc., Ubisense Group Plc., Mojix Inc., Stanley Black and Decker Inc., Impinj Inc.
Key Market Opportunities Increasing technological improvements and adoption across the globe
Key Market Dynamics Increase in demand for operational efficiency from end use industries


Frequently Asked Questions (FAQ) :

The Asset Tracking Software Market size was valued at USD 17.48 Billion in 2023.

The market is projected to grow at a CAGR of 10.70% during the forecast period, 2024-2032.

North America had the largest share in the market

The key players in the market are Datalogic S.P.A., Trimble Inc., Ubisense Group Plc., Mojix Inc., Stanley Black and Decker Inc., Impinj Inc.

The software category dominated the market in 2023.

The cloud had the largest share in the market.

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