Global Eye-tracking Market is predicted to reach USD 8.6 Billion at a CAGR of 28.00% during the forecast period:

Market Research Future (MRFR) has published a half cooked research report on the “Global Eye Tracking Market”.

MRFR recognizes the following companies as the key players in the global Eye-tracking Market— Seeing Machines Ltd, Ergoneers GmbH, Tobii AB, SR Research Ltd, PRS IN VIVO, Apple Inc., Smart Eye AB, Eye Tech Digital Systems, and Lumen Research Ltd

Eye Tracking Market Highlights

The global Eye-tracking Market is accounted to register a CAGR of 28.00% during the forecast period and is estimated to reach USD 8.6 Billion by 2032.

The global eye-tracking market is a rapidly growing industry that involves the use of eye-tracking technology to monitor and analyze eye movements. Eye-tracking technology enables the measurement and tracking of eye movements to gain insights into human behaviour, attention, and cognitive processes. It finds applications in various fields such as market research, healthcare, gaming, automotive, advertising, and human-computer interaction.

Segment Analysis

The global Eye-tracking Market has been segmented based Type, Applications, Verticals.

The Eye-tracking market segmentation, based on type, includes Mobile, Remote. The Remote segment held the majority share 2022 of the Eye-tracking market revenue. This is due to the wide adoption of remote eye-tracking technology in various applications such as market research, human-computer interaction, and medical research. Remote eye-tracking technology provides more accurate and detailed information compared to mobile eye-tracking systems, making it a preferred choice in these applications. Moreover, remote eye-tracking systems can be used in a controlled environment, allowing for more precise data collection and analysis. The Remote segment is expected to continue its dominance in the Eye-tracking market in the coming years, driven by advancements in technology and increasing demand for accurate and detailed information in various industries

The Eye-tracking market segmentation, based on application, includes Human-Computer Interaction, Virtual Reality. The Human-Computer Interaction segment held the majority share in 2022. This is due to the increasing use of eye-tracking technology in the field of human-computer interaction, where it is used to study and improve the user experience of various devices such as computers, smartphones, and gaming devices. The Human-Computer Interaction segment is expected to continue its dominance in the Eye-tracking market, driven by the growing demand for more intuitive and user-friendly devices and the increasing importance of user experience in the tech industry. Eye-tracking technology is used to enhance the realism and immersion of virtual reality experiences by allowing for more natural and intuitive interactions.

Based on verticals, the Eye-tracking market segmentation includes Aerospace, Healthcare, Retail, Automotive, Government & Defense. The healthcare segment dominated the market in 2022 and is projected to be the faster-growing segment during the forecast period, 2024-2032. This is due to the increasing use of eye-tracking technology in the healthcare industry for various applications such as medical research, diagnosis, and treatment. Eye-tracking technology provides valuable insights into various medical conditions such as neurological disorders, visual impairments, and other eye-related diseases. This has led to an increased demand for eye-tracking technology in the healthcare sector, driving growth in the Eye-tracking Market.

Regional Analysis

The global Eye-tracking Market, based on region, has been divided into North America, Europe, Asia-Pacific, and the Rest of the World. The Asia-Pacific region is characterized by a large and rapidly growing population, increasing disposable income, and a growing demand for advanced technologies. These factors have led to a growing demand for eye-tracking technology in various applications such as human-computer interaction, virtual reality, and medical research. Additionally, the presence of a large number of leading technology companies and research institutes in the region is expected to drive growth in the Eye Tracking Market in Asia-Pacific. Furthermore, the growing demand for eye-tracking technology in various industries such as retail, aerospace, and automotive, as well as the increasing use of virtual reality and augmented reality technology in gaming and entertainment, is expected to drive growth in the Eye Tracking Market in Asia-Pacific in the coming years.

Europe’s Eye-tracking market accounts for the third-largest market share. This is because there is a large presence of leading technology companies and research institutes in the region that are involved in the development and implementation of eye-tracking technology. Europe is known for its strong focus on innovation and high investment in research and development, which has led to a strong demand for advanced technologies such as eye tracking. Furthermore, the growing demand for eye-tracking technology in various industries such as healthcare, retail, and aerospace, as well as the increasing use of virtual reality and augmented reality technology in gaming and entertainment, is expected to drive growth in the Eye Tracking Market in Europe. Further, the Germany Eye-tracking market held the largest market share, and the UK Eye-tracking market was the fastest-growing market in the European region.

North America, the Eye-tracking market, is expected to hold the largest market share from 2024 to 2032. This is due to the presence of a large number of leading technology companies, research institutes, and universities in the region that are involved in the development and implementation of eye-tracking technology. Additionally, the North American market is characterized by a high level of technological advancements, high investment in research and development, and a strong focus on innovation. These factors have led to a strong demand for eye-tracking technology in various applications such as human-computer interaction, virtual reality, and medical research. Moreover, the U.S. Eye-tracking market held the largest market share, and the Canada Eye-tracking market was the fastest-growing market in the North American region.

Browse In-depth Details [Table of Content, List of Figures, List of Tables] of Eye Tracking Market Research Report

Key Findings of the Study

• The global Eye-tracking Market is expected to reach USD 8.6 Billion by 2032, at a CAGR of 28.00% during the forecast period.


• The Asia-Pacific region is characterized by a large and rapidly growing population, increasing disposable income, and a growing demand for advanced technologies.


• The Eye-tracking market segmentation, based on type, includes Mobile, Remote. The Remote segment held the majority share 2022 of the Eye-tracking market revenue.


• Seeing Machines Ltd, Ergoneers GmbH, Tobii AB, SR Research Ltd, PRS IN VIVO, Apple Inc., Smart Eye AB, Eye Tech Digital Systems, Lumen Research Ltd