Leading market players invested heavily in research and Development (R&D) to scale up their manufacturing units and develop technologically advanced solutions, which will help the Smart Highways market grow worldwide. Market participants are also undertaking various organic or inorganic strategic approaches to strengthen and expand their footprint, with significant market developments including new product portfolios, contractual deals, mergers and acquisitions, capital expenditure, higher investments, and strategic alliances with other organizations. Businesses are also coming up with marketing strategies such as digital marketing, social media influencing, and content marketing to increase their scope of profit earnings.
The Smart Highways industry must offer cost-effective and sustainable options to survive in a highly fragmented and dynamic market climate.
Manufacturing locally to minimize operational expenses and offer aftermarket services to customers is one of the critical business strategies organizations use in the Smart Highways industry to benefit customers and capture untapped market share and revenue. The Smart Highways industry has recently offered significant advantages to the IoT and M2M communication industry. Moreover, more industry participants are utilizing and adopting cutting-edge technology has grown substantially. Major players in the Smart Highways market, including LG CNS Corporation (South Korea), Alcatel-Lucent S.A. (France), Siemens AG (Germany), Kapsch AG (Austria), and Cisco Systems (U.S.) Indra Sistemas S.A.
IBM Corporation (U.S.) Schneider Electric SE (France), Huawei Technologies Co. Ltd. (China) TrafficCom (Austria) Xerox Corporation (U.S.) are attempting to expand market share and demand by investing in R&D operations to produce sustainable and affordable solutions.
Cisco Systems, Inc. is an IT and communications firm that designs, manufactures, and sells Internet Protocol-based networking devices and services. The company operates in three regional segments: North America, EMEA, and Asia-Pacific. Switches, NMI & Modules, Routers, Optical Communication, Network Points, Next-Generation Firewalls, Sophisticated Malware Protection, VPN Clients, and Web Security are among its product categories. Sandra Lerner and Leonard Bosack formed the firm on December 10, 1984, headquartered in San Jose, California. Cisco and Iteris collaborated in January 2019 to deliver connected streets using IoT technologies.
For this collaboration, the two organizations sent a cutting-edge IoT setup with the municipality of Las Vegas, Nevada, which would join data that requires care collected by the Iteris Vantage. Following the video location phase with the Cisco Kinetic coding response to investigate multimodal data from automobiles, bicycles, and people on foot over to enhance traffic flow and reduce blockage.
IBM (International Business Machines) is a computer, technology, and IT consulting firm headquartered in the United States. It is the world's largest technology business and the second most valuable worldwide brand. It produces and sells software and computer components, web hosting, and consulting services in fields including mainframe systems and nanotechnology. IBM collaborated with Sund, including Baelt, which owns and operates the world's largest foundation, to create an AI-Powered IoT to help clients manage and monitor bridges, passageways, highways, and rail lines In April 2019.
IBM Maximo for Civil Infra broadens the IBM Maximo portfolio by providing deep industry and project-specific functions to assist organizations in managing, monitoring, and controlling their foundation resources.
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