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3D Animation Market Analysis

ID: MRFR//2044-CR | 148 Pages | Author: Shubham Munde| February 2020

The global film industry has witnessed a consistent reliance on visual effects (VFX) to craft cinematic spectacles like Avatar, The Avengers, Jurassic Park, The Matrix, Spiderman, and many more iconic movies. This reliance has expanded significantly in recent years with the adoption of 3D animation alongside VFX technologies. These advancements have enabled filmmakers to incorporate a wide array of effects, ranging from flames, smoke, and water to spectacular displays of fireworks, dust, snow, ice, and beyond. The integration of 3D animation and VFX has revolutionized the cinematic experience, allowing for the creation of breathtaking visual effects that captivate audiences worldwide.

One of the pivotal tools in animated movie-making is 3D animation, coupled with the practice of previsualization (Previs), which involves generating preliminary versions of sequences. This process empowers filmmakers to visually explore creative concepts and experiment with innovative visual effects that contribute to the final movie. Through Previs, filmmakers can meticulously plan and storyboard sequences, allowing for a seamless execution of complex visual effects, thereby enhancing the overall cinematic experience.

The use of VFX in filmmaking is not confined to specific regions but is expanding globally across numerous countries. Prominent film industries in countries like the US, Canada, the UK, France, Germany, Japan, India, Australia, as well as various European, Asia-Pacific, Middle Eastern, and African countries are increasingly incorporating VFX into their productions. This expansion is set to accelerate the overall growth of the 3D animation market, reflecting the industry's increasing reliance on advanced visual technologies to deliver compelling narratives and immersive cinematic experiences.

The widespread adoption of VFX and 3D animation is reshaping the way stories are told on screen. It's not merely about creating fantastical worlds or enhancing action sequences; rather, it's about crafting narratives that engage and enthrall audiences, blurring the lines between reality and imagination. The growing accessibility and sophistication of these technologies have democratized the filmmaking process, allowing storytellers across the globe to bring their visions to life in ways previously unimaginable.

Furthermore, the integration of VFX and 3D animation isn't limited to big-budget blockbusters but has also found its way into various genres and styles of filmmaking. From fantasy epics to dramas, documentaries to commercials, the application of these technologies spans across a spectrum of storytelling, enriching narratives and enabling filmmakers to push creative boundaries.

As the film industry continues to evolve, the role of VFX and 3D animation is set to expand further, becoming integral components in the creation of visually stunning and emotionally resonant cinematic experiences. This evolution underscores the ever-growing importance of these technologies in shaping the future landscape of storytelling on the silver screen.

Covered Aspects:

Report Attribute/Metric Details
Segment Outlook Component, Technology, End-User, and Region

3D Animation Market Overview


3D Animation Market Size was valued at USD 17.21 billion in 2021. The 3D Animation market industry is projected to grow from USD 19.32 billion in 2022 to USD 46.89 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 11.7% during the forecast period (2022 - 2030).Thegrowing adoption of visual effects technology (VFX) in movies, increasing demand for 3D visualization, 3D gaming & 3D mobile applications, and the growing trend of digital marketing are driving the growth of the market


3D Animation Market Overview


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Covid-19 Analysis


Post-COVID-19, the 3D animation market size was valued at USD 17.21 billion in 2021 and is projected to reach USD 46.89 billion by 2030, growing at a CAGR of 11.7% from 2020 to 2030. The COVID-19 pandemic has had a significant impact on the 3D animation market. The shift to remote work and online learning has increased demand for 3D animation in virtual and augmented reality, e-learning, and video conferencing. Additionally, the increased amount of time spent online during the pandemic has led to a surge in demand for digital content, including 3D animated content. On the other hand, the pandemic has also led to budget constraints and delays in production for the film and gaming industries, which are major customers for 3D animation services. Overall, the market is likely to see growth in the short term due to increased demand for digital content, virtual and augmented reality, and a shift towards remote work, but may also face challenges in the long term due to economic uncertainty and production delays.


3D Animation Market Trends


Growing adoption of visual effects technology (VFX) in movies


The growing adoption of visual effects technology (VFX) in movies has led to a significant increase in the use of 3D animation. VFX allows filmmakers to create realistically and elaborate special effects that would otherwise be impossible or too expensive to produce using traditional methods. This has led to a growing demand for 3D animators and VFX professionals with the skills to create these effects. VFX has also allowed for greater creativity and flexibility in film production. Directors can now bring their most ambitious visual ideas to life, resulting in more visually stunning and engaging movies. This has led to an increase in the use of VFX in not only big-budget blockbusters but also in independent and low-budget films.


3D visualization is used in various industries such as architecture, engineering, and product design to create detailed and accurate representations of products or buildings before they are built. This allows for better communication and collaboration among stakeholders, and can also help identify potential issues early on in the design process. 3D gaming is a rapidly growing industry, with the increasing popularity of gaming on mobile devices and the increasing use of virtual reality and augmented reality technology. This has led to a growing demand for 3D animators and game developers who can create high-quality and immersive gaming experiences.


3D Animation Market Segment Insights


3D Animation Component Insights


The 3D Animation market segmentation, based on Components, includes Hardware, Software, and Services. Hardware plays an important role in the 3D animation market as it enables animators and artists to create and render 3D graphics and animations. The most common hardware used in the 3D animation industry include. High-performance workstations: These are powerful computers specifically designed for 3D animation and visual effects work. They typically include high-end processors, large amounts of RAM, and dedicated graphics cards to handle the demands of 3D animation and rendering. Graphics cards: These are specialized computer components that are used to render 3D graphics. They have their own memory and processing power and are designed to work in conjunction with a workstation's main processor to increase performance and speed up rendering times.


September 2022: Autodesk, Inc. launched Maya Creative, a more affordable and flexible version of Maya, making content creation and access to professional 3D tools more accessible for artists at smaller facilities.


September 2021: Toon Boom Animation has released the latest version of Toon Boom Harmony: Harmony 21, which includes feature-quality, 2D animations for video games, hence boosting paperless animation. A user can control the speed, pressure, and tilt position of their stylus by changing the brush size and bitmap.


3D Animation Technology Insights


According to Technology type, the overall market in the 3D animation market has been segmented into 3D Modeling, Motion Graphics, 3D Rendering, and Visual Effects. 3D rendering is the process of creating a realistic image or animation using computer software. In the field of 3D animation, it is used to create visual effects, characters, and environments for films, video games, and other types of media. The 3D rendering market is a large and growing industry, as the demand for high-quality visual effects in entertainment and other industries continues to increase. The major companies in this market are Autodesk, Adobe, SideFX, The Foundry, Maxon, and many others. These companies provide software and services for 3D rendering and animation and often focus on specific industries or types of content.


3D Animation End-User Insights


The 3D Animation market research segmentation, by End-User, the market is segmented into Media and Entertainment, Education, Healthcare, Architecture, and Others. In the healthcare industry, 3D animation is used in a variety of ways to improve patient care and education. For example, in Medical visualization: 3D animation is used to create detailed, anatomically accurate images of the human body. This can be used for surgical planning, patient education, and training for medical professionals. In the case of medical devices 3D animation is used to demonstrate the proper use of medical devices, such as how to insert a catheter or how to use a surgical robot. According to the MRFR, the reasons above will continue to fuel the segment's growth throughout the forecast period.


3D Animation Regional Insights


By Region, the study segments the market into North America, Europe, Asia-Pacific, Middle East & Africa, and South America. The United States and Canada are home to many of the world's leading animation studios, including Pixar, DreamWorks, and Industrial Light & Magic. These studios are responsible for producing some of the most successful animated films and visual effects in recent years. Due to the growing adoption of visual effects technology (VFX) in movies the market of North America is growing rapidly and is accounted for the largest share of revenue in 2021.


It is expected that the Asia Pacific region will exhibit the fastest CAGR during the forecast period. China and Japan has a well-established animation industry, known for creating some of the most popular anime and manga in the world. The anime industry is a significant contributor to the region's economy and the industry is expected to continue to grow in the future. For the purpose of heritage preservation, the 3D animation can be used to create digital reconstructions of historical buildings and sites that can be used for education and research purposes.


Further, the countries considered in the scope of the 3D Animation market are the US, Canada, Mexico, UK, Germany, France, Italy, Spain, Switzerland, Austria, Belgium, Denmark, Finland, Greece, Hungary, Italy, Luxembourg, Netherlands, Norway, Poland, Portugal, Slovakia, Sweden, Romania, Ireland, China, Japan, Singapore, Malaysia, Indonesia, Philippines, South Korea, Hong Kong, Macau, Singapore, Brunei, India, Australia & New Zealand, South Africa, Egypt, Nigeria, Saudi Arabia, Qatar, United Arab Emirates, Bahrain, Kuwait, and Oman, Brazil, Argentina, Chile, and others.


3D Animation Key Market Players & Competitive Insights


Major market players are spending a lot of money on R&D to increase their product lines, which will help the 3D Animation market grow even more. Market participants are also taking a range of strategic initiatives to grow their worldwide footprint, including new product launches, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. Competitors in the 3D Animation industry must offer cost-effective items to expand and survive in an increasingly competitive and rising market environment.


SideFX is a Canadian software company that develops Houdini, a 3D animation and visual effects software. Houdini is known for its powerful procedural animation tools and is used in the film, television, and gaming industries. Innovation-based strategies enable the company to stay abreast of the changes in the industry. R&D activities of the company focus on identifying 3D animation needs and works to fulfill those needs with innovative products and solutions. German company like Maxon is into the development of Cinema 4D, a 3D animation and visual effects software. Cinema 4D is known for its ease of use and is widely used in the motion graphics, architectural visualization, and product visualization industries. Strong R&D capabilities allow Maxon to attain a competitive advantage over its peers, maintain a technological edge over its competitors, and stay ahead of industry trends.


Key Companies in the 3D animation market include




  • Autodesk, Inc.




  • Image Metrics, Inc.




  • Corel Corporation




  • Pixologic, Inc.




  • Maxon Computer




  • NewTek, Inc.




  • Toon Boom Animation Inc.




  • SideFX




  • Foundry Visionmongers Ltd




  • Trimble Inc.




  • Adobe Systems Inc.




  • Sony Corporation




  • NVIDIA Corporation




  • Side Effects Software Inc.




  • Zco Corporation, among others




3D Animation Industry Developments


January 2023: Maxon released updates for the Maxon One product line – including major upgrades to ZBrush and Forger, and key performance updates to Red Giant Trapcode. In the latest release of ZBrush, the industry standard digital sculpting software, dramatic developments have been made. Artists can create high quality renders with first step integration of Redshift, explore new sculpting workflows, and make architectural changes to take advantage of the power of M1 and M2-powered Macs.


October 2022: Sony Pictures Entertainment acquired Pixomondo (PXO). PXO is now operated alongside Sony Pictures Imageworks and Sony Innovation Studios, enhancing Sony's position as a leader in virtual production and enabling it to serve the growing visual effects and premium television and movie production industries. Additionally, Sony Electronics will support cross-business collaboration.


December 2021: Maxon acquired Pixologic, makers of 3D Sculpting and Painting Software Zbrush. Through this collaboration, Maxon’s innovative development team will further revolutionize Zbrush.


3D Animation Market Segmentation


3D Animation Component Outlook




  • Hardware




  • Software




  • Services




3D Animation Technology Outlook




  • 3D Modeling




  • Motion Graphics




  • 3D Rendering




  • Visual Effects




3D Animation End-User Outlook




  • Media and Entertainment




  • Education




  • Healthcare




  • Architecture




  • Others




3D Animation Regional Outlook



  • North America


    • US

    • Canada

    • Mexico


  • Europe


    • Germany

    • France

    • UK

    • Rest of Europe




  • Asia-Pacific




    • China

    • Japan

    • India

    • Rest of Asia-Pacific




  • Middle East & Africa


    • South America



Intended Audience




  • Semi-Conductor Industry




  • Animation Industry




  • Healthcare Industry




  • Technology Investors




  • Regulatory Industries




  • Government Bodies




  • Education industry




  • Gaming Industry




  • Entertainment industry




  • Architecture Planning industry



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