Pune, India, September 2019, MRFR Press Release/- Market Research Future has Published a Half-Cooked Research Report on the Global Wireless Earphone Market.
Market Dynamics
Market Research Future (MRFR) reports that the global wireless earphone market could touch the valuation of USD 2.61 Billion by 2023. It is on its way to achieving a CAGR of 6% during the forecast period (2017-2023).
Growth Drivers and Key Restraints
Rapid advancement in manufacturing, technology, portable consumer goods, and transmission has given way to a host of innovations in the global wireless earphones market. The radical transformation in the sound delivery, appearance, connectivity, and portability of wireless earphones boosts the market demand. With in-line microphones becoming a standard feature, wireless connectivity is now more affordable than ever, equipped with health sensors as well as few extra capabilities that help elevate multifunctionality of such devices.
Well-known vendors are making considerable investments in the testing as well as the adoption of several technologies to reduce or even block external noises. The industry is expected to gain immense momentum in the near future, backed by the introduction of noise-cancellation and noise-isolation devices. Technological advancements like Bluetooth, SKAA, Wi-Fi and infrared are attracting new consumers.
Rising adoption of wearable technology along with paradigm changes in consumer preferences is expected to benefit the market in the long run. Introduction of smart hearables will accelerate the demand for wireless earbuds featuring augmented hearing and language translation options. Emergence of hearables that deliver remarkable sounds and have superior methods to integrate biometric monitoring, IoT, ambient noise control, increased hearing and high awareness of surrounding will definitely revolutionize the market in the following years.
Market Segmentation
The global wireless earphone market can be bifurcated with in terms of component, technology, application, and point of sale.
The components-based segments are hardware, software, service.
With respect to technology, the market includes NFC, Wi-Fi, Bluetooth, and others.
The applications mentioned in the report are gaming & virtual reality, sports & fitness, music & entertainment, and others. The point of sale segment includes exclusive showrooms, -brand electronic stores, online sales channel, and hypermarket/supermarket stores among others.
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Regional Outlook
The region-wise study of the wireless earphone market has been done in Asia Pacific (APAC), Europe, North America, and Rest of the World (RoW).
North America has emerged as one of the most profitable markets for wireless earphones. Wide use of wireless earphone for activities in sports & fitness, music & entertainment, gaming & virtual reality and others works in favor of the regional market. Soaring demand for high-quality products that are affordable has prompted numerous players in the region to invest in the development of earphones with value-added features. The easy affordability of mobile phones and the internet in the region also boosts demand for the wireless earphone market.
The surging adoption of paid digital audio subscriptions combined with rising engagement in fitness and sports activities favors the growth of the wireless earphone market in Europe. Data experts at MRFR believe that the trend of investing in music and fitness subscriptions along with fitness gear could give rise to a host of opportunities for players in the region. The surging rate of savings among consumers is set to boost the sale of high-cost durables and electronic products in the region. Celebrities in Europe are actively endorsing wireless earphones that are expected to augment their sale in the coming years.
APAC is touted to be the biggest emerging market for wireless earphones during the review period. The region could expect substantial revenue contributions from countries like India, China, and Japan, among others and is set to grow at the highest rate from 2017 to 2023. Growing availability of low range products on multiple e-commerce websites as well as domestic electronic stores in the region is stimulating market growth. Product launches with features like portable designs, convenient wireless charging, advanced sound control, water resistance, better battery life and sensors, gesture control, is driving market growth in APAC.
Top Players
The competitive space in the global wireless earphone market is abuzz with renowned players as well as new entrants. The market is marked with intense competition among the players who are striving to expand their market share backed by collaborations, mergers & acquisitions, responding to changing consumer behavior and innovation in production technology, etc.
Some of these renowned vendors part of the worldwide wireless earphone market are Motorola, Inc. (U.S), Apple Inc. (U.S), Skullcandy Inc. (U.S), Philips N.V (Netherlands), Samsung Group (South Korea), Harman International Industries (U.S), to mention a few.
Latest News
September 2019
TCL recently launched a series of wireless earphones, SOCL500TWS, MTRO200NC and ACTV500TWS. SOCL500TWS is a combination of the Samsung Galaxy Buds and Apple AirPods. The series is made for those that want a cheap wireless earphone while on the move.
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Base Year | 2019 |
Companies Covered | 15 |
Pages | 100 |
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