Pune, India, January 31, 2018 /MRFR Press Release/- Market research future published a Half cooked research report on global health supplements market. Global Health Supplements Market – Overview
Due to health advantages associated to health supplements, the market is growing at an incremental pace of development on the global stage. Market Research Future, a firm which specializes in market reports related to the Food, Beverages & Nutrition sector among others, recently forecasted in its report on ‘Global Health Ingredients Market Research Report- Forecast to 2023’ that the market will demonstrate an exceptional CAGR % while achieving good growth rapidly in the forecast period.
Health awareness and rise of stomach related issues have prompted the growth of health supplements in the daily diet of individuals. Health benefits gained out of health supplements are the main drivers to the development of this segment. Growing consumer awareness regarding health has also given an impetus for the increased demand of this sector. Other factors such as changing lifestyle, busy work schedule have led consumers to opt for fast food which often result in issues, thereby impacting the growth of health supplements market. The increasing cases of disorders including mal-absorption, decreased food intake, bacterial overgrowth etc. as well as the old age people’s population is found to be more prone to issues which support the sale of the products. The increasing demand for probiotic products is also one of the major drivers for health food and drinks.
Furthermore, growing incidences of gastrointestinal tract diseases such as constipation, inflammatory bowel disease, among others have accelerated the demand for health supplements. In addition, increasing inclination of consumers towards muscle improvement and overall fat reduction has propelled the demand for the product. However, stringent government regulations may act as a hindrance for the market.
Latest Industry Updates
Jan 2017 Galaxy Scientific Nutrition in India launched prebiotic soluble fiber dietary supplements, MyFy.
Jun 2016 Alcresta has raised $49.4 million to support the launch of its new enzyme cartridge Relizorb.
Jul 2015 DSM launched Tolerase G, a enzyme supplements to effectively break down residual gluten in the stomach
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Global Health Supplements Market - Competitive Analysis
With the entry of industry players in the health supplements segment, a trend of solid, volume-driven growth has been observed in the market with the development of different varieties of product types. With companies aiming to capture a considerable share of the market segment as early as possible, they are competing and experimenting with various advantage points. The end-user industries are inclined towards product promotions through social media, magazines and other mediums in order to reach out to customers. The promotional strategy aids in retaining the existing customers and also to regenerate new customer base. Furthermore, with strategic expansions, market players can focus on penetrating into the developing economies to expand their business portfolio. Consumers in developing countries are keen on exploring new product range offered to them and form a large consumer base. Establishing market in these emerging economies is profitable based on relatively low set-up costs, ease of doing business, and further lower variable cost to be incurred.
The key players profiled in health supplements market report are Koninklijke DSM N.V. (The Netherlands), Klaire Labs (Australia), ProThera (U.S.), DuPont Nutrition & Health (Denmark), Alimentary Health (Republic of Ireland), Chr. Hansen Holding A/S (Denmark), and Nestec SA (Switzerland) among many others.
Global Health Supplements Market – Segments
The global health supplements market has been divided into ingredients, form, distribution channel, and region.
On The Basis Of Ingredients: Prebiotics, Probiotics, Enzymes, Polyphenols, and Others
On The Basis Of Form: Capsules, Tablets, Chewable, Liquids, and Others
On The Basis Of Distribution Channel: Store based, and Non-store based
On The Basis Of Region: North America, Europe, Asia Pacific, and ROW.
Global Health Supplements Market - Regional Analysis
The global health supplements market is segmented into North America, Europe, APAC, and Rest of the World (RoW). Global health supplements is highly dominated by North America and Europe due to increasing health consciousness and popularity of dietary supplements in that region. APAC is fastest growing region due to changing lifestyle and improved disposable income in that region. The consumption of health supplements in developing counties like India and China is expected to grow in upcoming years.
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Companies Covered | 15 |
Pages | 85 |
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