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The overall landscape of The Acrylonitrile Styrene Acrylate (ASA) market is influenced by dynamic evolving trends. One such thermoplastic polymer is acrylonitrile-styrene-acrylate, which has wide applications across multiple sectors, including construction, automotive, and consumer goods manufacturing industries, among others. The key drivers behind such growing demand include excellent weather ability properties along with resistance towards UV radiations, making it widely acceptable for outdoor usage only. Also, the automobile industry has a great influence over the dynamics of ASA. High impact strength, chemical resistance, and beauty are some of the reasons why it is used in making exterior car parts. Since there is a growing emphasis on lightweight materials in the automotive industry to increase fuel efficiency, ASA finds value in lightweight yet strong materials for manufacturing components. Consequently, ASA usage in making automotive exterior trims, grilles, and mirror housings has become more popular.
Technological advancements and innovations in polymer chemistry also shape the market dynamics of ASA. Manufacturers always try to find out how to enhance the properties of their ASA, such as thermal stability or impact strength. Global economic factors, along with geopolitical events, contribute to the market dynamics within which ASA operates. Price changes for raw materials, regulatory environment, and trade issues may affect overall production costs and supply chain, thus determining the pricing and availability of ASA products. Additionally, these trends reflect regional preferences that dictate the market dynamics of Acrylonitrile Styrene Acrylate (ASA). Industrial activities carried out within these regions vary with infrastructure development coupled with consumer behavior, leading to different levels of demand across nations.
The competitive landscape of the ASA market is characterized by key players who are continuously trying to broaden their market shares. In order to strengthen their product portfolios and expand their geographic reach, various companies have been involved in strategic initiatives such as mergers, acquisitions, and collaborations. Thus, the market dynamics of Acrylonitrile Styrene Acrylate (ASA) show an intricate interplay of factors like industry-specific demands, technological advancements, economic conditions, and regional preferences. Nevertheless, this is a dynamic sector that requires constant vigilance from the participants while being adaptable to identify emerging opportunities and overcome challenges.
Acrylonitrile Styrene Acrylate Market Highlights:
Market Synopsis
The Global Acrylonitrile Styrene Acrylate (ASA) Market is expected to reach USD 1,050.6 Million by 2025, registering a CAGR of 6.1%. Acrylonitrile styrene acrylate (ASA) is a copolymer of styrene-acrylonitrile resin and acrylic rubber. It is a functional plastic that exhibits excellent weatherability property. ASA’s unique physical properties help to enhance the appearance of automobiles and buildings for a longer period. It is chiefly used in construction activities and manufacturing of furniture and automobile exteriors parts. In addition, its high stability, toughness, and resistance to aging & yellowing make it suitable in construction application. Hence, the high demand for ASA in the end-use industries is influencing the industrial players to increase the production capacity. For instance, in December 2018, INEOS Styrolution a Germany-based styrene supplier has announced to construct a new plant to produce 100,000 tons of ASA per year by 2021. The company has expanded the ASA production capacity to establish its market position in the global acrylonitrile styrene acrylate (ASA) market.
Acrylonitrile styrene acrylate plays a significant role in the automotive industry. The lightweight of ASA helps to increase the fuel efficiency of the automobiles. It is used in the manufacturing of side mirrors, window profiles, and radiator grille. Furthermore, technological advancements in the automotive industry have increased the demand for high-performance plastics. Acrylonitrile styrene acrylate helps to design automobile parts with complex geometries, which is difficult with the help of traditional metals. It optimizes energy efficiency and reduces CO2 emissions. According to the Organisation Internationale des Constructeurs d'Automobiles (OICA), the manufacturing of automobiles has significantly increased in India, Malaysia, Thailand, Brazil, and South Africa. Thus, the increasing manufacturing and sale of automobiles is expected to boost the demand for ASA and fuel the global market growth during the forecast period.
Key Players
Some of the prominent players in the global acrylonitrile styrene acrylate (ASA) market are  BASF SE (Germany), Lauren International (US), A. Schulman (US), INEOS Styrolution Group GmbH (Germany), LANXESS (Germany), LG Chem Ltd (South Korea), SABIC (Saudi Arabia), Chi Mei Corporation (Taiwan), and Entec Polymers (US), among others. Â
Global Acrylonitrile Styrene Acrylate (ASA) Market Share, by Manufacturing Process 2018 (%) Â 
Source: MRFR Analysis
Regional Analysis
The global acrylonitrile styrene acrylate (ASA) market has been studied across five key regions, namely Asia-Pacific, North America, Latin America, Europe, and the Middle East & Africa.
Asia-Pacific is projected to be the fastest-growing market holding a major share of the global market. The high demand for ASA thermoplastic in the automotive industry to enhance the appearance of the automobiles and add weather resistance properties is driving the regional market growth. In addition, high investment in infrastructure development has increased construction activities in countries such as India, China, Indonesia, South Korea, and Singapore, which is also projected to boosting the growth of the regional market.
The growth of the European market is driven by increasing application of ASA in the automotive industry, the presence of a large number of automobile manufacturers, and the growing use of lightweight polymers. North America is likely to witness steady growth owing to the increasing application of ASA in construction activities to enhance the weather resistance properties. The increasing number of residential projects in the US is expected to drive the demand for ASA in the regional market during the forecast period.
The Middle East & African and Latin American markets are projected to record healthy CAGRs owing to rise in the number of infrastructure projects in the regions.
Market Segmentation
The global acrylonitrile styrene acrylate (ASA) market has been segmented on the basis of manufacturing process, application, and region. Based on manufacturing process, the global acrylonitrile styrene acrylate (ASA) market has been segregated into extrusion, coextrusion, injection molding, and others. The extrusion segment is expected to register a healthy CAGR owing to its increasing application in the automotive industry. The applications segments covered under the scope of the global market are automotive, construction, furniture, and others.
Intended Audience
- Acrylonitrile styrene acrylate manufacturers
- Traders and distributors of ASA
- Research and development institutes
- Potential investors
- Raw material suppliers
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