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Ar And Vr Headsets Market Research Report: By Headset Type (Augmented Reality (AR) Headsets, Virtual Reality (VR) Headsets, Mixed Reality (MR) Headsets), By Application (Gaming, Entertainment, Healthcare, Education and Training, Manufacturing and Design, Military and Defense, Transportation and Logistics), By Display Technology (Organic Light-Emitting Diode (OLED), Liquid Crystal Display (LCD), MicroLED), By Form Factor (Head-Mounted Displays (HMDs), Handheld Devices, Standalone Devices), By Tracking Technology (Inside-Out Tracking, Outside


ID: MRFR/ICT/22791-HCR | 100 Pages | Author: Aarti Dhapte| September 2024

Ar And Vr Headsets Market Overview


As per MRFR analysis, the Ar And Vr Headsets Market Size was estimated at 24.0 (USD Billion) in 2022. The Ar And Vr Headsets Market Industry is expected to grow from 28.07 (USD Billion) in 2023 to 115.0 (USD Billion) by 2032. The Ar And Vr Headsets Market CAGR (growth rate) is expected to be around 16.96% during the forecast period (2024 - 2032).


Key Ar And Vr Headsets Market Trends Highlighted


The AR and VR headsets market is expected to grow significantly due to improvements made in hardware, software and content. Key drivers of the market include the growing demand for immersive experiences, the booming gaming industry, and the adoption of augmented and virtual reality by diverse industries. Prospects for further development entail designing lighter weight headsets that would be more portable as well as integration of AR and VR for healthcare, education, and retail sectors. Recent developments consist of cloud based AR/VR solutions, emerging mobile AR/VR devices, increasing focus on enterprise applications. Furthermore, users’ experience will be enriched with the help of haptics AI 5G connectivity incorporated with both VR/AR convergence.


Ar And Vr Headsets Market


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Ar And Vr Headsets Market Drivers


Rising Demand for Immersive Gaming Experiences


One of the trends in the Ar And Vr Headsets Market Industry driving its growth is the increasing spread of the gaming industry. These days, the level of video game realism allows players to feel as if they are in the game they are playing, which is achieved with the help of virtual reality headsets. This way, VR enhances the gaming experience as a whole, and headsets of this type become more and more popular with gamers. With the set of available games also growing, the expansion of the gaming industry is one of the driving factors of the growth of the Ar And Vr Headsets Market Industry.


Advancements in Technology and Innovation


The AR VR Headsets Industry Market has witnessed astonishing advancements in technology and innovations in recent years. Technological advancement made the headsets more lightweight, comfortable to use, and more affordable. Along with these improvements, the AR and VR headsets have additional advanced features such as eye-tracking, hand-tracking, and spatial audio. All these have enhanced the user experience and the unlimited potential. As technology advances further, the features and applications of AR and VR headsets will continue to expand.


Growing Adoption in Enterprise Applications


Beyond the gaming industry, AR and VR headsets are also gaining traction in enterprise applications. Businesses are recognizing the potential of these technologies to enhance employee training, improve collaboration, and streamline operations. For example, AR headsets can provide workers with hands-free access to information and instructions, while VR headsets can be used for virtual tours, simulations, and remote collaboration. As more businesses explore the benefits of AR and VR, the demand for headsets in the enterprise sector is expected to rise.


Ar And Vr Headsets Market Segment Insights


Ar And Vr Headsets Market Headset Type Insights


The Ar And Vr Headsets Market is segmented by Headset Type into Augmented Reality (AR) Headsets, Virtual Reality (VR) Headsets, and Mixed Reality (MR) Headsets. Augmented Reality (AR) Headsets overlay digital information onto the real world, allowing users to interact with both the digital and physical worlds simultaneously. The Ar And Vr Headsets Market for AR headsets is projected to grow from USD 10.24 billion in 2023 to USD 34.72 billion by 2032, at a CAGR of 14.9%. Key factors driving the growth of this segment include the increasing adoption of AR technology in various industries, such as manufacturing, healthcare, and retail.

Virtual Reality (VR) Headsets create a completely immersive virtual environment that blocks out the real world. The Ar And Vr Headsets Market for VR headsets is projected to grow from USD 12.83 billion in 2023 to USD 49.48 billion by 2032, at a CAGR of 16.3%. The growth of this segment is driven by the increasing popularity of VR gaming and entertainment, as well as the adoption of VR technology in training and simulation applications. Mixed Reality (MR) Headsets combine the features of AR and VR headsets, allowing users to interact with both the digital and physical worlds in a blended environment.

The Ar And Vr Headsets Market for MR headsets is projected to grow from USD 5.00 billion in 2023 to USD 30.80 billion by 2032, at a CAGR of 22.5%. The growth of this segment is driven by the increasing adoption of MR technology in various industries, such as healthcare, education, and manufacturing.


Ar And Vr Headsets Market By Headsets Type


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Ar And Vr Headsets Market Application Insights


Application Segment Insights and Overview The AR and VR Headsets Market is classified into different applications, namely Gaming, Entertainment, Healthcare, Education and Training, Manufacturing and Design, Military and Defense, and Transportation and Logistics. The key segment that leads the market is the Gaming segment. In 2023, the segment is estimated to account for more than 40% of the AR and VR Headsets Market revenue. The segment has been in the lead for several years because of the various scope of applications and increasing preference for AR and VR headsets by gamers.

The rising consciousness towards the growing gaming content and the availability of advanced AR and VR headsets are propelling the growth of the segment. In addition to the Gaming segment, the Healthcare segment is likely to have good growth and is estimated to carry more than USD 8 billion in revenue by 2032. The growth of the segment is attributed to the rising integration of AR and VR headsets in medical training, surgical procedures, and rehabilitation of patients. The Education and Training segment is estimated to generate 51.3% of the revenue by 2032 with a CAGR of over 15%.

The growth of the segment is attributed to the increasing integration of AR and VR in educational institutions for delivering an alternate mode of learning. The other applications that include Manufacturing and Design, Military and Defense, and Transportation and Logistics are also expected to propel the market growth in the upcoming years.


Ar And Vr Headsets Market Display Technology Insights


The Display Technology segment in the AR and VR Headsets Market is segmented into Organic Light-Emitting Diode (OLED), Liquid Crystal Display (LCD), and MicroLED. Among these, the OLED segment is expected to dominate the market in 2023 with a revenue of USD 14.62 billion, owing to its high contrast ratio, wide color gamut, and low power consumption. The LCD segment is expected to follow, with a revenue of USD 10.35 billion due to its affordability and widespread adoption in entry-level and mid-range headsets. MicroLED is a relatively new technology in the AR and VR headset market, but it is expected to gain traction in the coming years due to its potential for high brightness, low power consumption, and long lifespan.


Ar And Vr Headsets Market Form Factor Insights


The form factor segment of the AR and VR Headsets Market is categorized into Head-Mounted Displays (HMDs), Handheld Devices, and Standalone Devices. HMDs dominate the market, accounting for over 70% of the revenue in 2023. The growth of HMDs is attributed to their immersive experience and advanced features. Handheld devices are expected to witness significant growth during the forecast period due to their portability and affordability. Standalone devices are gaining traction as they offer a more immersive experience than handheld devices without the need for a tethered connection.


Ar And Vr Headsets Market Tracking Technology Insights


Inside-Out Tracking is expected to lead the Ar And Vr Headsets Market throughout the forecast period. The technology offers a more immersive and realistic experience by tracking the user's movements without the need for external sensors. It is also more convenient and portable, making it a more attractive option for consumers. Outside-In Tracking is expected to account for a significant share of the Ar And Vr Headsets Market in 2023. The technology uses external sensors to track the user's movements, which provides a more accurate and reliable experience.

However, it is also more expensive and less portable than Inside-Out Tracking. Hybrid Tracking is a combination of Inside-Out and Outside-In Tracking. It provides the best of both worlds by offering a more immersive and realistic experience while still being relatively affordable and portable. The technology is expected to gain popularity in the coming years as it becomes more refined and affordable. Overall, the Tracking Technology segment is expected to drive the growth of the Ar And Vr Headsets Market in the coming years. The increasing adoption of Inside-Out Tracking and Hybrid Tracking is expected to fuel the segment's growth.

Additionally, the growing popularity of AR and VR for gaming, entertainment, and enterprise applications is expected to drive demand for Tracking Technology.


Ar And Vr Headsets Market Regional Insights


The regional breakdown of the AR and VR Headsets Market offers valuable insights into the market's geographical distribution and growth potential. North America is projected to account for a significant share of the market in 2023 due to the presence of leading technology hubs, high disposable income, and early adoption of AR and VR technologies. Europe follows closely, driven by favorable government initiatives and increasing investments in research and development. The Asia-Pacific region is expected to exhibit the highest growth rate during the forecast period, fueled by a burgeoning middle class, rising disposable income, and government support for technological advancements.

South America, the Middle East, and Africa regions are also expected to contribute to the market's overall growth, albeit at a slower pace.


Ar And Vr Headsets Market By Region


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Ar And Vr Headsets Market Key Players And Competitive Insights


Major players in the Ar And Vr Headsets Market industry are constantly striving to innovate and develop new products to meet the evolving needs of consumers. Leading Ar And Vr Headsets Market players are focusing on research and development to enhance the capabilities and features of their headsets. The Ar And Vr Headsets Market development is being driven by advancements in technology, such as the development of higher-resolution displays and more powerful processors. The Ar And Vr Headsets Market Competitive Landscape is characterized by intense competition among major players, with each company vying for market share through product innovation, strategic partnerships, and aggressive marketing campaigns.

A leading company in the Ar And Vr Headsets Market is Meta Platforms, Inc. (formerly Facebook), which offers a range of VR headsets under the Oculus brand. Meta Platforms has a strong presence in the gaming and entertainment sectors and is known for its high-quality VR headsets and software. The company is also investing heavily in AR technology and is expected to launch its first AR glasses in the near future.

A major competitor in the Ar And Vr Headsets Market is Sony Interactive Entertainment, which offers the PlayStation VR2 headset. Sony Interactive Entertainment is a leader in the gaming console market and has leveraged its expertise in this area to develop a high-performance VR headset. The PlayStation VR2 is designed specifically for use with the PlayStation 5 console and offers a wide range of VR games and experiences.


Key Companies in the Ar And Vr Headsets Market Include




  • Meta Platforms




  • Google LLC




  • Epson America, Inc.




  • Apple Inc.




  • Sony Interactive Entertainment




  • Samsung Electronics




  • Lenovo Group




  • Nreal




  • HP




  • Valve Corporation




  • HTC Corporation




  • Xpeng Motors




  • Qualcomm Technologies, Inc.




  • DJI




  • Pico Interactive




Ar And Vr Headsets Market Industry Developments


The AR and VR headsets market is projected to reach USD 115.0 billion by 2032, exhibiting a CAGR of 16.96% during the forecast period (2024-2032). The market growth is attributed to the increasing adoption of AR and VR technology in various industries, including gaming, healthcare, and education.

Recent news developments include the launch of Meta's new Quest Pro VR headset, which offers advanced features such as eye tracking and face tracking. Additionally, Apple is rumored to be developing its own VR/AR headset, expected to be released in 2023. These developments indicate a growing interest in the AR and VR market from major technology companies.


Ar And Vr Headsets Market Segmentation Insights




  • Ar And Vr Headsets Market Headset Type Outlook





    • Augmented Reality (AR) Headsets




    • Virtual Reality (VR) Headsets




    • Mixed Reality (MR) Headsets





  • Ar And Vr Headsets Market Application Outlook





    • Gaming




    • Entertainment




    • Healthcare




    • Education and Training




    • Manufacturing and Design




    • Military and Defense




    • Transportation and Logistics







  • Ar And Vr Headsets Market Display Technology Outlook





    • Organic Light-Emitting Diode (OLED)




    • Liquid Crystal Display (LCD)




    • MicroLED







  • Ar And Vr Headsets Market Form Factor Outlook





    • Head-Mounted Displays (HMDs)




    • Handheld Devices




    • Standalone Devices







  • Ar And Vr Headsets Market Tracking Technology Outlook





    • Inside-Out Tracking




    • Outside-In Tracking




    • Hybrid Tracking







  • Ar And Vr Headsets Market Regional Outlook





    • North America




    • Europe




    • South America




    • Asia Pacific




    • Middle East and Africa




Report Attribute/Metric Details
Market Size 2022 24.0 (USD Billion)
Market Size 2023 28.07 (USD Billion)
Market Size 2032 115.0 (USD Billion)
Compound Annual Growth Rate (CAGR) 16.96% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled Meta Platforms, Google LLC, Epson America, Inc., Apple Inc., Sony Interactive Entertainment, Samsung Electronics, Lenovo Group, Nreal, HP, Valve Corporation, HTC Corporation, Xpeng Motors, Qualcomm Technologies, Inc., DJI, Pico Interactive
Segments Covered Headset Type, Application, Display Technology, Form Factor, Tracking Technology, Regional
Key Market Opportunities 1 Growing adoption in gaming and entertainment2 Increasing demand for immersive experiences3 Advancements in technology leading to improved performance and affordability4 Rising popularity of virtual and augmented reality applications in various industries5 Expansion into new markets and applications such as healthcare education and training
Key Market Dynamics Increasing demand for immersive experiencesTechnological advancements in hardware and softwareGrowing adoption in various industriesRise in disposable income and consumer spending.Government initiatives and funding for AR and VR research
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The AR and VR headsets market is expected to reach USD 28.07 billion in 2023, growing at a CAGR of 16.96% from 2023 to 2032, reaching USD 115.0 billion by 2032.

North America is expected to hold the largest market share in the AR and VR headsets market throughout the forecast period, owing to the presence of major technology companies and early adoption of advanced technologies.

The gaming segment is expected to drive the growth of the AR and VR headsets market, accounting for the largest market share. The increasing popularity of immersive gaming experiences is fueling the demand for AR and VR headsets.

The key competitors in the AR and VR headsets market include Sony, Meta (Oculus), HTC Vive, Valve, and Samsung Electronics. These companies are focusing on developing and launching innovative products to gain a competitive edge in the market.

The major growth factors driving the AR and VR headsets market include the increasing demand for immersive gaming experiences, the rising adoption of AR and VR technologies in various industries, and the growing popularity of virtual reality content.

The challenges faced by the AR and VR headsets market include the high cost of devices, the need for specialized content, and the potential for motion sickness and other health issues associated with prolonged use.

The future trends expected to shape the AR and VR headsets market include the integration of artificial intelligence (AI), the development of standalone headsets, and the increasing use of AR and VR technologies in enterprise applications.

The AR and VR headsets market is expected to continue to grow rapidly in the next five years, with the increasing adoption of these technologies in various industries and the launch of new and innovative products by key players.

The key opportunities for growth in the AR and VR headsets market include the development of new applications, the expansion into new markets, and the increasing investment in research and development.

The potential risks associated with investing in the AR and VR headsets market include the rapid pace of technological change, the high cost of development, and the potential for competition from other emerging technologies.

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